{"id":3801,"date":"2021-10-26T15:15:56","date_gmt":"2021-10-26T20:15:56","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=3801"},"modified":"2025-09-05T08:36:56","modified_gmt":"2025-09-05T12:36:56","slug":"fatos-interessantes-e-tendencias-emergentes-da-industria-farmaceutica","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/pt\/pharmacy-industry-interesting-facts-and-emerging-trends\/","title":{"rendered":"Ind\u00fastria Farmac\u00eautica: Fatos Interessantes e Tend\u00eancias Emergentes"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Through our business and research, we have come across a number of high-level facts and statistics about the retail pharmacy industry, its direction and emerging trends. While our research focused on North America, we thought these emerging pharmacy trends would be of interest to our customers and readers in all markets.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"your-senior-customers-matter\"><strong>Your senior customers matter<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">According to <a href=\"http:\/\/www.mckesson.com\/blog\/retail-pharmacy-trends-to-watch\/\" target=\"_blank\" rel=\"noopener noreferrer\">McKesson<\/a>, seniors fill an average of almost 28 prescriptions every year. This is more than double the amount filled by adults between the ages of 19-64. Thus, seniors have a huge effect on your bottom line. This means you need to train staff to accommodate and respond to the <a href=\"https:\/\/blog.bindy.com\/how-pharmacies-can-better-engage-seniors\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">unique needs of this population group<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"specialty-drugs-are-a-major-disruptor\"><strong>Specialty drugs are a major disruptor&nbsp;<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">While spending on non-specialty drugs is expected to be relatively flat in the days ahead, specialty drugs are driving drug spending growth. Only about 4% of consumers require specialty drugs. However, spend on specialty drugs comprises more than <a href=\"https:\/\/join.healthmart.com\/clinical-performance\/specialty-at-retail-white-paper-and-case-study\/\" target=\"_blank\" rel=\"noreferrer noopener\">30%<\/a> of all drug spend! <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"independent-pharmacies-are-doing-well\"><strong>Independent pharmacies are doing well<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.bizjournals.com\/triangle\/news\/2017\/04\/24\/how-the-small-neighborhood-pharmacy-prevails.html\" target=\"_blank\" rel=\"noopener noreferrer\">Forty percent<\/a>&nbsp;of all pharmacies are still independently owned. In a recent article from the <a href=\"https:\/\/www.bostonglobe.com\/business\/2017\/05\/07\/independent-pharmacies-hang\/CxYoJxq6Z8wuRLDg6VcixJ\/story.html\" target=\"_blank\" rel=\"noopener noreferrer\">Boston Globe<\/a>, consumers cite shorter wait times, convenience, and personalized interactions as reasons for switching to an independent pharmacy. This means your should promote these in your own store to convert consumers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/industries\/pharmacy\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" data-attachment-id=\"65938\" data-permalink=\"https:\/\/blog.bindy.com\/pt\/giant_pharmacy_800\/\" data-orig-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800.png\" data-orig-size=\"800,800\" data-comments-opened=\"1\" data-image-title=\"giant_pharmacy_800\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800.png\" src=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800.png?_t=1755618345\" alt=\"\" class=\"wp-image-65938\" srcset=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800.png 800w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800-300x300.png 300w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800-150x150.png?crop=1 150w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800-768x768.png 768w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800-12x12.png 12w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800-700x700.png 700w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800-100x100.png?crop=1 100w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800-400x400.png?crop=1 400w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pharmacy_800-50x50.png?crop=1 50w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">More and more, consumers see pharmacies and pharmacists as sources of primary care. Where offered, consumers eagerly adopt specialized&nbsp;<a href=\"https:\/\/www.pwc.com\/us\/en\/health-industries\/health-research-institute\/publications\/pharmacy-of-the-future.html\" target=\"_blank\" rel=\"noopener noreferrer\">services<\/a> such as immunizations, strep tests, delivery, medication counseling, and compounding. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here is where independent pharmacies have an advantage. Because they are small and nimble, they are able to quickly explore, test out, and add the new services their customers prefer. Additionally, independent pharmacies can <a href=\"https:\/\/www.bizjournals.com\/triangle\/news\/2017\/04\/24\/how-the-small-neighborhood-pharmacy-prevails.html\" target=\"_blank\" rel=\"noopener noreferrer\">leverage specialized services<\/a> to become a destination stop for consumers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"non-prescription-retail-space-is-important\"><strong>Non-Prescription Retail Space is important<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1280\" data-attachment-id=\"10461\" data-permalink=\"https:\/\/blog.bindy.com\/pt\/shutterstock_1044489397-2\/\" data-orig-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397.jpg\" data-orig-size=\"1920,1280\" data-comments-opened=\"1\" data-image-title=\"shutterstock_1044489397\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-1024x683.jpg\" src=\"https:\/\/i2.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397.jpg?fit=700%2C467&amp;ssl=1\" alt=\"\" class=\"wp-image-10461\" srcset=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397.jpg 1920w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-300x200.jpg 300w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-1024x683.jpg 1024w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-768x512.jpg 768w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-1536x1024.jpg 1536w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-2048x1365.jpg 2048w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-1200x800.jpg 1200w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-700x467.jpg 700w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-2000x1333.jpg 2000w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-900x600.jpg 900w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2020\/06\/shutterstock_1044489397-600x400.jpg 600w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><figcaption class=\"wp-element-caption\">Image credit: Shutterstock<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A key challenge for independent pharmacies is prescription price fluctuation. They generate more than <a href=\"https:\/\/blog.shelvingdesignsystems.com\/shelfobsessed\/the-most-profitable-current-trends-in-the-retail-pharmacy-industry\" target=\"_blank\" rel=\"noopener noreferrer\">90% <\/a>of their revenue from prescription medications. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In contrast, big-box pharmacies leverage their retail space. This means they are more likely to survive prescription price fluctuations. You don\u2019t need a huge footprint to increase your retail offerings. Instead, think about products that complement your customer\u2019s prescription needs and stock accordingly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Additionally, product organization can make all the difference. It allows  you to leverage better the retail space you have. <a href=\"https:\/\/www.drugstorenews.com\/otc\/industry-executives-take-pulse-consumer-healthcare-market\/\" target=\"_blank\" rel=\"noopener noreferrer\">Jeff Vernimb<\/a>, VP of Global Consumer Health at Moberg Pharma North America, suggests expanding facings for better sellers. Also, improve signage along with in-store assistance.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8220;[O]rganizing products around consumer mind-sets\/indications, as opposed to all like products lined up side by side, will result in a better shopping experience for all involved,&#8221; &#8211;&nbsp;&nbsp;<a href=\"https:\/\/www.drugstorenews.com\/otc\/industry-executives-take-pulse-consumer-healthcare-market\/\" target=\"_blank\" rel=\"noopener noreferrer\">Greg Bradley<\/a>, President and CEO, Foundation Consumer Healthcare.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"retail-pharmacies-serve-two-industries\"><strong>Retail pharmacies Serve Two Industries<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Retail pharmacies are really two industries in one: retail and healthcare. Between 1,000s of SKUs, seasonal marketing campaigns, employee training, proper drug storage and disposal, and specialized safety and security protocols, it is not surprising standards and operational best practices may fall through the cracks.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/industries\/pharmacy\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"418\" data-attachment-id=\"56953\" data-permalink=\"https:\/\/blog.bindy.com\/pt\/bindy-banner-ads-with-iph13_linkedin-1-copie-16-800\/\" data-orig-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png\" data-orig-size=\"800,418\" data-comments-opened=\"1\" data-image-title=\"Bindy-Banner ads with Iph13_LinkedIn &amp;#8211; 1 copie 16-800\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png\" src=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?_t=1757075803\" alt=\"\" class=\"wp-image-56953\" srcset=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png 800w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800-300x157.png 300w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800-768x401.png 768w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800-700x366.png 700w, https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800-766x400.png 766w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Improve operations by implementing a&nbsp;store visit program. Even better, automate the store visit process with efficient, mobile-friendly&nbsp;<a href=\"https:\/\/bindy.com\/industries\/pharmacy\/\" target=\"_blank\" rel=\"noopener noreferrer\">retail audit software<\/a>&nbsp;to promote compliance while cutting administrative costs.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Por meio de nossos neg\u00f3cios e pesquisas, encontramos v\u00e1rios fatos e estat\u00edsticas de alto n\u00edvel sobre o setor de farm\u00e1cias de varejo, sua dire\u00e7\u00e3o e tend\u00eancias emergentes. Embora nossa pesquisa tenha se concentrado na Am\u00e9rica do Norte, pensamos que essas tend\u00eancias farmac\u00eauticas emergentes seriam de interesse para nossos clientes e leitores em todos os mercados. Seus clientes seniores s\u00e3o importantes\u2026 <a href=\"https:\/\/blog.bindy.com\/pt\/pharmacy-industry-interesting-facts-and-emerging-trends\/\" class=\"more-link\">Continue lendo <span class=\"screen-reader-text\">Ind\u00fastria Farmac\u00eautica: Fatos Interessantes e Tend\u00eancias Emergentes<\/span> <span class=\"meta-nav\">\t<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":10460,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[63715,396542],"tags":[677173886,609707092,40130369,142765],"class_list":["post-3801","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pharmacy","category-retail-trends","tag-pharmacy","tag-pharmacy-smbs","tag-pharmacy-trends","tag-retail-pharmacy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pharmacy Industry: Interesting Facts and Emerging Trends<\/title>\n<meta name=\"description\" content=\"Retail pharmacies are really two industries in one: retail and healthcare. Here are the emerging pharmacy trends affecting the industry.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/pt\/fatos-interessantes-e-tendencias-emergentes-da-industria-farmaceutica\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pharmacy Industry: Interesting Facts and Emerging Trends\" \/>\n<meta property=\"og:description\" content=\"Retail pharmacies are really two industries in one: retail and healthcare. Here are the emerging pharmacy trends affecting the industry.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/pt\/fatos-interessantes-e-tendencias-emergentes-da-industria-farmaceutica\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, Tasks and Communication\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bindyhq\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-26T20:15:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-05T12:36:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2018\/03\/shutterstock_245562844.jpg?_t=1757075816\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bindy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bindyhq\" \/>\n<meta name=\"twitter:site\" content=\"@bindyhq\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/pharmacy-industry-interesting-facts-and-emerging-trends\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/pharmacy-industry-interesting-facts-and-emerging-trends\\\/\"},\"author\":{\"name\":\"Bindy\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\"},\"headline\":\"Pharmacy Industry: Interesting Facts and Emerging Trends\",\"datePublished\":\"2021-10-26T20:15:56+00:00\",\"dateModified\":\"2025-09-05T12:36:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/pharmacy-industry-interesting-facts-and-emerging-trends\\\/\"},\"wordCount\":531,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/pharmacy-industry-interesting-facts-and-emerging-trends\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2018\\\/03\\\/shutterstock_245562844.jpg\",\"keywords\":[\"Pharmacy\",\"Pharmacy SMBs\",\"Pharmacy Trends\",\"Retail Pharmacy\"],\"articleSection\":[\"\u2695 Pharmacies\",\"\ud83d\udcc8 Retail Trends\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/pharmacy-industry-interesting-facts-and-emerging-trends\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/pharmacy-industry-interesting-facts-and-emerging-trends\\\/\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/pharmacy-industry-interesting-facts-and-emerging-trends\\\/\",\"name\":\"Pharmacy Industry: Interesting Facts and Emerging Trends\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/pharmacy-industry-interesting-facts-and-emerging-trends\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/pharmacy-industry-interesting-facts-and-emerging-trends\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2018\\\/03\\\/shutterstock_245562844.jpg\",\"datePublished\":\"2021-10-26T20:15:56+00:00\",\"dateModified\":\"2025-09-05T12:36:56+00:00\",\"description\":\"Retail pharmacies are really two industries in one: retail and healthcare. 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