{"id":60565,"date":"2021-06-15T09:29:00","date_gmt":"2021-06-15T13:29:00","guid":{"rendered":"https:\/\/blog.bindy.com\/?p=60565"},"modified":"2024-08-30T08:54:48","modified_gmt":"2024-08-30T12:54:48","slug":"kurs-mistrzowski-z-zakresu-goscinnosci","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/pl\/a-hospitality-masterclass\/","title":{"rendered":"Mistrzowski kurs go\u015bcinno\u015bci na wynos z \u017cyroskopem"},"content":{"rendered":"

Mieszkam w centrum dzielnicy Greektown w Toronto. Mo\u017cna by pomy\u015ble\u0107, \u017ce w takim miejscu znajd\u0119 dobrego Gyro. Zapewniam Ci\u0119, Aleksandros <\/a>nie zawodzi pod tym wzgl\u0119dem. Gyros jest delikatny, soczysty i doskonale czosnkowy. <\/p>\n\n\n\n

Ale to, co najbardziej kocham w Alexandros, to uczucie wzi\u0119cia udzia\u0142u w mistrzowskim kursie go\u015bcinno\u015bci z \u017cyroskopem na boku. Pozw\u00f3l mi wyja\u015bni\u0107.   <\/p>\n\n\n\n

W bran\u017cy handlu detalicznego i hotelarstwa pos\u0142ugujemy si\u0119 wieloma \u017cargonami. M\u00f3wimy o \u201edo\u015bwiadczeniach klienta\u201d i \u201epodr\u00f3\u017cy klienta\u201d. M\u00f3wimy o \u201eprawdopodobie\u0144stwie polecenia\u201d i \u201esprzeda\u017cy detalicznej opartej na do\u015bwiadczeniu\u201d. Nie ma w tym nic z\u0142ego, ale jak w przypadku ka\u017cdego \u017cargonu i terminu bran\u017cowego, czasami odrywamy si\u0119 od istoty tego, co robimy, samego powodu, dla kt\u00f3rego w og\u00f3le to robimy.   <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Kiedy opu\u015bcisz Alexandros, powita Ci\u0119 prosta wiadomo\u015b\u0107 w ramce i zdj\u0119cie. Wiadomo\u015b\u0107, kt\u00f3ra jest po prostu sympatyczna, wdzi\u0119czna i odpowiedzialna. Nazywam to mistrzowskim kursem go\u015bcinno\u015bci. <\/p>\n\n\n\n

\n

W\u0142a\u015bciciel sklepu m\u00f3wi mi: \u201eTaki w\u0142a\u015bnie jestem. Jestem wdzi\u0119czny, \u017ce tu jeste\u015b i podtrzymuj\u0119 to\u201d. \u017baden \u017cargon, has\u0142o ani \u201emowa analityka\u201d nie jest w stanie tego poruszy\u0107.   <\/strong><\/p>\n<\/blockquote>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

Skaluj, ale skup si\u0119 na w\u0142asno\u015bci sklepu<\/h2>\n\n\n\n

\u0141atwo za\u0142o\u017cy\u0107, \u017ce nie da si\u0119 tego skalowa\u0107. Jest to mo\u017cliwe przy zasobach, kt\u00f3re ju\u017c posiadasz. Nazywa si\u0119 ich franczyzobiorcami. <\/p>\n\n\n\n

Wchodz\u0105c do Starbucks, UPS Store lub 7-Eleven, wchodzisz do czyjej\u015b siedziby, w\u0142a\u015bciciela firmy zwanego inaczej franczyzobiorc\u0105. Wielu franczyzobiorc\u00f3w posiada tylko jeden lub dwa sklepy. Ci\u0119\u017cko pracuj\u0105 i cz\u0119sto s\u0105 g\u0142\u0119boko zaanga\u017cowani w biznes i spo\u0142eczno\u015b\u0107. S\u0105 w\u0142a\u015bcicielami, podobnie jak Alexandros i trzymaj\u0105 si\u0119 oferowanego produktu lub us\u0142ugi.  <\/p>\n\n\n\n

\n

Mo\u017cna skalowa\u0107 ten model, wystarczy umie\u015bci\u0107 w\u0142a\u015bcicieli, franczyzobiorc\u00f3w i zarz\u0105d w centrum modelu. <\/p>\n<\/blockquote>\n\n\n\n

Pami\u0119tajmy o tym Sukces w handlu detalicznym i hotelarstwie zaczyna si\u0119 od prawdziwej ch\u0119ci obs\u0142ugi klient\u00f3w i go\u015bci, z nale\u017cyt\u0105 wdzi\u0119czno\u015bci\u0105 i odpowiedzialno\u015bci\u0105. <\/strong>To w\u0142a\u015bnie przyci\u0105ga klient\u00f3w i zach\u0119ca do powtarzania transakcji.   <\/p>\n\n\n\n

\n

Je\u015bli masz dobrych menad\u017cer\u00f3w sklep\u00f3w i oddanych w\u0142a\u015bcicieli, ludzi, kt\u00f3rzy odwa\u017c\u0105 si\u0119 postawi\u0107 na swoim, ludzi, kt\u00f3rzy bior\u0105 osobist\u0105 odpowiedzialno\u015b\u0107 za oferowany przez siebie produkt lub us\u0142ug\u0119, nie b\u0119dziesz mia\u0142 i nigdy nie b\u0119dzie mia\u0142 problemu ze znalezieniem klient\u00f3w. <\/p>\n<\/blockquote>\n\n\n\n

Teraz musisz spr\u00f3bowa\u0107 tego Gyro.<\/p>\n\n\n\n

Fabien Tiburce
prezes Bindy<\/p><\/blockquote><\/figure>","protected":false},"excerpt":{"rendered":"

Mieszkam w centrum dzielnicy Greektown w Toronto. Mo\u017cna by pomy\u015ble\u0107, \u017ce w takim miejscu znajd\u0119 dobrego Gyro. Zapewniam, \u017ce Alexandros pod tym wzgl\u0119dem nie zawodzi. Gyros jest delikatny, soczysty i idealnie czosnkowy. Ale to, co najbardziej kocham w Alexandrosie, to uczucie, \u017ce dostaje\u2026 Czytaj dalej Mistrzowski kurs go\u015bcinno\u015bci na wynos z \u017cyroskopem<\/span> \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":60567,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174251],"tags":[88195],"class_list":["post-60565","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pov","tag-customer-experience"],"yoast_head":"\na Hospitality Masterclass From a Gyro Take-Out<\/title>\n<meta name=\"description\" content=\"Accountability and commitment trump jargon and slogans. 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