5 Ways to Increase Foot Traffic in Stores

Whether you’re opening your first retail store, a veteran retailer or an experienced merchant simply wanting to boost sales, identifying opportunities to increase foot traffic is among the most critical ways to enhance store performance. In fact, a study revealed, “Shopping in person is actually a revenue booster for retailers because in-store shoppers spend more.” … Continue reading 5 Ways to Increase Foot Traffic in Stores

4 Tips to Help CPGs Create Brilliant Multi-Channel Campaigns

Having the ability to connect with consumers across various channels (i.e. physical retail stores, ecommerce, mobile, and social media) isn’t just a “nice to have.” It’s an absolute must. Make no mistake: your customers are using several channels to research, browse, and buy. Brands that want to stay competitive need to engage consumers at multiple … Continue reading 4 Tips to Help CPGs Create Brilliant Multi-Channel Campaigns