📚 Case Study: How a CPG Used Bindy to Implement a Merchandising Conversion at 3,200 Restaurants

Anytime a CPG prepares for an upcoming promotional or merchandising reset, challenges are inevitable, even with months of planning. It involves coordinating with local teams, ensuring products and signage for each location are compatible with each restaurant format, ensuring compliance, and verifying execution. What do you do when it involves a 3,200 locations and it … Continue reading 📚 Case Study: How a CPG Used Bindy to Implement a Merchandising Conversion at 3,200 Restaurants

4 Ways Visual Merchandising Improves Customer Engagement

With the amount of competition in the retail sector, brands are looking for new and better ways to stand out in the crowd. Most are looking at bigger and better ads, having a great online store, and a growing presence on social media.  While all of these are good ideas, they usually take time to … Continue reading 4 Ways Visual Merchandising Improves Customer Engagement

Retail Merchandising – The Definitive Guide

Who is this guide for? This definitive guide to retail merchandising is for multi-unit retailers in industries such as pharmacies, spas, clinics, telecommunications, furniture, thrift, and quick-service/fast-casual restaurants. This guide also helps manufacturers or distributors of consumer packaged goods. In retail, "merchandising" applies to a broad scope of organizational activities: product design, display design, product … Continue reading Retail Merchandising – The Definitive Guide

5 Lighting Techniques for Visual Merchandising to Increase Sales

Does retail lighting boost sales? According to Amerlux, "Globus, a major grocery retailer in Germany, experimented with a combination of colored lights at a promotional area inside one of its stores." This led to a 6% increase in sales in the promotional area. If you are still using fluorescent tubes, it is definitely time for … Continue reading 5 Lighting Techniques for Visual Merchandising to Increase Sales