{"id":60213,"date":"2023-05-17T11:30:40","date_gmt":"2023-05-17T15:30:40","guid":{"rendered":"https:\/\/blog.bindy.com\/?p=60213"},"modified":"2024-11-20T11:11:37","modified_gmt":"2024-11-20T16:11:37","slug":"site-ziyaretleri-icin-videolarin-faydalari","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/tr\/benefits-of-videos-for-site-visits\/","title":{"rendered":"Perakende Denetimlerinde Video Kullanman\u0131n 5 Faydas\u0131"},"content":{"rendered":"

Bir foto\u011fraf bin kelimeye bedelse, bir video paha bi\u00e7ilemez olabilir mi?<\/p>\n\n\n\n

Memelerin ve kedi videolar\u0131n\u0131n \u00f6tesinde, hatta YouTube'da bulunan faydal\u0131 "kendin yap" ev onar\u0131m videolar\u0131n\u0131n \u00f6tesinde, videolar t\u00fcketicilere ve i\u015fletmelere ciddi de\u011fer katar. Bu pek haber say\u0131lmaz. Videolar, halihaz\u0131rda en \u00e7ok t\u00fcketilen medya bi\u00e7imlerinden biridir. Videolar, \u015fu ki\u015filer i\u00e7in bir numaral\u0131 bilgi kayna\u011f\u0131d\u0131r: 66% ki\u015fi<\/a>ve ortalama olarak bir ki\u015fi izliyor Haftada 17 saat \u00e7evrimi\u00e7i video i\u00e7eri\u011fi<\/a>.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Bu makalede, perakende ve konaklama sekt\u00f6r\u00fc denetimlerinde, her yerde ve her zaman programlar\u0131n ve standartlar\u0131n y\u00fcr\u00fct\u00fclmesini sa\u011flamak amac\u0131yla video kullanman\u0131n faydalar\u0131n\u0131 inceliyoruz.<\/p>\n\n\n\n

1. Videolar \u0130\u00e7eri\u011fi g\u00f6sterin<\/h2>\n\n\n\n

Videolar ses, metin ve hareketi birle\u015ftirdi\u011finden, yaln\u0131zca foto\u011fraflardan daha fazla ba\u011flam ve sitelerinizin ve tesislerinizin daha eksiksiz bir resmini sa\u011flarlar.<\/p>\n\n\n\n

\u00d6rne\u011fin ma\u011fazac\u0131l\u0131\u011f\u0131 ele alal\u0131m. Ma\u011fazalar promosyon te\u015fhirlerini d\u00fczg\u00fcn bir \u015fekilde y\u00fcr\u00fctt\u00fc\u011f\u00fcnde, sat\u0131\u015flar\u0131n 193%'ye kadar art\u0131\u015f<\/a>. Videolar, ekranlar\u0131n ve tabelalar\u0131n plana g\u00f6re, birbirlerine g\u00f6re ve her sat\u0131\u015f noktas\u0131n\u0131n tam ba\u011flam\u0131na g\u00f6re ayarland\u0131\u011f\u0131n\u0131n \u00fcst\u00fcn bir onay\u0131n\u0131 sa\u011flar.<\/p>\n\n\n\n

Videolar, programlar\u0131 her site ba\u011flam\u0131nda \u00e7al\u0131\u015f\u0131rken g\u00f6sterir.<\/p>\n\n\n\n

2. Videolar m\u00fc\u015fteri deneyimini yakalar<\/h2>\n\n\n\n

Video orada duran ki\u015finin bak\u0131\u015f a\u00e7\u0131s\u0131n\u0131 al\u0131yor. M\u00fc\u015fteri deneyimi i\u00e7in etkili bir vekildir. \u00d6rne\u011fin, 20 saniyelik bir video, bir m\u00fc\u015fterinin ma\u011fazaya girerken g\u00f6rd\u00fcklerini g\u00f6sterebilir ve ma\u011fazaya gitmemi\u015f olsan\u0131z bile size ilk izlenimleri hakk\u0131nda iyi bir fikir verebilir.<\/p>\n\n\n\n

Ma\u011faza veya b\u00f6lge m\u00fcd\u00fcr\u00fc taraf\u0131ndan y\u00fcklenen 90 saniyelik bir videoyu izledi\u011finizde izlenimleriniz neler? \u201cBuras\u0131 iyi y\u00f6netilen bir ma\u011faza. \u00dcr\u00fcnler olmas\u0131 gerekti\u011fi yerde, te\u015fhirler harika g\u00f6r\u00fcn\u00fcyor ve arkada\u015flar g\u00f6ze \u00e7arp\u0131yor\u201d ya da \u201cNe da\u011f\u0131n\u0131kl\u0131k! Ortaklar nerede ve yeni \u00fcr\u00fcn tan\u0131t\u0131m\u0131m\u0131z neden sergilenmiyor?\u201d.<\/p>\n\n\n\n

Videolarla, m\u00fc\u015fterilerin kar\u015f\u0131lan\u0131p kar\u015f\u0131lanmad\u0131\u011f\u0131n\u0131 ve sat\u0131\u015f ekibiyle aktif bir \u015fekilde ilgilenip ilgilenmedi\u011fini g\u00f6rebilirsiniz. \u015eim\u015fe\u011fi g\u00f6rebilir ve m\u00fczi\u011fi duyabilirsiniz (\u00e7ok mu y\u00fcksek?). Bu, ma\u011fazan\u0131n insanlardan s\u00fcre\u00e7lere kadar nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131na dair m\u00fc\u015fteri odakl\u0131 kan\u0131tlar sa\u011flar. <\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

G\u00f6re konu\u015fkan<\/a>, 86% m\u00fc\u015fteri daha iyi bir m\u00fc\u015fteri deneyimi i\u00e7in daha fazla \u00f6deme yapar. M\u00fc\u015fterilerin 73%'si g\u00fcler y\u00fczl\u00fc personel ve m\u00fckemmel hizmete dayal\u0131 bir \u015firkete sad\u0131k kal\u0131rken. Ma\u011fazalar\u0131n\u0131zda do\u011fru ki\u015filerin do\u011fru yerlerde olmas\u0131n\u0131 sa\u011flayarak genel m\u00fc\u015fteri deneyimini iyile\u015ftirebilirsiniz.<\/p>\n\n\n\n

<\/p>\n\n\n\n

3. \u0130nsanlar\u0131n \u00c7o\u011fu G\u00f6rseldir<\/h2>\n\n\n\n

Ara\u015ft\u0131rmalar g\u00f6steriyor ki neredeyse 90%<\/a> \u0130nsan beynine iletilen bilgilerin \u00e7o\u011fu g\u00f6rseldir, insanlar\u0131n videolara daha duyarl\u0131 olma e\u011filiminde olmas\u0131 \u015fa\u015f\u0131rt\u0131c\u0131 de\u011fildir. Videolar s\u00f6z konusu oldu\u011funda insanlar yaln\u0131zca daha duyarl\u0131 olmakla kalm\u0131yor, ayn\u0131 zamanda Video mesaj\u0131n\u0131n 95%'si<\/a> metin okurken 10% ile kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda.<\/p>\n\n\n\n

G\u00f6r\u00fcnt\u00fcler, hareketler, sesler ve di\u011fer duyusal deneyimler a\u00e7\u0131s\u0131ndan sahada ya\u015fad\u0131\u011f\u0131m\u0131z duyusal deneyime belki de en \u00e7ok benzeyen ortam videolar. Videolar do\u011fal olduklar\u0131 i\u00e7in do\u011fald\u0131r.<\/p>\n\n\n

\n
\"\"<\/a>
Site Ziyaretleri \u0130\u00e7in Videolar\u0131n Faydalar\u0131<\/figcaption><\/figure>\n<\/div>\n\n\n

4. Videolar, merkez ofis seyahat s\u00fcresinden ve masraflar\u0131ndan tasarruf sa\u011flar<\/h2>\n\n\n\n

Hen\u00fcz o arabaya binme veya o u\u00e7a\u011fa atlama! Elbette, b\u00f6lge m\u00fcd\u00fcrleri \u00f6nemli<\/a> Ancak bu, ba\u015far\u0131l\u0131 bir \u015fekilde faaliyet g\u00f6stermek i\u00e7in merkez ofisin her g\u00fcn, her tesiste fiziksel olarak bulunmas\u0131 gerekti\u011fi anlam\u0131na gelmez. Site y\u00f6netimi ve bayilikler taraf\u0131ndan etkili \u00f6z-de\u011ferlendirme videolar\u0131n\u0131 da\u011f\u0131tarak uzaktan y\u00f6netebilirsiniz.<\/p>\n\n\n\n

<\/p>\n\n\n\n

B\u00f6lge m\u00fcd\u00fcrleri genellikle saatlerce trafikte s\u0131k\u0131\u015f\u0131p kal\u0131r veya uzak yerlere seyahat eder. Bir arabada mahsur kalarak bo\u015fa harcanan zaman, kesinlikle \u00fcretken de\u011fildir. Ma\u011fazaya bir b\u00f6lge m\u00fcd\u00fcr\u00fc g\u00f6ndermek yerine, ma\u011faza m\u00fcd\u00fcr\u00fcnden bir \u00f6z de\u011ferlendirme yapmas\u0131n\u0131 ve videolar\u0131 kaydedip eklemelerini isteyin.<\/p>\n\n\n\n

Bilgileri daha h\u0131zl\u0131 almakla kalmaz, ayn\u0131 zamanda ki\u015fisel de\u011ferlendirmeler de merkez ofis seyahat s\u00fcresinden ve masraflar\u0131ndan tasarruf sa\u011flar. Bonus olarak videolar, kurulu\u015funuzun karbon ayak izini de azalt\u0131r.<\/p>\n\n\n\n

Bu zaman tasarruflar\u0131, b\u00f6lge m\u00fcd\u00fcrlerinin 10 lokasyonu y\u00f6netmekten 15 lokasyonu y\u00f6netmeye ge\u00e7mesine olanak sa\u011flayabilir. Alternatif olarak, ko\u00e7luk ve programlar\u0131n mevcut konumlar\u0131nda y\u00fcr\u00fct\u00fclmesine odaklanmak i\u00e7in ekstra zaman\u0131 kullanabilirler.<\/p>\n\n\n\n

<\/p>\n\n\n\n

5. Videolar riskleri ve y\u00fck\u00fcml\u00fcl\u00fckleri azalt\u0131r<\/h2>\n\n\n\n

Hepimiz sorumluluk ve risk azaltma i\u00e7in belgelemenin gerekli oldu\u011funu biliyoruz. Sa\u011fl\u0131k ve g\u00fcvenlik ve yang\u0131n \u00f6nleme akla geliyor. Videolar, hatta ki\u015fisel de\u011ferlendirmeler bile reddedilemez kan\u0131tlar sa\u011flar. Belki tefti\u015fi bir b\u00f6lge m\u00fcd\u00fcr\u00fcn\u00fcn yapmas\u0131n\u0131 ve ard\u0131ndan merkez ofisin uzaktan do\u011frulama yapmas\u0131n\u0131 istersiniz. G\u00fcvende oldu\u011funuzdan emin olmak ve ma\u011fazalar\u0131n\u0131z\u0131n standartlar\u0131 kar\u015f\u0131lad\u0131\u011f\u0131n\u0131 g\u00f6stermek en iyisidir.<\/p>\n\n\n\n

Not almak, foto\u011fraf eklemek harika ama yeterli olmayabilir. Destekleyici videolar eklemek, mevcut s\u00fcre\u00e7lerin yakalanmas\u0131na yard\u0131mc\u0131 olur. K\u0131sa bir video, yang\u0131n \u00e7\u0131k\u0131\u015flar\u0131n\u0131n engellenip engellenmedi\u011fini, yang\u0131n g\u00fcvenlik plan\u0131n\u0131n as\u0131ld\u0131\u011f\u0131n\u0131, acil durum \u00e7\u0131k\u0131\u015f i\u015faretlerinin \u00e7al\u0131\u015f\u0131p \u00e7al\u0131\u015fmad\u0131\u011f\u0131n\u0131 ve duman alarmlar\u0131n\u0131n \u00e7al\u0131\u015f\u0131p \u00e7al\u0131\u015fmad\u0131\u011f\u0131n\u0131 h\u0131zl\u0131ca g\u00f6sterebilir. \u0130htiyac\u0131n\u0131za y\u00f6nelik ba\u011flamsal kan\u0131tlar elde edin ve risklere ve y\u00fck\u00fcml\u00fcl\u00fcklere maruz kalma oran\u0131n\u0131z\u0131 azalt\u0131n.<\/p>\n\n\n

\n
\"\"<\/a>
Site Ziyaretleri \u0130\u00e7in Videolar\u0131n Faydalar\u0131<\/figcaption><\/figure>\n<\/div>\n\n\n

G\u00f6re MGK<\/a>2021'de ABD perakende sekt\u00f6r\u00fcnde 510.000 yaralanma oldu. \u0130\u015f yeri yaralanmalar\u0131, a\u011f\u0131r para cezalar\u0131na ve hatta davalara kap\u0131 aralad\u0131\u011f\u0131 i\u00e7in her \u015firketin ka\u00e7\u0131nmak istedi\u011fi bir durumdur. Sa\u011fl\u0131k ve g\u00fcvenlik denetimleri s\u0131ras\u0131nda videolar\u0131n kullan\u0131lmas\u0131, bu durumlar\u0131n \u00f6nlenmesi i\u00e7in \u00e7ok \u00f6nemli bir ara\u00e7 olabilir. Uyumsuzlu\u011fun maliyeti 3,5 kat daha y\u00fcksek<\/a> uyumdan daha. Bir gram \u00f6nleme ger\u00e7ekten de bir kilo tedaviye bedeldir.<\/p>\n\n\n\n

Sat\u0131\u015f kat\u0131ndaki temizli\u011fi, genel d\u00fczeni ve envanteri belgelemek i\u00e7in videolar\u0131 da kullanabilirsiniz. Ma\u011fazalar marka standartlar\u0131n\u0131 kar\u015f\u0131lad\u0131\u011f\u0131nda daha karl\u0131 olur ve daha iyi performans g\u00f6sterir. Sorunlar\u0131 h\u0131zl\u0131 bir \u015fekilde g\u00f6rebilmek ve do\u011frulayabilmek, performans\u0131n e\u015fit oldu\u011fundan emin olman\u0131n anahtar\u0131d\u0131r.<\/p>\n\n\n\n

Son s\u00f6zler<\/h2>\n\n\n\n

Videolar resimlerden ve tek ba\u015f\u0131na kelimelerden daha etkilidir. Daha fazla ba\u011flam sa\u011flarlar, m\u00fc\u015fteri deneyimini yans\u0131t\u0131rlar ve insanlar bunlara iyi yan\u0131t verir. Dahas\u0131, seyahat s\u00fcresinden ve masraflar\u0131ndan tasarruf sa\u011flarlar ve riskleri ve y\u00fck\u00fcml\u00fcl\u00fckleri azalt\u0131rlar. Bindy gibi bulut tabanl\u0131 bir inceleme platformu kullanmak, \u00e7ok birimli perakende ve konaklama markalar\u0131 i\u00e7in m\u00fckemmeldir. Daha fazla bilgi edinmek i\u00e7in bug\u00fcn bizimle ileti\u015fime ge\u00e7in.<\/a><\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Bir foto\u011fraf bin kelimeye bedelse, bir video paha bi\u00e7ilemez olabilir mi? Memelerin ve kedi videolar\u0131n\u0131n \u00f6tesinde, hatta YouTube'da bulunan faydal\u0131 "kendin yap" ev onar\u0131m videolar\u0131n\u0131n \u00f6tesinde, videolar t\u00fcketicilere ve i\u015fletmelere ciddi de\u011fer katar. Bu haber say\u0131lmaz. Videolar, halihaz\u0131rda en \u00e7ok t\u00fcketilen medya bi\u00e7imlerinden biridir. \u2026 Perakende Denetimlerinde Video Kullanman\u0131n 5 Faydas\u0131<\/span> yaz\u0131s\u0131n\u0131 okumaya devam et \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":60225,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[14465791],"tags":[88195,55665360,677173901,2196862,20386393],"class_list":["post-60213","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail-audit","tag-customer-experience","tag-retail-audit-2","tag-retail-audit-software","tag-retail-operations","tag-store-execution"],"yoast_head":"\n5 Benefits of Using Videos for Retail Audits<\/title>\n<meta name=\"description\" content=\"We explore the benefits of utilizing videos in retail and hospitality audits to capture the customer experience and reduce risks.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/tr\/site-ziyaretleri-icin-videolarin-faydalari\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Benefits of Using Videos for Retail Audits\" \/>\n<meta property=\"og:description\" content=\"We explore the benefits of utilizing videos in retail and hospitality audits to capture the customer experience and reduce risks.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/tr\/site-ziyaretleri-icin-videolarin-faydalari\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, 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Bu Rehber kimler i\u00e7in? Perakende denetimlerine y\u00f6nelik bu rehber, g\u0131da hizmeti, marketler, eczaneler, spalar ve klinikler, telekom\u00fcnikasyon gibi sekt\u00f6rlerdeki \u00e7ok birimli perakendeciler i\u00e7indir.","rel":"","context":""\u2b50 Best practices" i\u00e7inde","block_context":{"text":"\u2b50 Best practices","link":"https:\/\/blog.bindy.com\/tr\/category\/about-bindy\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Guide-Retail-audit_Post-green.png?fit=1166%2C465&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Guide-Retail-audit_Post-green.png?fit=1166%2C465&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Guide-Retail-audit_Post-green.png?fit=1166%2C465&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Guide-Retail-audit_Post-green.png?fit=1166%2C465&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Guide-Retail-audit_Post-green.png?fit=1166%2C465&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":6293,"url":"https:\/\/blog.bindy.com\/tr\/how-to-build-a-retail-audit-checklist\/","url_meta":{"origin":60213,"position":5},"title":"\u2b50 Perakende Denetim Kontrol Listesi Nas\u0131l Olu\u015fturulur","author":"Bindy","date":"Temmuz 20, 2023","format":false,"excerpt":"Perakende denetimleri, ziyaret veya inceleme olarak da adland\u0131r\u0131l\u0131r ve ma\u011faza program\u0131 ve marka standartlar\u0131na uyumu art\u0131r\u0131r. Perakende uygulama i\u015f ak\u0131\u015f\u0131n\u0131n bir par\u00e7as\u0131d\u0131r ve sat\u0131\u015flar\u0131 ve k\u00e2r marjlar\u0131n\u0131 art\u0131rmak, m\u00fc\u015fteri memnuniyetini y\u00fckseltmek ve i\u015fletme risklerini azaltmak i\u00e7in tasarlanm\u0131\u015ft\u0131r. Belki de s\u0131f\u0131rdan bir perakende denetim program\u0131 ba\u015flat\u0131yorsunuzdur. Belki de...","rel":"","context":""\u2714\ufe0f Checklists" i\u00e7inde","block_context":{"text":"\u2714\ufe0f Checklists","link":"https:\/\/blog.bindy.com\/tr\/category\/checklists\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/01\/Shutterstock_2112125675.jpg?fit=1200%2C388&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/01\/Shutterstock_2112125675.jpg?fit=1200%2C388&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/01\/Shutterstock_2112125675.jpg?fit=1200%2C388&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/01\/Shutterstock_2112125675.jpg?fit=1200%2C388&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/01\/Shutterstock_2112125675.jpg?fit=1200%2C388&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/60213","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/comments?post=60213"}],"version-history":[{"count":26,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/60213\/revisions"}],"predecessor-version":[{"id":64677,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/60213\/revisions\/64677"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media\/60225"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media?parent=60213"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/categories?post=60213"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/tags?post=60213"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}