Audits, Tasks and Communication
Retail and Hospitality Operations
Anytime a CPG prepares for an upcoming promotional or merchandising reset, challenges are inevitable, even with months of planning. It involves coordinating with local teams, ensuring products and signage for each location are compatible with each restaurant format, ensuring compliance, and verifying execution. What do you do when it involves a 3,200 locations and it … Continue reading 📚 Case Study: How a CPG Used Bindy to Implement a Merchandising Conversion at 3,200 Restaurants
Eighty-six percent of retailers report there is a correlation between well-executed visual merchandising and conversion rates. Using a Visual Merchandising Checklist in-store helps ensure your programs are executed on time and across all locations. Use this sample Visual Merchandising Checklist to create or update your visual merchandising program across your locations. STORE EXTERIOR The store … Continue reading ✔️ Visual Merchandising Checklist
Seasonal in-store merchandising is like the proverbial gift that keeps on giving. Programs like Halloween and Christmas may run for a few weeks only, but they have year-round benefits. Let’s look at three. 1. Seasonal in-store merchandising is a profits magnet Products selected for seasonal merchandising typically come with higher built-in margins. Seasonal merchandising leads … Continue reading Why Seasonal In-Store Merchandising Keeps on Giving
Ninety percent of purchasing decisions are based on visual appearance alone! Additionally, while product companies spend an average of 19% of their budget on promotional campaigns, less than 40% of displays are executed properly. If you are failing at merchandising, or merchandising execution, you are missing out on sales, period. Use merchandising audits to ensure … Continue reading Merchandising Audits: Purpose, Scope and Methods
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