Let's be completely honest. Are your franchisees, stores and locations really on top of brand standards? A survey by the In-Store Implementation Network sought to quantify a facet of this issue, specifically merchandising, and asked retail professionals how they measure performance of in-store merchandising. Twenty-eight percent of those surveyed responded that they "make the assumption … Continue reading Misconceptions about Brand Standards
Tag: visit checklist
6 Reasons to Measure Brand Standards
Brand standards span broad areas of the operations of a franchise network, including customer service, product preparation, merchandising, cleanliness, human resources, security, loss prevention and fire prevention. They govern how specific tasks should be completed and what a successful implementation outcome entails. Most customer-facing franchise-based groups, especially in industries such as hospitality, food service and … Continue reading 6 Reasons to Measure Brand Standards
The Bindy Workflow
Bindy implements an end-to-end, closed-loop store execution workflow. It you want to validate brand standards or "make it happen" at store level, Bindy is for you. Let's dive in on key steps of of a common workflow for a retail organization. Step 1: Build checklist(s) at head-office Build forms using the system's web-based Form Builder … Continue reading The Bindy Workflow
The Cost of Merchandising Non-Compliance
It is often said that success in retail boils down to execution. How well do retailers execute today and what is the cost of merchandising execution non-compliance? We had the opportunity to discuss the current state of in-store execution with James Tenser, Director at the In-Store Implementation Network. Below are some of the key findings … Continue reading The Cost of Merchandising Non-Compliance
It is Time to Abandon Excel for Brand Standards
When we went paper less, we all assumed we'd magically become more efficient. Whiz-bang, look at us saving data! However, you can be just as inefficient with technology as you can without. Capturing data electronically does not, in and of itself, make it efficient. To make matters worse, multi-unit operators now collect more data about … Continue reading It is Time to Abandon Excel for Brand Standards
Why do Quick Service Restaurants Need Retail Audits?
A retail audit system helps multi-unit retailers achieve store-level compliance with brand standards such as operations, service and merchandising standards. How can retail audits help Quick Service Restaurants (QSRs) and why do QSRs need retail audits? Here are 10 reasons why the QSR industry needs retail audits. Health and safety When preparing and serving food, … Continue reading Why do Quick Service Restaurants Need Retail Audits?
Great Sandwich. Lousy Washrooms.
I have a bone to pick with some of my favorite QSR brands. It’s not the menu. It’s not the service. It’s not the seating, the parking lot nor the drive-thru. Quick service restaurants have obviously poured money, systems and processes in key areas and it shows. But when nature calls, or when I want … Continue reading Great Sandwich. Lousy Washrooms.
How Much do Retail Audits Cost?
There are now mature, highly efficient, largely automated systems for conducting retail audits. Some organizations devise their own system, one or more "checklists", usually with Excel and email. Is this approach practical and cost-effective? In this post, we compare how much retail audits cost, with and without retail audit software. Let's get started. Excel and … Continue reading How Much do Retail Audits Cost?
Who Benefits from Retail Audits?
Retail audits and store visits are proven to drive brand standards, increase customer satisfaction and mitigate risks in multi-unit retail. How exactly do retail audits benefit you? Here are some of the benefits you can expect from retail audits. Head Office Lower total cost of ownership than Excel™ and paper-based visits. Home-grown solutions are often … Continue reading Who Benefits from Retail Audits?
10 Ways to Improve Store Execution
In-store execution is known to drive sales and cut costs. But for these and other known merits of execution, how do you actually achieve it? Below, 10 tips to help you improve program execution across your locations. 1. Seek clarity First, define and describe standards clearly and unequivocally. This point seems obvious but is often overlooked … Continue reading 10 Ways to Improve Store Execution
Calibrating Checklists and Teams
In a retail and hospitality environment, a checklist is a collection of brand standards and best practices. What goes on the checklist reflects what matters to the brand (strategic initiatives, seasonal programs, etc…), what the brand is required to do (laws and regulations, health and safety, etc…) and what it aspires to be, operationally and … Continue reading Calibrating Checklists and Teams