{"id":955,"date":"2023-04-01T15:15:47","date_gmt":"2023-04-01T19:15:47","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=955"},"modified":"2024-11-28T09:00:52","modified_gmt":"2024-11-28T14:00:52","slug":"nie-przejmuj-sie-wynikiem-wykorzystaj-okazje","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/pl\/dont-sweat-the-score-seize-the-opportunity\/","title":{"rendered":"\u2b50 Nie przejmuj si\u0119 wynikiem audytu detalicznego, wykorzystaj szans\u0119"},"content":{"rendered":"

Przypisywanie warto\u015bci punktowych do element\u00f3w podlegaj\u0105cych kontroli<\/a> jest powszechn\u0105 praktyk\u0105 w audytach handlu detalicznego i hotelarstwa. Chodzi o uzyskanie og\u00f3lnej oceny witryny i wskazanie zgodno\u015bci witryny z programem lub zestawami standard\u00f3w. Ocena witryny mo\u017ce jednak wywo\u0142a\u0107 nieoczekiwane reakcje u franczyzobiorcy lub kierownika sklepu.<\/p>\n\n\n\n

Wi\u0119kszo\u015b\u0107 operator\u00f3w i franczyzobiorc\u00f3w jest dumna ze swojej pracy i mo\u017ce zmaga\u0107 si\u0119 z rozczarowuj\u0105cym wynikiem wizyt i wskaz\u00f3wkami kierownika okr\u0119gu.<\/p>\n\n\n\n

Czy kierownik dzielnicy by\u0142 zbyt surowy lub niesprawiedliwy? Czy w moim sklepie naprawd\u0119 brakuje pewnych obszar\u00f3w, jak sugeruje wynik wizyty, notatki i plan dzia\u0142ania? Na poziomie zawodowym, ale tak\u017ce osobistym, mo\u017ce to by\u0107 wiele.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Chocia\u017c rozumiemy dum\u0119 operatora i d\u0105\u017cenie do doskona\u0142o\u015bci, mamy nast\u0119puj\u0105c\u0105 rad\u0119 dla ka\u017cdego rozczarowanego wynikiem ostatniej wizyty kierownika okr\u0119gowego: nie zamartwiaj si\u0119 wynikami i nie marnuj okazji.<\/p>\n\n\n\n

Nie przejmuj si\u0119 partytur\u0105<\/h2>\n\n\n\n

Nie ma czego\u015b takiego jak idealna wizyta w handlu detalicznym. Nast\u0119puje obr\u00f3t. Pogoda si\u0119 zdarza. B\u0142\u0119dy ludzkie si\u0119 zdarzaj\u0105. Nawet najlepsi operatorzy czasami pozwalaj\u0105, aby co\u015b wpad\u0142o w szczelin\u0119. <\/p>\n\n\n\n

Uzyskanie wyniku poni\u017cej doskona\u0142ego nie jest samo w sobie powa\u017cnym zmartwieniem ani szczeg\u00f3lnie nieoczekiwanym. Najlepsi gracze w pi\u0142k\u0119 na \u015bwiecie nie rzucaj\u0105 w tamtym czasie idealnego narzutu 100%, podobnie jak najlepsi operatorzy handlu detalicznego.<\/p>\n\n\n\n

Kalibracja zespo\u0142owa<\/a> odgrywa w tym pewn\u0105 rol\u0119, podobnie jak zarz\u0105dzanie oczekiwaniami. Pami\u0119taj, \u017ce celem audytu sprzeda\u017cy detalicznej nie jest zdobycie punkt\u00f3w, ale poprawa sprzeda\u017cy i wynik\u00f3w sklepu.<\/p>\n\n\n\n

Nie uda\u0142o Ci si\u0119 uzyska\u0107 idealnego wyniku? Czy prezentacja sklepu, standardy merchandisingu i obs\u0142ugi by\u0142y doskona\u0142e pod ka\u017cdym wzgl\u0119dem? Perfekcja to podr\u00f3\u017c, a nie cel.<\/p>\n\n\n\n\n\n\n

\n
\"\"<\/a><\/figure>\n<\/div>\n\n\n

Wykorzysta\u0107 szans\u0119<\/h2>\n\n\n\n

Jaka jest wi\u0119c szansa?  <\/p>\n\n\n\n

Dla kierownika okr\u0119gu szans\u0105 jest utrzymanie swoich sklep\u00f3w na najwy\u017cszym poziomie. Wszystko inne jest nieuczciwe wobec marki, franczyzobiorcy i klient\u00f3w. <\/p>\n\n\n\n

Dla franczyzobiorcy szans\u0105 jest przestrzeganie tych standard\u00f3w i ich przestrzeganie.<\/p>\n\n\n\n

Wi\u0119c nie przejmuj si\u0119 niskim wynikiem. Niski wynik mo\u017ce si\u0119 zdarzy\u0107 w ka\u017cdej podr\u00f3\u017cy do wielko\u015bci. Skoncentruj si\u0119 na szansie, celu ko\u0144cowym i szansie na lepsze nast\u0119pnym razem.<\/p>","protected":false},"excerpt":{"rendered":"

Przypisywanie warto\u015bci punktowych do pozycji inspekcyjnych jest powszechn\u0105 praktyk\u0105 w audytach handlu detalicznego i hotelarstwa. Chodzi o uzyskanie og\u00f3lnej oceny dla witryny i wskazanie zgodno\u015bci witryny z programem lub zestawami standard\u00f3w. Jednak ocena witryny mo\u017ce wywo\u0142a\u0107 nieoczekiwane reakcje u franczyzobiorcy lub kierownika sklepu. Wi\u0119kszo\u015b\u0107 \u2026 Czytaj dalej \u2b50 Nie przejmuj si\u0119 wynikiem audytu detalicznego, wykorzystaj szans\u0119<\/span> \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":10086,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Managing Retail Audit Expectations & Dealing With A Low Score","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174194,14465791],"tags":[55665360,677173901,25135926,28180257],"class_list":["post-955","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about-bindy","category-retail-audit","tag-retail-audit-2","tag-retail-audit-software","tag-retail-compliance","tag-store-audit"],"yoast_head":"\n\u2b50 Don't Sweat the Retail Audit Score, Seize the Opportunity<\/title>\n<meta name=\"description\" content=\"A low retail and hostility audit score can happen on any journey to greatness. 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