{"id":5051,"date":"2021-10-26T15:15:59","date_gmt":"2021-10-26T20:15:59","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=5051"},"modified":"2024-11-28T15:00:30","modified_gmt":"2024-11-28T20:00:30","slug":"sztuczki-wizualnego-merchandisingu-swiatecznego-ktore-mozna-stosowac-przez-caly-rok","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/pl\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/","title":{"rendered":"\u015awi\u0105teczne wizualne sztuczki promocyjne, kt\u00f3rych mo\u017cna u\u017cywa\u0107 przez ca\u0142y rok"},"content":{"rendered":"

Okres \u015bwi\u0105teczny oznacza, \u017ce masz wi\u0119cej towar\u00f3w do przeniesienia ni\u017c kiedykolwiek, ale wielko\u015b\u0107 Twojego sklepu pozosta\u0142a taka sama. Jak mo\u017cesz wy\u015bwietla\u0107 i sprzedawa\u0107 wi\u0119cej towar\u00f3w w tym samym miejscu? Mamy kilka wskaz\u00f3wek, kt\u00f3re pomog\u0105 Ci w pe\u0142ni wykorzysta\u0107 \u015bwi\u0105teczne gad\u017cety, ale jeszcze lepiej, mo\u017cesz z nich korzysta\u0107 przez ca\u0142y rok.<\/p>\n\n\n\n

U\u017cyj warstw<\/h2>\n\n\n\n

Masz o wiele wi\u0119cej pionowej i g\u0142\u0119bokiej przestrzeni, ni\u017c my\u015blisz. Rozejrzyj si\u0119, zadaj sobie nast\u0119puj\u0105ce pytania.<\/p>\n\n\n\n

    \n
  1. Czy mo\u017cna u\u0142o\u017cy\u0107 drabin\u0119 przed istniej\u0105cymi rega\u0142ami?<\/li>\n\n\n\n
  2. Czy mo\u017cna uk\u0142ada\u0107 kosze przed lub pod istniej\u0105cym wy\u015bwietlaczem lub przy kasie?<\/li>\n\n\n\n
  3. Czy Twoje sto\u0142y s\u0105 w stanie zagnie\u017adzi\u0107 si\u0119 pod sob\u0105, aby mo\u017cna by\u0142o z nich korzysta\u0107 i odk\u0142ada\u0107 je w razie potrzeby?<\/li>\n<\/ol>\n\n\n\n
    \"\"
    \u0179r\u00f3d\u0142o obrazu: Shutterstock<\/figcaption><\/figure>\n\n\n\n

    Rozwa\u017c donice zewn\u0119trzne<\/h2>\n\n\n\n

    Donice ogrodowe mog\u0105 naprawd\u0119 poprawi\u0107 nastr\u00f3j w okresie \u015bwi\u0105tecznym. Mog\u0105 by\u0107 zmieniane wraz z porami roku i pomagaj\u0105 wywrze\u0107 dobre pierwsze wra\u017cenie na Twoich klientach. Zainwestuj w dwie ma\u0142e donice, aby otoczy\u0107 twoje wej\u015bcie i zapro\u015b swoich go\u015bci na zakupy!<\/p>\n\n\n\n

    \"\"<\/figure>\n\n\n\n

    Rozwa\u017c powieszenie wystaw okiennych<\/h2>\n\n\n\n

    Karnisz zainstalowany nad oknem poza zasi\u0119giem wzroku otwiera mo\u017cliwo\u015bci dodawania warstw podczas ubierania okien. Podw\u00f3jny karnisz mo\u017ce w tym jeszcze bardziej pom\u00f3c.<\/p>\n\n\n\n

    Mo\u017cesz na nim powiesi\u0107 zas\u0142on\u0119, gdy zmieniasz ekspozycj\u0119, aby zbudowa\u0107 oczekiwanie lub po prostu zawiesi\u0107 sezonowe towary, dekoracje lub \u015bwiat\u0142a.<\/p>\n\n\n\n

    U\u017cyj lampek choinkowych<\/h2>\n\n\n\n

    Migocz\u0105ce \u015bwiat\u0142a s\u0105 idealnym akcentem podczas \u015bwi\u0105tecznego merchandisingu. Je\u015bli zainwestujesz w proste \u015bwiat\u0142a strunowe, mo\u017cesz z nich korzysta\u0107 przez ca\u0142y rok.<\/p>\n\n\n\n

    Utrzymuj porz\u0105dek w swoim merchandisingu<\/h2>\n\n\n\n

    Podczas \u015bwi\u0105t i ka\u017cdego dnia w roku pami\u0119taj, \u017ce nikt nie lubi ba\u0142aganu na wystawach i nieuporz\u0105dkowanych p\u00f3\u0142kach! Utrzymuj sw\u00f3j merchandising na miejscu i zgodny z etosem marki.<\/p>\n\n\n\n

    \"\"<\/a><\/figure>","protected":false},"excerpt":{"rendered":"

    Okres \u015bwi\u0105teczny oznacza, \u017ce masz wi\u0119cej towar\u00f3w do przeniesienia ni\u017c kiedykolwiek, ale wielko\u015b\u0107 Twojego sklepu pozosta\u0142a taka sama. Jak mo\u017cesz wy\u015bwietla\u0107 i sprzedawa\u0107 wi\u0119cej towar\u00f3w w tym samym miejscu? Mamy kilka wskaz\u00f3wek, kt\u00f3re pomog\u0105 Ci w pe\u0142ni wykorzysta\u0107 \u015bwi\u0105teczne gad\u017cety, ale co wi\u0119cej, mo\u017cesz korzysta\u0107 z tych wskaz\u00f3wek we wszystkich\u2026 Czytaj dalej \u015awi\u0105teczne wizualne sztuczki promocyjne, kt\u00f3rych mo\u017cna u\u017cywa\u0107 przez ca\u0142y rok<\/span> \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":5085,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174196,49417],"tags":[677173885,677173883,9869044],"class_list":["post-5051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seasonal-retail","category-merchandising","tag-merchandising","tag-retail","tag-retail-displays"],"yoast_head":"\nHoliday Visual Merchandising Tricks That Can Be Used All Year<\/title>\n<meta name=\"description\" content=\"We have some tips to help you get the most from your holiday merchandising, but even better, you can use these tips all year long.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/pl\/sztuczki-wizualnego-merchandisingu-swiatecznego-ktore-mozna-stosowac-przez-caly-rok\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Holiday Visual Merchandising Tricks That Can Be Used All Year\" \/>\n<meta property=\"og:description\" content=\"We have some tips to help you get the most from your holiday merchandising, but even better, you can use these tips all year long.\" \/>\n<meta property=\"og:url\" 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Spos\u00f3b, w jaki prezentuje si\u0119 towar w Twoim sklepie, wp\u0142ywa na wszystko, od postrzegania marki po do\u015bwiadczenia klienta, dlatego wa\u017cne jest, aby Twoje dzia\u0142ania merchandisingowe by\u0142y aktualne i trafne. 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Wed\u0142ug Amerlux, \"Globus, du\u017cy sprzedawca detaliczny artyku\u0142\u00f3w spo\u017cywczych w Niemczech, eksperymentowa\u0142 z kombinacj\u0105 kolorowych \u015bwiate\u0142 w strefie promocyjnej w jednym ze swoich sklep\u00f3w\". Doprowadzi\u0142o to do wzrostu sprzeda\u017cy w tej strefie o 6%. 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