{"id":3746,"date":"2022-10-26T15:15:00","date_gmt":"2022-10-26T19:15:00","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=3746"},"modified":"2024-11-29T08:18:05","modified_gmt":"2024-11-29T13:18:05","slug":"cpg-merchandising-checklista-2","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/sv\/cpg-merchandising-checklist-2\/","title":{"rendered":"\u2714\ufe0f CPG Merchandising Checklista"},"content":{"rendered":"

Anv\u00e4nd denna exempel p\u00e5 CPG-varuchecklista f\u00f6r att skapa eller uppdatera ditt visuella merchandisingprogram p\u00e5 alla dina \u00e5terf\u00f6rs\u00e4ljarpartners.<\/p>\n\n\n\n<\/span>\n\n\n\n

Hyllor<\/strong><\/h2>\n\n\n\n
    \n
  1. Hyllorna \u00e4r fyllda.<\/li>\n\n\n\n
  2. Inga produkth\u00e5l.<\/li>\n\n\n\n
  3. Det finns inga obeh\u00f6riga f\u00f6rem\u00e5l.<\/li>\n\n\n\n
  4. Alla auktoriserade varor finns i lager i hyllan.<\/li>\n\n\n\n
  5. Korrekt planogram som anv\u00e4nds f\u00f6r plats och kategori (bifoga ett foto).<\/li>\n\n\n\n
  6. Antalet "facings" \u00e4r l\u00e4mpligt f\u00f6r att till\u00e5ta ett optimalt antal olika SKU:er.<\/li>\n\n\n\n
  7. Produkten har "frontats" korrekt.<\/li>\n\n\n\n
  8. Skyltnings- och hyllwobblers anv\u00e4nds effektivt och konsekvent enligt avtal.<\/li>\n\n\n\n
  9. Hur m\u00e5nga nya konkurrenskraftiga f\u00f6rem\u00e5l finns i butik (bifoga bilder p\u00e5 varje vara).<\/li>\n<\/ol>\n\n\n\n
    \"\"<\/a><\/figure>\n\n\n\n

    SKU:er<\/strong><\/h2>\n\n\n\n
      \n
    1. \u00c4r XYZ <\/em>produkt i lager?<\/li>\n\n\n\n
    2. Rekordpris p\u00e5 XYZ<\/em> produkt.<\/li>\n\n\n\n
    3. \u00c4r XYZ<\/em> produkt p\u00e5 kampanj?<\/li>\n\n\n\n
    4. \u00c4r priset p\u00e5 XYZ <\/em>produkt korrekt?<\/li>\n\n\n\n
    5. Har en best\u00e4llning lagts av butiken f\u00f6r mer XYZ <\/em>produkt?<\/li>\n<\/ol>\n\n\n\n

      Kampanjer i butik<\/strong><\/h2>\n\n\n\n
        \n
      1. Kampanjer i butik \u00e4r aktuella och \u00f6verensst\u00e4mmer med avtalsenliga avtal.<\/li>\n\n\n\n
      2. Alla sk\u00e4rmar i "som nya" skick.<\/li>\n\n\n\n
      3. Bulkgolvdisplayer \u00e4r korrekt placerade och \u00e4r s\u00e4kra (ingen snubbelrisk).<\/li>\n\n\n\n
      4. Frist\u00e5ende sk\u00e4rmar underh\u00e5lls och lagerf\u00f6rs.<\/li>\n\n\n\n
      5. Specialerbjudanden "soptunnor" och displayer \u00e4r tydligt signerade, priss\u00e4ttning uppsatta och placerade i hot spot-zoner.<\/li>\n<\/ol>\n\n\n\n
        \"\"<\/a><\/figure>\n\n\n\n

        Personal<\/strong><\/h2>\n\n\n\n
          \n
        1. Personalen vet var v\u00e5ra produkter finns i butiken n\u00e4r de fr\u00e5gas.<\/li>\n\n\n\n
        2. Personalen visar produktkunskap n\u00e4r de tillfr\u00e5gas.<\/li>\n\n\n\n
        3. Personalen \u00e4r bekant med v\u00e5rt varum\u00e4rke och har f\u00e5tt adekvat produktutbildning.<\/li>\n<\/ol>\n\n\n\n

          Backstock<\/strong><\/h2>\n\n\n\n
            \n
          1. Produkten f\u00f6rvaras korrekt.<\/li>\n\n\n\n
          2. Produkten visar rotation f\u00f6r att undvika f\u00f6rlust fr\u00e5n utg\u00e5ngsdatum.<\/li>\n\n\n\n
          3. Utg\u00e5ngen produkt hanteras enligt policyn.<\/li>\n<\/ol>\n\n\n\n

            F\u00f6r mer om hur du skapar ett revisionsprogram, se v\u00e5r guide:<\/p>\n\n\n

            \n
            \"\"<\/a><\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"

            Anv\u00e4nd denna exempel p\u00e5 CPG-varuchecklista f\u00f6r att skapa eller uppdatera ditt visuella merchandisingprogram p\u00e5 alla dina \u00e5terf\u00f6rs\u00e4ljarpartners. Hyllor SKU:er Kampanjer i butik Personal Backstock F\u00f6r mer om hur du skapar ett revisionsprogram, se v\u00e5r guide:<\/p>","protected":false},"author":6370623,"featured_media":23172,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[81136,49417,11682095],"tags":[573863352,605025964,573863350],"class_list":["post-3746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-checklists","category-merchandising","category-cpgs","tag-cpg-in-store-program","tag-cpg-merchandising-checklist","tag-cpg-store-execution"],"yoast_head":"\n\u2714\ufe0f 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