Holidays: What Retailers Need to Know

The holiday season is undoubtedly the most important shopping event in the retail industry. Which is why proper planning and preparations are key. The best way to get ahead is to anticipate consumer trends and behaviors so you can adapt accordingly for the holidays.  While no one can accurately predict the future (particularly in today’s … Continue reading Holidays: What Retailers Need to Know

10 Ways to Motivate Retail Staff During the Holidays

We all know how impactful the holiday shopping period is to every retailer. And it’s only getting bigger.  NRF now expects that 2021 holiday sales could grow as much as 11.5 percent over 2020. You’re busy coordinating promotions and campaigns, visual merchandising plans, expedited shipping options — the list doesn’t end.  One important task to remember? … Continue reading 10 Ways to Motivate Retail Staff During the Holidays

8 Sales Boosting Opportunities for Q4

The holiday season is upon us and your stores, where  80% of total holiday sales happen, are the battleground for sales and margins! While Christmas is important to brick-and-mortar retailers (responsible for more than $1 trillion spent on decorations, parties, food, and gifts in the US alone) having a successful Q4 means paying attention to every … Continue reading 8 Sales Boosting Opportunities for Q4

5 Not-to-be-Ignored Shopper Demographics for Q4

Q4 is the busiest selling season for retailers. This means more consumers in your stores and restaurants. This is an opportunity to sell and create brand awareness among consumer groups you may not normally interact with at other times of the year. Take advantage of this chance to boost your bottom line. We have 5 … Continue reading 5 Not-to-be-Ignored Shopper Demographics for Q4

Un-BOO-lievable Halloween Strategies for Retailers

Halloween is now a huge commercial holiday. According to the National Retail Federation (NRF), 68% plan to celebrate this year spending up to $3.2 billion on costumes, $2.7 billion on decorations, and $2.6 billion on candy. Retailers who tend to focus their marketing efforts on Thanksgiving and the end of Q4 are missing out on … Continue reading Un-BOO-lievable Halloween Strategies for Retailers

Boosting Holiday Sales: Visual Merchandising Tips for the Golden Quarter

In-store sales accounted for 80% of all sales during the 2018 holiday season. That’s huge! And every retailer knows it. That’s why we see hints of Christmas and other winter holiday promotions creeping into stores as soon as the first leaves turn brown.  So how do you differentiate your brand and your products to customers … Continue reading Boosting Holiday Sales: Visual Merchandising Tips for the Golden Quarter

Why the 4th Quarter is Critical to Retail

The 4th quarter is essential to a retailer’s bottom line. It is the biggest quarter for retail sales in the United States. The biggest quarter for retail sales The months between October and December are commonly known as “the holiday season”. They include consumer-spending holidays and celebrations such as Halloween, Thanksgiving, Hanukkah, Kwanzaa and Christmas. … Continue reading Why the 4th Quarter is Critical to Retail

Bounce Back in Q4: 7 Practical Tips for Retailers

It’s no secret that back-to-school spending has taken a huge hit because of COVID-19. However, with the right strategies in place retail can bounce back in Q4. Research firm GlobalData expects back-to-school spending to decrease 6.4% from 2019 — the lowest since 2015. Back-to-college is expected to be hit even harder, with a decrease of … Continue reading Bounce Back in Q4: 7 Practical Tips for Retailers