{"id":558,"date":"2021-10-26T15:15:47","date_gmt":"2021-10-26T20:15:47","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=558"},"modified":"2024-08-30T08:13:30","modified_gmt":"2024-08-30T12:13:30","slug":"reclamacoes-de-clientes-sao-suas-amigas-como-voce-trata-seus-amigos","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/pt\/customer-complaints-are-your-friend-how-do-you-treat-your-friends\/","title":{"rendered":"As reclama\u00e7\u00f5es dos clientes s\u00e3o suas amigas. Como voc\u00ea trata seus amigos?"},"content":{"rendered":"

Um amigo lhe diz o que voc\u00ea precisa ouvir, mas nem sempre quer. \u00c9 por isso que as reclama\u00e7\u00f5es dos clientes s\u00e3o suas amigas. Vamos mergulhar.<\/p>\n\n\n\n

Ou\u00e7a aqueles que falam (muitos n\u00e3o)<\/h2>\n\n\n\n

De acordo com a pesquisa, apenas 4% dos clientes registram uma reclama\u00e7\u00e3o no site ou call center de uma empresa, mas 42%<\/a> dos clientes deixar\u00e3o de comprar uma marca ap\u00f3s duas experi\u00eancias ruins. Para cada reclama\u00e7\u00e3o, voc\u00ea pode presumir com seguran\u00e7a que 25 clientes foram incomodados, decepcionados ou irritados! <\/p>\n\n\n\n

Um amigo \u00e9 algu\u00e9m que lhe avisa quando algo est\u00e1 errado. A reclama\u00e7\u00e3o do cliente \u00e9 aquele amigo.<\/p>\n\n\n

\n
\"Experi\u00eancia<\/a><\/figure>\n<\/div>\n\n\n

Aproveite a oportunidade para melhorar<\/h2>\n\n\n\n

A reclama\u00e7\u00e3o n\u00e3o \u00e9 o problema, \u00e9 um sinal e uma oportunidade. \u00c9 uma oportunidade de melhorar, de treinar melhor sua equipe, de auditar seus produtos e processos. \u00c9 uma chance de atender melhor seus clientes. <\/p>\n\n\n\n

Um amigo \u00e9 algu\u00e9m que quer ajudar. Uma reclama\u00e7\u00e3o \u00e9 aquela amiga.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u00c9 como voc\u00ea lida com isso<\/h2>\n\n\n\n

Uma reclama\u00e7\u00e3o \u00e9 muitas vezes o primeiro sinal de um problema subjacente. Os varejistas raramente perdem clientes por causa de reclama\u00e7\u00f5es. Eles perdem clientes quando as reclama\u00e7\u00f5es n\u00e3o s\u00e3o tratadas ou n\u00e3o s\u00e3o bem tratadas. Entregar a reclama\u00e7\u00e3o de um cliente realmente aumenta a fidelidade do cliente.<\/p>\n\n\n\n

Um cliente satisfeito provavelmente compartilhar\u00e1 sua satisfa\u00e7\u00e3o com seus amigos e colegas de trabalho. Bem tratada, uma reclama\u00e7\u00e3o se torna fidelidade do cliente e propaganda \u201cviral\u201d gratuita. Mal tratada, uma reclama\u00e7\u00e3o se transforma em um cliente perdido, perda de receita e uma bagun\u00e7a de rela\u00e7\u00f5es p\u00fablicas. <\/p>\n\n\n\n

Um amigo \u00e9 algu\u00e9m que quer mant\u00ea-lo longe de problemas. Uma reclama\u00e7\u00e3o \u00e9 aquela amiga.<\/p>\n\n\n\n

\"Encontrar<\/a><\/figure>\n\n\n\n

Uma parte do grande quadro<\/h2>\n\n\n\n

Uma reclama\u00e7\u00e3o faz parte da vis\u00e3o 360 graus do desempenho da loja. Assim como os processos internos e os KPIs, as reclama\u00e7\u00f5es dos clientes fazem parte da presta\u00e7\u00e3o de um servi\u00e7o aos clientes. No caminho para o sucesso, h\u00e1 alguns solavancos ocasionais. Aceite-os, respeite sua sabedoria como voc\u00ea respeitaria o conselho de um amigo pr\u00f3ximo.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

As reclama\u00e7\u00f5es dos clientes s\u00e3o nossos amigos. Trate-os bem.<\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Um amigo lhe diz o que voc\u00ea precisa ouvir, mas nem sempre quer. \u00c9 por isso que as reclama\u00e7\u00f5es dos clientes s\u00e3o suas amigas. Vamos mergulhar. Ou\u00e7a aqueles que falam (muitos n\u00e3o o fazem) De acordo com a pesquisa, apenas 4% de clientes registram uma reclama\u00e7\u00e3o no site ou call center de uma empresa, mas 42% de clientes ir\u00e3o\u2026 Continue lendo As reclama\u00e7\u00f5es dos clientes s\u00e3o suas amigas. Como voc\u00ea trata seus amigos?<\/span> \t<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":9997,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[431564],"tags":[77735,50196275],"class_list":["post-558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail-sales","tag-call-center","tag-customer-complaints-2"],"yoast_head":"\nCustomer Complaints are your Friend. 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