{"id":6462,"date":"2021-10-26T15:16:06","date_gmt":"2021-10-26T20:16:06","guid":{"rendered":"https:\/\/blog.bindy.com\/?p=6462"},"modified":"2025-09-03T10:49:25","modified_gmt":"2025-09-03T14:49:25","slug":"magazalarda-musteri-trafigini-artirmanin-5-yolu","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/tr\/5-ways-to-increase-foot-traffic-in-stores\/","title":{"rendered":"Ma\u011fazalarda Yaya Trafi\u011fini Artt\u0131rman\u0131n 5 Yolu"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u0130lk perakende ma\u011fazan\u0131z\u0131, deneyimli bir perakendeciyi veya yaln\u0131zca sat\u0131\u015flar\u0131 art\u0131rmak isteyen deneyimli bir sat\u0131c\u0131y\u0131 a\u00e7\u0131yor olun, yaya trafi\u011fini art\u0131rma f\u0131rsatlar\u0131n\u0131 belirlemek, ma\u011faza performans\u0131n\u0131 art\u0131rman\u0131n en kritik yollar\u0131ndan biridir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Asl\u0131nda, bir <a href=\"https:\/\/www.groundtruth.com\/insight\/retail-foot-traffic-statistics-mall-data-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">ders \u00e7al\u0131\u015fma<\/a> &quot;\u015eahsen al\u0131\u015fveri\u015f asl\u0131nda perakendeciler i\u00e7in bir gelir art\u0131r\u0131c\u0131 \u00e7\u00fcnk\u00fc ma\u011faza i\u00e7i al\u0131\u015fveri\u015f yapanlar daha fazla harc\u0131yor.&quot; Bunu geni\u015fleterek, <a href=\"https:\/\/www.forbes.com\/sites\/gregpetro\/2019\/03\/29\/consumers-are-spending-more-per-visit-in-store-than-online-what-does-this-man-for-retailers\/#48d846d97543\" target=\"_blank\" rel=\"noopener noreferrer\">Forbes<\/a> \u201cDuygu al\u0131\u015fveri\u015f davran\u0131\u015f\u0131nda rol oynar. Ma\u011faza i\u00e7i al\u0131\u015fveri\u015fin insani bir yan\u0131 var ve al\u0131\u015fveri\u015f yapanlar bu i\u00e7sel deneyime can at\u0131yorlar.\u201d<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Al\u0131\u015fveri\u015f yapanlar\u0131n 71%&#039;si bir ma\u011fazada al\u0131\u015fveri\u015f yaparken $50&#039;den fazla harcarken, al\u0131\u015fveri\u015f yapanlar\u0131n yaln\u0131zca 54%&#039;si \u00e7evrimi\u00e7i al\u0131\u015fveri\u015f yaparken ayn\u0131 \u015feyi yapt\u0131.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Bunu ak\u0131lda tutarak, \u00f6n\u00fcm\u00fczdeki g\u00fcnlerde, haftalarda, aylarda ve hatta y\u0131llarda ma\u011faza trafi\u011finizi g\u00fc\u00e7lendirmek i\u00e7in hangi stratejileriniz var? A\u015fa\u011f\u0131da, modern sat\u0131c\u0131lar\u0131n, m\u00fc\u015fterilerin ma\u011fazalar\u0131na yapt\u0131\u011f\u0131 ziyaretleri art\u0131rmaya yard\u0131mc\u0131 olan stratejik ve ilgi \u00e7ekici y\u00f6ntemlerle nas\u0131l daha fazla m\u00fc\u015fteri ilgisini \u00e7ekebilece\u011fini vurgulayan 5 ipucunu ke\u015ffedin.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1:&nbsp;<\/strong><strong>Ma\u011faza \u0130\u00e7i Etkile\u015fimi Art\u0131rmak i\u00e7in Dijital Etkile\u015fimden Yararlan\u0131n <\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">G\u00f6re <a href=\"https:\/\/www.retaildive.com\/news\/generation-z-social-media-influence-shopping-behavior-purchases-tiktok-instagram\/652576\/\" target=\"_blank\" rel=\"noreferrer noopener\">Perakende Dal\u0131\u015f\u0131,<\/a> Z ku\u015fa\u011f\u0131ndan 85%, sosyal medyan\u0131n sat\u0131n alma kararlar\u0131n\u0131 etkiledi\u011fini s\u00f6yl\u00fcyor. S\u0131ras\u0131nda <a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/us\/Documents\/consumer-business\/us-cb-navigating-the-new-digital-divide-051315.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Deloitte<\/a> Y ku\u015fa\u011f\u0131n\u0131n 47%&#039;sinin (fiziksel ma\u011fazalarda verilenler de dahil olmak \u00fczere) sat\u0131n alma karar\u0131 verirken sosyal medyadan etkilendi\u011fini ve toplam t\u00fcketicilerin 19%&#039;sinin sat\u0131n alma s\u00fcrecinde sosyal medyadan etkilendi\u011fini bildiriyor.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"467\" data-attachment-id=\"62940\" data-permalink=\"https:\/\/blog.bindy.com\/tr\/5-ways-to-increase-foot-traffic-in-stores\/shutterstock_2119997405\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?fit=1920%2C1281&amp;ssl=1\" data-orig-size=\"1920,1281\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"shutterstock_2119997405\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?fit=700%2C467&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=700%2C467&#038;ssl=1\" alt=\"\" class=\"wp-image-62940\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=1536%2C1025&amp;ssl=1 1536w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=18%2C12&amp;ssl=1 18w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=1200%2C801&amp;ssl=1 1200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=700%2C467&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=900%2C600&amp;ssl=1 900w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?resize=600%2C400&amp;ssl=1 600w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?w=1920&amp;ssl=1 1920w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2119997405.jpg?w=1400&amp;ssl=1 1400w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption class=\"wp-element-caption\">Foto\u011fraf kredisi: ShutterStock<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Ek olarak, Yelp gibi e\u015fler aras\u0131 inceleme siteleri, m\u00fc\u015fterilere, nihayetinde m\u00fc\u015fterileri bir yerden di\u011ferine al\u0131\u015fveri\u015f yapmaya ikna eden ge\u00e7mi\u015f al\u0131\u015fveri\u015f deneyimleri hakk\u0131nda ilk elden referanslar sunar. Bunu ak\u0131lda tutarak, dijital varl\u0131\u011f\u0131n\u0131z\u0131 hesaba katman\u0131z \u00f6nemlidir, b\u00f6ylece m\u00fc\u015fteriler nerede al\u0131\u015fveri\u015f yapmak istediklerine karar verirken ma\u011fazan\u0131z onlar\u0131n radar\u0131nda olur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dijital varl\u0131\u011f\u0131n\u0131z\u0131 g\u00fc\u00e7lendirmeye yard\u0131mc\u0131 olmak i\u00e7in ma\u011faza markan\u0131z\u0131n markan\u0131z\u0131n temsil edildi\u011fi t\u00fcm dijital temas noktalar\u0131nda g\u00fcncel ve tutarl\u0131 oldu\u011fundan emin olun. Rutin olarak g\u00f6nderi payla\u015fmak, yan\u0131t vermek, tepki vermek ve dijital hedef kitlenizle ba\u011flant\u0131 kuran bilgiler sunmak i\u00e7in ekstra yol kat edin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Ma\u011faza i\u00e7i yaya trafi\u011fi i\u00e7in dijital etkile\u015fimi optimize etmek i\u00e7in dikkate al\u0131nmas\u0131 gereken 3 nokta<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><b>T\u00fcm dijital temas noktalar\u0131n\u0131n do\u011fru ma\u011faza ileti\u015fim bilgileri sundu\u011fundan emin olun. <\/b>Sonu\u00e7ta, m\u00fc\u015fteriler sizi bulamazsa yaya trafi\u011fini art\u0131ramazs\u0131n\u0131z. Ma\u011fazan\u0131z\u0131n temsil edildi\u011fi her dijital hedefi d\u00fc\u015f\u00fcn\u00fcn. Buna Yelp, Facebook, Sar\u0131 Sayfalar, Google, yerel dizinler ve daha fazlas\u0131 dahildir. Ard\u0131ndan, m\u00fc\u015fterilerin sizi her zaman bulabilmelerini sa\u011flamak i\u00e7in bunlar\u0131 gerekti\u011fi gibi d\u00fczenli olarak g\u00fcncelledi\u011finizden emin olun. Tatil g\u00fcnlerinde veya tadilat nedeniyle kapan\u0131yorsan\u0131z, \u00e7al\u0131\u015fma saatlerinizi \u00e7al\u0131\u015fma saatlerinizi yans\u0131tacak \u015fekilde g\u00fcncellemek \u00f6zellikle \u00f6nemli mi?<\/li>\n\n\n\n<li><strong>\u00c7evrimi\u00e7i al\u0131c\u0131lara fiziksel ma\u011fazalara girmeleri i\u00e7in bir neden verin.<\/strong> Kohls ve Amazon duyurduklar\u0131nda <a rel=\"noopener noreferrer\" href=\"https:\/\/www.inc.com\/justin-bariso\/amazon-was-killing-kohls-online-then-kohls-did-something-completely-brilliant.html\" target=\"_blank\">ortakl\u0131k<\/a>, bir\u00e7ok m\u00fc\u015fteri ve hatta baz\u0131 end\u00fcstri uzmanlar\u0131 \u015fa\u015f\u0131rd\u0131 ve <a rel=\"noopener noreferrer\" href=\"https:\/\/www.businessinsider.com\/kohls-amazon-deal-brings-customers-to-stores-2018-5\" target=\"_blank\">\u015f\u00fcpheci<\/a>. Ancak Kohls de\u011fildi. Artan yaya trafi\u011fi kazanma beklentileri kar\u015f\u0131l\u0131\u011f\u0131n\u0131 verdi. Teknik olarak bir perakende rakibi olan Amazon&#039;dan uzak durmak yerine, m\u00fc\u015fterilerin dijital al\u0131\u015fveri\u015f deneyimlerinin bir par\u00e7as\u0131 olarak ne bekledi\u011fi ve ne istedi\u011fi konusunda \u00e7\u0131tay\u0131 y\u00fckselttiler. Kendi ma\u011fazan\u0131z bundan \u00f6\u011frenebilir ve m\u00fc\u015fterileri \u00e7evrimi\u00e7i sat\u0131n almaya, ma\u011fazadan teslim almaya (BOPIS olarak da bilinir) ve hatta ma\u011fazan\u0131z\u0131 envanter y\u00f6netimi i\u00e7in bir yer olarak kullanmak i\u00e7in di\u011fer i\u015fletmelerle ortak olmaya te\u015fvik edebilir. \u00d6rne\u011fin, iade veya teslim alma i\u00e7in.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Marka g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc art\u0131rmak i\u00e7in m\u00fc\u015fterileri sosyal medyada check-in yapmaya te\u015fvik edin.<\/strong> \u00d6rne\u011fin, bir m\u00fc\u015fteri Facebook&#039;ta bir i\u015fletmeye check-in yapt\u0131\u011f\u0131nda, arkada\u015flar\u0131n\u0131n her biri bu check-in&#039;i g\u00f6recektir. Sonu\u00e7 olarak, i\u015fletmeniz artan dijital tan\u0131t\u0131mdan yararlan\u0131r. Ma\u011faza i\u00e7i tabelalar, te\u015fvikler ve hatta sat\u0131\u015f g\u00f6revlilerinin konu\u015fmalar\u0131 arac\u0131l\u0131\u011f\u0131yla, ma\u011fazan\u0131z\u0131n daha fazla bilinirlik kazanmas\u0131 i\u00e7in m\u00fc\u015fterilerinizi bunu yapmaya te\u015fvik edin.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. Yaya Trafi\u011fi Davran\u0131\u015f\u0131na A\u00e7\u0131kl\u0131k Getirmek i\u00e7in Teknolojiye Yal\u0131n <\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Perakende i\u015fletmelerini y\u00f6netmek s\u00f6z konusu oldu\u011funda, h\u0131z ve hassasiyet \u00e7ok \u00f6nemlidir. <em>daha zaman\u0131nda<\/em> ve <em>daha kesin<\/em>&nbsp;i\u015f kararlar\u0131. Bu, t\u00fcketicilerin perakende ortamlar\u0131nda nas\u0131l gezindi\u011fini ve zaman ge\u00e7irdi\u011fini anlamay\u0131 i\u00e7erir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Modern teknolojiler sayesinde <a href=\"https:\/\/blog.bindy.com\/tr\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it-in-2020\/\" data-type=\"post\" data-id=\"7063\" target=\"_blank\" rel=\"noreferrer noopener\">yaya trafi\u011fi verilerini teslim et<\/a> - gibi <a rel=\"noopener noreferrer\" href=\"https:\/\/www.getdor.com\/\" target=\"_blank\">Dor Teknolojileri<\/a>\u2013 i\u015fletmeler m\u00fc\u015fteri davran\u0131\u015flar\u0131nda daha g\u00fc\u00e7l\u00fc bir netlik kazanabilir. B\u00f6ylece, bu davran\u0131\u015f\u0131 desteklemek i\u00e7in gelecekteki \u00e7abalar\u0131 planlayabilirler. M\u00fc\u015fterilerin ma\u011fazalarda nas\u0131l gezindi\u011fini temel alan ticari sat\u0131\u015f stratejilerini g\u00fc\u00e7lendirmekten, yo\u011fun yaya trafi\u011fi saatlerinde etkinlikler olu\u015fturmaya kadar, bu t\u00fcr teknolojiden elde edilen veriler, m\u00fc\u015fterilerin sat\u0131n alma yolculu\u011funu daha iyi anlamak i\u00e7in hayati \u00f6nem ta\u015f\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yakalay\u0131\u015f? Onun <em>olumsuzluk<\/em> sadece m\u00fc\u015fterileri ma\u011fazalara \u00e7ekmekle ilgili. Ayn\u0131 zamanda hakk\u0131nda <em>tutmak<\/em> onlar orada. Yakalanan veriler arac\u0131l\u0131\u011f\u0131yla perakendeciler, ma\u011fazalar\u0131n\u0131 m\u00fc\u015fterileri daha iyi a\u011f\u0131rlayacak \u015fekilde ayarlayarak elde ettikleri istihbarata tepki verebilir. Sonu\u00e7ta bu, m\u00fc\u015fterilerin ma\u011fazalar\u0131nda daha uzun s\u00fcre kalmas\u0131na yard\u0131mc\u0131 olur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c7ok satan \u00fcr\u00fcnleri bir yerden ba\u015fka bir yere ta\u015f\u0131mak kadar basit olabilir. Veya daha karma\u015f\u0131k olabilir. Daha g\u00fc\u00e7l\u00fc m\u00fc\u015fteri kat\u0131l\u0131m\u0131n\u0131 te\u015fvik eden etkile\u015fimli ekranlar olu\u015fturmak gibi. Ana ama\u00e7 ger\u00e7ekten basittir\u2026 ma\u011faza i\u00e7i etkile\u015fimleri g\u00fc\u00e7lendirmek i\u00e7in yaya trafi\u011fi verilerine tepki vermek.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"366\" data-attachment-id=\"63505\" data-permalink=\"https:\/\/blog.bindy.com\/tr\/retail-audits-the-definitive-guide\/perfection-brand-standards-green\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green.png?fit=1200%2C627&amp;ssl=1\" data-orig-size=\"1200,627\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"perfection-brand-standards-green\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green.png?fit=700%2C366&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green-1024x535.png?resize=700%2C366&#038;ssl=1\" alt=\"\" class=\"wp-image-63505\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green.png?resize=1024%2C535&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green.png?resize=768%2C401&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green.png?resize=700%2C366&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green.png?resize=766%2C400&amp;ssl=1 766w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/perfection-brand-standards-green.png?w=1200&amp;ssl=1 1200w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3: E\u011flenceli Ma\u011faza \u0130\u00e7i Deneyimler Yarat\u0131n <\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00fc\u015fteriler her zaman ak\u0131llar\u0131nda bir sat\u0131n alma ile al\u0131\u015fveri\u015f yapmazlar. Bazen sadece genel al\u0131\u015fveri\u015f deneyiminin tad\u0131n\u0131 \u00e7\u0131karmak i\u00e7in al\u0131\u015fveri\u015f yaparlar. M\u00fc\u015fterilerinizi memnun eden ma\u011faza i\u00e7i deneyimler yaratarak bu ger\u00e7eklikten yararlan\u0131n. Onlar\u0131 ma\u011fazan\u0131zdayken etkile\u015fim kurmaya te\u015fvik edin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00fc\u015fterileri envantere dokunmaya te\u015fvik eden uygulamal\u0131 ekranlar olu\u015fturmay\u0131 deneyin. Ma\u011fazan\u0131zda belirli \u00f6\u011felerin g\u00f6sterimlerini yap\u0131n. M\u00fc\u015fterileri al\u0131\u015fveri\u015f yolculuklar\u0131 s\u0131ras\u0131nda e\u011flendirmek, bilgilendirmek ve hatta onlara yard\u0131mc\u0131 olmak i\u00e7in teknolojiyi kullanabilirsiniz. Buradaki fikir, m\u00fc\u015fterilere kendi ma\u011faza navigasyonlar\u0131n\u0131n d\u0131\u015f\u0131nda te\u015fvik edilmeleri i\u00e7in f\u0131rsatlar sa\u011flamakt\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bunun bir \u00f6rne\u011fi <a rel=\"noopener noreferrer\" href=\"https:\/\/lbbonline.com\/news\/sephora-and-wildbytes-unveil-the-future-of-shopping-with-an-intelligent-mirror\/\" target=\"_blank\">Sephora&#039;n\u0131n ak\u0131ll\u0131 ayna kullan\u0131m\u0131<\/a>. Aynalar t\u00fcketicilerin ilgisini \u00e7eker ve \u00fcr\u00fcn bilgisi verir. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ba\u015fka bir \u00f6rnek, \u00fcr\u00fcn tad\u0131mlar\u0131 sunan QSR&#039;leri i\u00e7erebilir. \u00dcr\u00fcn \u00f6rnekleri veren cilt bak\u0131m\u0131 perakendecileri kadar basit olabilir. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00fc\u015fterilerin kendi al\u0131\u015fveri\u015flerini paketlemeleri i\u00e7in hediye paketleme istasyonlar\u0131 kurmak, m\u00fc\u015fterilere ma\u011faza ortam\u0131n\u0131zdayken duraklamalar\u0131 ve etkile\u015fime ge\u00e7meleri i\u00e7in ba\u015fka bir neden verir. Bu duraklama, nihayetinde sat\u0131n almalara yol a\u00e7an \u015feydir. Toplu olarak, bu, ma\u011fazalardaki yaya trafi\u011fini art\u0131rmaya yard\u0131mc\u0131 olan kazanan bir senaryodur.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/bindy.com\/business\/merchandising\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/merchandising_works_here_800.png?w=700&#038;ssl=1\" alt=\"\" class=\"wp-image-12435\"\/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4: Pazarlama \u00c7abalar\u0131n\u0131za K\u0131sa Mesaj Promosyonlar\u0131 Ekleyin <\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ger\u00e7ek mekanda faaliyet g\u00f6steren perakendeciler i\u00e7in, yaya trafi\u011fini art\u0131rmak i\u00e7in \u00e7ok kanall\u0131 bir stratejiyi pazarlama \u00e7abalar\u0131na dahil etmek \u00e7ok \u00f6nemlidir. Bunu yapman\u0131n yollar\u0131ndan biri, m\u00fc\u015fterilerle ili\u015fkiler kurmaya ve g\u00fc\u00e7lendirmeye yard\u0131mc\u0131 olan dijital promosyonlar\u0131 dahil etmektir. Hem modern m\u00fc\u015fteriler hem de t\u00fcccarlar i\u00e7in mobil, bu hedefe ula\u015fman\u0131n en iyi yollar\u0131ndan biri.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Daha spesifik olarak, metin mesaj\u0131 pazarlamas\u0131, perakendecilerin yaya trafi\u011fini art\u0131rmaya yard\u0131mc\u0131 olmak i\u00e7in ma\u011faza haberlerini, etkinlikleri ve promosyonlar\u0131 ger\u00e7ek zamanl\u0131 olarak payla\u015fmas\u0131na olanak tan\u0131r. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Asl\u0131nda, <a rel=\"noopener noreferrer\" href=\"https:\/\/www.textrequest.com\/blog\/text-messaging-for-retail-marketing\/\" target=\"_blank\">82% ak\u0131ll\u0131 telefon<\/a> kullan\u0131c\u0131lar, sat\u0131n alma yolculuklar\u0131n\u0131n bir b\u00f6l\u00fcm\u00fcnde telefonlar\u0131na ba\u015fvurduklar\u0131n\u0131 bildiriyor. Bu nedenle, manifatura dikkate al\u0131nmas\u0131 gereken do\u011fal bir uzant\u0131d\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ma\u011faza i\u00e7i envanter ayr\u0131nt\u0131lar\u0131n\u0131 g\u00f6stermek, son dakika etkinlikleri veya f\u0131rsatlar i\u00e7in uyar\u0131lar sunmak ve hatta m\u00fc\u015fterileri ma\u011fazan\u0131zdan haberlere y\u00f6nlendiren ba\u011flant\u0131lar g\u00f6ndermek i\u00e7in bir promosyon kodu g\u00f6nderebilirsiniz. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00fc\u015fterilerin bu t\u00fcr g\u00fcncellemeleri kabul etmesi gerekti\u011fini unutmay\u0131n. Sonu\u00e7 olarak, m\u00fc\u015fteri telefon numaras\u0131 ayr\u0131nt\u0131lar\u0131n\u0131 CRM&#039;nize almay\u0131 sat\u0131n alma s\u00fcrecinizin bir par\u00e7as\u0131 yap\u0131n, b\u00f6ylece bu ayr\u0131nt\u0131lar\u0131 gelecekteki pazarlama \u00e7abalar\u0131n\u0131zda kullanabilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5: Yerel Toplulu\u011funuzla Etkile\u015fime Ge\u00e7in <\/strong>yaya trafi\u011fini art\u0131rmak<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Konu ma\u011fazalar\u0131n\u0131 i\u015fletmeye geldi\u011finde, \u00f6zellikle perakende sekt\u00f6r\u00fcn\u00fcn rekabet\u00e7i yap\u0131s\u0131n\u0131 hesaba katt\u0131\u011f\u0131n\u0131zda, perakendecilerin dikkatleri kesintisiz yap\u0131lacaklar listeleri taraf\u0131ndan kolayca da\u011f\u0131labilir. Bununla birlikte, hedef t\u00fcketici kitlenizi ve daha spesifik olarak yerel toplulu\u011funuzu g\u00f6zden ka\u00e7\u0131rmay\u0131n.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"366\" data-attachment-id=\"63428\" data-permalink=\"https:\/\/blog.bindy.com\/tr\/5-reasons-people-leave-your-stores-without-buying-anything-and-how-to-fix-it\/growth-guest-expeience-grey\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey.png?fit=1200%2C627&amp;ssl=1\" data-orig-size=\"1200,627\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"growth-guest-expeience-grey\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey.png?fit=700%2C366&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey-1024x535.png?resize=700%2C366&#038;ssl=1\" alt=\"\" class=\"wp-image-63428\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey.png?resize=1024%2C535&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey.png?resize=768%2C401&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey.png?resize=700%2C366&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey.png?resize=766%2C400&amp;ssl=1 766w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/growth-guest-expeience-grey.png?w=1200&amp;ssl=1 1200w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ma\u011faza saatleri d\u0131\u015f\u0131nda a\u011f kurmak, topluluk etkinliklerine kat\u0131lmak, yerelden ilham alan etkinliklere ev sahipli\u011fi yapmak ve kendi \u015fehrinizde (di\u011fer bir deyi\u015fle ma\u011fazan\u0131n memleketi) etkile\u015fimde kalmak, i\u015fletmenizi daha fazla m\u00fc\u015fteriyle \u00f6d\u00fcllendirebilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dikkate al\u0131nmas\u0131 gereken ba\u015fka bir ipucu? Ma\u011faza i\u00e7i tabelalar ve \u00e7evrimi\u00e7i pazarlama yoluyla, satt\u0131\u011f\u0131n\u0131z yerel olarak \u00fcretilen \u00fcr\u00fcnleri belirleyin. Bu yerel yetene\u011fi vurgulamak, m\u00fc\u015fteri ilgisini ve sat\u0131\u015flar\u0131 benzer \u015fekilde art\u0131rmaya yard\u0131mc\u0131 olabilir.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/B4dhilhp-TR\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B4dhilhp-TR\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Bu g\u00f6nderiyi Instagram&#039;da g\u00f6r\u00fcnt\u00fcle<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/B4dhilhp-TR\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Whole Foods Market (@wholefoods) taraf\u0131ndan payla\u015f\u0131lan bir g\u00f6nderi<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u00c7\u00d6Z\u00dcM<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Son olarak, yaya trafi\u011fi s\u00f6z konusu oldu\u011funda, tekrar\u0131n anahtar oldu\u011funu unutmay\u0131n. M\u00fc\u015fterilerin sadakatine ve ekibinizin tutkusuna dayal\u0131 bir i\u015f kurmak istiyorsunuz. kullanma <a rel=\"noopener noreferrer\" href=\"https:\/\/bindy.com\/products\/retail-audit\/\" target=\"_blank\">yaz\u0131l\u0131m<\/a> ma\u011fazalar\u0131n\u0131z\u0131 d\u00fczenli olarak denetlemek, i\u015fletme standartlar\u0131n\u0131z\u0131n kar\u015f\u0131lanmas\u0131n\u0131 ve personelin kat\u0131l\u0131m\u0131n\u0131 sa\u011flar. Toplu olarak, i\u015finizi g\u00fc\u00e7l\u00fc tutman\u0131za ve yaya trafi\u011finizi tutarl\u0131 tutman\u0131za yard\u0131mc\u0131 olacak \u015fey budur. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yukar\u0131daki ipu\u00e7lar\u0131n\u0131 g\u00fc\u00e7l\u00fc bir \u015fekilde birle\u015ftirerek <a rel=\"noopener noreferrer\" href=\"https:\/\/bindy.com\/\" target=\"_blank\">perakende denetim program\u0131<\/a>&nbsp;ma\u011fazan\u0131z\u0131 i\u015fletmek i\u00e7in, m\u00fc\u015fterileri ad\u0131m ad\u0131m kar\u015f\u0131lamak i\u00e7in iyi bir konumda olacaks\u0131n\u0131z!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bir perakende sat\u0131\u015f yerine giren her alt\u0131 m\u00fc\u015fteriden birinin, bir t\u00fcr fiziksel veya zihinsel konaklama olana\u011f\u0131ndan yararlanabilece\u011fini unutmay\u0131n. Bu g\u00f6rmezden gelinmesi gereken b\u00fcy\u00fck bir izleyici kitlesi. Ve d\u00fc\u015f\u00fcnmek i\u00e7in b\u00fcy\u00fck bir f\u0131rsat. Bununla birlikte, bu al\u0131\u015fveri\u015f yapanlar i\u00e7in dijital ve fiziksel deneyimin iyile\u015ftirilmesi, hem ma\u011fazalar hem de m\u00fc\u015fteriler i\u00e7in fayda sa\u011flayabilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yazar hakk\u0131nda:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"803\" data-attachment-id=\"5716\" data-permalink=\"https:\/\/blog.bindy.com\/tr\/rm-nlreyhle_headshot_2019-1\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/rm-nlreyhle_headshot_2019-1-1-e1552078223175.jpg?fit=800%2C803&amp;ssl=1\" data-orig-size=\"800,803\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"RM-NLReyhle_Headshot_2019 (1)\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/rm-nlreyhle_headshot_2019-1-1-e1552078223175.jpg?fit=700%2C703&amp;ssl=1\" src=\"https:\/\/i1.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/rm-nlreyhle_headshot_2019-1-1-e1552078223175.jpg?zoom=0.8999999761581421&amp;resize=217%2C218&amp;ssl=1\" alt=\"RM-NLReyhle_Headshot_2019 (1)\" class=\"wp-image-5716\" style=\"width:154px;height:auto\" title=\"\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><em><em>Nicole Leinbach Reyhle Kurucusu&nbsp;<a href=\"https:\/\/retailminded.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Perakende Fikirli<\/a>&nbsp;ve yazar\u0131&nbsp;<a href=\"https:\/\/retailminded.com\/retail-101-the-book\/#.XhiKRshKiUk\">perakende 101<\/a>. The Today Show, Forbes&#039;a s\u0131k s\u0131k katk\u0131da bulunur ve American Express&#039;in Small Business Saturday&#039;inin s\u00f6zc\u00fcs\u00fcd\u00fcr. Reyhle, Vend taraf\u0131ndan En \u0130yi 10 perakende d\u00fc\u015f\u00fcnce lideri ve IBM i\u00e7in bir perakende &quot;gelece\u011fi uzman\u0131&quot; olarak tan\u0131nmaktad\u0131r.&nbsp;<\/em><\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading sd-title\">&nbsp;<\/h3>","protected":false},"excerpt":{"rendered":"<p>\u0130ster ilk perakende ma\u011fazan\u0131z\u0131 a\u00e7\u0131yor olun, ister k\u0131demli bir perakendeci veya yaln\u0131zca sat\u0131\u015flar\u0131 art\u0131rmak isteyen deneyimli bir sat\u0131c\u0131 olun, yaya trafi\u011fini art\u0131rma f\u0131rsatlar\u0131n\u0131 belirlemek, ma\u011faza performans\u0131n\u0131 art\u0131rman\u0131n en kritik yollar\u0131ndan biridir. Asl\u0131nda, bir \u00e7al\u0131\u015fma, &quot;\u015eahsen al\u0131\u015fveri\u015f yapmak, perakendeciler i\u00e7in asl\u0131nda bir gelir art\u0131r\u0131c\u0131d\u0131r \u00e7\u00fcnk\u00fc ma\u011faza i\u00e7i al\u0131\u015fveri\u015f yapanlar daha fazla harcar.&quot; \u2026 <a href=\"https:\/\/blog.bindy.com\/tr\/5-ways-to-increase-foot-traffic-in-stores\/\" class=\"more-link\"><span class=\"screen-reader-text\">Ma\u011fazalarda Yaya Trafi\u011fini Artt\u0131rman\u0131n 5 Yolu<\/span> yaz\u0131s\u0131n\u0131 okumaya devam et <span class=\"meta-nav\">\u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":10231,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[431564],"tags":[677173912,677173887,677173911,29661251,677173893],"class_list":["post-6462","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail-sales","tag-brick-and-mortar-sales","tag-consumer-trends","tag-foot-traffic","tag-omnichannel","tag-retail-sales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 Ways to Increase Foot Traffic in Stores<\/title>\n<meta name=\"description\" content=\"5 tips highlighting how you can capture more customer attention through strategic, engaging ways to increase foot traffic to your stores.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/tr\/magazalarda-musteri-trafigini-artirmanin-5-yolu\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Ways to Increase Foot Traffic in Stores\" \/>\n<meta property=\"og:description\" content=\"5 tips highlighting how you can capture more customer attention through strategic, engaging ways to increase foot traffic to your stores.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/tr\/magazalarda-musteri-trafigini-artirmanin-5-yolu\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, Tasks and Communication\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bindyhq\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-26T20:16:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-03T14:49:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?_t=1756910965\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1443\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bindy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bindyhq\" \/>\n<meta name=\"twitter:site\" content=\"@bindyhq\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/\"},\"author\":{\"name\":\"Bindy\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\"},\"headline\":\"5 Ways to Increase Foot Traffic in Stores\",\"datePublished\":\"2021-10-26T20:16:06+00:00\",\"dateModified\":\"2025-09-03T14:49:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/\"},\"wordCount\":1481,\"commentCount\":4,\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/shutterstock_1038717370.jpg?fit=1920%2C1443&ssl=1\",\"keywords\":[\"brick and mortar sales\",\"consumer trends\",\"foot traffic\",\"omnichannel\",\"Retail Sales\"],\"articleSection\":[\"\ud83d\uded2 Store Sales and Performance\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/\",\"name\":\"5 Ways to Increase Foot Traffic in Stores\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/shutterstock_1038717370.jpg?fit=1920%2C1443&ssl=1\",\"datePublished\":\"2021-10-26T20:16:06+00:00\",\"dateModified\":\"2025-09-03T14:49:25+00:00\",\"description\":\"5 tips highlighting how you can capture more customer attention through strategic, engaging ways to increase foot traffic to your stores.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/shutterstock_1038717370.jpg?fit=1920%2C1443&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/shutterstock_1038717370.jpg?fit=1920%2C1443&ssl=1\",\"width\":1920,\"height\":1443,\"caption\":\"Photo credit: Shutterstock\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/5-ways-to-increase-foot-traffic-in-stores\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.bindy.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 Ways to Increase Foot Traffic in Stores\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"name\":\"Audits, Tasks and Communication\",\"description\":\"Inspect your sites, verify brand standards, and send tasks. Get real-time reports, signatures, videos, and photo verifications.\",\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blog.bindy.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\",\"name\":\"Bindy\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"width\":1005,\"height\":301,\"caption\":\"Bindy\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/bindyhq\",\"https:\\\/\\\/x.com\\\/bindyhq\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bindyhq\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\",\"name\":\"Bindy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"caption\":\"Bindy\"},\"description\":\"Bindy is a cloud-powered app to automate \u2714\ufe0f audits, \ud83d\uddd3\ufe0f tasks and \ud83d\udce3 communication for retail and hospitality. Deploy and verify brand standards, tasks, and corrective actions to your sites with ease. Get real-time reports, signatures, videos, and photo verifications.\",\"sameAs\":[\"https:\\\/\\\/www.bindy.com\"],\"url\":\"https:\\\/\\\/blog.bindy.com\\\/tr\\\/author\\\/betterdot\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ma\u011fazalarda Yaya Trafi\u011fini Artt\u0131rman\u0131n 5 Yolu","description":"Ma\u011fazalar\u0131n\u0131za gelen yaya trafi\u011fini art\u0131rman\u0131n stratejik ve ilgi \u00e7ekici y\u00f6ntemlerle nas\u0131l daha fazla m\u00fc\u015fteri dikkatini \u00e7ekebilece\u011finizi vurgulayan 5 ipucu.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.bindy.com\/tr\/magazalarda-musteri-trafigini-artirmanin-5-yolu\/","og_locale":"tr_TR","og_type":"article","og_title":"5 Ways to Increase Foot Traffic in Stores","og_description":"5 tips highlighting how you can capture more customer attention through strategic, engaging ways to increase foot traffic to your stores.","og_url":"https:\/\/blog.bindy.com\/tr\/magazalarda-musteri-trafigini-artirmanin-5-yolu\/","og_site_name":"Audits, Tasks and Communication","article_publisher":"https:\/\/www.facebook.com\/bindyhq","article_published_time":"2021-10-26T20:16:06+00:00","article_modified_time":"2025-09-03T14:49:25+00:00","og_image":[{"width":1920,"height":1443,"url":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?_t=1756910965","type":"image\/jpeg"}],"author":"Bindy","twitter_card":"summary_large_image","twitter_creator":"@bindyhq","twitter_site":"@bindyhq","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/#article","isPartOf":{"@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/"},"author":{"name":"Bindy","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f"},"headline":"5 Ways to Increase Foot Traffic in Stores","datePublished":"2021-10-26T20:16:06+00:00","dateModified":"2025-09-03T14:49:25+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/"},"wordCount":1481,"commentCount":4,"publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"image":{"@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1920%2C1443&ssl=1","keywords":["brick and mortar sales","consumer trends","foot traffic","omnichannel","Retail Sales"],"articleSection":["\ud83d\uded2 Store Sales and Performance"],"inLanguage":"tr","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/","url":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/","name":"Ma\u011fazalarda Yaya Trafi\u011fini Artt\u0131rman\u0131n 5 Yolu","isPartOf":{"@id":"https:\/\/blog.bindy.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/#primaryimage"},"image":{"@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1920%2C1443&ssl=1","datePublished":"2021-10-26T20:16:06+00:00","dateModified":"2025-09-03T14:49:25+00:00","description":"Ma\u011fazalar\u0131n\u0131za gelen yaya trafi\u011fini art\u0131rman\u0131n stratejik ve ilgi \u00e7ekici y\u00f6ntemlerle nas\u0131l daha fazla m\u00fc\u015fteri dikkatini \u00e7ekebilece\u011finizi vurgulayan 5 ipucu.","breadcrumb":{"@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/#primaryimage","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1920%2C1443&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1920%2C1443&ssl=1","width":1920,"height":1443,"caption":"Photo credit: Shutterstock"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.bindy.com\/5-ways-to-increase-foot-traffic-in-stores\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.bindy.com\/"},{"@type":"ListItem","position":2,"name":"5 Ways to Increase Foot Traffic in Stores"}]},{"@type":"WebSite","@id":"https:\/\/blog.bindy.com\/#website","url":"https:\/\/blog.bindy.com\/","name":"Denetimler, G\u00f6revler ve \u0130leti\u015fim","description":"Sitelerinizi inceleyin, marka standartlar\u0131n\u0131 do\u011frulay\u0131n ve g\u00f6revler g\u00f6nderin. Ger\u00e7ek zamanl\u0131 raporlar, imzalar, videolar ve foto\u011fraf do\u011frulamalar\u0131 al\u0131n.","publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.bindy.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/blog.bindy.com\/#organization","name":"ba\u011fla\u00e7","url":"https:\/\/blog.bindy.com\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","width":1005,"height":301,"caption":"Bindy"},"image":{"@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bindyhq","https:\/\/x.com\/bindyhq","https:\/\/www.linkedin.com\/company\/bindyhq\/"]},{"@type":"Person","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f","name":"ba\u011fla\u00e7","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","caption":"Bindy"},"description":"Bindy, perakende ve konaklama sekt\u00f6rlerinde \u2714\ufe0f denetimleri, \ud83d\uddd3\ufe0f g\u00f6revleri ve \ud83d\udce3 ileti\u015fimi otomatikle\u015ftiren bulut tabanl\u0131 bir uygulamad\u0131r. Marka standartlar\u0131n\u0131, g\u00f6revleri ve d\u00fczeltici eylemleri sitelerinize kolayca da\u011f\u0131t\u0131n ve do\u011frulay\u0131n. Ger\u00e7ek zamanl\u0131 raporlar, imzalar, videolar ve foto\u011fraf do\u011frulamalar\u0131 al\u0131n.","sameAs":["https:\/\/www.bindy.com"],"url":"https:\/\/blog.bindy.com\/tr\/author\/betterdot\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1920%2C1443&ssl=1","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pDNAM-1Ge","jetpack-related-posts":[{"id":7063,"url":"https:\/\/blog.bindy.com\/tr\/the-evolution-of-foot-traffic-analysis-and-how-to-use-it\/","url_meta":{"origin":6462,"position":0},"title":"Yaya Trafik Analizinin Evrimi ve Nas\u0131l Kullan\u0131laca\u011f\u0131","author":"Bindy","date":"Haziran 26, 2021","format":false,"excerpt":"Yaya trafi\u011fi analizi, geleneksel ma\u011fazalar\u0131n e-ticaret markalar\u0131n\u0131n faydaland\u0131\u011f\u0131 zengin m\u00fc\u015fteri i\u00e7g\u00f6r\u00fclerine ula\u015fmalar\u0131na yard\u0131mc\u0131 oluyor. \u00c7evrimi\u00e7i al\u0131\u015fveri\u015f yayg\u0131nla\u015ft\u0131\u011f\u0131nda, e-ticaret markalar\u0131 veri konusunda \u00fcst\u00fcnl\u00fck sa\u011flad\u0131. Sitelerine ka\u00e7 ki\u015finin geldi\u011fini takip etmekten daha fazlas\u0131n\u0131 yapabiliyorlard\u0131:","rel":"","context":"&quot;\ud83d\uded2 Store Sales and Performance&quot; i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/06\/shutterstock_1573084630-2.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":3838,"url":"https:\/\/blog.bindy.com\/tr\/4-ways-smbs-compete-with-big-retailers-opening-smaller-stores\/","url_meta":{"origin":6462,"position":1},"title":"KOB\u0130&#039;lerin Daha K\u00fc\u00e7\u00fck Ma\u011fazalar A\u00e7an B\u00fcy\u00fck Perakendeciler ile Rekabet Etmesinin 4 Yolu","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"K\u00fc\u00e7\u00fck ma\u011fazalar perakende sekt\u00f6r\u00fcn\u00fcn gelece\u011fi mi olacak? \u00d6yle g\u00f6r\u00fcn\u00fcyor. Son birka\u00e7 y\u0131ld\u0131r, b\u00fcy\u00fck perakendeciler daha k\u00fc\u00e7\u00fck formatl\u0131 ma\u011fazalara y\u00f6neldi. \u00d6rne\u011fin, Target&#039;\u0131n \u00e7e\u015fitli kentsel b\u00f6lgelerde halihaz\u0131rda \u00e7ok say\u0131da k\u00fc\u00e7\u00fck ma\u011fazas\u0131 bulunuyor. Her y\u0131l k\u00fc\u00e7\u00fck formatl\u0131 ma\u011fazalar\u0131n\u0131 b\u00fcy\u00fctmeye devam ediyorlar...","rel":"","context":"&quot;\ud83d\uded2 Store Sales and Performance&quot; i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/03\/shutterstock_123790510.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/03\/shutterstock_123790510.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/03\/shutterstock_123790510.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/03\/shutterstock_123790510.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/03\/shutterstock_123790510.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5095,"url":"https:\/\/blog.bindy.com\/tr\/10-ways-to-use-consumer-psychology-to-increase-sales-in-retail\/","url_meta":{"origin":6462,"position":2},"title":"Perakende Sat\u0131\u015flar\u0131 Art\u0131rmak \u0130\u00e7in T\u00fcketici Psikolojisini Kullanman\u0131n 10 Yolu","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"T\u00fcm insanlar benzer psikolojik ve duygusal tetikleyicilere sahiptir: ac\u0131ya kar\u015f\u0131 hazza, can s\u0131k\u0131nt\u0131s\u0131na kar\u015f\u0131 e\u011flenceye ve ho\u015fnutsuzlu\u011fa kar\u015f\u0131 tatmine y\u00f6nelmek. Ortalama bir t\u00fcketici al\u0131\u015fveri\u015f yaparken do\u011fal olarak maliyetleri ve faydalar\u0131 tartar. Perakendeciler, al\u0131\u015fveri\u015f yapanlar\u0131n davran\u0131\u015flar\u0131n\u0131 etkilemek ve nihayetinde d\u00f6n\u00fc\u015f\u00fcmleri ve toplam sat\u0131\u015flar\u0131 art\u0131rmak i\u00e7in \u00e7e\u015fitli psikolojik teknikler kullanabilirler\u2026","rel":"","context":"&quot;\ud83d\uded2 Store Sales and Performance&quot; i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/shutterstock_598918634.jpg?fit=1200%2C801&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/shutterstock_598918634.jpg?fit=1200%2C801&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/shutterstock_598918634.jpg?fit=1200%2C801&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/shutterstock_598918634.jpg?fit=1200%2C801&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/03\/shutterstock_598918634.jpg?fit=1200%2C801&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":7117,"url":"https:\/\/blog.bindy.com\/tr\/7-tips-to-increase-same-store-sales-in-retail\/","url_meta":{"origin":6462,"position":3},"title":"Perakendede Ayn\u0131 Ma\u011faza Sat\u0131\u015flar\u0131n\u0131 Artt\u0131rmak i\u00e7in 7 \u0130pucu","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Perakende ma\u011fazalar\u0131n\u0131z\u0131n iyi performans g\u00f6sterip g\u00f6stermedi\u011fini anlaman\u0131n en iyi yollar\u0131ndan biri, performanslar\u0131n\u0131 \u00f6nceki d\u00f6nemle kar\u015f\u0131la\u015ft\u0131rmakt\u0131r. Gelir rakamlar\u0131, ba\u011flam veya ge\u00e7mi\u015f veriler olmadan tek ba\u015f\u0131na t\u00fcm hikayeyi anlatamaz, bu nedenle bir ma\u011fazan\u0131n gelirinin ge\u00e7mi\u015fe g\u00f6re nas\u0131l seyretti\u011fine bakmak \u00f6nemlidir.","rel":"","context":"&quot;\ud83d\uded2 Store Sales and Performance&quot; i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_623084903-1.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5053,"url":"https:\/\/blog.bindy.com\/tr\/how-to-get-customers-offline-and-into-your-stores-this-holiday-season\/","url_meta":{"origin":6462,"position":4},"title":"Tatil Sezonunda M\u00fc\u015fterilerinizi \u00c7evrimd\u0131\u015f\u0131 ve Ma\u011fazalar\u0131n\u0131za Nas\u0131l \u00c7ekersiniz","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Ulusal Perakende Federasyonu, perakendecilerin y\u0131ll\u0131k sat\u0131\u015flar\u0131n\u0131n y\u00fczde 19&#039;unun y\u0131l\u0131n son iki ay\u0131nda ger\u00e7ekle\u015fti\u011fini tespit etti. Sonu\u00e7 olarak, Kas\u0131m ve Aral\u0131k aylar\u0131 perakende i\u015fletmeniz i\u00e7in en \u00f6nemli aylard\u0131r. M\u00fc\u015fterileri ma\u011fazalar\u0131n\u0131za \u00e7ekmek i\u00e7in ikna edici sebepler sunman\u0131z gerekir. A\u015fa\u011f\u0131da baz\u0131 ipu\u00e7lar\u0131...","rel":"","context":"&quot;\u2744\ufe0f Seasonal&quot; i\u00e7inde","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/tr\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/shutterstock_350336894.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":4886,"url":"https:\/\/blog.bindy.com\/tr\/from-seasonal-to-loyal-5-tips-for-converting-holiday-shoppers-into-year-round-customers\/","url_meta":{"origin":6462,"position":5},"title":"Sezonluktan Sad\u0131kl\u0131\u011fa: Tatil M\u00fc\u015fterilerini Y\u0131l Boyunca M\u00fc\u015fterilere D\u00f6n\u00fc\u015ft\u00fcrmek \u0130\u00e7in 5 \u0130pucu","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Perakende sekt\u00f6r\u00fcndeyseniz, muhtemelen tatil planlamalar\u0131n\u0131n tam ortas\u0131ndas\u0131n\u0131zd\u0131r ve bunun da hakl\u0131 bir nedeni var. Y\u0131l\u0131n en b\u00fcy\u00fck al\u0131\u015fveri\u015f etkinli\u011fi olarak bilinen tatil sezonu, s\u00fcrekli olarak muazzam bir m\u00fc\u015fteri trafi\u011fi ve sat\u0131\u015f hacmi getiriyor. NRF&#039;ye g\u00f6re, tatil sezonunda perakende sat\u0131\u015flar\u0131 %3,81 artt\u0131.","rel":"","context":"&quot;\u2744\ufe0f Seasonal&quot; i\u00e7inde","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/tr\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/09\/shutterstock_1038717370.jpg?fit=1200%2C902&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/6462","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/comments?post=6462"}],"version-history":[{"count":36,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/6462\/revisions"}],"predecessor-version":[{"id":66215,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/6462\/revisions\/66215"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media\/10231"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media?parent=6462"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/categories?post=6462"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/tags?post=6462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}