Retail audits, store visits and hotel assessments are proven to protect the brand, drive brand standards, increase customer satisfaction and mitigate risks in multi-unit retail and hospitality. How exactly will retail audits conducted with Bindy benefit you? Here are some of the benefits you can expect from regularly visiting and auditing your sites with Bindy. … Continue reading 🚀 Who Benefits from Site Visits?
Some swear by it. Other won't go near it. Mystery Shopping certainly has its supporters but also its detractors. In this article, we go over the key differences between mystery shopping and district manager led assessments. Let's dive in. District manager-led audits focus on the process A mystery shopping program and district manager audits ultimately … Continue reading 🚀 Mystery Shopping vs. District Managers
Let's be completely frank. Are your franchisees, and sites fully in line with brand standards? A survey by the In-Store Implementation Network sought to quantify a facet of this issue, specifically merchandising, and asked retail professionals how they measure performance of in-store merchandising. Twenty-eight percent of those surveyed responded that they "make the assumption that … Continue reading Misconceptions about Brand Standards
Brand standards span broad areas of a retail or hospitality network, including branding, customer service, product assortment, preferred vendors, merchandising, cleanliness, human resources, security, loss prevention and fire prevention. They govern how the business should be presented, how specific objectives should be completed and how programs should be implemented. Most customer-facing franchise-based groups, especially in … Continue reading 6 Reasons to Measure Brand Standards
When we went paper less, we all assumed we'd magically become more efficient. Whiz-bang, look at us saving data! However, you can be just as inefficient with technology as you can without. Capturing data electronically does not, in and of itself, make it efficient. To make matters worse, multi-unit operators now collect more data about … Continue reading It is Time to Abandon Excel for Brand Standards
You need to check brand standards across your retail or hospitality business, for all franchisees and locations. How do you do that? Do you rely on district managers, their experience and personal touch or do you deploy checklists for all to fill-out? Checklists largely consist of yes/no answers to standard questions. When a district manager … Continue reading District Managers or Checklists?