{"id":12205,"date":"2021-10-26T15:16:24","date_gmt":"2021-10-26T20:16:24","guid":{"rendered":"https:\/\/blog.bindy.com\/?p=12205"},"modified":"2024-11-05T13:05:12","modified_gmt":"2024-11-05T18:05:12","slug":"perakendede-insan-hatalarinin-nasil-onlenecegi","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/tr\/how-to-prevent-human-errors-in-retail\/","title":{"rendered":"Perakendede \u0130nsan Hatalar\u0131 Nas\u0131l \u00d6nlenir?"},"content":{"rendered":"

Klasik "\u015feytan\u0131n ayr\u0131nt\u0131lar\u0131nda" ifadesi perakende d\u00fcnyas\u0131nda \u00e7ok do\u011fru geliyor. Bir perakende ma\u011fazas\u0131 d\u0131\u015far\u0131dan basit ve y\u00f6netimi kolay g\u00f6r\u00fcnebilir. Bununla birlikte, ma\u011faza y\u00f6neticileri ve ortaklar\u0131, s\u00fcrekli olarak birden fazla hareketli par\u00e7ay\u0131 kar\u0131\u015ft\u0131r\u0131yorlar. Envanter seviyelerinin izlenmesinden m\u00fc\u015fteri verilerinin girilmesine kadar, y\u00f6netilmesi gereken bir\u00e7ok ayr\u0131nt\u0131 ve insan hatalar\u0131n\u0131n s\u0131zmas\u0131 i\u00e7in bir\u00e7ok f\u0131rsat vard\u0131r. <\/p>\n\n\n\n

Yetkili ekip \u00fcyelerini i\u015fe almak kesinlikle uzun bir yol kat edecek olsa da, en iyi \u00e7al\u0131\u015fanlar\u0131n bile her \u015feyin hatas\u0131z olmas\u0131n\u0131 sa\u011flamak i\u00e7in yard\u0131ma ihtiyac\u0131 var. Herkes hata yapar ve perakendede bu hatalar maliyetli olabilir.<\/p>\n\n\n\n

G\u00f6re NRF<\/a>, kontrol hatalar\u0131 ve ar\u0131zalar\u0131, Amerika Birle\u015fik Devletleri'ndeki toplam k\u00fc\u00e7\u00fclme kay\u0131plar\u0131n\u0131n 27%'sini olu\u015fturmaktad\u0131r. K\u00fc\u00e7\u00fclme perakendecilere y\u0131lda milyarlarca dolara mal oldu\u011fundan, hatalar \u00f6nemli kay\u0131plara neden olur.\u00a0<\/p>\n\n\n\n

Bu nedenle insan hatas\u0131n\u0131 \u00f6nlemek ve yakalamak i\u00e7in elinizden gelen her \u015feyi yapman\u0131z gerekir. \u0130yi haber \u015fu ki, tam da bunu yapmak i\u00e7in atabilece\u011finiz ara\u00e7lar ve ad\u0131mlar var.<\/p>\n\n\n\n

A\u015fa\u011f\u0131da bir g\u00f6z at\u0131n. <\/p>\n\n\n\n

Hangi alanlar\u0131n hataya a\u00e7\u0131k oldu\u011funu bilin<\/h2>\n\n\n\n

Hangi hatalar\u0131n nerede ger\u00e7ekle\u015fti\u011fini bilmiyorsan\u0131z insan hatas\u0131n\u0131 \u00f6nleyemezsiniz. Bu nedenle, i\u015finizi etkileyen sorunlar\u0131n temel nedenine inmek i\u00e7in zaman ay\u0131r\u0131n.<\/p>\n\n\n\n

Perakendede, insan hatas\u0131 kendini genellikle k\u00fc\u00e7\u00fclme ve eksik mal \u015feklinde g\u00f6sterir. Baz\u0131 durumlarda, m\u00fc\u015fteri deneyimi bir darbe alabilir. \u00d6rne\u011fin, al\u0131\u015fveri\u015f yapan ki\u015filer \u00fcr\u00fcnleri do\u011fru yerde bulam\u0131yorsa veya her zaman yanl\u0131\u015f \u00fcr\u00fcnler al\u0131yorsa, bu, perde arkas\u0131nda ters giden bir \u015feylerin i\u015fareti olabilir. <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Bu konular\u0131 takip etmenin en iyi yolu, operasyonlar\u0131n\u0131z\u0131 periyodik olarak de\u011ferlendirmektir. Envanter y\u00f6netimi taraf\u0131nda, sisteminizdeki envanter seviyelerinin ma\u011fazada bulunan \u00fcr\u00fcn say\u0131s\u0131yla e\u015fle\u015fti\u011fini do\u011frulamak i\u00e7in d\u00fczenli fiziksel stok say\u0131mlar\u0131 yapt\u0131\u011f\u0131n\u0131zdan emin olun. Her zaman gizemli tutars\u0131zl\u0131klarla kar\u015f\u0131la\u015f\u0131yorsan\u0131z ve h\u0131rs\u0131zl\u0131k ve sahtekarl\u0131\u011f\u0131 elediyseniz, y\u00f6netici hatalar\u0131n\u0131 \u00f6nlemek i\u00e7in prosed\u00fcrlerinizi s\u0131k\u0131la\u015ft\u0131rman\u0131z gerekebilir. <\/p>\n\n\n\n

Odaklanmak da \u00f6nemlidir programlar\u0131n ve standartlar\u0131n ma\u011fazada y\u00fcr\u00fct\u00fclmesi<\/a>. \u00d6rne\u011fin kat\u0131 bir perakende denetim i\u015f ak\u0131\u015f\u0131<\/a> Uyumlulu\u011fun sa\u011flanmas\u0131 ve hatalar\u0131n yakalanmas\u0131 a\u00e7\u0131s\u0131ndan inan\u0131lmaz derecede faydal\u0131d\u0131r. Size ma\u011fazan\u0131z\u0131 uyumluluk a\u00e7\u0131s\u0131ndan de\u011ferlendirme f\u0131rsat\u0131 verirler. Bu \u015fekilde programlar\u0131n\u0131z\u0131n ve giri\u015fimlerinizin do\u011fru \u015fekilde y\u00fcr\u00fct\u00fcld\u00fc\u011f\u00fcn\u00fc bilerek rahatlayabilirsiniz. <\/p>\n\n\n\n

Perakende denetimleri, ekip \u00fcyelerini "yakalamak" i\u00e7in de\u011fil, onlar\u0131 e\u011fitmek i\u00e7in uygulamadaki hatalar\u0131 da ortaya \u00e7\u0131karabilir. Denetimler, rotay\u0131 d\u00fczeltmenize ve gelecekte hatalar\u0131n olu\u015fmas\u0131n\u0131 \u00f6nlemenize olanak tan\u0131r. <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Ba\u015far\u0131 i\u00e7in bir ortam yarat\u0131n<\/h2>\n\n\n\n

\u0130nsan hatas\u0131n\u0131 \u00f6nlemenin en iyi yollar\u0131ndan biri, verimlili\u011fi art\u0131ran bir ortam olu\u015fturmakt\u0131r. D\u00fczensiz \u00e7al\u0131\u015fma alanlar\u0131 ve ma\u011fazalar, hatalar i\u00e7in \u00fcreme alanlar\u0131d\u0131r. Basit\u00e7e temiz ve d\u00fczenli bir ortam yaratmak, hatas\u0131z \u00e7al\u0131\u015fmay\u0131 te\u015fvik etmede uzun bir yol kat edecektir. <\/p>\n\n\n\n

Bunun i\u00e7in kendinizi ve \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131 gerekli organizasyonel ara\u00e7 ve gere\u00e7lerle donat\u0131n. Raflar\u0131 yerle\u015ftirmek, malzemeleri etiketlemek ve do\u011fru sarf malzemelerine sahip olmak gibi k\u00fc\u00e7\u00fck \u015feyler bile sorunsuz ve verimli \u00e7al\u0131\u015fman\u0131n \u00f6n\u00fcn\u00fc a\u00e7abilir. <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u00d6rne\u011fin, d\u00fczg\u00fcn etiketli dosya dolaplar\u0131 veya raflar, insanlar\u0131n ihtiya\u00e7 duyduklar\u0131 \u015feyleri bulmas\u0131n\u0131 kolayla\u015ft\u0131rmakla kalmaz, ayn\u0131 zamanda onlar\u0131 d\u00fczenli kalmaya te\u015fvik eder. D\u00fczg\u00fcn d\u00fczenlenmi\u015f bir \u00e7al\u0131\u015fma alan\u0131 ayr\u0131ca ekip \u00fcyelerinin ihtiya\u00e7 duyduklar\u0131 bilgileri ve materyalleri \u00e7ok daha h\u0131zl\u0131 bulabilecekleri anlam\u0131na gelir.<\/p>\n\n\n\n

Sonu\u00e7 olarak, bu \u015feyler hatalar\u0131 b\u00fcy\u00fck \u00f6l\u00e7\u00fcde azalt\u0131r ve siz ve \u00e7al\u0131\u015fanlar\u0131n\u0131z i\u015flerin d\u00fczg\u00fcn yap\u0131lmas\u0131na odaklanabilirsiniz. <\/p>\n\n\n\n

Prosed\u00fcrlerinizi basitle\u015ftirin<\/h2>\n\n\n\n

\u0130ster mal sipari\u015fi verin, ister \u00fcr\u00fcn g\u00f6nderin veya perakende te\u015fhir organizasyonu,<\/a> her perakende ma\u011fazas\u0131n\u0131n, i\u015flerin nas\u0131l yap\u0131lmas\u0131 gerekti\u011fine ili\u015fkin bir dizi prosed\u00fcr\u00fc vard\u0131r. S\u00fcre\u00e7ler bir zorunluluktur, ancak prosed\u00fcrleriniz eski oldu\u011funda veya gereksiz yere karma\u015f\u0131k oldu\u011funda i\u015fler kar\u0131\u015f\u0131r. <\/p>\n\n\n\n

\u0130\u015fletmeniz insan hatas\u0131yla doluysa, uygulad\u0131\u011f\u0131n\u0131z prosed\u00fcrleri de\u011ferlendirmek isteyebilirsiniz. \u0130lk olarak, s\u00fcre\u00e7lerinizin uzunlu\u011funu ve karma\u015f\u0131kl\u0131\u011f\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde bulundurun. Kat\u0131lan \u00e7ok fazla ad\u0131m veya insan var m\u0131? Bir s\u00fcre\u00e7 ger\u00e7ekten bu kadar ayr\u0131nt\u0131l\u0131 olmak zorunda m\u0131?<\/p>\n\n\n\n

\u0130\u015fletmenizde i\u015fleri nas\u0131l yapt\u0131\u011f\u0131n\u0131za d\u00fcr\u00fcst bir \u015fekilde bak\u0131n ve prosed\u00fcrlerinizi d\u00fczene sokman\u0131n yollar\u0131n\u0131 bulun. Belirli ad\u0131mlar\u0131 yo\u011funla\u015ft\u0131rmak veya ilgili ki\u015filerin say\u0131s\u0131n\u0131 s\u0131n\u0131rlamak m\u00fcmk\u00fcnse, bir deneyin ve nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcn.  <\/p>\n\n\n\n

\u00c7al\u0131\u015fanlar\u0131n\u0131zdan geri bildirim almak da ak\u0131ll\u0131ca olacakt\u0131r. Yak\u0131n tarihli bir promosyon, umdu\u011funuz sat\u0131\u015f art\u0131\u015f\u0131n\u0131 sa\u011flayamad\u0131 m\u0131? y\u00fcr\u00fct\u00fcn otopsi<\/a> \u00e7al\u0131\u015fanlar\u0131n nerede tak\u0131ld\u0131klar\u0131n\u0131 veya y\u00fcr\u00fctme konusunda kafalar\u0131n\u0131n kar\u0131\u015ft\u0131\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in. Bu geri bildirimi al\u0131n ve hatalar\u0131n azalt\u0131lmas\u0131na yard\u0131mc\u0131 olmas\u0131 i\u00e7in bir sonraki projenize uygulay\u0131n.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

M\u00fcmk\u00fcn oldu\u011funda otomatikle\u015ftirin<\/h2>\n\n\n\n

S\u00fcre\u00e7leri basitle\u015ftirmek ve insanlar\u0131 denklemden \u00e7\u0131karmak i\u00e7in yapabilece\u011finiz \u015feylerden biri, s\u0131k\u0131c\u0131 ve zaman al\u0131c\u0131 g\u00f6revleri otomatikle\u015ftirebilecek \u00e7\u00f6z\u00fcmleri benimsemektir. <\/p>\n\n\n\n

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Tim Koster, \u015firketin kurucusu ZekiKreasyonlar<\/a>, "perakendede insan hatas\u0131n\u0131 azaltman\u0131n kilit unsuru, m\u00fcmk\u00fcn oldu\u011funca otomatik bilgisayar sistemleri kullanmakt\u0131r" diye a\u00e7\u0131kl\u0131yor.<\/p>\n<\/blockquote>\n\n\n\n

Bilgisayarlar ve algoritmalar\u0131, insanlar\u0131n aksine, zamanla yorulmaz ve hataya \u00f6nemli \u00f6l\u00e7\u00fcde daha az e\u011filimlidir. Bunun i\u00e7in sistemlerin ba\u015flang\u0131\u00e7ta bir kurulum maliyeti vard\u0131r, ancak bundan sonra bak\u0131m\u0131 nispeten ucuzdur. \u0130nsanlar hatalar\u0131 azaltmak i\u00e7in e\u011fitilebilirler ancak yaln\u0131zca belirli bir noktaya kadar yeteneklidirler.\u00a0<\/p>\n\n\n\n

Perakendede, otomatikle\u015ftirebilece\u011finiz baz\u0131 g\u00f6rev \u00f6rnekleri \u015funlar\u0131 i\u00e7erir:<\/p>\n\n\n\n

Bilgileri bir yerden ba\u015fka bir yere aktarma<\/strong><\/h3>\n\n\n\n

Bir\u00e7ok ki\u015fi veri giri\u015fiyle ilgili hatalar yapar, bu nedenle otomatikle\u015ftirmeniz gereken ilk \u015feylerden biri olmal\u0131d\u0131r. \u00d6rne\u011fin, ka\u011f\u0131t veya excel denetim verilerini bir veri ambar\u0131na veya i\u015f zekas\u0131 sistemine mi giriyorsunuz? Bunun yerine, ger\u00e7ek zamanl\u0131 raporlama ile bulut denetim yaz\u0131l\u0131m\u0131 kullan\u0131n ve daha az zamanda daha fazlas\u0131n\u0131 yap\u0131n.<\/p>\n\n\n\n

Ayn\u0131 \u015fey muhasebe yaz\u0131l\u0131m\u0131n\u0131z veya \u00f6deme i\u015flemciniz i\u00e7in de ge\u00e7erlidir. \u0130ki \u00e7\u00f6z\u00fcm\u00fc ayr\u0131 ayr\u0131 \u00e7al\u0131\u015ft\u0131rmak yerine, bilgilerin sistemleriniz aras\u0131nda sorunsuz bir \u015fekilde akmas\u0131 i\u00e7in teknolojilerinizi birbirine ba\u011flay\u0131n. <\/p>\n\n\n\n

\u00fcr\u00fcnleri sayma<\/strong><\/h3>\n\n\n\n

Fiziksel envanter say\u0131mlar\u0131 yaparken her zaman bir t\u00fcr manuel \u00e7al\u0131\u015fma i\u00e7erecektir. Yukar\u0131daki panolar veya kalem ve ka\u011f\u0131t kullanarak i\u015fin b\u00f6l\u00fcmlerini d\u00fczenleyebilirsiniz. Tutars\u0131zl\u0131klar, \u00e7al\u0131\u015fanlar say\u0131mdan sonra stok seviyelerini manuel olarak g\u00fcncellediklerinde meydana gelir. \u00c7ok daha verimli bir alternatif, bir barkod tarama uygulamas\u0131 kullanmakt\u0131r. Siz ve ekibiniz mallar\u0131 saymay\u0131 bitirdikten sonra envanter seviyenizi otomatik olarak g\u00fcncelleyebilecek bir \u00e7\u00f6z\u00fcm deneyin. <\/p>\n\n\n\n

Manuel olarak takip etme veya hat\u0131rlat\u0131c\u0131 g\u00f6nderme<\/strong><\/h3>\n\n\n\n

Ekip \u00fcyelerine bir \u015feyler yapmalar\u0131n\u0131 hat\u0131rlatmak veya sipari\u015finizin durumu hakk\u0131nda bir sat\u0131c\u0131yla temas kurmak olsun, takip, ileti\u015fimde \u00f6nemli bir ad\u0131md\u0131r. Ama ayn\u0131 zamanda insani talihsizliklere de e\u011filimlidir. \u0130nsanlar takip etmeyi unutabilir veya yanl\u0131\u015f zamanda yapabilirler. Belirli periyotlarda takip g\u00f6nderecek \u015fekilde programlanabilen bir sisteme sahip olarak t\u00fcm bunlar\u0131 \u00f6nleyin. <\/p>\n\n\n\n

\u00d6rne\u011fin Bindy, g\u00f6revleri otomatikle\u015ftirerek perakende denetimlerinin takip a\u015famas\u0131n\u0131 kolayla\u015ft\u0131r\u0131yor ve d\u00fczeltici eylemler<\/a>, b\u00f6ylece y\u00f6neticiler bunu kendileri yapmak zorunda kalmazlar.<\/p>\n\n\n\n

M\u00fc\u015fteri gruplar\u0131 ile ileti\u015fim<\/strong><\/h3>\n\n\n\n

Bire bir ileti\u015fimde \u00e7ok fazla de\u011fer vard\u0131r, ancak bu, ayn\u0131 mesajlar\u0131 tekrar tekrar yazman\u0131z gerekti\u011fi anlam\u0131na gelmez. Piyasada, manuel \u00e7al\u0131\u015fmaya gerek kalmadan ki\u015fiselle\u015ftirilmi\u015f mesajlar g\u00f6ndermenize yard\u0131mc\u0131 olabilecek \u00e7ok say\u0131da m\u00fc\u015fteri ileti\u015fim \u00e7\u00f6z\u00fcm\u00fc bulunmaktad\u0131r. <\/p>\n\n\n\n

\u0130\u015fletmenizi sa\u011flam bir CRM ve pazarlama ileti\u015fimi arac\u0131yla donat\u0131n, b\u00f6ylece \u00f6zel kampanyalar\u0131 kolayl\u0131kla y\u00fcr\u00fctebilirsiniz. <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u0130nsanlar\u0131 hatalar konusunda a\u00e7\u0131k olmaya te\u015fvik edin<\/h2>\n\n\n\n

Hatalar\u0131 d\u00fczeltmenin en iyi yolu onlardan \u00f6\u011frenmektir. Ekip \u00fcyeleriniz her zaman hatalar\u0131n\u0131 \u00f6rtbas ediyorsa bunu yapamazs\u0131n\u0131z. <\/p>\n\n\n\n

Kurulu\u015funuzda hatalar\u0131n nas\u0131l g\u00f6r\u00fcld\u00fc\u011f\u00fcn\u00fc de\u011fi\u015ftirmeyi d\u00fc\u015f\u00fcn\u00fcn. \u0130nsan hatas\u0131n\u0131 cayd\u0131rmak veya k\u0131rmak yerine, ekip \u00fcyelerinizi herhangi bir sorun veya aksilik konusunda a\u00e7\u0131k olmaya te\u015fvik edin. Soru sorma veya do\u011fru g\u00f6r\u00fcnmeyen \u015feyleri s\u00f6yleme konusunda kendilerini rahat hissetmelerini sa\u011flay\u0131n. <\/p>\n\n\n\n

Ve bir sorun ortaya \u00e7\u0131kt\u0131\u011f\u0131nda, bunu ekibinizi azarlamak i\u00e7in bir f\u0131rsat olarak de\u011fil, bir \u00f6\u011frenme f\u0131rsat\u0131 olarak g\u00f6r\u00fcn. Bunu yapmak a\u00e7\u0131k ileti\u015fim, uyumlu ili\u015fkiler ve nihayetinde daha az hata ile sonu\u00e7lanacakt\u0131r. <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Sorunlar\u0131 \u00e7\u00f6zmenin, \u00f6zellikle de insan hatas\u0131 s\u00f6z konusu oldu\u011funda, bir ekip \u00e7al\u0131\u015fmas\u0131 oldu\u011funu unutmay\u0131n; bu y\u00fczden insanlar\u0131n girdisini almak \u00e7ok \u00f6nemlidir. PPCGenius'un CEO'su Stewart Dunlop'un dedi\u011fi gibi, "perakendede insan hatas\u0131n\u0131 \u00f6nlemenin en iyi yolu, \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131 \u00e7\u00f6z\u00fcm\u00fcn bir par\u00e7as\u0131 yapmakt\u0131r."<\/p>\n\n\n\n

Dunlop, "Hatay\u0131 sessizce kendi ba\u015f\u0131n\u0131za \u00e7\u00f6zmek, perakende ma\u011fazan\u0131zdaki engel i\u00e7in yaln\u0131zca k\u0131sa vadeli bir \u00e7\u00f6z\u00fcmd\u00fcr," diye devam ediyor. \u201cBu, \u00f6zellikle s\u00fcrekli olarak meydana gelen hatalar i\u00e7in ge\u00e7erlidir. \u0130\u015fyerinde daha az hata yapmak ve sorunla ilgili temel endi\u015feleri gidermek i\u00e7in, \u00e7\u00f6z\u00fcm\u00fc denerken ve uygularken \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131 dahil etmelisiniz.\u201d<\/p>\n\n\n\n

Personel e\u011fitimine yat\u0131r\u0131m yap\u0131n<\/h2>\n\n\n\n

Bilgili ve yetenekli \u00e7al\u0131\u015fanlar\u0131n hata yapma olas\u0131l\u0131\u011f\u0131 daha d\u00fc\u015f\u00fckt\u00fcr. Bu nedenle ekibinizi e\u011fitmeye yat\u0131r\u0131m yapmak \u00f6nemlidir. Uygun e\u011fitim ayr\u0131ca ekibinizin zor durumlarda gezinirken bilgi ve becerilerini de geli\u015ftirir.<\/p>\n\n\n\n

\n

Kurucu orta\u011f\u0131 Tal Shelef olarak Daire Sihirbaz\u0131<\/a> personelinizi periyodik olarak e\u011fitmek, "\u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n problem \u00e7\u00f6zme yeteneklerini g\u00fc\u00e7lendirir ve aniden ortaya \u00e7\u0131kabilecek beklenmedik sorunlara kar\u015f\u0131 daha haz\u0131rl\u0131kl\u0131 olmalar\u0131na yard\u0131mc\u0131 olur."<\/p>\n<\/blockquote>\n\n\n\n

\u0130nsanlar\u0131n i\u015finizde g\u00f6revlerin nas\u0131l yap\u0131lmas\u0131 gerekti\u011fini anlad\u0131\u011f\u0131ndan emin olun. Ara\u00e7lar ve uygulamalar kullan\u0131yorsan\u0131z, ekip \u00fcyelerinizin bu teknolojileri iyi bir \u015fekilde kullanabilmeleri i\u00e7in teknik bilgiye sahip oldu\u011fundan emin olun. <\/p>\n\n\n\n

\u0130nsanlar\u0131 hangi konuda e\u011fitiyor olursan\u0131z olun, y\u00fcz y\u00fcze e\u011fitim, uygulamal\u0131 programlar, videolar, metin ve daha fazlas\u0131 dahil olmak \u00fczere \u00e7e\u015fitli \u00f6\u011frenme tekniklerini kullanmak her zaman yard\u0131mc\u0131 olur. \u00c7al\u0131\u015fanlar\u0131n farkl\u0131 \u00f6\u011frenme stilleri oldu\u011funu unutmay\u0131n, bu nedenle onlar i\u00e7in en uygun \u00f6\u011fretim y\u00f6ntemini se\u00e7in. <\/p>\n\n\n\n

Daha fazla \u00e7aba gerektirir, ancak ekibinizi ne kadar etkili bir \u015fekilde e\u011fitirseniz, insan hatas\u0131 yapma olas\u0131l\u0131klar\u0131 o kadar az olur. <\/p>\n\n\n\n

\u00c7al\u0131\u015fanlar\u0131n\u0131z\u0131 e\u015fle\u015ftirin<\/h2>\n\n\n\n

Hata \u00f6nleme konusunda iki kafa bir ki\u015fiden daha iyidir, diyor ba\u015f dan\u0131\u015fman ve \u015firketin sahibi Baron Christopher Hanson. RedBaronABD<\/a>.<\/p>\n\n\n\n

\u201cT\u00fcm perakende operasyonlar\u0131nda ve idari prosed\u00fcrlerde insan hatas\u0131n\u0131 \u00f6nlemenin en iyi yolu, her zaman veya her kritik i\u015fyeri ad\u0131m\u0131nda iki veya daha fazla ki\u015fiden olu\u015fan buddy sistemini kullanmakt\u0131r\u201d diyor. Bu strateji, ideal olarak ma\u011faza saatlerinden sonra, hatta uzaktan veya \u00e7evrimi\u00e7i olarak, iki veya daha fazla ki\u015filik gruplar halinde \u00e7apraz e\u011fitim perakende \u00e7al\u0131\u015fanlar\u0131n\u0131 i\u00e7erir. <\/p>\n\n\n\n

Hanson devam ediyor, \u201cDonanma SEAL'leri (ve \u00e7o\u011fu askeri ekip) her zaman bir yede\u011fe sahip olmak i\u00e7in t\u00fcm operasyonel g\u00f6revlerde ve e\u011fitim oturumlar\u0131nda *iki bir birdir ve bir hi\u00e7tir* mantras\u0131n\u0131 kullan\u0131r. Perakendede, ikinci bir g\u00f6z k\u00fcresi seti, operasyonel ve idari sonu\u00e7lar\u0131 b\u00fcy\u00fck \u00f6l\u00e7\u00fcde iyile\u015ftirecektir. Perakende \u00e7al\u0131\u015fanlar\u0131 tamamen yaln\u0131z \u00e7al\u0131\u015ft\u0131\u011f\u0131nda, insan hatas\u0131 potansiyeli \u00f6nemli \u00f6l\u00e7\u00fcde artar.<\/p>\n\n\n\n

Ethan Taub, CEO'su kalecilik<\/a>, benzer tavsiyelerde bulunuyor. "Depolar\u0131n\u0131zda insan hatas\u0131yla m\u00fccadele ediyorsan\u0131z, her zaman bir alanda ayn\u0131 anda birden fazla ki\u015finin \u00e7al\u0131\u015fmas\u0131n\u0131 \u00f6neririm. Bir ki\u015fiye her \u015feyi stok kontrol etme yetkisi verdi\u011finizde, ba\u015fa \u00e7\u0131k\u0131lmas\u0131 zor olabilir. B\u00f6l\u00fcmleri belirleyin ve bir \u00e7iftin \u00fczerinde \u00e7al\u0131\u015fmas\u0131n\u0131 sa\u011flay\u0131n, bu \u015fekilde birbirlerinin ger\u00e7ekli\u011fini kontrol edebilirler. S\u00fcre\u00e7 zaman ge\u00e7tik\u00e7e daha da h\u0131zlanacak ve tekrar \u00e7ok az hata pay\u0131 kalacakt\u0131r."<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u00c7ok fazla farkl\u0131 ileti\u015fim platformu kullanmaktan ka\u00e7\u0131n\u0131n<\/h2>\n\n\n\n

ileti\u015fimsizlik<\/a> hatalara yol a\u00e7ar, b\u00f6ylece ekip \u00fcyelerinizin birbirleriyle ileti\u015fim kurma \u015feklini d\u00fczene sokarak i\u015finizdeki hatalar\u0131 en aza indirebilirsiniz. <\/p>\n\n\n\n

Bunu yapman\u0131n en iyi yollar\u0131ndan biri, tek bir g\u00fcvenilir (ve g\u00fcvenli) ileti\u015fim sistemine ba\u011fl\u0131 kal\u0131n<\/a>. Birden fazla kanal ve y\u00f6ntemle (\u00f6rn. e-posta, SMS, web sohbeti, vb.) bir araya gelmek yerine, ileti\u015fim kuraca\u011f\u0131n\u0131z tek bir platform se\u00e7in. Bu, \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n ihtiya\u00e7 duyduklar\u0131 t\u00fcm bilgilere tek bir yerde sahip olmalar\u0131n\u0131 ve b\u00f6ylece i\u015flerini daha etkin bir \u015fekilde yapabilmelerini sa\u011flar. <\/p>\n\n\n\n

Son s\u00f6zler<\/h2>\n\n\n\n

Kontrols\u00fcz b\u0131rak\u0131l\u0131rsa, perakendede hata k\u00fc\u00e7\u00fclmeye, m\u00fc\u015fteri deneyimini ve kar\u0131n\u0131z\u0131 azaltabilir. \u0130yi haber \u015fu ki, \u00e7o\u011fu hata \u00f6nlenebilir. Do\u011fru ara\u00e7lar ve s\u00fcre\u00e7lerle ekibinizin g\u00fcvenle \u00e7al\u0131\u015fmas\u0131n\u0131 ve i\u015finizin saat gibi \u00e7al\u0131\u015fmas\u0131n\u0131 sa\u011flayabilirsiniz.<\/p>\n\n\n\n

Yazar hakk\u0131nda:<\/strong><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Francesca Nicasio<\/a> perakende uzman\u0131, B2B i\u00e7erik stratejisti ve LinkedIn TopVoice'dir. Perakendecilerin sat\u0131\u015flar\u0131n\u0131 art\u0131rmas\u0131n\u0131 ve m\u00fc\u015fterilere daha iyi hizmet vermesini sa\u011flayan trendler, ipu\u00e7lar\u0131 ve en iyi uygulamalar hakk\u0131nda yaz\u0131yor. O ayn\u0131 zamanda yazar\u0131 En G\u00fc\u00e7l\u00fcn\u00fcn Perakendede Hayatta Kalmas\u0131<\/a>, perakendecilerin ma\u011fazalar\u0131n\u0131 gelece\u011fe haz\u0131rlamalar\u0131na yard\u0131mc\u0131 olacak \u00fccretsiz bir e-Kitap.<\/p>","protected":false},"excerpt":{"rendered":"

Klasik "\u015feytan\u0131n ayr\u0131nt\u0131lar\u0131nda" ifadesi perakende d\u00fcnyas\u0131nda \u00e7ok do\u011fru geliyor. Bir perakende ma\u011fazas\u0131 d\u0131\u015far\u0131dan basit ve y\u00f6netimi kolay g\u00f6r\u00fcnebilir. Bununla birlikte, ma\u011faza y\u00f6neticileri ve ortaklar\u0131, s\u00fcrekli olarak birden fazla hareketli par\u00e7ay\u0131 kar\u0131\u015ft\u0131r\u0131yorlar. Envanter seviyelerinin izlenmesinden m\u00fc\u015fteri verilerinin girilmesine kadar y\u00f6netilmesi gereken pek \u00e7ok ayr\u0131nt\u0131 var\u2026 Perakendede \u0130nsan Hatalar\u0131 Nas\u0131l \u00d6nlenir?<\/span> yaz\u0131s\u0131n\u0131 okumaya devam et \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":9670,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174005],"tags":[677174173,677174170,677174174,677174172,677174175,677174168,999575,492226],"class_list":["post-12205","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to","tag-error-prevention","tag-errors-in-retail","tag-how-to","tag-human-errors-in-retail","tag-merchandising-errors","tag-retail-error","tag-retail-management","tag-shrink"],"yoast_head":"\nHow to Prevent Human Errors in Retail<\/title>\n<meta name=\"description\" content=\"Everyone makes mistakes, and in retail, those errors can be costly. 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Yine de, perakendeciler g\u00fcn\u00fcm\u00fcz ko\u015fullar\u0131nda b\u00fcy\u00fck zorluklarla kar\u015f\u0131 kar\u015f\u0131ya. \u0130\u015fte d\u00fcnya \u00e7ap\u0131ndaki perakendecilerin kar\u015f\u0131la\u015ft\u0131\u011f\u0131 6 temel zorluk. Zorluk #1: Merchandising Merchandising uyumlulu\u011fu h\u00e2l\u00e2 \u015fa\u015f\u0131rt\u0131c\u0131 derecede d\u00fc\u015f\u00fck. Ara\u015ft\u0131rmalar, promosyon te\u015fhirlerinin '\u0131n\u0131n d\u00fczg\u00fcn bir \u015fekilde uygulanmad\u0131\u011f\u0131n\u0131 g\u00f6steriyor. ! 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Kay\u0131p, perakendecilere her y\u0131l milyarlarca dolara mal olan bir sorundur. Ancak i\u015fletmeler, kay\u0131plar\u0131 \u00f6nlemek i\u00e7in giderek daha az ara\u00e7 ve teknoloji kullan\u0131yor. Kay\u0131pla ili\u015fkili kay\u0131p...","rel":"","context":""\ud83d\udee1\ufe0f Loss Prevention and Security" i\u00e7inde","block_context":{"text":"\ud83d\udee1\ufe0f Loss Prevention and Security","link":"https:\/\/blog.bindy.com\/tr\/category\/loss-prevention\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/book_cover_loss-prevention.png?fit=800%2C939&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/book_cover_loss-prevention.png?fit=800%2C939&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/book_cover_loss-prevention.png?fit=800%2C939&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/book_cover_loss-prevention.png?fit=800%2C939&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":3659,"url":"https:\/\/blog.bindy.com\/tr\/5-tips-for-dealing-with-unsuccessful-retail-programs\/","url_meta":{"origin":12205,"position":5},"title":"Ba\u015far\u0131s\u0131z Perakende Programlar\u0131yla Ba\u015fa \u00c7\u0131kmak \u0130\u00e7in 5 \u0130pucu","author":"Bindy","date":"Ekim 26, 2021","format":false,"excerpt":"En iyi markalar\u0131n bile ba\u015f\u0131na gelir. \u00dcr\u00fcn\u00fcn\u00fcz\u00fc m\u00fc\u015fterilerin al\u0131\u015fveri\u015f sepetlerine koymak i\u00e7in bir perakende kampanyas\u0131 tasarlay\u0131p uygulars\u0131n\u0131z, ancak sonu\u00e7 olarak yetersiz kal\u0131rs\u0131n\u0131z. A\u00e7\u0131k\u00e7a s\u00f6ylemek gerekirse, kampanya ba\u015far\u0131s\u0131z olur. \u0130\u00e7inde bulundu\u011funuz durum sinir bozucu olabilir, ancak program ba\u015far\u0131s\u0131zl\u0131klar\u0131yla nas\u0131l ba\u015fa \u00e7\u0131kt\u0131\u011f\u0131n\u0131z ve bunlara nas\u0131l yan\u0131t verdi\u011finiz...","rel":"","context":""\ud83d\uded2 Store Sales and Performance" i\u00e7inde","block_context":{"text":"\ud83d\uded2 Store Sales and Performance","link":"https:\/\/blog.bindy.com\/tr\/category\/retail-sales\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1523259974-3565285617-1571159312903.jpg?fit=1200%2C579&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1523259974-3565285617-1571159312903.jpg?fit=1200%2C579&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1523259974-3565285617-1571159312903.jpg?fit=1200%2C579&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1523259974-3565285617-1571159312903.jpg?fit=1200%2C579&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1523259974-3565285617-1571159312903.jpg?fit=1200%2C579&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/12205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/comments?post=12205"}],"version-history":[{"count":34,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/12205\/revisions"}],"predecessor-version":[{"id":64435,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/posts\/12205\/revisions\/64435"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media\/9670"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/media?parent=12205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/categories?post=12205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/tr\/wp-json\/wp\/v2\/tags?post=12205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}