{"id":7063,"date":"2021-06-26T15:16:00","date_gmt":"2021-06-26T19:16:00","guid":{"rendered":"https:\/\/blog.bindy.com\/?p=7063"},"modified":"2024-08-20T11:34:01","modified_gmt":"2024-08-20T15:34:01","slug":"yaya-trafigi-analizinin-evrimi-ve-nasil-kullanilacagi","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/tr\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/","title":{"rendered":"Yaya Trafik Analizinin Evrimi ve Nas\u0131l Kullan\u0131laca\u011f\u0131"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Yaya trafi\u011fi analizi, ger\u00e7ek mekanda faaliyet g\u00f6steren ma\u011fazalar\u0131n, e-ticaret markalar\u0131n\u0131n yararland\u0131\u011f\u0131 zengin m\u00fc\u015fteri i\u00e7g\u00f6r\u00fclerini elde etmesine yard\u0131mc\u0131 oluyor. <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Online al\u0131\u015fveri\u015f ilerleme kaydetti\u011finde, e-ticaret markalar\u0131 veri a\u00e7\u0131s\u0131ndan bir \u00fcst\u00fcnl\u00fc\u011fe sahipti. Sitelerine ka\u00e7 ki\u015finin geldi\u011finden daha fazlas\u0131n\u0131 izleyebilirler - siteleriyle nas\u0131l etkile\u015fim kurduklar\u0131na bakabilirler ve bu nedenle markayla etkile\u015fim kurarken genel m\u00fc\u015fteri davran\u0131\u015f\u0131n\u0131 anlayabilirler.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Bu arada, fiziksel perakendeciler, ma\u011fazaya giren do\u011fru say\u0131da m\u00fc\u015fteriye ula\u015fabildikleri i\u00e7in mutluydular.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Ve sonra teknoloji geldi. <\/span><a href=\"https:\/\/blog.bindy.com\/tr\/5-ways-retailers-can-increase-foot-traffic-in-their-stores\/\" target=\"_blank\" rel=\"noopener noreferrer\">Yaya trafi\u011fi<\/a><span style=\"font-weight: 400;\"> analiz, basit bir \u015fekilde v\u00fccut say\u0131m\u0131ndan \u00e7evrimi\u00e7i olarak mevcut olanlara benzer \u015fekilde daha karma\u015f\u0131k bir dizi analize d\u00f6n\u00fc\u015ft\u00fc.&nbsp;<\/span><span style=\"font-weight: 400;\">\u015eimdi, <\/span><a href=\"https:\/\/blog.bindy.com\/tr\/kobi-perakendecilerin-takip-etmesi-gereken-en-onemli-10-kpi-ve-bunlarin-nasil-olculecegi\/\" target=\"_blank\" rel=\"noopener noreferrer\">veri odakl\u0131 perakendeciler<\/a><span style=\"font-weight: 400;\"> sadece ma\u011fazaya giren ki\u015fi say\u0131s\u0131 hakk\u0131nda de\u011fil, ayn\u0131 zamanda oradaki davran\u0131\u015flar\u0131 hakk\u0131nda da zengin bilgiler toplayabilir.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Bu makalede, yaya trafi\u011fi analizinin tarih\u00e7esini ve geli\u015fimini ve bunu perakende ma\u011fazalar\u0131n\u0131zda nas\u0131l kullanabilece\u011finizi inceliyoruz.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Yaya trafik sayac\u0131n\u0131n evrimi<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0130lk olarak, yaya trafi\u011fi say\u0131m\u0131 ve analizinin geli\u015fimine bir g\u00f6z atal\u0131m:&nbsp;<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Eski zamanlarda manuel say\u0131mlar:<\/strong><b><span style=\"font-weight: 400;\"> Erken manuel say\u0131m\u0131n tarihsel belirtileri vard\u0131r. <\/span><a href=\"https:\/\/americanhistory.si.edu\/collections\/object-groups\/counters\" target=\"_blank\" rel=\"noopener noreferrer\">Ulusal Amerikan Tarihi M\u00fczesi&#039;ne g\u00f6re<\/a><span style=\"font-weight: 400;\">, &quot;hesaplama yapan yaz\u0131c\u0131lar k\u00fc\u00e7\u00fck ta\u015flar\u0131 veya metal jetonlar\u0131 \u00e7izgiler boyunca hareket ettirdi.&quot;<\/span><\/b><\/li>\n\n\n\n<li><strong>Mekanik saya\u00e7lar:<\/strong> <span style=\"font-weight: 400;\">19. y\u00fczy\u0131lda, mucitler mekanik saya\u00e7lar yaratmaya ve patent almaya ba\u015flad\u0131lar. Bu cihazlar tar\u0131m, makine ve daha fazlas\u0131n\u0131 saymak i\u00e7in kullan\u0131ld\u0131. 1874&#039;te Alexander Atkinson, tah\u0131l miktarlar\u0131n\u0131 izlemek i\u00e7in bir sayma kayd\u0131 icat etti.<\/span><\/li>\n\n\n\n<li><strong>Bas\u0131n\u00e7 matlar\u0131:<\/strong><span style=\"font-weight: 400;\"> Bas\u0131nca duyarl\u0131 paspaslar, platformlar ve sens\u00f6rler, insanlar\u0131 saymay\u0131 hedefleyen ilk geli\u015fmelerden biriydi. Ayr\u0131ca perakende ortam\u0131nda da \u00e7al\u0131\u015f\u0131r.&nbsp;<\/span><\/li>\n\n\n\n<li><strong>K\u0131z\u0131l\u00f6tesi \u0131\u015f\u0131nlar:<\/strong><span style=\"font-weight: 400;\"> Ma\u011faza giri\u015finin kar\u015f\u0131 taraflar\u0131na kiri\u015f saya\u00e7lar\u0131 yerle\u015ftirilmi\u015ftir. Giri\u015f boyunca s\u00fcrekli bir \u0131\u015f\u0131k ak\u0131\u015f\u0131 \u00e7ekmek i\u00e7in bir al\u0131c\u0131 veya reflekt\u00f6r kullan\u0131rlar. Bu \u0131\u015f\u0131k demeti her k\u0131r\u0131ld\u0131\u011f\u0131nda, \u00e7eteleye bir say\u0131 ekler.<\/span><\/li>\n\n\n\n<li><strong>Termal saya\u00e7lar<\/strong><b>: <\/b><span style=\"font-weight: 400;\">Bu teknoloji, bir ma\u011fazaya giren insan say\u0131s\u0131n\u0131 saymak i\u00e7in \u0131s\u0131 kaynaklar\u0131 kullan\u0131larak geli\u015ftirildi.&nbsp;<\/span><\/li>\n\n\n\n<li><strong>Video saya\u00e7lar\u0131<\/strong><b>:<span style=\"font-weight: 400;\"> Video ki\u015fi saya\u00e7lar\u0131, ma\u011faza giri\u015fini kaydeder ve \u00fczerinden ge\u00e7en cesetlerin say\u0131s\u0131n\u0131 saymak i\u00e7in bilgisayar algoritmalar\u0131n\u0131 kullan\u0131r. Perakendeciler, ma\u011fazaya giren m\u00fc\u015fteri say\u0131s\u0131ndan daha fazlas\u0131n\u0131 analiz etmeye ba\u015flayabildiler - ayr\u0131ca ma\u011fazaya girdikten sonra davran\u0131\u015flar\u0131na da bakabilirlerdi.&nbsp;<\/span><\/b><\/li>\n\n\n\n<li><strong>WiFi say\u0131m\u0131:<\/strong><span style=\"font-weight: 400;\"> Video saya\u00e7lar\u0131ndan bile daha geli\u015fmi\u015f olan WiFi yaya trafi\u011fi analizi, bug\u00fcne kadarki en karma\u015f\u0131k analizdir. Al\u0131\u015fveri\u015f yapanlar\u0131n ak\u0131ll\u0131 telefonlar\u0131 a\u011fa ba\u011flan\u0131r ve faaliyetleri hakk\u0131nda sisteme uyar\u0131lar ve bilgiler g\u00f6nderir. Bu ayr\u0131nt\u0131l\u0131 analiz, al\u0131\u015fveri\u015f yapanlar\u0131n say\u0131s\u0131n\u0131, nereye gittiklerini, en \u00e7ok hangi alanlarda vakit ge\u00e7irdiklerini, hangi \u00fcr\u00fcnleri ke\u015ffettiklerini ve hatta hangi \u00e7al\u0131\u015fanlar\u0131n onlara yard\u0131m etti\u011fini g\u00f6sterir.<\/span><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Perakende teknolojisi, markalar\u0131 s\u00fcrekli olarak <a href=\"https:\/\/blog.bindy.com\/tr\/perakendede-satislari-artirmak-icin-tuketici-psikolojisini-kullanmanin-10-yolu\/\" target=\"_blank\" rel=\"noopener noreferrer\">m\u00fc\u015fteri davran\u0131\u015f\u0131 hakk\u0131nda daha fazla bilgi edinin<\/a><span style=\"font-weight: 400;\">, otantik ili\u015fkiler kurmak ve sat\u0131\u015flar\u0131 art\u0131rmak.&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?ssl=1\" target=\"_blank\" rel=\"noopener noreferrer\"><img data-recalc-dims=\"1\" decoding=\"async\" data-attachment-id=\"7427\" data-permalink=\"https:\/\/blog.bindy.com\/tr\/compliantia-banner-ads-jan-2020-v8-5\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/Compliantia-Banner-Ads-Jan-2020-v8_FNL_LinkedIn-1200x627-6.jpg?fit=1200%2C627&amp;ssl=1\" data-orig-size=\"1200,627\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;Compliantia - Banner Ads - Jan 2020 - v8&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Compliantia &amp;#8211; Banner Ads &amp;#8211; Jan 2020 &amp;#8211; v8\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/Compliantia-Banner-Ads-Jan-2020-v8_FNL_LinkedIn-1200x627-6.jpg?fit=700%2C366&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?w=700&#038;ssl=1\" alt=\"https:\/\/bindy.com\/\" class=\"wp-image-7427\"\/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Bug\u00fcn yaya trafi\u011fi analizi nas\u0131l kullan\u0131l\u0131r?<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Perakendeciler, \u00e7o\u011fu birincil yaya trafi\u011fi analiz ara\u00e7lar\u0131 olarak video ve WiFi&#039;ye d\u00f6n\u00fc\u015fen yukar\u0131daki modern ara\u00e7lar\u0131n bir kombinasyonunu kullanabilir. \u00dcr\u00fcnden Sorumlu K\u0131demli Ba\u015fkan Yard\u0131mc\u0131s\u0131 David Bairstow, &quot;Yaya trafi\u011fi perakendeciler i\u00e7in kritik bir barometredir&quot; diyor. <\/span>g\u00f6k kancas\u0131<span style=\"font-weight: 400;\">. &quot;T\u00fcketicinin dikkatini \u00e7ekmek i\u00e7in rekabet eden bu kadar \u00e7ok sinyal varken, rakiplerinize k\u0131yasla ma\u011fazalar\u0131n\u0131z\u0131 ka\u00e7 t\u00fcketicinin ziyaret etti\u011fini anlamak \u00f6nemlidir.&quot;&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Perakendeciler, &quot;baz\u0131 de\u011fi\u015fiklikleri a\u00e7\u0131klamak i\u00e7in kendi CRM verileri i\u00e7indeki e\u011filimleri belirleyebilirler, ancak yaya trafi\u011finin ak\u0131\u015f\u0131n\u0131 anlamadan t\u00fcm hikayeyi bir araya getiremezler&quot; diyor. Yaya trafi\u011fi analizi her \u015feyi birbirine ba\u011flar.&nbsp;<\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&quot;Yaya trafi\u011findeki g\u00f6receli de\u011fi\u015fiklikleri g\u00f6rebilmek, bir tezi destekleyebilir veya reddedebilir.&quot; \u2013 David Bairstow, \u00dcr\u00fcnden Sorumlu K\u0131demli Ba\u015fkan Yard\u0131mc\u0131s\u0131, <a href=\"https:\/\/www.skyhook.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">g\u00f6k kancas\u0131<\/a><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Perakendeciler, birka\u00e7 temel i\u00e7g\u00f6r\u00fc kategorisini analiz etmelidir:&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Trafik \u015femalar\u0131<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">M\u00fc\u015fterilerin ma\u011fazan\u0131zda nas\u0131l hareket etti\u011fini analiz etmek pek \u00e7ok \u015feyi kapsar. Bu nedenle, kapsaml\u0131 i\u015f hedeflerinizi destekleyen KPI&#039;lara odaklan\u0131n. Bununla birlikte, yaya trafi\u011finize bakarken g\u00f6z \u00f6n\u00fcnde bulundurman\u0131z gereken baz\u0131 evrensel veri noktalar\u0131 vard\u0131r:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><b>s\u00fcrt\u00fcnme noktalar\u0131<span style=\"font-weight: 400;\">:<\/span> <span style=\"font-weight: 400;\">Al\u0131\u015fveri\u015f yapanlar nerede s\u0131k\u0131\u015f\u0131p kal\u0131yor? Onlar\u0131 \u00e7\u0131kmaza sokmak i\u00e7in ne yapabilirsin?&nbsp;<\/span><\/b><\/li>\n\n\n\n<li><strong>K\u00fcmeler<\/strong>:<span style=\"font-weight: 400;\"> Ma\u011fazada al\u0131\u015fveri\u015f yapanlar\u0131n bir araya gelme veya \u00e7ok fazla zaman harcama e\u011filiminde oldu\u011fu belirli yerler var m\u0131? Onlar\u0131 bu noktada bu kadar \u00e7ok zaman harcamaya iten ne var? Bu iyi bir \u015fey mi yoksa k\u00f6t\u00fc bir \u015fey mi?<\/span><\/li>\n\n\n\n<li><strong>D\u00f6n\u00fc\u015f\u00fcm oran\u0131<\/strong>:<span style=\"font-weight: 400;\"> Ma\u011fazan\u0131za ka\u00e7 ki\u015finin girdi\u011fini ve ka\u00e7 ki\u015finin al\u0131\u015fveri\u015f yapt\u0131\u011f\u0131n\u0131 bilmek, d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131 anlaman\u0131za yard\u0131mc\u0131 olacakt\u0131r. Bu, sat\u0131\u015flar\u0131 art\u0131rmada d\u00fcz sat\u0131\u015f rakamlar\u0131ndan daha etkili oldu\u011funuzun daha do\u011fru bir g\u00f6stergesidir.<\/span><\/li>\n\n\n\n<li><strong>Bekleme s\u00fcresi<\/strong>:<span style=\"font-weight: 400;\"> Al\u0131\u015fveri\u015f yapanlar ma\u011fazan\u0131zda ne kadar zaman harc\u0131yor? Bu, harcanan dolar ve d\u00f6n\u00fc\u015f\u00fcmle ilgili di\u011fer metriklerle nas\u0131l ili\u015fkilidir?<br><\/span><\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"525\" data-attachment-id=\"10062\" data-permalink=\"https:\/\/blog.bindy.com\/tr\/shutterstock_1125853544-1\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?fit=1920%2C1440&amp;ssl=1\" data-orig-size=\"1920,1440\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"shutterstock_1125853544 (1)\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Photo credit: Shutterstock&lt;\/p&gt;\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?fit=700%2C525&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=700%2C525&#038;ssl=1\" alt=\"\" class=\"wp-image-10062\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=2048%2C1536&amp;ssl=1 2048w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=1200%2C900&amp;ssl=1 1200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=800%2C600&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=400%2C300&amp;ssl=1 400w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=200%2C150&amp;ssl=1 200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=700%2C525&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=2000%2C1500&amp;ssl=1 2000w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?resize=533%2C400&amp;ssl=1 533w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?w=1920&amp;ssl=1 1920w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/12\/shutterstock_1125853544-1.jpg?w=1400&amp;ssl=1 1400w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Piyasa izleme<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Pazar analizleri yapmak her zaman iyi bir fikirdir. Bairstow, &quot;Birden fazla ma\u011faza konumu ve rakipleriniz aras\u0131ndaki yaya trafi\u011fini kar\u015f\u0131la\u015ft\u0131r\u0131n&quot; diyor. Bu, genel manzaraya nerede uydu\u011funuzu anlaman\u0131za yard\u0131mc\u0131 olacakt\u0131r.&nbsp;<\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Kendi ma\u011fazalar\u0131n\u0131za veya rakiplerinize kar\u015f\u0131 kar\u015f\u0131la\u015ft\u0131rmal\u0131 bir analiz, ma\u011fazalar\u0131n\u0131z\u0131n nas\u0131l birikti\u011fini g\u00f6rmek i\u00e7in bir k\u0131yaslama arac\u0131 olarak hizmet eder. Bu bilgilere dayanarak, yaya trafik numaralar\u0131n\u0131z\u0131n sa\u011fl\u0131kl\u0131 olup olmad\u0131\u011f\u0131n\u0131 veya ele al\u0131nmas\u0131 gerekip gerekmedi\u011fini belirleyebilirsiniz.&nbsp;<\/span><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Bairstow, &quot;Perakendeciler, t\u00fcketicilerin en y\u00fcksek performansl\u0131 ma\u011fazalara gittikleri mesafeye, en y\u00fcksek performansl\u0131 ma\u011fazalar\u0131n ziyaret\u00e7ilerinin demografik \u00f6zelliklerine, di\u011fer perakendecilerin en y\u00fcksek performans g\u00f6steren ma\u011fazalara kar\u015f\u0131 daha d\u00fc\u015f\u00fck performans g\u00f6steren ma\u011fazalar etraf\u0131nda k\u00fcmelendi\u011fine ve y\u00fcksek performansl\u0131 ma\u011fazalar\u0131n payla\u015ft\u0131\u011f\u0131 \u00f6zelliklere bakabilir&quot; diyor. .&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"58787\" data-permalink=\"https:\/\/blog.bindy.com\/tr\/store-operations-checklist\/bindy-statment-ads_top-secret-button-ad-1080x1080-21\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?fit=1080%2C1080&amp;ssl=1\" data-orig-size=\"1080,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Gaining visibility into your sites also makes them accountable\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=700%2C700&#038;ssl=1\" alt=\"Sitelerinize g\u00f6r\u00fcn\u00fcrl\u00fck kazand\u0131rmak, onlar\u0131 sorumlu k\u0131lar\" class=\"wp-image-58787\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?w=1080&amp;ssl=1 1080w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=800%2C800&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=700%2C700&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=50%2C50&amp;ssl=1 50w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Pazarlama atf\u0131<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u00c7evrimi\u00e7i ve \u00e7evrimd\u0131\u015f\u0131 veriler aras\u0131ndaki bo\u015flu\u011fu kapatmak, hi\u00e7 bitmeyen bir zorluktur. Ancak, teknoloji bunu ba\u015far\u0131l\u0131 bir \u015fekilde yapmay\u0131 kolayla\u015ft\u0131r\u0131yor. Yine de, konu ili\u015fkilendirme oldu\u011funda, \u00f6zellikle yaya trafi\u011fini ve ma\u011faza i\u00e7i sat\u0131\u015flar\u0131 art\u0131ran dijital kampanyalar s\u00f6z konusu oldu\u011funda, pazarlamac\u0131lar zorlanmaktad\u0131r. Asl\u0131nda, <\/span><a href=\"https:\/\/rakutenmarketing.com\/en-uk\/media-and-press\/facebook-influencers-make-75k-per-post-despite-marketers-limited-metrics\/\" target=\"_blank\" rel=\"noopener noreferrer\">60% marka<\/a><span style=\"font-weight: 400;\"> \u015fu anda etkileyici sat\u0131\u015flar i\u00e7in bir ili\u015fkilendirme modeli kullanmay\u0131n.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Bairstow, &quot;Yaya trafi\u011fi analizi, sat\u0131\u015f ve pazarlama kampanyalar\u0131n\u0131z\u0131n ma\u011fazalara gelen yaya trafi\u011fi \u00fczerinde do\u011frudan bir etkisi olup olmad\u0131\u011f\u0131n\u0131 ve fiziksel sat\u0131\u015flarla sonu\u00e7lan\u0131p sonu\u00e7lanmad\u0131\u011f\u0131n\u0131 size s\u00f6yleyebilir&quot; diyor.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Perakendeciler i\u00e7in yaya trafi\u011fi analiz ara\u00e7lar\u0131<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Art\u0131k end\u00fcstrinin yaya trafi\u011fi analiz ara\u00e7lar\u0131 s\u0131k\u0131nt\u0131s\u0131 yok. Bairstow, \u201cKameralar ve i\u015faret\u00e7iler gibi pahal\u0131 donan\u0131mlar gerektiren eski \u00e7\u00f6z\u00fcmlerle t\u00fcm ma\u011fazalar\u0131n\u0131z ve rakipleriniz hakk\u0131nda geni\u015f bir g\u00f6r\u00fc\u015fe sahip olmak zor\u201d diyor. &quot;Bir\u00e7ok perakendeci, t\u00fcketicileri hakk\u0131ndaki bilgilerini en \u00fcst d\u00fczeye \u00e7\u0131kar\u0131yor ve olmayanlar, mevcut yeni ara\u00e7lardan yararlanmaktan ka\u00e7\u0131narak geride kalma riskiyle kar\u015f\u0131 kar\u015f\u0131ya.&quot;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Kontrol edilecek baz\u0131 yaya trafi\u011fi analiz ara\u00e7lar\u0131 \u015funlar\u0131 i\u00e7erir:&nbsp;<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.aislelabs.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">koridor laboratuvarlar\u0131<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/axper.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">balta<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.getblix.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Blix<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.density.io\/\" target=\"_blank\" rel=\"noopener noreferrer\">Yo\u011funluk<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.mindtree.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">ak\u0131l a\u011fac\u0131<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/retailnext.net\/en\/home\/\" target=\"_blank\" rel=\"noopener noreferrer\">PerakendeSonraki<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.scanalyticsinc.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Scanalytics<\/a><\/li>\n\n\n\n<li><a href=\"http:\/\/www.shoppertrak.com\" target=\"_blank\" rel=\"noopener noreferrer\">ShopperTrak<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.trafsys.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Traf-Sys<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Ma\u011fazalar\u0131n\u0131z ve i\u015fletme hedefleriniz i\u00e7in hangisinin en uygun oldu\u011funu belirlemek i\u00e7in se\u00e7eneklerinizi kendi ara\u015ft\u0131rman\u0131zla incelemek en iyisidir.&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"56864\" data-permalink=\"https:\/\/blog.bindy.com\/tr\/the-bindy-workflow\/auditor_works_here_800-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?fit=800%2C800&amp;ssl=1\" data-orig-size=\"800,800\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"auditor_works_here_800\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?resize=700%2C700&#038;ssl=1\" alt=\"\" class=\"wp-image-56864\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?resize=700%2C700&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/auditor_works_here_800.png?resize=50%2C50&amp;ssl=1 50w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Perakende ma\u011fazalar\u0131n\u0131za gelen yaya trafi\u011fini nas\u0131l optimize edebilirsiniz?<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Veri, bulmacan\u0131n sadece bir par\u00e7as\u0131d\u0131r. Alt sat\u0131r\u0131n\u0131zda etkiyi yaratan bu verilerle yapt\u0131\u011f\u0131n\u0131z \u015feydir. Perakendecilerin yaya trafi\u011fi analiz ara\u00e7lar\u0131ndan elde edilen \u00f6ng\u00f6r\u00fcleri anlamas\u0131 ve daha da \u00f6nemlisi bu \u00f6ng\u00f6r\u00fclere g\u00f6re hareket etmesi gerekir.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0130\u015fte tam olarak bunu yapman\u0131za yard\u0131mc\u0131 olacak baz\u0131 kaynaklar:&nbsp;<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/blog.bindy.com\/tr\/bu-tatil-sezonunda-musterileri-cevrimdisi-olarak-magazalariniza-nasil-cekebilirsiniz\/\" target=\"_blank\" rel=\"noopener noreferrer\">M\u00fc\u015fterileri \u00c7evrimd\u0131\u015f\u0131na ve Ma\u011fazalar\u0131n\u0131za Nas\u0131l \u00c7ekersiniz?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/blog.bindy.com\/tr\/5-ways-retailers-can-increase-foot-traffic-in-their-stores\/\" target=\"_blank\" rel=\"noopener noreferrer\">Perakendecilerin Ma\u011fazalar\u0131ndaki Yaya Trafi\u011fini Art\u0131rman\u0131n 5 Yolu<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/blog.bindy.com\/tr\/satislari-artirmak-icin-7-gorsel-pazarlama-teknigi\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sat\u0131\u015flar\u0131 Artt\u0131racak 7 G\u00f6rsel Ma\u011fazac\u0131l\u0131k Tekni\u011fi<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Yazar hakk\u0131nda:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"299\" height=\"299\" data-attachment-id=\"5746\" data-permalink=\"https:\/\/blog.bindy.com\/tr\/andrea\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/andrea.jpg?fit=299%2C299&amp;ssl=1\" data-orig-size=\"299,299\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"andrea\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/andrea.jpg?fit=299%2C299&amp;ssl=1\" src=\"https:\/\/i2.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/andrea.jpg?zoom=0.8999999761581421&amp;resize=235%2C225&amp;ssl=1\" alt=\"andrea\" class=\"wp-image-5746\" style=\"width:198px;height:auto\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Alex, stratejiler ve uzman uzun bi\u00e7im, web sitesi ve blog i\u00e7eri\u011fi olu\u015fturmak i\u00e7in perakende, e-ticaret ve seyahat sekt\u00f6rlerindeki B2B \u015firketleriyle \u00e7al\u0131\u015fan bir metin yazar\u0131d\u0131r. \u00c7al\u0131\u015fmalar\u0131n\u0131 Shopify, Vend, Stitch Labs, Money Under 30 ve daha fazlas\u0131 gibi sitelerde g\u00f6rebilirsiniz.\u00a0<a href=\"https:\/\/www.thealexsheehan.com\/?source=compliantia\" target=\"_blank\" rel=\"noreferrer noopener\">thealexsheehan.com<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Yaya trafi\u011fi analizi, ger\u00e7ek mekanda faaliyet g\u00f6steren ma\u011fazalar\u0131n, e-ticaret markalar\u0131n\u0131n yararland\u0131\u011f\u0131 zengin m\u00fc\u015fteri i\u00e7g\u00f6r\u00fclerini elde etmesine yard\u0131mc\u0131 oluyor. Online al\u0131\u015fveri\u015f ilerleme kaydetti\u011finde, e-ticaret markalar\u0131 veri a\u00e7\u0131s\u0131ndan bir \u00fcst\u00fcnl\u00fc\u011fe sahipti. Sitelerine ka\u00e7 ki\u015finin geldi\u011finden daha fazlas\u0131n\u0131 izleyebilirler - nas\u0131l etkile\u015fim kurduklar\u0131na bakabilirlerdi\u2026 <a href=\"https:\/\/blog.bindy.com\/tr\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/\" class=\"more-link\"><span class=\"screen-reader-text\">Yaya Trafik Analizinin Evrimi ve Nas\u0131l Kullan\u0131laca\u011f\u0131<\/span> yaz\u0131s\u0131n\u0131 okumaya devam et <span class=\"meta-nav\">\u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":61743,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[431564],"tags":[677173911,175,677173941],"class_list":["post-7063","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail-sales","tag-foot-traffic","tag-marketing","tag-retail-data"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Evolution of Foot Traffic Analysis and How to Use It<\/title>\n<meta name=\"description\" content=\"With foot traffic analysis, retailers can collect insights about how many people enter stores and their behavior while there.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/tr\/yaya-trafigi-analizinin-evrimi-ve-nasil-kullanilacagi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Evolution of Foot Traffic Analysis and How to Use It\" \/>\n<meta property=\"og:description\" content=\"With foot traffic analysis, retailers can collect insights about how many people enter stores and their behavior while there.\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/tr\/yaya-trafigi-analizinin-evrimi-ve-nasil-kullanilacagi\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, Tasks and Communication\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bindyhq\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-26T19:16:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-20T15:34:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?_t=1724168041\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bindy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bindyhq\" \/>\n<meta name=\"twitter:site\" content=\"@bindyhq\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/\"},\"author\":{\"name\":\"Bindy\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\"},\"headline\":\"The Evolution of Foot Traffic Analysis and How to Use It\",\"datePublished\":\"2021-06-26T19:16:00+00:00\",\"dateModified\":\"2024-08-20T15:34:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/\"},\"wordCount\":1243,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/shutterstock_1573084630-2.jpg?fit=1920%2C1080&ssl=1\",\"keywords\":[\"foot traffic\",\"marketing\",\"retail data\"],\"articleSection\":[\"\ud83d\uded2 Store Sales and Performance\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/\",\"name\":\"The Evolution of Foot Traffic Analysis and How to Use It\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/shutterstock_1573084630-2.jpg?fit=1920%2C1080&ssl=1\",\"datePublished\":\"2021-06-26T19:16:00+00:00\",\"dateModified\":\"2024-08-20T15:34:01+00:00\",\"description\":\"With foot traffic analysis, retailers can collect insights about how many people enter stores and their behavior while there.\u00a0\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/shutterstock_1573084630-2.jpg?fit=1920%2C1080&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/shutterstock_1573084630-2.jpg?fit=1920%2C1080&ssl=1\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.bindy.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Evolution of Foot Traffic Analysis and How to Use It\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"name\":\"Audits, Tasks and Communication\",\"description\":\"Inspect your sites, verify brand standards, and send tasks. Get real-time reports, signatures, videos, and photo verifications.\",\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blog.bindy.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\",\"name\":\"Bindy\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"width\":1005,\"height\":301,\"caption\":\"Bindy\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/bindyhq\",\"https:\\\/\\\/x.com\\\/bindyhq\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bindyhq\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\",\"name\":\"Bindy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"caption\":\"Bindy\"},\"description\":\"Bindy is a cloud-powered app to automate \u2714\ufe0f audits, \ud83d\uddd3\ufe0f tasks and \ud83d\udce3 communication for retail and hospitality. Deploy and verify brand standards, tasks, and corrective actions to your sites with ease. Get real-time reports, signatures, videos, and photo verifications.\",\"sameAs\":[\"https:\\\/\\\/www.bindy.com\"],\"url\":\"https:\\\/\\\/blog.bindy.com\\\/tr\\\/author\\\/betterdot\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Yaya Trafik Analizinin Evrimi ve Nas\u0131l Kullan\u0131laca\u011f\u0131","description":"Yaya trafi\u011fi analizi ile perakendeciler, ma\u011fazalara ka\u00e7 ki\u015finin girdi\u011fi ve oradaki davran\u0131\u015flar\u0131 hakk\u0131nda bilgi toplayabilir.\u00a0","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.bindy.com\/tr\/yaya-trafigi-analizinin-evrimi-ve-nasil-kullanilacagi\/","og_locale":"tr_TR","og_type":"article","og_title":"The Evolution of Foot Traffic Analysis and How to Use It","og_description":"With foot traffic analysis, retailers can collect insights about how many people enter stores and their behavior while there.\u00a0","og_url":"https:\/\/blog.bindy.com\/tr\/yaya-trafigi-analizinin-evrimi-ve-nasil-kullanilacagi\/","og_site_name":"Audits, Tasks and Communication","article_publisher":"https:\/\/www.facebook.com\/bindyhq","article_published_time":"2021-06-26T19:16:00+00:00","article_modified_time":"2024-08-20T15:34:01+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?_t=1724168041","type":"image\/jpeg"}],"author":"Bindy","twitter_card":"summary_large_image","twitter_creator":"@bindyhq","twitter_site":"@bindyhq","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/#article","isPartOf":{"@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/"},"author":{"name":"Bindy","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f"},"headline":"The Evolution of Foot Traffic Analysis and How to Use It","datePublished":"2021-06-26T19:16:00+00:00","dateModified":"2024-08-20T15:34:01+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/"},"wordCount":1243,"commentCount":0,"publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"image":{"@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1920%2C1080&ssl=1","keywords":["foot traffic","marketing","retail data"],"articleSection":["\ud83d\uded2 Store Sales and Performance"],"inLanguage":"tr","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/","url":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/","name":"Yaya Trafik Analizinin Evrimi ve Nas\u0131l Kullan\u0131laca\u011f\u0131","isPartOf":{"@id":"https:\/\/blog.bindy.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/#primaryimage"},"image":{"@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1920%2C1080&ssl=1","datePublished":"2021-06-26T19:16:00+00:00","dateModified":"2024-08-20T15:34:01+00:00","description":"Yaya trafi\u011fi analizi ile perakendeciler, ma\u011fazalara ka\u00e7 ki\u015finin girdi\u011fi ve oradaki davran\u0131\u015flar\u0131 hakk\u0131nda bilgi toplayabilir.\u00a0","breadcrumb":{"@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/#primaryimage","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1920%2C1080&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1920%2C1080&ssl=1","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/blog.bindy.com\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.bindy.com\/"},{"@type":"ListItem","position":2,"name":"The Evolution of Foot Traffic Analysis and How to Use It"}]},{"@type":"WebSite","@id":"https:\/\/blog.bindy.com\/#website","url":"https:\/\/blog.bindy.com\/","name":"Denetimler, G\u00f6revler ve \u0130leti\u015fim","description":"Sitelerinizi inceleyin, marka standartlar\u0131n\u0131 do\u011frulay\u0131n ve g\u00f6revler g\u00f6nderin. Ger\u00e7ek zamanl\u0131 raporlar, imzalar, videolar ve foto\u011fraf do\u011frulamalar\u0131 al\u0131n.","publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.bindy.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/blog.bindy.com\/#organization","name":"ba\u011fla\u00e7","url":"https:\/\/blog.bindy.com\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","width":1005,"height":301,"caption":"Bindy"},"image":{"@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bindyhq","https:\/\/x.com\/bindyhq","https:\/\/www.linkedin.com\/company\/bindyhq\/"]},{"@type":"Person","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f","name":"ba\u011fla\u00e7","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","caption":"Bindy"},"description":"Bindy, perakende ve konaklama sekt\u00f6rlerinde \u2714\ufe0f denetimleri, \ud83d\uddd3\ufe0f g\u00f6revleri ve \ud83d\udce3 ileti\u015fimi otomatikle\u015ftiren bulut tabanl\u0131 bir uygulamad\u0131r. Marka standartlar\u0131n\u0131, g\u00f6revleri ve d\u00fczeltici eylemleri sitelerinize kolayca da\u011f\u0131t\u0131n ve do\u011frulay\u0131n. Ger\u00e7ek zamanl\u0131 raporlar, imzalar, videolar ve foto\u011fraf do\u011frulamalar\u0131 al\u0131n.","sameAs":["https:\/\/www.bindy.com"],"url":"https:\/\/blog.bindy.com\/tr\/author\/betterdot\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1920%2C1080&ssl=1","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pDNAM-1PV","jetpack-related-posts":[{"id":6462,"url":"https:\/\/blog.bindy.com\/tr\/5-ways-to-increase-foot-traffic-in-stores\/","url_meta":{"origin":7063,"position":0},"title":"Ma\u011fazalarda Yaya Trafi\u011fini Artt\u0131rman\u0131n 5 Yolu","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"\u0130ster ilk perakende ma\u011fazan\u0131z\u0131 a\u00e7\u0131yor olun, ister deneyimli bir perakendeci olun, ister sadece sat\u0131\u015flar\u0131 art\u0131rmak isteyen deneyimli bir t\u00fcccar olun, ma\u011faza performans\u0131n\u0131 art\u0131rman\u0131n en \u00f6nemli yollar\u0131ndan biri, m\u00fc\u015fteri trafi\u011fini art\u0131rma f\u0131rsatlar\u0131n\u0131 belirlemektir. Nitekim bir ara\u015ft\u0131rma, &quot;Ma\u011fazada al\u0131\u015fveri\u015f yapmak, perakendeciler i\u00e7in asl\u0131nda bir gelir art\u0131r\u0131c\u0131d\u0131r...&quot; sonucuna varm\u0131\u015ft\u0131r.","rel":"","context":"&quot;\ud83d\uded2 Store Sales and Performance&quot; i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":2987,"url":"https:\/\/blog.bindy.com\/tr\/4-digital-first-brands-that-found-success-in-brick-and-mortar-retail\/","url_meta":{"origin":7063,"position":1},"title":"Tu\u011fla ve Har\u00e7 Perakendesinde Ba\u015far\u0131 Bulan Dijitalde \u0130lk 4 Marka\u2026","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"...ve Onlardan Neler \u00d6\u011frenebilirsiniz? Art\u0131k her \u015fey \u00e7evrimi\u00e7i mi oluyor? E-ticaret, abonelikler, teslimat hizmetleri ve \u00fccretsiz kargo her zamankinden daha pop\u00fcler hale gelirken, t\u00fcketicilerin hala d\u0131\u015far\u0131 \u00e7\u0131k\u0131p al\u0131\u015fveri\u015f yapma ihtiyac\u0131 duyup duymad\u0131\u011f\u0131n\u0131 merak edebilirsiniz. K\u0131sa cevap evet. T\u00fcketiciler...","rel":"","context":"&quot;\ud83d\udcc8 Retail Trends&quot; i\u00e7inde","block_context":{"text":"\ud83d\udcc8 Retail Trends","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-trends\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/07\/shutterstock_369974669.jpg?fit=1200%2C801&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/07\/shutterstock_369974669.jpg?fit=1200%2C801&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/07\/shutterstock_369974669.jpg?fit=1200%2C801&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/07\/shutterstock_369974669.jpg?fit=1200%2C801&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/07\/shutterstock_369974669.jpg?fit=1200%2C801&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5053,"url":"https:\/\/blog.bindy.com\/tr\/how-to-get-customers-offline-and-into-your-stores-this-holiday-season\/","url_meta":{"origin":7063,"position":2},"title":"Tatil Sezonunda M\u00fc\u015fterilerinizi \u00c7evrimd\u0131\u015f\u0131 ve Ma\u011fazalar\u0131n\u0131za Nas\u0131l \u00c7ekersiniz","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Ulusal Perakende Federasyonu, perakendecilerin y\u0131ll\u0131k sat\u0131\u015flar\u0131n\u0131n y\u00fczde 19&#039;unun y\u0131l\u0131n son iki ay\u0131nda ger\u00e7ekle\u015fti\u011fini tespit etti. Sonu\u00e7 olarak, Kas\u0131m ve Aral\u0131k aylar\u0131 perakende i\u015fletmeniz i\u00e7in en \u00f6nemli aylard\u0131r. M\u00fc\u015fterileri ma\u011fazalar\u0131n\u0131za \u00e7ekmek i\u00e7in ikna edici sebepler sunman\u0131z gerekir. A\u015fa\u011f\u0131da baz\u0131 ipu\u00e7lar\u0131...","rel":"","context":"&quot;\u2744\ufe0f Seasonal&quot; i\u00e7inde","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/tr\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":6783,"url":"https:\/\/blog.bindy.com\/tr\/boosting-holiday-sales-visual-merchandising-tips-for-the-golden-quarter\/","url_meta":{"origin":7063,"position":3},"title":"Tatil Sat\u0131\u015flar\u0131n\u0131 Art\u0131rma: Alt\u0131n \u00c7eyrek i\u00e7in G\u00f6rsel Ma\u011fazac\u0131l\u0131k \u0130pu\u00e7lar\u0131","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Ma\u011faza i\u00e7i sat\u0131\u015flar, tatil d\u00f6nemlerinde de sat\u0131\u015flar\u0131n b\u00fcy\u00fck k\u0131sm\u0131n\u0131 olu\u015fturmaya devam ediyor. Ve her perakendeci bunu biliyor. \u0130\u015fte bu y\u00fczden, ilk yapraklar sarar\u0131r sararmaz ma\u011fazalarda Noel ve di\u011fer k\u0131\u015f tatili indirimlerinin sinyallerini g\u00f6r\u00fcyoruz. Peki markan\u0131z\u0131 ve...","rel":"","context":"&quot;\u2744\ufe0f Seasonal&quot; i\u00e7inde","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/tr\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":6539,"url":"https:\/\/blog.bindy.com\/tr\/8-sales-boosting-opportunities-for-q4\/","url_meta":{"origin":7063,"position":4},"title":"4. \u00c7eyrek i\u00e7in Sat\u0131\u015flar\u0131 Art\u0131ran 8 F\u0131rsat","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Tatil sezonu geldi ve toplam tatil sat\u0131\u015flar\u0131n\u0131n 80%&#039;sinin ger\u00e7ekle\u015fti\u011fi ma\u011fazalar\u0131n\u0131z, sat\u0131\u015f ve k\u00e2r marj\u0131 i\u00e7in adeta bir sava\u015f alan\u0131! Noel, geleneksel perakendeciler i\u00e7in \u00f6nemli olsa da (sadece ABD&#039;de dekorasyon, parti, yiyecek ve hediyelere $1 trilyondan fazla harcama yap\u0131ld\u0131), ba\u015far\u0131l\u0131 bir d\u00f6rd\u00fcnc\u00fc \u00e7eyrek ge\u00e7irmek \u015fu anlama geliyor...","rel":"","context":"&quot;\u2744\ufe0f Seasonal&quot; i\u00e7inde","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/tr\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/08\/shutterstock_195719315.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/08\/shutterstock_195719315.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/08\/shutterstock_195719315.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/08\/shutterstock_195719315.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/08\/shutterstock_195719315.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":7117,"url":"https:\/\/blog.bindy.com\/tr\/7-tips-to-increase-same-store-sales-in-retail\/","url_meta":{"origin":7063,"position":5},"title":"Perakendede Ayn\u0131 Ma\u011faza Sat\u0131\u015flar\u0131n\u0131 Artt\u0131rmak i\u00e7in 7 \u0130pucu","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Perakende ma\u011fazalar\u0131n\u0131z\u0131n iyi performans g\u00f6sterip g\u00f6stermedi\u011fini anlaman\u0131n en iyi yollar\u0131ndan biri, performanslar\u0131n\u0131 \u00f6nceki d\u00f6nemle kar\u015f\u0131la\u015ft\u0131rmakt\u0131r. Gelir rakamlar\u0131, ba\u011flam veya ge\u00e7mi\u015f veriler olmadan tek ba\u015f\u0131na t\u00fcm hikayeyi anlatamaz, bu nedenle bir ma\u011fazan\u0131n gelirinin ge\u00e7mi\u015fe g\u00f6re nas\u0131l seyretti\u011fine bakmak \u00f6nemlidir.","rel":"","context":"&quot;\ud83d\uded2 Store Sales and Performance&quot; i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/7063","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/comments?post=7063"}],"version-history":[{"count":15,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/7063\/revisions"}],"predecessor-version":[{"id":63349,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/7063\/revisions\/63349"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media\/61743"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media?parent=7063"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/categories?post=7063"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/tags?post=7063"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}