Por que a precificação baseada no uso é melhor do que a precificação por licença para softwares com múltiplas unidades?

You are responsible for procuring operations software for your multi-unit business. Some vendors offer per-seat pricing where you pay a fee per user. Other vendors offer an “all in” fixed price based on aggregate usage (and unlimited users). Which one should you choose?

Let’s compare.

Usage-based vs. Per-seat: A Direct Comparison

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❔ Por que Bindy 💳 Preços 💲 Citação ▶️ Demonstração

	Per-Seat Pricing	Usage-Based Pricing
Modelo de Preços	Per user account ($10–$40/month)	Total usage over the month or year
User Limits	Capped or charged per seat	Unlimited
Location Limits	Capped or charged per site	Unlimited
Cost to Add Managers	$120 – $480 / year per user	$0
Cost to Add Assistant Managers	$120 – $480 / year per user	$0
Cost to Add Franchisees	$120 – $480 / year per user	$0
Cost to Add Head Office Users	$120 – $480 / year per user	$0
Cost to Add Auditors	$120 – $480 / year per user	$0
User Account Sharing	Rampant due to cost controls	Eliminated (Individual logins for everyone)
Impact of Employee Turnover	High. Administrative friction & waste.	Zero (no need to unassign licenses)
Access and Visibility	Available to users with paid licenses only	Available to all users and all sites
License Management Overheads	High. Must assign and unassign licenses to individuals.	Zero (No need to track and assign licenses)
Choose When	You have less than 5 users in total and don’t expect more. Best for small operations with no planned growth.	You have 5, 50 or 500 users! Best for scaling usage or user participation, and a growing business.

Per-seat Pricing is a “Frontline Tax”

In multi-unit industries with high turnover and many deskless workers, per-seat pricing acts as a “frontline tax” forcing you to manage seat licenses, pay for unused seats and be liable for unpredictable fees as usage scales.

Software that is priced by overall usage, not users, has predictable pricing that stays competitive as you scale.

The Math Behind the Frontline Tax, One Example

Assume a multi-unit brand with 100 locations and one weekly inspection at each location.

The user population

100 Managers
180 Assistant Managers / Shift Supervisors
10 District Managers / Field Reps
5 Quality Assurance / Safety Auditors
20 Franchise Owners / Third-Party Contractors
20 Head Office users
Total users 335 Users

Per-seat pricing assuming $25 per seat / month

Monthly License Costs: 335 x $25 = $8,375 / month
Annual License Costs: $100,500 / year

Note: This figure does not include the administrative overhead of managing 335 seats across a 70% annual turnover rate, requiring over 230 account creations/deletions every year.