How top retail and hospitality brands execute programs and standards on time, in full, at every site
Halloween is now a huge commercial holiday. According to the National Retail Federation (NRF), 68% plan to celebrate this year spending up to $3.2 billion on costumes, $2.7 billion on decorations, and $2.6 billion on candy. Retailers who tend to focus their marketing efforts on Thanksgiving and the end of Q4 are missing out on … Continue reading Un-BOO-lievable Halloween Strategies for Retailers
We’re in the 4th quarter, and you know what that means — some of the year’s top holidays — Halloween, Thanksgiving, Hanukkah, and Christmas are upon us. The National Retail Federation sales to increase between 4% and 6%, above the pre-pandemic growth rate of 3.6%. There are certainly reasons to be optimistic this holiday season, … Continue reading 7 Holiday Merchandising Examples to Win Over Q4 Shoppers
Seasonal in-store merchandising is like the proverbial gift that keeps on giving. Programs like Halloween and Christmas may run for a few weeks only, but they have year-round benefits. Let’s look at a few. Seasonal in-store merchandising is a profits magnet Products selected for seasonal merchandising typically come with higher built-in margins. Seasonal merchandising leads … Continue reading Why Seasonal In-Store Merchandising Keeps on Giving
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