{"id":5986,"date":"2021-10-26T15:16:04","date_gmt":"2021-10-26T20:16:04","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=5986"},"modified":"2025-08-19T14:06:59","modified_gmt":"2025-08-19T18:06:59","slug":"otopark-sektorunde-veri-analitigi-trendleri","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/tr\/data-analytics-trends-in-the-parking-industry\/","title":{"rendered":"Otopark Sekt\u00f6r\u00fcnde Veri Analiti\u011fi Trendleri"},"content":{"rendered":"

Basit bir ger\u00e7ek, d\u00fcnyadaki her i\u015fletme m\u00fc\u015fteri verilerini toplamaktan ve analiz etmekten yararlanabilir. Veri kullan\u0131m\u0131n\u0131n etkileri hi\u00e7bir yerde otopark end\u00fcstrisinde oldu\u011fundan daha b\u00fcy\u00fck bir rol oynayamaz veya daha olumlu bir etkiye sahip olamaz. Gelen zaman, mola, oranlar, kal\u0131\u015f s\u00fcresi, olaylar, hava ko\u015fullar\u0131 vb. g\u00fcnl\u00fck park i\u015flemlerinde ve sonu\u00e7 olarak tesis kullan\u0131m\u0131 ve park etme d\u00fczenlerinin vurgulanmas\u0131nda rol oynar.<\/p>\n\n\n\n

Veri toplamak biraz zor olsa da as\u0131l i\u015f, verileri toplad\u0131\u011f\u0131n\u0131zda ba\u015flar. 08:00-9:00 saatleri aras\u0131nda kap\u0131lar\u0131n\u0131zdan 86 arac\u0131n ge\u00e7ti\u011fini bilmek harika, ancak bu t\u00fcr verilerden nas\u0131l para kazanabilirsiniz? \u0130\u015fte burada veri analiti\u011fi devreye giriyor; ham verileri paraya d\u00f6n\u00fc\u015ft\u00fcrmeye ve karar verme s\u00fcrecini iyile\u015ftirmeye yard\u0131mc\u0131 olur. Otopark end\u00fcstrisindeki yeni veri analiti\u011fi trendi ve operat\u00f6r\u00fcn\u00fcz\u00fcn ham verileri ham ba\u015far\u0131ya d\u00f6n\u00fc\u015ft\u00fcrmesini nas\u0131l sa\u011flayaca\u011f\u0131n\u0131z hakk\u0131nda d\u00fc\u015f\u00fcncelerim.<\/p>\n\n\n\n

\u201cVeri yeni petrold\u00fcr\u201d<\/strong><\/h1>\n\n\n\n

G\u00fcn\u00fcm\u00fczde \u015firketler i\u00e7in b\u00fcy\u00fck v\u0131z\u0131lt\u0131, \u201cverilerin yeni petrol\u201d oldu\u011fudur. Ne yaz\u0131k ki, hen\u00fcz park operat\u00f6rlerinden veya park end\u00fcstrisinden akan bir bilgi "\u015fofben" olmad\u0131. D\u00fcnyadaki hemen hemen her park i\u015fletmecisi, m\u00fc\u015fterileri i\u00e7in bir \u00e7e\u015fit "Veri Analiti\u011fi" veya "\u0130\u015f Zekas\u0131" \u00e7\u00f6z\u00fcm\u00fcne sahip olmak ister, ancak ger\u00e7ek \u015fu ki \u00e7o\u011fu operat\u00f6r \u00e7ok ilkel veri toplama ara\u00e7lar\u0131na sahiptir ve bu yeni teknolojiyi b\u00fcy\u00fctmek i\u00e7in \u00e7ok az sermaye ay\u0131rm\u0131\u015ft\u0131r. kaynak. \u00c7o\u011fu operat\u00f6r, veri analiti\u011finin gelecekteki b\u00fcy\u00fcmesini a\u015fa\u011f\u0131daki gibi \u00fc\u00e7\u00fcnc\u00fc taraf sa\u011flay\u0131c\u0131lara ertelemeyi se\u00e7mi\u015ftir: i\u015faretleme<\/a>. Alternatif olarak, park ekipman\u0131 tedarik\u00e7ileri nihayet bir \u00fcr\u00fcn\/hizmet olarak veri analiti\u011fini geli\u015ftirmek i\u00e7in \u00e7ok daha s\u00fcrd\u00fcr\u00fclebilir bir \u00e7aba g\u00f6stermeye ba\u015flad\u0131lar. Ekipmanlar\u0131n\u0131n zaten genellikle parker verilerini toplad\u0131\u011f\u0131 g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, neden m\u00fc\u015fteriler i\u00e7in de bir veri platformu ve analitik ara\u00e7lar\u0131 entegre etmeyesiniz? Mant\u0131kl\u0131, de\u011fil mi?<\/p>\n\n\n\n

Ancak park operat\u00f6rleri elde ettikleri verilerle ne yapabilir veya yapmal\u0131d\u0131r? M\u00fc\u015fterileri i\u00e7in otopark gelirlerini ve operasyonlar\u0131n\u0131 iyile\u015ftirmek i\u00e7in bu bilgiyi nas\u0131l kullanabilirler?<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

<\/p>\n\n\n\n

Otopark operat\u00f6r\u00fcn\u00fczle bir Veri Analiti\u011fi veya \u0130\u015f Zekas\u0131 \u00e7\u00f6z\u00fcm\u00fc d\u00fc\u015f\u00fcn\u00fcrken en iyi be\u015f (5) \u00f6nerim \u015funlard\u0131r:<\/p>\n\n\n\n

1. Do\u011frulanabilir<\/h2>\n\n\n\n

Operat\u00f6rler, daha \u00f6nce temel verilerde (\u00f6rne\u011fin eksik i\u015flemler, \u00f6demeler, kap\u0131 olaylar\u0131 vb.) herhangi bir tutars\u0131zl\u0131k veya bo\u015fluk olmad\u0131\u011f\u0131ndan emin olmak i\u00e7in park ekipman\u0131ndan toplanan ham verilerin (\u00f6rne\u011fin bir ay i\u00e7in) rapor edilen gelirlere g\u00f6re do\u011frulanabilece\u011fini onaylamal\u0131d\u0131r. herhangi bir \u0130\u015f Zekas\u0131 platformunda veya uygulamas\u0131nda\/uygulamalar\u0131nda kullan\u0131lmas\u0131.<\/p>\n\n\n\n

2. Pilot<\/h2>\n\n\n\n

Operat\u00f6rlerin, \u00f6nerilen \u0130\u015f Zekas\u0131 \u00e7\u00f6z\u00fcm(ler)inin kan\u0131tlanm\u0131\u015f yeteneklerini veya kaynaklar\u0131n\u0131 a\u00e7\u0131k\u00e7a g\u00f6stermesi gerekir. De\u011fi\u015fken bilgisayar ekran g\u00f6r\u00fcnt\u00fcleri i\u00e7eren bir PowerPoint sunumu g\u00f6stermek yeterince iyi de\u011fil. \u00dcr\u00fcn\u00fcn ger\u00e7ek bir tesiste ger\u00e7ek zamanl\u0131 olarak \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 g\u00f6rebilmeniz gerekir.<\/p>\n\n\n\n

3. \u00d6zelle\u015ftirilebilir<\/h2>\n\n\n\n

Operat\u00f6rler, park verilerinin her bir park tesisi i\u00e7in birden fazla formatta eri\u015filebilir olmas\u0131n\u0131 ve sahaya \u00f6zg\u00fc operasyonel \u00f6zelliklere (\u00f6rn. , oranlara g\u00f6re ayr\u0131lm\u0131\u015f; g\u00fcn\/ay\/y\u0131l, vb.) Ne kadar ayr\u0131nt\u0131l\u0131 veri al\u0131rsan\u0131z o kadar iyi!<\/p>\n\n\n\n

4. Raporlama<\/h2>\n\n\n\n

Operat\u00f6rlerin size faydal\u0131 raporlar sa\u011flamak i\u00e7in park verilerini nas\u0131l kullanmay\u0131 planlad\u0131klar\u0131n\u0131 g\u00f6stermeleri gerekir. \u00d6rne\u011fin, 06:00-10:00 saatleri aras\u0131nda bir havaliman\u0131 park tesisine giren 48% park\u00e7\u0131, terminal giri\u015f\/\u00e7\u0131k\u0131\u015f\u0131na en yak\u0131n garaja park ediyorsa ve toplam otopark tesisi gelirinin 70%'sini \u00fcretmekten sorumluysa, bu ne anlama geliyor? Bu neden \u00f6nemli? Bu \u00f6rnekte park etme operat\u00f6r\u00fc, bu tesiste (esas olarak terminale yak\u0131nl\u0131k nedeniyle) yolcu indirme\/alma veya k\u0131sa s\u00fcreli park edenlerin daha y\u00fcksek bir y\u00fczdesini vurgulayacak verileri sunabiliyorsa, m\u00fc\u015fteri bunu de\u011ferlendirebilir (veya gerek\u00e7elendirebilir). ) olas\u0131 oran art\u0131\u015flar\u0131 veya de\u011fi\u015fken fiyatland\u0131rma yap\u0131lar\u0131 (talebe ve g\u00fcn\u00fcn saatine g\u00f6re). Operat\u00f6r\u00fcn\u00fcze, toplad\u0131klar\u0131 verilerden nas\u0131l yararlanmay\u0131 planlad\u0131klar\u0131n\u0131 sorun.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

<\/p>\n\n\n\n

5. Tahmin<\/h2>\n\n\n\n

Otopark operat\u00f6rleri, bir park tesisinde gelecekteki doluluk taleplerini veya di\u011fer zamanlarda d\u00fc\u015f\u00fck doluluklar\u0131 tahmin etmek i\u00e7in \u0130\u015f Zekas\u0131 \u00e7\u00f6z\u00fcmlerinin ge\u00e7mi\u015f park verilerini nas\u0131l kulland\u0131\u011f\u0131na dair ger\u00e7ek vaka \u00e7al\u0131\u015fmalar\u0131 sunabilmelidir. \u0130\u015f Zekas\u0131 \u00e7\u00f6z\u00fcmleri, verileri analiz edebilmeli ve park\u00e7\u0131lar\u0131n modellerini g\u00fcne, haftaya veya aya vb. g\u00f6re (makul bir kesinlikle) tahmin edebilmelidir. Bu, de\u011fi\u015fken veya "dinamik" fiyatland\u0131rma i\u00e7in bir strateji uygulamak isteyen herkes i\u00e7in \u00f6zellikle \u00f6nemli olacakt\u0131r.<\/p>\n\n\n\n

Park verileri, yaln\u0131zca do\u011fru ve maksimum potansiyeline kadar kullan\u0131ld\u0131\u011f\u0131nda faydal\u0131d\u0131r. Veri toplamak, bir analitik \u00e7\u00f6z\u00fcm\u00fcn\u00fcn ba\u015far\u0131l\u0131 bir \u015fekilde y\u00fcr\u00fct\u00fclmesine ve uygulanmas\u0131na y\u00f6nelik yaln\u0131zca ilk ad\u0131md\u0131r, bu nedenle kan\u0131tlanm\u0131\u015f bir \u00fcr\u00fcn ve hizmet sa\u011flay\u0131c\u0131 aray\u0131n. Ancak o zaman, park tesisinizde ham verileri ham ba\u015far\u0131ya d\u00f6n\u00fc\u015ft\u00fcrebileceksiniz.<\/p>\n\n\n\n

<\/p>\n\n\n

\n
\"Ross_Frangos_headshot\"<\/figure>\n<\/div>\n\n\n

Yazar hakk\u0131nda:<\/p>\n\n\n\n

Ross Frangos<\/a> ba\u015fkan\u0131 ve kurucusudur AuditPark Hizmetleri A.\u015e.<\/a>., Toronto ON merkezli bir park dan\u0131\u015fmanl\u0131k firmas\u0131. Teklif Talepleri, park belgeleri ve park y\u00f6netimi hizmetlerinin tedarikinde m\u00fc\u015fterilerine yard\u0131mc\u0131 olmak konusunda uzmanla\u015fm\u0131\u015ft\u0131r.<\/p>\n\n\n\n

\n
\n
\n

 <\/h3>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Basit bir ger\u00e7ek, d\u00fcnyadaki her i\u015fletme m\u00fc\u015fteri verilerini toplamaktan ve analiz etmekten yararlanabilir. Veri kullan\u0131m\u0131n\u0131n etkileri hi\u00e7bir yerde otopark end\u00fcstrisinde oldu\u011fundan daha b\u00fcy\u00fck bir rol oynayamaz veya daha olumlu bir etkiye sahip olamaz. Giri\u015f zaman\u0131, mola, oranlar, kal\u0131\u015f s\u00fcresi, olaylar, hava ko\u015fullar\u0131 vb. hepsi bir rol oynar\u2026 Otopark Sekt\u00f6r\u00fcnde Veri Analiti\u011fi Trendleri<\/span> yaz\u0131s\u0131n\u0131 okumaya devam et \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":25788,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[10363],"tags":[677173882,413479818,185506211,48265123],"class_list":["post-5986","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-parking","tag-parking","tag-parking-audit","tag-parking-inspection","tag-parking-operations"],"yoast_head":"\nData Analytics Trends in The Parking Industry<\/title>\n<meta name=\"description\" content=\"By using data analytics in the parking industry and you can ensure that your operator turns raw data into raw success.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/tr\/otopark-sektorunde-veri-analitigi-trendleri\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Analytics Trends in The Parking Industry\" \/>\n<meta property=\"og:description\" content=\"By using data analytics in the parking industry and you can ensure that your operator turns raw data into raw success.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/tr\/otopark-sektorunde-veri-analitigi-trendleri\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, Tasks and 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Otopark \u0130\u015fletmecileri i\u00e7in bu \u00f6rnek Kay\u0131p \u00d6nleme Kontrol Listesini, otoparklar\u0131n\u0131zda ve tesislerinizde kay\u0131p \u00f6nleme program\u0131n\u0131z\u0131 olu\u015fturmak veya g\u00fcncellemek i\u00e7in kullan\u0131n. Son LP Denetim Yerinin Genel Kay\u0131t tarihi...","rel":"","context":""\u2714\ufe0f Checklists" i\u00e7inde","block_context":{"text":"\u2714\ufe0f Checklists","link":"https:\/\/blog.bindy.com\/tr\/category\/checklists\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/shutterstock_708776374.jpg?fit=1200%2C823&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/shutterstock_708776374.jpg?fit=1200%2C823&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/shutterstock_708776374.jpg?fit=1200%2C823&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/shutterstock_708776374.jpg?fit=1200%2C823&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/shutterstock_708776374.jpg?fit=1200%2C823&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":7411,"url":"https:\/\/blog.bindy.com\/tr\/5-manual-processes-district-managers-should-automate\/","url_meta":{"origin":5986,"position":5},"title":"B\u00f6lge Y\u00f6neticilerinin Otomatikle\u015ftirmesi Gereken 5 Manuel S\u00fcre\u00e7","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"Perakende b\u00f6lge m\u00fcd\u00fcr\u00fc olarak \u00e7al\u0131\u015fmak, her i\u015fi yapabilen biri olman\u0131z\u0131 gerektirir. B\u00f6lgenizdeki birden fazla ma\u011fazay\u0131 denetler ve g\u00fcnl\u00fck olarak ma\u011fazaya \u00f6zg\u00fc sorunlar\u0131 ele al\u0131rs\u0131n\u0131z. Ayn\u0131 zamanda, her ma\u011fazan\u0131n \u015firketin operasyonel y\u00f6nergeleri ve uzun vadeli stratejik hedefleriyle uyumlu olmas\u0131n\u0131 sa\u011flamakla da g\u00f6revlendirilirsiniz. Bu h\u0131zl\u0131 tempolu ortamda ba\u015far\u0131l\u0131 olmak i\u00e7in...","rel":"","context":""\ud83d\uded2 Store Sales and Performance" i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_289273100-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_289273100-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_289273100-1.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_289273100-1.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_289273100-1.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/5986","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/comments?post=5986"}],"version-history":[{"count":14,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/5986\/revisions"}],"predecessor-version":[{"id":66001,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/5986\/revisions\/66001"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media\/25788"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media?parent=5986"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/categories?post=5986"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/tags?post=5986"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}