{"id":4200,"date":"2021-10-26T15:15:56","date_gmt":"2021-10-26T20:15:56","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=4200"},"modified":"2024-11-28T14:53:54","modified_gmt":"2024-11-28T19:53:54","slug":"7-visuella-merchandisingtekniker-for-att-oka-forsaljningen","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/sv\/7-visual-merchandising-techniques-to-increase-sales\/","title":{"rendered":"7 Visual Merchandising-tekniker f\u00f6r att \u00f6ka f\u00f6rs\u00e4ljningen"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Visuell merchandising skapar genomslag och g\u00f6r intryck p\u00e5 varje g\u00e4st som bes\u00f6ker ditt f\u00f6retag. Allt som kunden kan se fr\u00e5n utsidan av butiken och genom hela interi\u00f6ren kan fungera f\u00f6r att optimera butiksytan. Fr\u00e5n skyltf\u00f6nster till skyltar och \u00f6vergripande planl\u00f6sning, effektiva visuella merchandisingtekniker fungerar sammanh\u00e4ngande f\u00f6r att spegla varum\u00e4rket, engagera kunden och \u00f6ka f\u00f6rs\u00e4ljningen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vilka \u00e4r de b\u00e4sta s\u00e4tten att anst\u00e4lla <a href=\"https:\/\/blog.bindy.com\/sv\/kategori\/merchandising\/\" target=\"_blank\" rel=\"noreferrer noopener\">effektiv visuell merchandising<\/a>? \u00d6verv\u00e4g en kombination av tekniker som kan \u00f6ka kundens produktmedvetenhet och k\u00f6plust.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-create-displays-for-target-customers\"><strong>1. Skapa bildsk\u00e4rmar f\u00f6r m\u00e5lkunder<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/B3PZqq_ADIJ\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B3PZqq_ADIJ\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Se detta inl\u00e4gg p\u00e5 Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/B3PZqq_ADIJ\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Ett inl\u00e4gg som delas av Target (@target)<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Kundens resa b\u00f6rjar med uppt\u00e4ckt och \u00f6verg\u00e5r sedan till alternativj\u00e4mf\u00f6relse innan den slutliga konverteringen och f\u00f6rs\u00e4ljningen. Att s\u00e4tta tonen f\u00f6r dina m\u00e5lkunder med hj\u00e4lp av visuell merchandising \u00e4r en nyckelfaktor f\u00f6r att ta dem fr\u00e5n uppt\u00e4ckt till f\u00f6rs\u00e4ljning. Vilka \u00e4r dina m\u00e5lkunder? Det \u00e4r en viktig fr\u00e5ga n\u00e4r man designar displayer. Sikta p\u00e5 att tilltala sin livsstil eller den livsstil de \u00f6nskar. Anv\u00e4nda sig av <a href=\"https:\/\/blog.bindy.com\/sv\/checklista-for-visuell-merchandising\/\" target=\"_blank\" rel=\"noreferrer noopener\">denna checklista f\u00f6r merchandising<\/a> f\u00f6r att skapa eller uppdatera ditt visuella merchandisingprogram p\u00e5 dina platser.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-less-can-be-more\"><strong>2. Mindre kan vara mer<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ett visuellt angrepp p\u00e5 sinnena \u00f6verv\u00e4ldigar kunden. F\u00f6r m\u00e5nga f\u00f6rem\u00e5l och krockande f\u00e4rger resulterar i en display som ser ut som ett litet barn sl\u00e4ngde alla leksaker p\u00e5 golvet; resultatet \u00e4r kaos. N\u00e4r kunderna \u00e4r \u00f6verv\u00e4ldigade tenderar de att g\u00e5 d\u00e4rifr\u00e5n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Undvik r\u00f6ran och kaos i sk\u00e4rmar. Fokusera ist\u00e4llet p\u00e5 att lyfta fram ett enstaka f\u00f6rem\u00e5l eller n\u00e5gra relaterade f\u00f6rem\u00e5l f\u00f6r att skapa ett sammanh\u00e4ngande tema\/ber\u00e4ttelse.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/B6MbVLdgJKi\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B6MbVLdgJKi\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Se detta inl\u00e4gg p\u00e5 Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/B6MbVLdgJKi\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Ett inl\u00e4gg delat av Chris Guillot | Detaljhandelscoach (@merchantmethod)<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3-tell-a-story\"><strong>3. Ber\u00e4tta en historia<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En ber\u00e4ttelse f\u00f6r din visuella merchandising-display hj\u00e4lper b\u00e5de under designprocessen och g\u00f6r det l\u00e4ttare f\u00f6r kunden att f\u00e5 kontakt med produkten\/produkterna. Ber\u00e4ttelsen kan vara specifik f\u00f6r en enskild display eller f\u00e5s att fl\u00f6da genom hela butiksutrymmet genom att anv\u00e4nda ett unikt sammanh\u00e4ngande tema fr\u00e5n display till display. B\u00f6rja det senare i skyltf\u00f6nstret med huvudf\u00f6nstret eller utrymmet n\u00e4ra ing\u00e5ngen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ber\u00e4ttelsen beh\u00f6ver inte vara komplicerad och kan vara n\u00e5got s\u00e5 bepr\u00f6vat som &quot;tillbaka till skolan&quot; eller &quot;sommarn\u00f6je&quot;. Lita p\u00e5 f\u00e4rg och skyltar f\u00f6r att h\u00e5lla ber\u00e4ttelsen\/temat sammanh\u00e4ngande. Detta kan vara s\u00e5 enkelt som att anv\u00e4nda samma f\u00e4rgbakgrund eller nyckelord i skyltningen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-be-specific-with-signage\"><strong>4. Var specifik med skyltar<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Displayen kan visa upp f\u00f6rem\u00e5len perfekt, men om skyltningen misslyckas, misslyckas allt. Undvik ordrika tecken - f\u00f6r mycket information ignoreras.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prova femsekundersregeln: Du b\u00f6r enkelt kunna l\u00e4sa tecknet p\u00e5 fem sekunder eller mindre och absorbera dess betydelse utan f\u00f6rvirring. Om ditt budskap beh\u00f6ver vara l\u00e4ngre, \u00f6verv\u00e4g en serie skyltar som \u00e4r estetiskt integrerade i det \u00f6vergripande visuella merchandising-temat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kom ih\u00e5g det gamla tales\u00e4ttet, &quot;hopp \u00e4r inte en f\u00f6rvaltningsstrategi&quot;. S\u00e5, hoppas inte bara att dina butiker har satt upp l\u00e4mpliga skyltar och sk\u00e4rmar,&nbsp;<a href=\"https:\/\/blog.bindy.com\/sv\/bindy-arbetsflodet\/\" target=\"_blank\" rel=\"noreferrer noopener\">inspektera dem regelbundet<\/a>&nbsp;och&nbsp;<a href=\"https:\/\/blog.bindy.com\/sv\/den-maktiga-handlingsplanen\/\" target=\"_blank\" rel=\"noreferrer noopener\">tilldela korrigerande \u00e5tg\u00e4rder<\/a>&nbsp;n\u00e4r problem uppt\u00e4cks.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/business\/merchandising\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1201\" height=\"628\" data-attachment-id=\"62849\" data-permalink=\"https:\/\/blog.bindy.com\/sv\/how-to-become-a-district-manager-and-what-you-need-to-succeed-in-the-role\/bindy-statment_linkedin-single-image-ad-1200-x-627-4\/\" data-orig-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png\" data-orig-size=\"1201,628\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Bindy-Statment_Linkedin &amp;#8211; Single Image Ad &amp;#8211; 1200 x 627 &amp;#8211; 4\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4-1024x535.png\" src=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?_t=1721409327\" alt=\"\" class=\"wp-image-62849\" srcset=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png 1201w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4-300x157.png 300w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4-1024x535.png 1024w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4-768x402.png 768w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4-18x9.png 18w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4-700x366.png 700w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4-765x400.png 765w\" sizes=\"auto, (max-width: 1201px) 100vw, 1201px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5-window-displays-attract-foot-traffic\"><strong>5. F\u00f6nstersk\u00e4rmar lockar till fots<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Visa de nya och mer v\u00e4rdefulla produkterna i f\u00f6nstret eller n\u00e4rmast entr\u00e9n f\u00f6r att locka till fots. F\u00f6rsta intrycket g\u00f6r skillnad. En f\u00f6rbipasserande kommer inte att vara intresserad av ett skyltf\u00f6nster som verkar m\u00f6rkt, smutsigt eller f\u00f6rsummat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De fr\u00e4mre f\u00f6nstren m\u00e5ste h\u00e5llas rena och displayen v\u00e4l upplyst eller upplyst f\u00f6r att skapa en k\u00e4nslom\u00e4ssig p\u00e5verkan. Ibland fungerar dock minimal belysning b\u00e4st f\u00f6r specifika m\u00f6nster. \u00c5terigen ska skyltningen vara tydlig, koncis och kopplad till f\u00f6nstrets tema\/ber\u00e4ttelse.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BwWu71pDKct\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BwWu71pDKct\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Se detta inl\u00e4gg p\u00e5 Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/BwWu71pDKct\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Ett inl\u00e4gg som delas av Shopper Matters (@shoppermatters)<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"bonus-tip-8-audit-stores-for-merchandising-compliance\">6<strong>. Granska butiker f\u00f6r merchandising <\/strong>Avr\u00e4ttning<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Or\u00e4kneliga kampanjvisningar utf\u00f6rs inte korrekt! En studie visade att \u00f6verensst\u00e4mmelsegraden f\u00f6r sk\u00e4rmar f\u00f6rv\u00e4ntades vara upp\u00e5t <a href=\"https:\/\/issuu.com\/retailenvironments\/docs\/popcompliance_2016_whitepaper\" target=\"_blank\" rel=\"noreferrer noopener\">70%<\/a> men i verkligheten var det bara efterlevnad <a href=\"https:\/\/issuu.com\/retailenvironments\/docs\/popcompliance_2016_whitepaper\" target=\"_blank\" rel=\"noreferrer noopener\">40%<\/a>. L\u00e5t inte de m\u00e5nader du har spenderat p\u00e5 att perfekta dina produktdisplayer och att f\u00f6lja tipsen ovan g\u00e5 till spillo!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Skapa en <a href=\"https:\/\/blog.bindy.com\/sv\/checklista-for-visuell-merchandising\/\" target=\"_blank\" rel=\"noreferrer noopener\">checklista f\u00f6r merchandising<\/a> och granska dina butiker f\u00f6r att se till att produkterna efterlevs <a href=\"https:\/\/blog.bindy.com\/sv\/butiksutforandes-syfte-och-basta-praxis\/\" target=\"_blank\" rel=\"noreferrer noopener\">korrekt utf\u00f6rande<\/a> f\u00f6r att \u00f6ka din f\u00f6rs\u00e4ljning. Varje utf\u00f6rande av marknadsf\u00f6ringskampanjer b\u00f6r f\u00f6ljas av en etablerad merchandising <a href=\"https:\/\/blog.bindy.com\/sv\/bindy-arbetsflodet\/\" target=\"_blank\" rel=\"noreferrer noopener\">revisionsprocess och arbetsfl\u00f6de<\/a>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"750\" data-attachment-id=\"63989\" data-permalink=\"https:\/\/blog.bindy.com\/sv\/dirty_clothes-o\/\" data-orig-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png\" data-orig-size=\"900,750\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Dirty_Clothes-o\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png\" src=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?_t=1726235032\" alt=\"\" class=\"wp-image-63989\" srcset=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png 900w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o-300x250.png 300w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o-768x640.png 768w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o-14x12.png 14w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o-700x583.png 700w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o-480x400.png 480w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Foton och<a href=\"https:\/\/blog.bindy.com\/sv\/fordelarna-med-videor-for-webbplatsbesok\/\" target=\"_blank\" rel=\"noreferrer noopener\"> videoklipp<\/a> g\u00e5 l\u00e5ngt, s\u00e4rskilt n\u00e4r du k\u00f6r ett merchandisingprogram. Att ha bilder att kommunicera <i>vad man ska g\u00f6ra och vad man inte ska g\u00f6ra<\/i> g\u00f6r det l\u00e4ttare f\u00f6r dig och ditt team att utf\u00f6ra perfekt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Till exempel n\u00e4r det g\u00e4ller att h\u00e5lla sig till produktvisningar, inklusive bilder f\u00f6r att visa hur din butik\/hyllor <i>skall<\/i>&nbsp;titta, tillsammans med bilder av vad&nbsp;<i>inte att g\u00f6ra <\/i>kommer att g\u00e5 l\u00e5ngt mot att uppn\u00e5 din vision.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"7-analyze-weekly-sales-and-change-displays\"><strong>7. Analysera veckof\u00f6rs\u00e4ljning och \u00e4ndra displayer<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Din visuella merchandising \u00e4r ytterligare en ber\u00f6ringspunkt i kundens beslutsresa. F\u00f6r att vara effektiv \u00e4r det viktigt att analysera veckof\u00f6rs\u00e4ljningen och avg\u00f6ra om och hur sk\u00e4rmar p\u00e5verkar f\u00f6rs\u00e4ljningen. Gamla displayer blir osynliga f\u00f6r vanliga kunder och ser slitna ut f\u00f6r nya. H\u00e5ll det fr\u00e4scht f\u00f6r att \u00f6ka potentialen f\u00f6r omvandlingar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00f6r att \u00f6ka f\u00f6rs\u00e4ljningen m\u00e5ste visuell merchandising engagera kunden, samtidigt som den speglar varum\u00e4rket. Den ska ber\u00e4tta en historia, v\u00e4dja till sinnena och fungera som en p\u00e5minnelse f\u00f6r sekund\u00e4ra ink\u00f6p - som m\u00e5lartejp som passar till en liter f\u00e4rg. Effektiv visuell merchandising har kraften att \u00f6ka f\u00f6rs\u00e4ljningen \u2013 spelar en nyckelroll i den slutliga konverteringen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Bonustips #8. Kunskap om s\u00e4ljteam<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Varje medlem i s\u00e4ljteamet m\u00e5ste vara kunnig om artiklarna som kureras i de visuella merchandising-displayerna. Detta \u00e4r s\u00e4rskilt viktigt f\u00f6r interaktiva sk\u00e4rmar. Om en gruppmedlem inte kan svara p\u00e5 en kunds fr\u00e5ga sjunker f\u00f6rtroendet och risken att f\u00f6rlora f\u00f6rs\u00e4ljningen \u00f6kar.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/bindy.com\/business\/merchandising\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png\" alt=\"\" class=\"wp-image-12452\"\/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Om f\u00f6rfattaren:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/www.linkedin.com\/in\/yanavoldman\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" data-attachment-id=\"4204\" data-permalink=\"https:\/\/blog.bindy.com\/sv\/profilepicture\/\" data-orig-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/profilepicture.jpg\" data-orig-size=\"200,200\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"ProfilePicture\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/profilepicture.jpg\" src=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/profilepicture.jpg\" alt=\"Profilbild\" class=\"wp-image-4204\"\/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Yana Voldman \u00e4r strategi- och aff\u00e4rsutvecklingschef p\u00e5 <a href=\"http:\/\/udizine.com\/?source=compliantia\" target=\"_blank\" rel=\"noopener noreferrer\">UDIZINE<\/a>, etablerat 1995 med visionen att skapa en rad displayarmaturer som matchar funktionaliteten till \u00e5terf\u00f6rs\u00e4ljarnas behov av att producera display- och skyltprodukter som inte bara presterar utan har en stark estetisk attraktionskraft.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Visuell merchandising skapar genomslag och g\u00f6r intryck p\u00e5 varje g\u00e4st som bes\u00f6ker ditt f\u00f6retag. Allt som kunden kan se fr\u00e5n utsidan av butiken och genom hela interi\u00f6ren kan fungera f\u00f6r att optimera butiksytan. Fr\u00e5n skyltf\u00f6nster till skyltar och \u00f6vergripande planl\u00f6sning, effektiva visuella marknadsf\u00f6ringstekniker fungerar sammanh\u00e4ngande f\u00f6r att reflektera ... <a href=\"https:\/\/blog.bindy.com\/sv\/7-visual-merchandising-techniques-to-increase-sales\/\" class=\"more-link\">Forts\u00e4tt l\u00e4sa <span class=\"screen-reader-text\">7 Visual Merchandising-tekniker f\u00f6r att \u00f6ka f\u00f6rs\u00e4ljningen<\/span> <span class=\"meta-nav\">\u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":10078,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[49417],"tags":[677173885,677173883,9869044],"class_list":["post-4200","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-merchandising","tag-merchandising","tag-retail","tag-retail-displays"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 Visual Merchandising Techniques to Increase Sales<\/title>\n<meta name=\"description\" content=\"Effective visual merchandising techniques work cohesively to reflect the brand, engage the customer, and increase sales.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/sv\/7-visuella-merchandisingtekniker-for-att-oka-forsaljningen\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 Visual Merchandising Techniques to Increase Sales\" \/>\n<meta property=\"og:description\" content=\"Effective visual merchandising techniques work cohesively to reflect the brand, engage the customer, and increase sales.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/sv\/7-visuella-merchandisingtekniker-for-att-oka-forsaljningen\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, Tasks and Communication\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bindyhq\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-26T20:15:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-28T19:53:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg?_t=1732823634\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1206\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bindy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bindyhq\" \/>\n<meta name=\"twitter:site\" content=\"@bindyhq\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/\"},\"author\":{\"name\":\"Bindy\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\"},\"headline\":\"7 Visual Merchandising Techniques to Increase Sales\",\"datePublished\":\"2021-10-26T20:15:56+00:00\",\"dateModified\":\"2024-11-28T19:53:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/\"},\"wordCount\":970,\"commentCount\":8,\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/shutterstock_1514741501-1.jpg\",\"keywords\":[\"Merchandising\",\"retail\",\"Retail Displays\"],\"articleSection\":[\"\ud83d\udc5c Merchandising\"],\"inLanguage\":\"sv-SE\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/\",\"name\":\"7 Visual Merchandising Techniques to Increase Sales\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/shutterstock_1514741501-1.jpg\",\"datePublished\":\"2021-10-26T20:15:56+00:00\",\"dateModified\":\"2024-11-28T19:53:54+00:00\",\"description\":\"Effective visual merchandising techniques work cohesively to reflect the brand, engage the customer, and increase sales.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/#breadcrumb\"},\"inLanguage\":\"sv-SE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/#primaryimage\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/shutterstock_1514741501-1.jpg\",\"contentUrl\":\"https:\\\/\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/shutterstock_1514741501-1.jpg\",\"width\":1920,\"height\":1206,\"caption\":\"Photo credit: Shutterstock\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/7-visual-merchandising-techniques-to-increase-sales\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.bindy.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"7 Visual Merchandising Techniques to Increase Sales\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"name\":\"Audits, Tasks and Communication\",\"description\":\"Inspect your sites, verify brand standards, and send tasks. Get real-time reports, signatures, videos, and photo verifications.\",\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blog.bindy.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sv-SE\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\",\"name\":\"Bindy\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"width\":1005,\"height\":301,\"caption\":\"Bindy\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/bindyhq\",\"https:\\\/\\\/x.com\\\/bindyhq\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bindyhq\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\",\"name\":\"Bindy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"caption\":\"Bindy\"},\"description\":\"Bindy is a cloud-powered app to automate \u2714\ufe0f audits, \ud83d\uddd3\ufe0f tasks and \ud83d\udce3 communication for retail and hospitality. Deploy and verify brand standards, tasks, and corrective actions to your sites with ease. Get real-time reports, signatures, videos, and photo verifications.\",\"sameAs\":[\"https:\\\/\\\/www.bindy.com\"],\"url\":\"https:\\\/\\\/blog.bindy.com\\\/sv\\\/author\\\/betterdot\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"7 Visual Merchandising-tekniker f\u00f6r att \u00f6ka f\u00f6rs\u00e4ljningen","description":"Effektiva visuella merchandisingtekniker fungerar sammanh\u00e4ngande f\u00f6r att spegla varum\u00e4rket, engagera kunden och \u00f6ka f\u00f6rs\u00e4ljningen.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.bindy.com\/sv\/7-visuella-merchandisingtekniker-for-att-oka-forsaljningen\/","og_locale":"sv_SE","og_type":"article","og_title":"7 Visual Merchandising Techniques to Increase Sales","og_description":"Effective visual merchandising techniques work cohesively to reflect the brand, engage the customer, and increase sales.","og_url":"https:\/\/blog.bindy.com\/sv\/7-visuella-merchandisingtekniker-for-att-oka-forsaljningen\/","og_site_name":"Audits, Tasks and Communication","article_publisher":"https:\/\/www.facebook.com\/bindyhq","article_published_time":"2021-10-26T20:15:56+00:00","article_modified_time":"2024-11-28T19:53:54+00:00","og_image":[{"width":1920,"height":1206,"url":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg?_t=1732823634","type":"image\/jpeg"}],"author":"Bindy","twitter_card":"summary_large_image","twitter_creator":"@bindyhq","twitter_site":"@bindyhq","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/#article","isPartOf":{"@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/"},"author":{"name":"Bindy","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f"},"headline":"7 Visual Merchandising Techniques to Increase Sales","datePublished":"2021-10-26T20:15:56+00:00","dateModified":"2024-11-28T19:53:54+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/"},"wordCount":970,"commentCount":8,"publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"image":{"@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg","keywords":["Merchandising","retail","Retail Displays"],"articleSection":["\ud83d\udc5c Merchandising"],"inLanguage":"sv-SE","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/","url":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/","name":"7 Visual Merchandising-tekniker f\u00f6r att \u00f6ka f\u00f6rs\u00e4ljningen","isPartOf":{"@id":"https:\/\/blog.bindy.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/#primaryimage"},"image":{"@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg","datePublished":"2021-10-26T20:15:56+00:00","dateModified":"2024-11-28T19:53:54+00:00","description":"Effektiva visuella merchandisingtekniker fungerar sammanh\u00e4ngande f\u00f6r att spegla varum\u00e4rket, engagera kunden och \u00f6ka f\u00f6rs\u00e4ljningen.","breadcrumb":{"@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/#breadcrumb"},"inLanguage":"sv-SE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/"]}]},{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/#primaryimage","url":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg","contentUrl":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg","width":1920,"height":1206,"caption":"Photo credit: Shutterstock"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.bindy.com\/7-visual-merchandising-techniques-to-increase-sales\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.bindy.com\/"},{"@type":"ListItem","position":2,"name":"7 Visual Merchandising Techniques to Increase Sales"}]},{"@type":"WebSite","@id":"https:\/\/blog.bindy.com\/#website","url":"https:\/\/blog.bindy.com\/","name":"Revisioner, uppgifter och kommunikation","description":"Inspektera dina webbplatser, verifiera varum\u00e4rkesstandarder och skicka uppgifter. F\u00e5 rapporter, signaturer, videor och fotoverifieringar i realtid.","publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.bindy.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sv-SE"},{"@type":"Organization","@id":"https:\/\/blog.bindy.com\/#organization","name":"Bindy","url":"https:\/\/blog.bindy.com\/","logo":{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","width":1005,"height":301,"caption":"Bindy"},"image":{"@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bindyhq","https:\/\/x.com\/bindyhq","https:\/\/www.linkedin.com\/company\/bindyhq\/"]},{"@type":"Person","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f","name":"Bindy","image":{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","caption":"Bindy"},"description":"Bindy \u00e4r en molndriven app f\u00f6r att automatisera \u2714\ufe0f-revisioner, \ud83d\uddd3\ufe0f-uppgifter och \ud83d\udce3-kommunikation f\u00f6r detaljhandel och hotell- och restaurangbranschen. Implementera och verifiera varum\u00e4rkesstandarder, uppgifter och korrigerande \u00e5tg\u00e4rder p\u00e5 dina webbplatser med l\u00e4tthet. F\u00e5 rapporter, signaturer, videor och fotoverifieringar i realtid.","sameAs":["https:\/\/www.bindy.com"],"url":"https:\/\/blog.bindy.com\/sv\/author\/betterdot\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pDNAM-15K","jetpack-related-posts":[{"id":10693,"url":"https:\/\/blog.bindy.com\/sv\/visual-merchandising-in-retail-best-blogs\/","url_meta":{"origin":4200,"position":0},"title":"Visual Merchandising i detaljhandeln: B\u00e4sta bloggarna","author":"Bindy","date":"oktober 26, 2021","format":false,"excerpt":"Visuell merchandising inom detaljhandeln \u00e4r praxisen att presentera tj\u00e4nster och produkter f\u00f6r kunder p\u00e5 ett s\u00e4tt som engagerar och motiverar kunden att k\u00f6pa. N\u00e4r butikerna \u00f6ppnar igen och vi g\u00e5r in i fj\u00e4rde kvartalet letar m\u00e5nga \u00e5terf\u00f6rs\u00e4ljare efter s\u00e4tt att f\u00f6rb\u00e4ttra sin visuella merchandising f\u00f6r att v\u00e4lkomna kunder tillbaka och locka\u2026","rel":"","context":"I \u201d\ud83d\udc5c Merchandising\u201d","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/sv\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":5052,"url":"https:\/\/blog.bindy.com\/sv\/5-lighting-techniques-for-visual-merchandising-to-increase-sales\/","url_meta":{"origin":4200,"position":1},"title":"5 ljustekniker f\u00f6r visuell merchandising f\u00f6r att \u00f6ka f\u00f6rs\u00e4ljningen","author":"Bindy","date":"oktober 26, 2021","format":false,"excerpt":"\u00d6kar butiksbelysning f\u00f6rs\u00e4ljningen? Enligt Amerlux &quot;experimenterade Globus, en stor livsmedelsbutik i Tyskland, med en kombination av f\u00e4rgade lampor i ett kampanjomr\u00e5de i en av sina butiker.&quot; Detta ledde till en \u00f6kning av f\u00f6rs\u00e4ljningen i kampanjomr\u00e5det med 6%. Om du fortfarande anv\u00e4nder lysr\u00f6r,...","rel":"","context":"I \u201d\ud83d\udc5c Merchandising\u201d","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/sv\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":5229,"url":"https:\/\/blog.bindy.com\/sv\/6-ways-to-use-visual-merchandising-to-drive-social-shares\/","url_meta":{"origin":4200,"position":2},"title":"6 s\u00e4tt att anv\u00e4nda visuell merchandising f\u00f6r att driva sociala andelar","author":"Bindy","date":"oktober 26, 2021","format":false,"excerpt":"Instagram har visat sig vara en v\u00e4lsignelse f\u00f6r m\u00e5nga f\u00f6retag. Enligt Instagram bes\u00f6ker mer \u00e4n 200 miljoner anv\u00e4ndare minst en f\u00f6retagsprofil dagligen och en tredjedel av de mest visade ber\u00e4ttelserna p\u00e5 plattformen kommer fr\u00e5n ett f\u00f6retag. Dessa siffror visar att Instagrammare har en aptit f\u00f6r\u2026","rel":"","context":"I \u201d\ud83d\udc5c Merchandising\u201d","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/sv\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":6783,"url":"https:\/\/blog.bindy.com\/sv\/boosting-holiday-sales-visual-merchandising-tips-for-the-golden-quarter\/","url_meta":{"origin":4200,"position":3},"title":"\u00d6ka semesterf\u00f6rs\u00e4ljningen: Visual Merchandising Tips f\u00f6r Golden Quarter","author":"Bindy","date":"oktober 26, 2021","format":false,"excerpt":"Butiksf\u00f6rs\u00e4ljningen forts\u00e4tter att st\u00e5 f\u00f6r merparten av all f\u00f6rs\u00e4ljning under helgerna. Och alla \u00e5terf\u00f6rs\u00e4ljare vet det. Det \u00e4r d\u00e4rf\u00f6r vi ser antydningar till jul- och andra vinterhelgerbjudanden smyga sig in i butikerna s\u00e5 fort de f\u00f6rsta l\u00f6ven blir bruna. S\u00e5 hur skiljer du ditt varum\u00e4rke fr\u00e5n ditt...","rel":"","context":"I \u201d\u2744\ufe0f Seasonal\u201d","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/sv\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":17738,"url":"https:\/\/blog.bindy.com\/sv\/visual-merchandising-for-convenience-stores-5-great-tips-to-try\/","url_meta":{"origin":4200,"position":4},"title":"Visual Merchandising f\u00f6r n\u00e4rbutiker: 5 bra tips att prova","author":"Bindy","date":"oktober 26, 2021","format":false,"excerpt":"N\u00e4r det g\u00e4ller att driva en n\u00e4rbutik b\u00f6r en tilltalande visuell varustrategi st\u00e5 h\u00f6gt upp p\u00e5 din att-g\u00f6ra-lista. Visuella element och presentationer i butiken fyller m\u00e5nga viktiga funktioner, inklusive att v\u00e4gleda kunder till r\u00e4tt st\u00e4llen och driva f\u00f6rs\u00e4ljning. D\u00e4rf\u00f6r \u00e4r det viktigt att kontinuerligt f\u00f6rb\u00e4ttra din visuella varuhandel...","rel":"","context":"I \u201d\ud83c\udfea Convenience Stores\u201d","block_context":{"text":"\ud83c\udfea Convenience Stores","link":"https:\/\/blog.bindy.com\/sv\/category\/convenience-store\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/03\/shutterstock_653466622.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/03\/shutterstock_653466622.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/03\/shutterstock_653466622.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/03\/shutterstock_653466622.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/03\/shutterstock_653466622.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/03\/shutterstock_653466622.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":60112,"url":"https:\/\/blog.bindy.com\/sv\/how-to-create-a-merchandising-plan\/","url_meta":{"origin":4200,"position":5},"title":"Hur man skapar en effektiv f\u00f6rs\u00e4ljningsplan","author":"colinchan1","date":"mars 31, 2023","format":false,"excerpt":"Det var inte s\u00e5 l\u00e4nge sedan som \u00e5terf\u00f6rs\u00e4ljare och konsumenter stod inf\u00f6r en pl\u00e5ga av sluts\u00e5lda varor och tomma hyllor \u2013 p\u00e5 grund av st\u00f6rningar i leveranskedjan inom den globala detaljhandeln. Tiderna har verkligen f\u00f6r\u00e4ndrats sedan dess, och det har \u00e4ven utmaningarna. En studie av HubSpot visar att 50% av \u00e5terf\u00f6rs\u00e4ljarna i\u2026","rel":"","context":"I \u201d\ud83d\udc5c Merchandising\u201d","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/sv\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/03\/shutterstock_648348271.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/03\/shutterstock_648348271.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/03\/shutterstock_648348271.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/03\/shutterstock_648348271.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/03\/shutterstock_648348271.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/03\/shutterstock_648348271.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/posts\/4200","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/comments?post=4200"}],"version-history":[{"count":86,"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/posts\/4200\/revisions"}],"predecessor-version":[{"id":64982,"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/posts\/4200\/revisions\/64982"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/media\/10078"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/media?parent=4200"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/categories?post=4200"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/sv\/wp-json\/wp\/v2\/tags?post=4200"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}