{"id":4494,"date":"2021-10-26T15:15:56","date_gmt":"2021-10-26T20:15:56","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=4494"},"modified":"2025-09-05T07:40:20","modified_gmt":"2025-09-05T11:40:20","slug":"konopie-indyjskie-i-handel-detaliczny-ciekawe-fakty-i-pojawiajace-sie-trendy","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/pl\/cannabis-and-retail-interesting-facts-and-emerging-trends\/","title":{"rendered":"Konopie indyjskie i handel detaliczny: ciekawe fakty i pojawiaj\u0105ce si\u0119 trendy"},"content":{"rendered":"

Handel detaliczny jest pe\u0142en rozmachu firm skacz\u0105cych, by stworzy\u0107 dla siebie nisz\u0119 na wschodz\u0105cym rynku konopi. W miar\u0119 jak konopie staj\u0105 si\u0119 coraz szerzej akceptowane dzi\u0119ki legalizacji, rynek b\u0119dzie nadal rozwija\u0142 si\u0119 dzi\u0119ki nowym produktom. Oto trendy wp\u0142ywaj\u0105ce na konopie indyjskie i handel detaliczny. <\/p>\n\n\n\n

Konopie jadalne i sprzeda\u017c detaliczna<\/h2>\n\n\n\n
\"Shutterstock_563784121.jpg\"
\u0179r\u00f3d\u0142o zdj\u0119cia: Shutterstock<\/figcaption><\/figure>\n\n\n\n

Chocia\u017c artyku\u0142y spo\u017cywcze z konopi nie wsz\u0119dzie s\u0105 legalne, konsumenci s\u0105 zdecydowanie zainteresowani.<\/p>\n\n\n\n

\n

Deloitte szacuje, \u017ce sze\u015b\u0107 na dziesi\u0119\u0107<\/a> zainteresowani kanadyjscy konsumenci konopi zdecyduj\u0105 si\u0119 wypr\u00f3bowa\u0107 nowe produkty jadalne, gdy stan\u0105 si\u0119 legalne.<\/p>\n<\/blockquote>\n\n\n\n

W stanach USA, takich jak Waszyngton i Kolorado, konsumenci mog\u0105 ju\u017c kupowa\u0107 wiele produkt\u00f3w. Obejmuje to wysokiej klasy cukierki, czekoladki, mi\u0119t\u00f3wki, a nawet kaw\u0119.<\/p>\n\n\n\n

Grizzle.com<\/a> <\/strong>udost\u0119pni\u0142 raport z Analiza BDS<\/a> pod koniec ubieg\u0142ego roku. Raport zauwa\u017ca: \u201ePoniewa\u017c palenie staje si\u0119 mniej popularne, rynek artyku\u0142\u00f3w spo\u017cywczych sta\u0142 si\u0119 \u201enajszybciej rozwijaj\u0105cym si\u0119 i najbardziej dochodowym segmentem konopi\u201d. Niekt\u00f3re szacunki wskazuj\u0105, \u017ce rynek artyku\u0142\u00f3w spo\u017cywczych wzro\u015bnie do $4 miliard\u00f3w<\/a>\u2026\u201d<\/p>\n\n\n\n

\"Nie-kwiaty-sprzeda\u017c<\/a>
\u0179r\u00f3d\u0142o: BDS Analytics<\/figcaption><\/figure>\n\n\n\n

Marki z tej kategorii s\u0105 skierowane do nowej, niedocenianej bazy konsument\u00f3w z eleganckimi opakowaniami i wyrafinowan\u0105 ofert\u0105. Wed\u0142ug Moda<\/a>, producent artyku\u0142\u00f3w spo\u017cywczych Lord Jones<\/a> jest gwiazd\u0105 Instagrama dzi\u0119ki eleganckiemu opakowaniu. Pomocne s\u0105 te\u017c kolaboracje gwiazd z zespo\u0142ami takimi jak Sigur R\u00f3s z Islandii.<\/p>\n\n\n\n

\n

\u201eZdali\u015bmy sobie spraw\u0119, \u017ce istnieje ogromna szansa na normalizacj\u0119 marihuany, podniesienie kategorii, jej standaryzacj\u0119, stworzenie czego\u015b, na czym ludzie mog\u0105 polega\u0107. Chcieli\u015bmy zaapelowa\u0107 do kupuj\u0105cego Whole Foods lub cz\u0142onka Equinox lub chciwiec<\/a> czytelnik. Nikt nie rozmawia\u0142 z t\u0105 osob\u0105\u201d. \u2013 Rob Rosenheck, wsp\u00f3\u0142za\u0142o\u017cyciel Lord Jones<\/p>\n<\/blockquote>\n\n\n\n

Dla kanadyjskich sprzedawc\u00f3w konopi, przestrzeganie przepis\u00f3w dotycz\u0105cych artyku\u0142\u00f3w spo\u017cywczych powinno by\u0107 najwa\u017cniejsze. Dla ka\u017cdego jadalnego (lub napoju) zawartego w opakowaniu zabezpieczaj\u0105cym przed dzie\u0107mi, produkt mo\u017ce zawiera\u0107 tylko do 10 mg THC<\/a>.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Produkty wellness<\/h2>\n\n\n\n

Do tego, Lord Jones<\/a> jest r\u00f3wnie\u017c popularny ze wzgl\u0119du na oleje i balsamy CBD pochodz\u0105ce z konopi. Nag\u0142\u00f3wek Forbesa g\u0142osi: \u201eCannabis mo\u017ce by\u0107 najbardziej dochodowym sk\u0142adnikiem w piel\u0119gnacji sk\u00f3ry\u201d. <\/p>\n\n\n\n

Rynek CBD ur\u00f3s\u0142 do $170 milion\u00f3w<\/a> i jest gotowy do osi\u0105gni\u0119cia $1 miliarda. Dostawcy i u\u017cytkownicy twierdz\u0105, \u017ce miejscowe produkty CBD mog\u0105 przynie\u015b\u0107 ulg\u0119 w b\u00f3lu mi\u0119\u015bni. Ponadto dostawcy twierdz\u0105, \u017ce produkty CBD maj\u0105 dodatkow\u0105 zalet\u0119 w postaci w\u0142a\u015bciwo\u015bci przeciwzapalnych i przeciwb\u00f3lowych.<\/p>\n\n\n\n

\n

\u201eTeraz, gdy dziewi\u0119\u0107 stan\u00f3w i Dystrykt Kolumbii zalegalizowa\u0142o rekreacyjn\u0105 marihuan\u0119, a wraz z wieloma innymi stanami o r\u00f3\u017cnych szeroko\u015bciach geograficznych dost\u0119pu, marihuana sta\u0142a si\u0119 o wiele bardziej wyrafinowana. A biznes kosmetyczny nie przegapi\u201d. \u2013 New York Times<\/a><\/p>\n<\/blockquote>\n\n\n\n

Na przyk\u0142ad aktorka Olivia Wilde m\u00f3wi<\/a> wysoce p\u0142yn\u00f3w konopnych. M\u00f3wi: \u201eOdkry\u0142am to dzi\u0119ki moim przyjacio\u0142om z LA Ostatnio gra\u0142am na Broadwayu przez sze\u015b\u0107 miesi\u0119cy i moje cia\u0142o by\u0142o zniszczone. Moja szyja by\u0142a naprawd\u0119 napi\u0119ta. CBD ma relaksuj\u0105ce korzy\u015bci, a chodzi o unikanie stosowania zbyt wielu \u015brodk\u00f3w przeciwb\u00f3lowych\u201d.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Napoje z konopi<\/h2>\n\n\n\n

Napoje na bazie konopi indyjskich stanowi\u0105 wyzwanie dla alkoholu jako alternatywy rekreacyjnej. Artyku\u0142 autorstwa Poczta Finansowa<\/a> donosi: \u201eKanadyjczycy skonsumowali a\u017c $6,2 miliarda dolar\u00f3w marihuany w 2015 roku, prawie tyle, ile wydali na wino\u201d.<\/p>\n\n\n\n

Znane marki zwracaj\u0105 uwag\u0119. Na przyk\u0142ad, Marki konstelacji<\/a>, w\u0142a\u015bciciele Corona i Kim Crawford Wines, nabyty <\/a>10% kanadyjskiego producenta konopi Daszek<\/a>. Wsp\u00f3lnie opracowuj\u0105 bezalkoholowy nap\u00f3j z konopi.<\/p>\n\n\n\n

W sierpniu 2018 r. Molson Coors<\/a> og\u0142osi\u0142 Wsp\u00f3\u0142praca<\/a> z kanadyjskim producentem marihuany leczniczej HEXO<\/a> opracowanie bezalkoholowych napoj\u00f3w z konopi indyjskich. <\/p>\n\n\n\n

Ulepszone gotowanie konopi<\/h2>\n\n\n\n

Chocia\u017c marihuana jest nadal nielegalna w wi\u0119kszo\u015bci Stan\u00f3w Zjednoczonych na poziomie federalnym, ju\u017c teraz wp\u0142ywa na sk\u0142onno\u015bci kulinarne.<\/p>\n\n\n\n

\n

\u201eCoraz cz\u0119\u015bciej marihuana jest postrzegana jako \u017cywno\u015b\u0107 funkcjonalna, kt\u00f3rej rzekome korzy\u015bci zdrowotne znacznie przewy\u017cszaj\u0105 liczebnie to, co konsumenci mog\u0105 uzyska\u0107 z jarmu\u017cu, kurkumy czy kombuchy. Wraz z nowym pokoleniem dorastaj\u0105cym w stanach, w kt\u00f3rych marihuana jest legalna (obecnie oko\u0142o 20% populacji USA), nowe produkty szybko wchodz\u0105 na rynek\u201d. \u2013 Forbes<\/a><\/p>\n<\/blockquote>\n\n\n\n

Stowarzyszenie \u017bywno\u015bci Specjalistycznej<\/a> wymieni\u0142 konopie indyjskie jako g\u0142\u00f3wny trend w \u017cywno\u015bci. Gotowanie z marihuan\u0105 to rosn\u0105cy trend zdrowotny. Ci, kt\u00f3rzy go u\u017cywaj\u0105, twierdz\u0105, \u017ce \u0142agodzi b\u00f3l, zmniejsza niepok\u00f3j i radzi sobie z bezsenno\u015bci\u0105 (Zdrowie.pl)<\/a>.<\/p>\n\n\n\n

Dane demograficzne nowych klient\u00f3w<\/h2>\n\n\n\n

Dzi\u0119ki ustawowym regulacjom prowadz\u0105cym do bardziej przewidywalnych dawek, przysz\u0142o\u015b\u0107 marihuany i handlu detalicznego przyniesie nap\u0142yw nowych klient\u00f3w. Cz\u0119sto ci klienci szukaj\u0105 alternatywy dla opioid\u00f3w w leczeniu b\u00f3lu.<\/p>\n\n\n\n

Jedn\u0105 z takich szybko rosn\u0105cych grup s\u0105 seniorzy w wieku 70-90 lat. A nauka<\/a> przez Health Canada stwierdzi\u0142, \u017ce dwie trzecie zarejestrowanych u\u017cytkownik\u00f3w marihuany medycznej u\u017cywa tego produktu do leczy\u0107<\/a> artretyzm. Dodatkowo w Globus i poczta<\/a> donosi: \u201eW Stanach Zjednoczonych seniorzy stali si\u0119 najszybciej rosn\u0105c\u0105 grup\u0105 demograficzn\u0105 u\u017cytkownik\u00f3w konopi\u201d.<\/p>\n\n\n\n

Szacowano, \u017ce legalizacja konopi indyjskich w Kanadzie w zesz\u0142ym roku potencjalnie stworzy\u0142aby $23 miliardy biznesu<\/a> szansa dla detalist\u00f3w. W Stanach Zjednoczonych, Analiza BDS<\/a> szacuje, \u017ce sprzeda\u017c tej bran\u017cy (kosmetyki, materia\u0142y eksploatacyjne i marihuana rekreacyjna) wzro\u015bnie do szacunkowo 21 miliard\u00f3w.<\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Handel detaliczny t\u0119tni \u017cyciem, poniewa\u017c firmy staraj\u0105 si\u0119 stworzy\u0107 dla siebie nisz\u0119 na wschodz\u0105cym rynku konopi indyjskich. W miar\u0119 jak konopie indyjskie stan\u0105 si\u0119 szerzej akceptowane dzi\u0119ki legalizacji, rynek b\u0119dzie nadal zape\u0142niany nowymi produktami. Oto trendy wp\u0142ywaj\u0105ce na konopie indyjskie i handel detaliczny. Artyku\u0142y spo\u017cywcze z konopi indyjskich i sprzeda\u017c detaliczna Chocia\u017c produkty spo\u017cywcze z konopi indyjskich nie s\u0105 legalne\u2026 Czytaj dalej Konopie indyjskie i handel detaliczny: ciekawe fakty i pojawiaj\u0105ce si\u0119 trendy<\/span> \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":61567,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[154086213],"tags":[6863,677174077,677174078,677174080,677173887,677174079,677173891],"class_list":["post-4494","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marijuana-retail","tag-cannabis","tag-cannabis-and-retail","tag-cannabis-in-retail","tag-cannabis-legalization","tag-consumer-trends","tag-retail-and-cannabis","tag-retail-trends"],"yoast_head":"\nCannabis 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