{"id":7784,"date":"2021-10-26T15:16:12","date_gmt":"2021-10-26T20:16:12","guid":{"rendered":"https:\/\/blog.bindy.com\/?p=7784"},"modified":"2024-11-05T14:23:36","modified_gmt":"2024-11-05T19:23:36","slug":"musteri-satin-alma-kararlarini-yonlendiren-5-gerceklik","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/tr\/5-realities-driving-customer-buying-decisions\/","title":{"rendered":"M\u00fc\u015fteri Sat\u0131n Alma Kararlar\u0131n\u0131 Y\u00f6nlendiren 5 Ger\u00e7ek"},"content":{"rendered":"

\u0130ster \u00e7evrimi\u00e7i al\u0131\u015fveri\u015f yap\u0131n, ister ma\u011fazalarda gezinin veya sosyal medyada gezinin, sat\u0131n alma yolunun eskisi gibi olmad\u0131\u011f\u0131n\u0131 s\u00f6ylemek do\u011fru olur. Peki, m\u00fc\u015fteri sat\u0131n alma kararlar\u0131n\u0131 ne \u015fekillendiriyor? Ve daha da \u00f6nemlisi, sat\u0131c\u0131lar bir m\u00fc\u015fterinin sat\u0131n alma yolunu daha iyi anlayarak ma\u011faza sat\u0131\u015flar\u0131n\u0131 nas\u0131l art\u0131rabilirler?<\/p>\n\n\n\n

Sat\u0131n Alma Karar S\u00fcreci<\/h2>\n\n\n\n

M\u00fc\u015fteri sat\u0131n alma karar s\u00fcreci, m\u00fc\u015fterilerin hangi i\u015flemleri yapacaklar\u0131n\u0131 belirlemek i\u00e7in ya\u015fad\u0131klar\u0131 bir deneyimdir. S\u00fcre\u00e7, m\u00fc\u015fterinin bir ihtiyac\u0131\/iste\u011fi oldu\u011funu fark etmesiyle ba\u015flar ve m\u00fc\u015fteri sat\u0131n alma i\u015flemini ger\u00e7ekle\u015ftirip sat\u0131n alma i\u015fleminin ger\u00e7ekten ihtiya\u00e7lar\u0131n\u0131\/isteklerini kar\u015f\u0131lay\u0131p kar\u015f\u0131lamad\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcnde sona erer.<\/p>\n\n\n\n

\u00dcr\u00fcn ve hizmetlerin bir analizi olarak da g\u00f6r\u00fclen sat\u0131n alma yolu, mevcut \u00fcr\u00fcn yinelemeleri, nereden sat\u0131n al\u0131naca\u011f\u0131 ve nas\u0131l sat\u0131n al\u0131naca\u011f\u0131 gibi \u00e7ok say\u0131da de\u011fi\u015fkenin dikkate al\u0131nmas\u0131n\u0131 i\u00e7erir. \u00d6z\u00fcnde, bu s\u00fcre\u00e7 mallar\u0131n maliyetini, sat\u0131n alma deneyiminin rahatl\u0131\u011f\u0131n\u0131 ve t\u00fcm al\u0131\u015fveri\u015f yolculu\u011fundaki memnuniyeti analiz eder.<\/p>\n\n\n\n

Neyi ve nereden alaca\u011f\u0131n\u0131z konusunda kendi tercihlerinizi d\u00fc\u015f\u00fcn\u00fcrken en \u00e7ok hangisi \u00f6ne \u00e7\u0131k\u0131yor? En unutulmaz nereden al\u0131\u015fveri\u015f yapt\u0131n\u0131z? Ve neden bir perakendeciye kar\u015f\u0131 di\u011ferine tekrar tekrar d\u00f6n\u00fcyorsunuz?<\/p>\n\n\n\n

Sat\u0131n alma yolu, t\u00fcm m\u00fc\u015fterileri tek bir y\u00f6ne y\u00f6nlendiren d\u00fcz bir yol de\u011fildir. Perakendecilerin, m\u00fc\u015fteri sat\u0131n alma kararlar\u0131n\u0131 etkileyen \u00e7e\u015fitli perakende ger\u00e7ekliklerini bilmeleri ve anlamalar\u0131 gerekir. \u0130\u015fte ilk be\u015fi.<\/p>\n\n\n\n

\"K\u00f6t\u00fc<\/a><\/figure>\n\n\n\n

1. Kolayl\u0131k<\/strong><\/h2>\n\n\n\n

Kolayl\u0131k, farkl\u0131 m\u00fc\u015fteriler i\u00e7in ne istedikleri, nereden sat\u0131n almak istedikleri, kendilerine nas\u0131l teslim edilmesini istedikleri ve bunun i\u00e7in nas\u0131l \u00f6deme yapmay\u0131 planlad\u0131klar\u0131 dahil olmak \u00fczere farkl\u0131 \u015feyler ifade eder. Perakendecilerin anlamas\u0131 gereken en \u00f6nemli \u015fey, rahatl\u0131\u011f\u0131n t\u00fcketiciler i\u00e7in giderek daha \u00f6nemli hale gelmesidir.<\/p>\n\n\n\n

Perakendecilerin, m\u00fc\u015fterilerinin tercih ettikleri kolayl\u0131k se\u00e7eneklerini belirlemek i\u00e7in benzersiz t\u00fcketici al\u0131\u015fkanl\u0131klar\u0131n\u0131 ve beklentilerini daraltmalar\u0131 ve ard\u0131ndan sat\u0131n alma s\u00fcreci boyunca bu tercihlere hitap etmeleri gerekir.<\/p>\n\n\n\n

Peki m\u00fc\u015fterileriniz i\u00e7in "kolayl\u0131k" ne anlama geliyor? BOPIS'i ma\u011faza stratejinize dahil etmek, \u00f6deme se\u00e7eneklerinize teknoloji tabanl\u0131 \u00f6demeleri entegre etmek veya rakipleriniz aras\u0131nda \u00f6ne \u00e7\u0131kan bir m\u00fc\u015fteri hizmetleri stratejisi olu\u015fturmak m\u0131? Her ne olursa olsun, m\u00fc\u015fteri ileti\u015fiminizi, m\u00fc\u015fteri pazarlaman\u0131z\u0131 ve m\u00fc\u015fteri hizmetleri programlar\u0131n\u0131z\u0131 stratejize ederken kolayl\u0131\u011f\u0131 bir \u00f6ncelik haline getirdi\u011finizden emin olun.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

2. Ni\u015fan  <\/strong><\/h2>\n\n\n\n

Kabul edelim - m\u00fc\u015fteriler hem ama\u00e7 hem de e\u011flence i\u00e7in al\u0131\u015fveri\u015f yap\u0131yor. Onlar y\u00fcz\u00fcnden mi ihtiya\u00e7 <\/em>yeni bir kot pantolon ya da onlar istek <\/em>yeni bir kot pantolon, ger\u00e7ek \u015fu ki, m\u00fc\u015fteriler yol boyunca e\u011flenmeyi takdir ediyor.<\/p>\n\n\n\n

Bu, i\u00e7g\u00f6r\u00fcl\u00fc \u00fcr\u00fcn bilgileri, etkile\u015fimli ma\u011faza i\u00e7i deneyimler, esprili sosyal medya i\u00e7erikleri, destekleyici ma\u011faza i\u00e7i m\u00fc\u015fteri hizmetleri, sadakat programlar\u0131, yard\u0131mc\u0131 \u00e7evrimi\u00e7i sohbet robotlar\u0131 ve hatta ki\u015fiselle\u015ftirilmi\u015f e-posta ve k\u0131sa mesaj pazarlamas\u0131 yoluyla sa\u011flanabilir.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Sonu\u00e7 olarak, buradaki ama\u00e7 basittir... m\u00fc\u015fterilerinizle ba\u011flant\u0131 kurun. Ancak \u015funu unutmay\u0131n, bunu ba\u015farmak kolay de\u011fildir. M\u00fc\u015fterilerinizin dikkatini, sat\u0131n alma s\u00fcre\u00e7lerinin her ad\u0131m\u0131nda destekleyerek koruyun.<\/p>\n\n\n\n

3. Se\u00e7enekler <\/strong><\/h2>\n\n\n\n

M\u00fc\u015fteriler sat\u0131n alma yolculuklar\u0131n\u0131n her ad\u0131m\u0131nda se\u00e7eneklerden ho\u015flan\u0131r. \u00dcr\u00fcnleri nereden ke\u015ffettiklerinden (\u00f6rne\u011fin web siteleri, sosyal medya, e-posta pazarlamas\u0131 ve reklamc\u0131l\u0131k) \u00fcr\u00fcnlerin nas\u0131l tan\u0131t\u0131ld\u0131\u011f\u0131na ve hatta mevcut \u00f6deme se\u00e7eneklerinin aral\u0131\u011f\u0131na kadar.  <\/p>\n\n\n\n

\u00dccretsiz ve ayn\u0131 g\u00fcn teslimat gibi farkl\u0131 kargo se\u00e7enekleri sunarak, m\u00fc\u015fterileri \u00e7evrimi\u00e7i ma\u011fazan\u0131za \u00e7ekebilirsiniz. Asl\u0131nda, 93%<\/a> T\u00fcketicilerin \u00fccretsiz kargo i\u00e7in asgari gereksinimi kar\u015f\u0131lamak i\u00e7in ek \u00fcr\u00fcnler sat\u0131n almas\u0131. M\u00fc\u015fterileri sat\u0131n alma yolculuklar\u0131 boyunca me\u015fgul ederken, her m\u00fc\u015fterinin ihtiya\u00e7lar\u0131na ve isteklerine hitap edecek \u00e7e\u015fitli se\u00e7enekler sunmak \u00f6nemlidir.<\/p>\n\n\n\n

\"Bindy<\/a><\/figure>\n\n\n\n

4. G\u00fcven<\/strong><\/h2>\n\n\n\n

M\u00fc\u015fteriler markalara her zamankinden daha fazla eri\u015febiliyor ve sonu\u00e7 olarak ba\u015fkalar\u0131n\u0131n bir marka hakk\u0131nda ne d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcne daha fazla eri\u015febiliyor. Yelp, Google veya hatta bir perakendecinin kendi web sitesi gibi inceleme siteleri arac\u0131l\u0131\u011f\u0131yla akran geri bildirimi almaktan, bir \u00fcr\u00fcn veya marka hakk\u0131nda sosyal medyada yabanc\u0131larla yorum yapmaya kadar. G\u00fcn\u00fcm\u00fczde daha fazla t\u00fcketici, sat\u0131n alma kararlar\u0131n\u0131 y\u00f6nlendirmelerine yard\u0131mc\u0131 olmas\u0131 i\u00e7in \u00fcr\u00fcn ve perakendeci i\u00e7g\u00f6r\u00fclerini d\u0131\u015f seslerden arayabiliyor.<\/p>\n\n\n\n

Bu nedenle, perakendecilerin m\u00fc\u015fterilerinin kendileriyle etkile\u015fime girdi\u011fi her yerde itibarlar\u0131n\u0131n olumlu bir \u015fekilde takip edilebilmesi i\u00e7in g\u00fcvenle ola\u011fan\u00fcst\u00fc hizmet sunmalar\u0131 kritik \u00f6neme sahiptir.<\/p>\n\n\n\n

Ek olarak, perakendeciler i\u015fletmelerinin incelendi\u011fi veya bahsedildi\u011fi herhangi bir platformda do\u011frudan ba\u011flant\u0131larla birlikte do\u011fru ve kolay eri\u015filebilir ileti\u015fim bilgilerini sa\u011flamal\u0131d\u0131r. Potansiyel m\u00fc\u015fterilerin markan\u0131zla hem \u00e7evrimi\u00e7i hem de ma\u011fazada kolayca ba\u011flant\u0131 kurmas\u0131n\u0131 sa\u011flayarak m\u00fc\u015fteri etkile\u015fimini ve g\u00fcvenini art\u0131rabilirsiniz.<\/p>\n\n\n\n

Son olarak, bir \u015feyler ters giderse, m\u00fc\u015fterilerinizin yard\u0131m (ve di\u011fer sorular) i\u00e7in sizinle nas\u0131l ileti\u015fime ge\u00e7eceklerini bilmelerini sa\u011flay\u0131n.<\/p>\n\n\n\n

\nhttps:\/\/twitter.com\/Nike\/status\/1263195428780232708<\/a>\n<\/div><\/figure>\n\n\n\n

5. Fiyat <\/strong><\/h2>\n\n\n\n

S\u00fcrpriz. S\u00fcrpriz. Ya da de\u011fil.<\/p>\n\n\n\n

Evet, fiyat \u00f6nemlidir. Ancak m\u00fc\u015fteri dikkatini \u00e7eken yaln\u0131zca \u00fcr\u00fcnlerin maliyeti de\u011fil, ayn\u0131 zamanda \u00fcr\u00fcn maliyeti ve bunlar\u0131 sat\u0131n alma deneyiminin birle\u015fimidir ve bunlar toplu olarak m\u00fc\u015fteri dikkatini etkiler.<\/p>\n\n\n\n

Bunu akl\u0131n\u0131zda tutarak, satt\u0131\u011f\u0131n\u0131z \u00fcr\u00fcnlerin fiyat noktalar\u0131n\u0131n m\u00fc\u015fterilerin ma\u011fazan\u0131zda deneyimledi\u011fi sat\u0131n alma s\u00fcreciyle nas\u0131l uyumlu oldu\u011funu d\u00fc\u015f\u00fcn\u00fcn. Ayr\u0131ca, bu deneyimleri rakiplerinizle ve sat\u0131lan ayn\u0131 \u00fcr\u00fcnlerle kar\u015f\u0131la\u015ft\u0131r\u0131n. Bu ayr\u0131nt\u0131lara bu perspektiflerden bakt\u0131\u011f\u0131n\u0131zda, fiyat hem deneyime hem de \u00fcr\u00fcne uyuyor mu?<\/p>\n\n\n\n

Son d\u00fc\u015f\u00fcnceler\u2026<\/h3>\n\n\n\n

Perakendeciler olarak, m\u00fc\u015fteri yolculu\u011funun her ad\u0131m\u0131nda ele\u015ftirel bir bak\u0131\u015f a\u00e7\u0131s\u0131na sahip olmak esast\u0131r. \u00dcr\u00fcn aramalar\u0131n\u0131n ba\u015flad\u0131\u011f\u0131 yerden, \u00fcr\u00fcn se\u00e7eneklerine, ma\u011fazan\u0131zdaki personelle etkile\u015fimlerine ve \u00e7ok daha fazlas\u0131na kadar her ayr\u0131nt\u0131 \u00f6nemlidir. Bu yeni bir \u015fey olmasa da, her ayr\u0131nt\u0131y\u0131 yorumlama ve yan\u0131tlama \u015fekliniz, m\u00fc\u015fterilerin harcama yapmay\u0131 se\u00e7ti\u011fi yerde belirleyici fakt\u00f6r olabilir.<\/p>\n\n\n\n

Yazar hakk\u0131nda:<\/strong><\/p>\n\n\n

\n
\"RM-NLReyhle_Headshot_2019<\/figure>\n<\/div>\n\n\n

Nicole Leinbach Reyhle Kurucusu Perakende Fikirli<\/a> ve yazar\u0131 perakende 101<\/a>. The Today Show, Forbes'a s\u0131k s\u0131k katk\u0131da bulunur ve American Express'in Small Business Saturday'inin s\u00f6zc\u00fcs\u00fcd\u00fcr. Reyhle, Vend taraf\u0131ndan En \u0130yi 10 perakende d\u00fc\u015f\u00fcnce lideri ve IBM i\u00e7in bir perakende "gelece\u011fi uzman\u0131" olarak tan\u0131nmaktad\u0131r. <\/em><\/p>","protected":false},"excerpt":{"rendered":"

\u0130ster \u00e7evrimi\u00e7i al\u0131\u015fveri\u015f yap\u0131n, ister ma\u011fazalarda gezinin veya sosyal medyada gezinin, sat\u0131n alma yolunun eskisi gibi olmad\u0131\u011f\u0131n\u0131 s\u00f6ylemek do\u011fru olur. Peki, m\u00fc\u015fteri sat\u0131n alma kararlar\u0131n\u0131 ne \u015fekillendiriyor? Ve daha da \u00f6nemlisi, sat\u0131c\u0131lar bir m\u00fc\u015fterinin sat\u0131n alma yolunu daha iyi anlayarak ma\u011faza sat\u0131\u015flar\u0131n\u0131 nas\u0131l art\u0131rabilirler? Sat\u0131n Alma Karar S\u00fcreci \u2026 M\u00fc\u015fteri Sat\u0131n Alma Kararlar\u0131n\u0131 Y\u00f6nlendiren 5 Ger\u00e7ek<\/span> yaz\u0131s\u0131n\u0131 okumaya devam et \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":10005,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[396542],"tags":[677173969,677173963,677173970,677173891],"class_list":["post-7784","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail-trends","tag-consumer-behavior","tag-customer-buying-decisions","tag-customer-insights","tag-retail-trends"],"yoast_head":"\n5 Realities Driving Customer Buying Decisions<\/title>\n<meta name=\"description\" content=\"Retailers need to be aware of and understand the various retail realities that impact customer buying decisions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/tr\/musteri-satin-alma-kararlarini-yonlendiren-5-gerceklik\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Realities Driving Customer Buying Decisions\" \/>\n<meta property=\"og:description\" content=\"Retailers need to be aware of and understand the various retail realities that impact customer buying decisions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/tr\/musteri-satin-alma-kararlarini-yonlendiren-5-gerceklik\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, Tasks and 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Dolay\u0131s\u0131yla, perakende sat\u0131\u015flar\u0131n\u0131z\u0131 nas\u0131l en \u00fcst d\u00fczeye \u00e7\u0131karaca\u011f\u0131n\u0131za dair stratejiler geli\u015ftirmek...","rel":"","context":""\ud83d\uded2 Store Sales and Performance" i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_149630039.jpg?fit=1200%2C799&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_149630039.jpg?fit=1200%2C799&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_149630039.jpg?fit=1200%2C799&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_149630039.jpg?fit=1200%2C799&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_149630039.jpg?fit=1200%2C799&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":2771,"url":"https:\/\/blog.bindy.com\/tr\/convenience-store-industry-emerging-trends-and-interesting-facts\/","url_meta":{"origin":7784,"position":3},"title":"Bakkal Sekt\u00f6r\u00fc, Geli\u015fen Trendler ve \u0130lgin\u00e7 Ger\u00e7ekler","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"\u0130\u015fimiz ve ara\u015ft\u0131rmalar\u0131m\u0131z sayesinde, market (c-store) sekt\u00f6r\u00fc, y\u00f6n\u00fc ve ortaya \u00e7\u0131kan trendler hakk\u0131nda bir dizi \u00f6nemli bilgi ve istatistikle kar\u015f\u0131la\u015ft\u0131k. 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Marketler istikrarl\u0131 bir \u015fekilde b\u00fcy\u00fcmeye devam ediyor...","rel":"","context":""\ud83c\udfea Convenience Stores" i\u00e7inde","block_context":{"text":"\ud83c\udfea Convenience Stores","link":"https:\/\/blog.bindy.com\/tr\/category\/convenience-store\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/06\/shutterstock_1007450311.jpg?fit=1200%2C411&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/06\/shutterstock_1007450311.jpg?fit=1200%2C411&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/06\/shutterstock_1007450311.jpg?fit=1200%2C411&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/06\/shutterstock_1007450311.jpg?fit=1200%2C411&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/06\/shutterstock_1007450311.jpg?fit=1200%2C411&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":7940,"url":"https:\/\/blog.bindy.com\/tr\/how-to-reduce-returns-in-your-stores\/","url_meta":{"origin":7784,"position":4},"title":"Ma\u011fazalar\u0131n\u0131zdaki \u0130adeleri Nas\u0131l Azaltabilirsiniz?","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Perakende iadeleri yaln\u0131zca bir e-ticaret sorunu de\u011fil; t\u00fcm perakendeciler iadeleri azaltman\u0131n yollar\u0131n\u0131 d\u00fc\u015f\u00fcnmeli. \u00c7evrimi\u00e7i moda al\u0131\u015fveri\u015fleri, ma\u011fazadan sat\u0131n al\u0131nan \u00fcr\u00fcnlere g\u00f6re iki kat daha s\u0131k iade edilirken, fiziksel ma\u011fazalardaki iadeler de perakendecilerin pazar pay\u0131ndan b\u00fcy\u00fck bir pay al\u0131yor. Sadece bu y\u0131l bile iadeler...","rel":"","context":""\ud83d\udcd6 How-to guides" i\u00e7inde","block_context":{"text":"\ud83d\udcd6 How-to guides","link":"https:\/\/blog.bindy.com\/tr\/category\/how-to\/"},"img":{"alt_text":"reduce returns in retail stores","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1521597296.jpg?fit=1200%2C900&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1521597296.jpg?fit=1200%2C900&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1521597296.jpg?fit=1200%2C900&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1521597296.jpg?fit=1200%2C900&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1521597296.jpg?fit=1200%2C900&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":14593,"url":"https:\/\/blog.bindy.com\/tr\/5-reasons-people-leave-your-stores-without-buying-anything-and-how-to-fix-it\/","url_meta":{"origin":7784,"position":5},"title":"\u0130nsanlar\u0131n Hi\u00e7bir \u015eey Almadan Ma\u011fazalar\u0131n\u0131zdan Ayr\u0131lmalar\u0131n\u0131n 5 Nedeni (ve Nas\u0131l D\u00fczeltilir)","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Sekt\u00f6r verileri, perakende sat\u0131\u015f trafi\u011finin bu y\u0131l 4,8% artt\u0131\u011f\u0131n\u0131 g\u00f6sterse de, hala iyile\u015ftirme i\u00e7in \u00e7ok yol var. Bu nedenle, ma\u011faza i\u00e7i m\u00fc\u015fteri d\u00f6n\u00fc\u015f\u00fcmlerine odaklanmak her zamankinden daha \u00f6nemli. Sonu\u00e7ta, al\u0131\u015fveri\u015f yapanlar\u0131 ma\u011fazan\u0131za \u00e7ekmek zaten yeterince zor; en son yapman\u0131z gereken \u015fey...","rel":"","context":""\ud83d\uded2 Store Sales and Performance" i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/7784","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/comments?post=7784"}],"version-history":[{"count":27,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/7784\/revisions"}],"predecessor-version":[{"id":64453,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/7784\/revisions\/64453"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media\/10005"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media?parent=7784"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/categories?post=7784"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/tags?post=7784"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}