{"id":2617,"date":"2021-10-26T15:15:54","date_gmt":"2021-10-26T20:15:54","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=2617"},"modified":"2024-11-28T14:26:19","modified_gmt":"2024-11-28T19:26:19","slug":"cpg-%eb%b0%8f-%ec%86%8c%eb%a7%a4%ec%97%85%ec%b2%b4-%ed%98%91%ec%97%85%ec%9d%84-%ea%b0%9c%ec%84%a0%ed%95%98%ea%b8%b0-%ec%9c%84%ed%95%9c-5%ea%b0%80%ec%a7%80-%ed%8c%81","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/ko\/cpg-%eb%b0%8f-%ec%86%8c%eb%a7%a4%ec%97%85%ec%b2%b4-%ed%98%91%ec%97%85%ec%9d%84-%ea%b0%9c%ec%84%a0%ed%95%98%ea%b8%b0-%ec%9c%84%ed%95%9c-5%ea%b0%80%ec%a7%80-%ed%8c%81\/","title":{"rendered":"CPG \ubc0f \uc18c\ub9e4\uc5c5\uccb4 \ud611\uc5c5\uc744 \uac1c\uc120\ud558\uae30 \uc704\ud55c 5\uac00\uc9c0 \ud301"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\uadc0\ud558\uc758 \ube0c\ub79c\ub4dc\uac00 \uc18c\ub9e4\uc810\uc5d0\uc11c \uc218\ud589\ub418\ub294 \ubc29\uc2dd\uc5d0 \uc2e4\ub9dd\ud558\uc2ed\ub2c8\uae4c? \ub2f9\uc2e0\uacfc \ub2f9\uc2e0\uc758 \uc18c\ub9e4 \ud30c\ud2b8\ub108\uac00 \uac19\uc740 \ud398\uc774\uc9c0\uc5d0 \uc788\uc9c0 \uc54a\ub2e4\uace0 \ub290\ub080 \uc801\uc774 \uc788\uc2b5\ub2c8\uae4c?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc774\ub7ec\ud55c \uc9c8\ubb38\uc5d0 \uace0\uac1c\ub97c \ub044\ub355\uc774\ub294 \uc790\uc2e0\uc744 \ubc1c\uacac\ud588\ub2e4\uba74 \uc544\ub9c8\ub3c4 \uc18c\ub9e4 \uc804\ub7b5\uc5d0 \uc911\uc694\ud55c \uad6c\uc131 \uc694\uc18c\uc778 \ud611\uc5c5\uc774 \ub204\ub77d\ub418\uc5c8\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">CPG \ud68c\uc0ac\uc640 \uc18c\ub9e4\uc5c5\uccb4\uac00 \ud611\ub825 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud615\uc131\ud558\uba74 \ube44\uc6a9 \uc808\uac10, \uace0\uac1d\uc744 \uc704\ud55c \ub354 \ub098\uc740 \uc1fc\ud551 \uacbd\ud5d8, \ub354 \ub192\uc740 \uc218\uc775\uc774\ub77c\ub294 \uc774\uc810\uc744 \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc5d0 \ub530\ub974\uba74&nbsp;<\/span><a href=\"https:\/\/www.accenture.com\/us-en\/insight-highlights-cgs-navigating-obstacles-digital\/?source=compliantia\" target=\"_blank\" rel=\"noopener noreferrer\">\uc561\uc13c\uce04\uc5b4<\/a><span style=\"font-weight: 400;\">, \u201c\uc131\uacf5\uc801\uc778 \ud611\ub825\uc790\ub294 \uc601\uc5c5\uc774\uc775\ub960\uc744 2~10% \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud611\ub825 \ub178\ub825\uc740 \ub9e4\uc7a5 \uc7ac\uace0 \ube44\uc728\uc744 5~8% \ub192\uc774\uace0, \uc7ac\uace0\ub97c \ud3c9\uade0 10% \uc904\uc774\uba70, \uc18c\ub9e4\uc5c5\uccb4\uc758 \ubb3c\ub958 \ube44\uc6a9\uc744 3~4% \uc808\uac10\ud558\ub294 \ub3d9\uc2dc\uc5d0 \uc81c\uc870 \ube44\uc6a9\uc744 5~15%, 3~3% \uc808\uac10\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uacf5\uae09\uc5c5\uccb4\uc758 \uc77c\ubc18 \ubc0f \uad00\ub9ac(G&amp;A) \ube44\uc6a9 10% \uc808\uac10\u201d<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\ubd84\uba85\ud788 \ud611\uc5c5 \uad00\uacc4\ub97c \ud615\uc131\ud558\ub294 \uac83\uc740 \uc18c\ub9e4 \ubc0f CPG \ubd84\uc57c\uc5d0\uc11c \uc131\uacfc\ub97c \uac70\ub450\uae30 \ub54c\ubb38\uc5d0 \ube0c\ub79c\ub4dc\ub294 \uc18c\ub9e4 \ud30c\ud2b8\ub108\uc640\uc758 \ud300\uc6cc\ud06c \ubc0f \ud611\uc5c5\uc744 \ucd09\uc9c4\ud558\uae30 \uc704\ud574 \ubaa8\ub4e0 \ub178\ub825\uc744 \uae30\uc6b8\uc5ec\uc57c \ud569\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\ub2e4\uc74c\uc740 CPG \ube0c\ub79c\ub4dc\uac00 \uc18c\ub9e4\uc5c5\uccb4\uc640 \ud611\uc5c5\uc744 \ub2ec\uc131\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 5\uac00\uc9c0 \ud301\uc785\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tip-1-collaborate-in-the-planning-stage-and-establish-shared-goals\"><span style=\"font-weight: 400;\">\ud301 #1: \uacc4\ud68d \ub2e8\uacc4\uc5d0\uc11c \ud611\ub825\ud558\uace0 \uacf5\uc720 \ubaa9\ud45c\ub97c \uc124\uc815\ud569\ub2c8\ub2e4.<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc774\ubbf8 \uacc4\ud68d\uc744 \uc138\uc6e0\uc744 \ub54c \uc18c\ub9e4\uc5c5\uccb4\uc5d0 \uc811\uadfc\ud558\ub294 \ub300\uc2e0 \ud504\ub85c\uadf8\ub7a8\uc758 \uacc4\ud68d \ubc0f \ubaa9\ud45c \uc124\uc815 \ub2e8\uacc4\uc5d0 \uc18c\ub9e4\uc5c5\uccb4\ub97c \ucc38\uc5ec\uc2dc\ud0a4\uc2ed\uc2dc\uc624. \uc2dc\uac04\uc744 \ub0b4\uc5b4 \uc11c\ub85c\uc758 \ubaa9\ud45c\uc640 KPI\ub97c \uba85\ud655\ud788 \ud558\uc2ed\uc2dc\uc624. \uc5b4\ub5a4 \uc22b\uc790\ub97c \uce60 \ud544\uc694\uac00 \uc788\uc2b5\ub2c8\uae4c? \uc5ec\ub7ec\ubd84 \uac01\uc790\uc5d0\uac8c \uc131\uacf5\uc740 \uc5b4\ub5a4 \ubaa8\uc2b5\uc785\ub2c8\uae4c?<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub610\ud55c \uacf5\ud1b5 \ubaa9\ud45c\ub97c \ud655\uc778\ud558\uc2ed\uc2dc\uc624.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u201c\ud6a8\uacfc\uc801\uc778 \ud611\uc5c5\uc744 \uc704\ud574\uc11c\ub294 \uacf5\ub3d9\uc758 \ubaa9\ud45c\uc640 \uc708-\uc708 \ud30c\ud2b8\ub108\uc2ed\uc5d0 \ub300\ud55c \uc5f4\ub9dd\uc744 \uae30\ubc18\uc73c\ub85c \ud574\uc57c \ud569\ub2c8\ub2e4.&nbsp;<\/span><span style=\"font-weight: 400;\">\uac00\uc7a5 \uc131\uacf5\uc801\uc774\uace0 \uc9c0\uc18d \uac00\ub2a5\ud55c \ud611\uc5c5 \ud504\ub85c\uc138\uc2a4\ub294 \uc591 \ub2f9\uc0ac\uc790\uac00 \uc6d0\ud558\ub294 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\uae30 \uc704\ud574 \uc774\ub3d9\ud558\ub294 \ud504\ub85c\uc138\uc2a4\uc785\ub2c8\ub2e4.\u201d- Paris Gogos, \uc81c\ud488 \ub2f4\ub2f9 \ubd80\uc0ac\uc7a5&nbsp;<a href=\"http:\/\/neogrid.com\/?source=compliantia\" target=\"_blank\" rel=\"noopener noreferrer\">\ub124\uc624\uadf8\ub9ac\ub4dc \ubd81\ubbf8<\/a><\/span><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc138\ubd80 \uc0ac\ud56d\uc744 \uc815\ub9ac\ud558\uace0 \uadf8\uc5d0 \ub530\ub77c \ud504\ub85c\uadf8\ub7a8\uc744 \uacc4\ud68d\ud558\uc2ed\uc2dc\uc624. \uadf8\ub807\uac8c \ud558\uba74 \ud504\ub85c\uadf8\ub7a8\uc744 \uc2e4\ud589\ud558\uace0 \uacb0\uacfc\ub97c \ucd94\uc801\ud558\ub294 \ubc29\ubc95\uc744 \uac1c\uc120\ud560 \ubfd0\ub9cc \uc544\ub2c8\ub77c \uc18c\ub9e4 \ud30c\ud2b8\ub108\uac00 \ud504\ub85c\uadf8\ub7a8\uc758 \uc131\uacf5\uc5d0 \ub354 \ub9ce\uc774 \ud22c\uc790\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tip-2-set-regular-meetings-to-review-performance-and-results\"><span style=\"font-weight: 400;\">\ud301 #2: \uc131\uacfc \ubc0f \uacb0\uacfc\ub97c \uac80\ud1a0\ud558\uae30 \uc704\ud574 \uc815\uae30 \ud68c\uc758\ub97c \uc124\uc815\ud569\ub2c8\ub2e4.<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc591 \ub2f9\uc0ac\uc790\uac00 \uc21c\uc870\ub86d\uac8c \uc9c4\ud589\ub418\ub3c4\ub85d \uc815\uae30\uc801\uc778 \ud68c\uc758\ub97c \uc8fc\uc120\ud558\uc5ec \ud504\ub85c\uadf8\ub7a8 \uc131\uacfc\ub97c \uac80\ud1a0\ud558\uc2ed\uc2dc\uc624.&nbsp;<\/span><a href=\"https:\/\/www.strategyand.pwc.com\/media\/file\/CPG-and-retail_Natural-allies-in-emerging-economies.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">PwC\uc5d0 \ub530\ub974\uba74<\/a><span style=\"font-weight: 400;\">, \uacf5\ub3d9 \uc0ac\uc5c5 \uacc4\ud68d\uc758 \uc774 \ub2e8\uacc4\ub97c \ud1b5\ud574 &quot;CPG \ud68c\uc0ac\uc640 \uc18c\ub9e4\uc5c5\uccb4\ub294 \ud604\uc2e4\uc801\uc778 \ubaa9\ud45c\ub97c \uc124\uc815\ud558\uace0 \uc2dc\uc7a5 \uc218\uc694\ub97c \ucda9\uc871\ud558\uba70 \uc7ac\uace0 \ubd80\uc871\uc744 \ucd5c\uc18c\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.&quot;<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"300\" data-attachment-id=\"2183\" data-permalink=\"https:\/\/blog.bindy.com\/ko\/executive_summary_retail_audit_data_compliantia\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/12\/executive_summary_retail_audit_data_compliantia.png?fit=400%2C300&amp;ssl=1\" data-orig-size=\"400,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"executive_summary_retail_audit_data_compliantia\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/12\/executive_summary_retail_audit_data_compliantia.png?fit=300%2C225&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/12\/executive_summary_retail_audit_data_compliantia.png?fit=400%2C300&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/12\/executive_summary_retail_audit_data_compliantia.png?resize=400%2C300&#038;ssl=1\" alt=\"Executive_summary_retail_audit_data_compliantia\" class=\"wp-image-2183\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">PwC\ub294 \uc601\uad6d\uc758 \uc120\ub3c4\uc801\uc778 \uc18c\ub9e4\uc5c5\uccb4\uc640 \uad6c\uac15 \uad00\ub9ac \ubd84\uc57c\uc758 \uae00\ub85c\ubc8c \uc2dc\uc7a5 \ub9ac\ub354\uac00 &quot;\uc6d0 \ud300&quot; \uc811\uadfc \ubc29\uc2dd\uc744 \ucc44\ud0dd\ud558\uc5ec \ud611\ub825\ud55c \uc0ac\ub840\ub97c \uacf5\uc720\ud569\ub2c8\ub2e4. \ub450 \uae30\uc5c5\uc758 \ub9ac\ub354\uc2ed \ud300\uc740 \ub9e4\uc6d4 \ub9cc\ub098 \uc608\uce21, \uc131\uacfc \ubc0f \uacb0\uacfc\uc5d0 \ub300\ud574 \ub17c\uc758\ud588\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc774\ub97c \ud1b5\ud574 \ud68c\uc0ac\ub294 &quot;\uc2b9\uc9c4, \uc11c\ube44\uc2a4 \uc218\uc900 \ubcc0\uacbd \ubc0f \uacf5\uc720 \ud61c\ud0dd \uc870\uc815\uacfc \uac19\uc740 \ubcc0\uacbd&quot;\uc5d0 \ub3d9\uc758\ud560 \uc218 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \ubfd0\ub9cc \uc544\ub2c8\ub77c \ud611\ub825 \ub178\ub825\uc740 &quot;\ud5a5\uc0c1\ub41c \ubc30\uc1a1 \uc18d\ub3c4, \uc99d\uac00\ub41c \uc7ac\uace0 \uac00\uc6a9\uc131, \uc0c8\ub85c\uc6b4 \ud0c0\uac9f \ud310\ucd09, \ub354 \ub098\uc740 \ub9c8\uc9c4, \uc7ac\uace0 \uc218\uc900 \uac10\uc18c \ubc0f \uae30\ud0c0 \ud611\ub825 \uc774\ub2c8\uc154\ud2f0\ube0c\uc5d0 \ub300\ud55c \ub354 \uc26c\uc6b4 \ub3d9\uc758&quot;\ub97c \uc704\ud55c \uae38\uc744 \uc5f4\uc5c8\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc720\uc0ac\ud55c \uc811\uadfc \ubc29\uc2dd\uc744 \ucc44\ud0dd\ud558\ub294 \uac83\uc744 \uace0\ub824\ud558\uc2ed\uc2dc\uc624. \uc131\ub2a5\uc744 \ud3c9\uac00\ud558\uae30 \uc704\ud574 \uc18c\ub9e4 \ud504\ub85c\uadf8\ub7a8\uc774 \ub05d\ub0a0 \ub54c\uae4c\uc9c0 \uae30\ub2e4\ub9ac\uc9c0 \ub9c8\uc2ed\uc2dc\uc624. \uc774\ub2c8\uc154\ud2f0\ube0c \uae30\uac04 \ub3d9\uc548 \uc18c\ub9e4\uc5c5\uccb4\uc640 \uc815\uae30\uc801\uc778 \ud68c\uc758\ub97c \uc608\uc57d\ud558\uc5ec \uacb0\uacfc\ub97c \uac80\ud1a0\ud558\uace0 \uc55e\uc73c\ub85c\uc758 \ucd5c\uc120\uc758 \uc870\uce58\uc5d0 \ub3d9\uc758\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"58787\" data-permalink=\"https:\/\/blog.bindy.com\/ko\/%eb%a7%a4%ec%9e%a5-%ec%9a%b4%ec%98%81-%ec%b2%b4%ed%81%ac%eb%a6%ac%ec%8a%a4%ed%8a%b8\/bindy-statment-ads_top-secret-button-ad-1080x1080-21\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?fit=1080%2C1080&amp;ssl=1\" data-orig-size=\"1080,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Gaining visibility into your sites also makes them accountable\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=700%2C700&#038;ssl=1\" alt=\"\uc0ac\uc774\ud2b8\uc5d0 \ub300\ud55c \uac00\uc2dc\uc131\uc744 \ud655\ubcf4\ud558\uba74 \ucc45\uc784\uac10\ub3c4 \uc0dd\uae41\ub2c8\ub2e4.\" class=\"wp-image-58787\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=800%2C800&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=700%2C700&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?resize=50%2C50&amp;ssl=1 50w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-21.png?w=1080&amp;ssl=1 1080w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tip-3-cultivate-strong-human-relationships-with-your-retail-partners\"><span style=\"font-weight: 400;\">\ud301 #3: \uc18c\ub9e4 \ud30c\ud2b8\ub108\uc640 \uac15\ub825\ud55c \uc778\uac04 \uad00\uacc4\ub97c \uad6c\ucd95\ud558\uc2ed\uc2dc\uc624.<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uac15\ub825\ud55c \uae30\uc5c5 \ud30c\ud2b8\ub108\uc2ed\uc740 \uc778\uac04 \uad00\uacc4\uc640 \uac19\uc740 \uc2e0\ub8b0, \ud488\uc704, \uacf5\uac10\uc5d0 \ubfcc\ub9ac\ub97c \ub450\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uac00\uce58\ub97c \ub193\uce58\uc9c0 \ub9d0\uace0 \uc704\uc5d0\uc11c \uc544\ub798\ub85c \uac15\ud55c \uc778\uac04 \uad00\uacc4\ub97c \uad6c\ucd95\ud558\uae30 \uc704\ud574 \ub178\ub825\ud558\uc2ed\uc2dc\uc624.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\ub108\ubb34 \uc790\uc8fc \ud30c\ud2b8\ub108\uc2ed\uc740 \uacbd\uc601\uc9c4 \uc218\uc900\uc5d0\uc11c \uc2dc\uc791\ub418\uc9c0\ub9cc \uc9c1\uc6d0\ub4e4\uc774 \ucc38\uc5ec\ud558\uc9c0 \uc54a\uae30 \ub54c\ubb38\uc5d0 \ub9e4\uc7a5 \ub0b4\uc5d0\uc11c \ubc88\uc5ed\ub418\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uc774\ub294 \ud504\ub85c\uadf8\ub7a8 \uc131\uacfc\ub97c \uc800\ud558\uc2dc\ud0ac \ubfd0\ub9cc \uc544\ub2c8\ub77c \uc18c\ub9e4\uc5c5\uccb4\uc640\uc758 \uad00\uacc4\ub3c4 \uc545\ud654\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc18c\ub9e4 \uc804\ubb38\uac00\uc5d0 \ub530\ub974\uba74&nbsp;<\/span><a href=\"https:\/\/www.linkedin.com\/in\/jaymison-haeussler-08870511b\/\" target=\"_blank\" rel=\"noopener noreferrer\">\uc81c\uc774\ubbf8\uc2a8 \ud558\uc6b0\uc2ac\ub7ec<\/a><span style=\"font-weight: 400;\">, \ud2b9\ud788 CPG \uce21\uc758 \ub9e4\uc7a5 \ub2f4\ub2f9\uc790\uc640 \uad00\ub828\ud558\uc5ec \uc18c\ub9e4\uc5c5\uccb4\uc640 \ube0c\ub79c\ub4dc \uac04\uc758 \uad00\uacc4\ub294 \ud504\ub85c\uadf8\ub7a8\uc758 \uc131\uacf5\uc5d0 \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u201c\uac00\uc7a5 \ud070 \uac83\uc740 \ubb34\ub9ac\ud558\uc9c0 \uc54a\uace0 \uc18c\ub9e4\uc5c5\uccb4\ub97c \ub354 \ubc30\ub824\ud558\ub294 \ub2f4\ub2f9\uc790\ub97c \ub450\ub294 \uac83\uc785\ub2c8\ub2e4. \ub098\ub294 \ub2f4\ub2f9\uc790\ub4e4\uc774 \uc640\uc11c &#039;\uc774\uac83, \uc774\uac83, \uc800\uac83\uc774 \ud544\uc694\ud558\uace0 \uc65c \uc644\ub8cc\ub418\uc9c0 \uc54a\uc558\uc73c\uba70 \uc65c \uc804\ud654\ub97c \ubc1b\uc9c0 \uc54a\uc558\uc2b5\ub2c8\uae4c?&#039;\ub77c\uace0 \ub9d0\ud558\ub294 \uac83\uc744 \ubcf4\uc558\uc2b5\ub2c8\ub2e4.\u201d<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u201c\uadf8\ub7f0 \ud0dc\ub3c4\ub294 \uc18c\ub9e4\uc5c5\uccb4\uac00 \ud55c\ubc1c \ubb3c\ub7ec\uc11c\uc11c &#039;\ub0b4 \uac00\uac8c\ub97c \uc6b4\uc601\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\ub824\uc8fc\ub294 \uc0ac\ub78c\uc774 \ud544\uc694\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.&#039;\ub77c\uace0 \uc0dd\uac01\ud558\uac8c \ub9cc\ub4ed\ub2c8\ub2e4.&quot;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uadf8\ub294 &quot;\uc18c\ub9e4\uc5c5\uccb4\uc758 \uad00\uc810\uc5d0\uc11c \ub2f4\ub2f9\uc790\uac00 \uc6b0\ub9ac\ub97c \ud798\ub4e4\uac8c \ud560 \ub54c \uc6b0\ub9ac\ub294 \uacb0\uad6d \ub9e4\uc6b0 \uc9c0\ub8e8\ud55c \uacbd\ud5d8\uc744 \ud558\uac8c \ub429\ub2c8\ub2e4.&quot;\ub77c\uace0 \ub367\ubd99\uc785\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc774\ub294 \uc9c1\uc6d0\uc744 \uc801\uc808\ud558\uac8c \uad50\uc721\ud558\uace0 \uacf5\uac10\uc744 \ucd09\uc9c4\ud558\uba70 \ud504\ub85c\uadf8\ub7a8\uc744 \uc27d\uac8c \uad6c\ud604\ud560 \uc218 \uc788\ub3c4\ub85d \ud568\uc73c\ub85c\uc368 \ud53c\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc758 \uc124\ub9bd\uc790\uc774\uc790 CEO\uc778 Rob Volpe\ub294&nbsp;<\/span><a href=\"http:\/\/ignite-360.com\/?source=compliantia\" target=\"_blank\" rel=\"noopener noreferrer\">\uc810\ud654 360<\/a><span style=\"font-weight: 400;\"> &quot;\ud504\ub85c\uadf8\ub7a8\uc744 \uacc4\ud68d\ud558\ub294 CPG \ud300\uc740 \ud504\ub85c\uadf8\ub7a8\uc744 \uc2e4\ud589\ud574\uc57c \ud558\ub294 \uc0ac\ub78c\ub4e4, \uc989 \ub9e4\uc7a5 \uc218\uc900\uc5d0\uc11c \uc77c\ud558\ub294 \uc9c1\uc6d0\uc5d0 \ub300\ud55c \uacf5\uac10\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. \uba85\ud655\ud558\uace0 \uad6c\ud604\ud558\uae30 \uc27d\uac8c \ub9cc\ub4e4\uace0 \uc18c\ub9e4\uc5c5\uccb4\uc640 \uc81c\uc870\uc5c5\uccb4 \ubaa8\ub450\uc5d0\uac8c \uc708-\uc708(win-win)\uc744 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4.\u201d<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u201c\ud504\ub85c\uadf8\ub7a8\uc774 \uc2e4\ud589\ub420 \ub54c \ud604\uc7a5\uc5d0 \uc788\ub294 \uc601\uc5c5 \ud300\uc774 \ucc38\uc5ec\ud558\uace0 \uadf8\ub4e4\uc774 \ub3c4\uc6b8 \uc218 \uc788\ub294 \uc77c\uc744 \ud558\ub294\uc9c0 \ud655\uc778\ud558\uc2ed\uc2dc\uc624. \ud504\ub85c\uadf8\ub7a8\uc744 \ub354 \uc798 \ubcf4\uc774\uac8c \ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 \uc57d\uac04\uc758 \ubcf4\ud480\uacfc \uc811\ud798\uc774 \ubaa8\ub450\uc5d0\uac8c \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.\u201d<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"56892\" data-permalink=\"https:\/\/blog.bindy.com\/ko\/staff_works_here_800-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?fit=800%2C800&amp;ssl=1\" data-orig-size=\"800,800\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"staff_works_here_800\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=700%2C700&#038;ssl=1\" alt=\"\" class=\"wp-image-56892\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=700%2C700&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=50%2C50&amp;ssl=1 50w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tip-4-share-the-right-data-and-insights\"><span style=\"font-weight: 400;\">\ud301 #4: \uc62c\ubc14\ub978 \ub370\uc774\ud130\uc640 \ud1b5\ucc30\ub825 \uacf5\uc720<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">CPG \ud68c\uc0ac\uc640 \uc18c\ub9e4\uc5c5\uccb4\ub294 \uc11c\ub85c \uacf5\uc720\ud560 \ub370\uc774\ud130\uc5d0 \ub300\ud574 \ub3d9\uc758\ud574\uc57c \ud569\ub2c8\ub2e4. <\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u201c\ud611\ub825 \ud30c\ud2b8\ub108\uc2ed\uc740 \uac01 \ub2f9\uc0ac\uc790\uc758 \uace0\uc720\ud55c \ub370\uc774\ud130\uc640 \uc804\ubb38 \uc9c0\uc2dd\uc744 \ud65c\uc6a9\ud574\uc57c \ud569\ub2c8\ub2e4. \ube0c\ub79c\ub4dc\ub294 \uc18c\ube44\uc790 \ud589\ub3d9, \uc778\uad6c \ud1b5\uacc4 \ubc0f \uc0c1\ud669\uc5d0 \ub300\ud574 \ub354 \uad11\ubc94\uc704\ud558\uace0 \uc2ec\uce35\uc801\uc778 \ud1b5\ucc30\ub825\uc744 \uac16\uac8c \ub418\ub294 \ubc18\uba74 \uc18c\ub9e4\uc5c5\uccb4\ub294 \uc1fc\ud551\uac1d\uc758 \ub9e4\uc7a5 \ub0b4 \ud589\ub3d9\uc744 \ub354 \uc798 \ubcfc \uc218 \uc788\uac8c \ub429\ub2c8\ub2e4.&quot; - Paris Gogos, NeoGrid North America \uc81c\ud488 \ub2f4\ub2f9 \ubd80\uc0ac\uc7a5<\/span><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\ub530\ub77c\uc11c \uacf5\uc720\ud560 \ub370\uc774\ud130 \ub610\ub294 \uce21\uc815\ud56d\ubaa9\uc744 \uacb0\uc815\ud558\uc2ed\uc2dc\uc624. \uc608\ub97c \ub4e4\uc5b4, CPG \ud68c\uc0ac\ub294 \uc2dc\uc7a5 \ub3d9\ud5a5 \ub610\ub294 \uc18c\ube44\uc790 \ud1b5\ucc30\ub825\uc5d0 \ub300\ud55c \uc815\ubcf4\ub97c \uacf5\uc720\ud560 \uc218 \uc788\ub294 \ubc18\uba74 \uc18c\ub9e4\uc5c5\uccb4\ub294 \uc7ac\uace0 \ubc0f <a href=\"https:\/\/www.vendhq.com\/tour\/pos-reporting?source=compliantia\" target=\"_blank\" rel=\"noopener noreferrer\">POS \ub370\uc774\ud130<\/a>.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uacf5\ub3d9 \uace0\uac1d \uc124\ubb38 \uc870\uc0ac\ub97c \uad6c\ud604\ud558\ub294 \uac83\ub3c4 \uace0\ub824\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4,&nbsp;<\/span><a href=\"https:\/\/www.forbes.com\/sites\/strategyand\/2015\/06\/10\/brands-and-retailers-should-team-up-in-emerging-markets\/#5abddf0a1495\" target=\"_blank\" rel=\"noopener noreferrer\">Unilever\uac00 \ud130\ud0a4\uc758 \uc120\ub3c4\uc801\uc778 \uc18c\ub9e4\uc5c5\uccb4\uc778 Migros\uc640 \ud55c \uc77c<\/a><span style=\"font-weight: 400;\">. \ub450 \ud68c\uc0ac\ub294 \ud611\ub825\ud558\uc5ec \ub9e4\uc7a5 \ub0b4 \uc124\ubb38\uc870\uc0ac\ub97c \uc2e4\uc2dc\ud588\ub294\ub370, \uc1fc\ud551\uac1d\ub4e4\uc774 \ud5e4\uc5b4 \ucee8\ub514\uc154\ub108\ub97c \ube44\uc2f8\uace0 \ubd88\ud544\uc694\ud558\ub2e4\uace0 \uc0dd\uac01\ud55c\ub2e4\ub294 \uc0ac\uc2e4\uc744 \uc54c\uac8c \ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\uc5d0 \ub300\ud55c \ub300\uc751\uc73c\ub85c Unilever\uc640 Migros\ub294 \uac00\uaca9 \ud504\ub85c\ubaa8\uc158\uc744 \uc2dc\ud589\ud558\uace0 \uc0f4\ud478 \uc606\uc5d0 \ub9b0\uc2a4\ub97c \ub450\ub3c4\ub85d \uc120\ubc18 \uacf5\uac04\uc744 \uc218\uc815\ud558\uc5ec \uace0\uac1d\uc774 \ub9b0\uc2a4\ub97c \ub3d9\ubc18\uc790 \uc81c\ud488\uc73c\ub85c \ubcfc \uc218 \uc788\ub3c4\ub85d \ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uacb0\uacfc? Unilever\uc758 \ud5e4\uc5b4 \ucee8\ub514\uc154\ub108 \ub9e4\ucd9c\uc740 36%, Migros\ub294 25% \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tip-5-use-the-right-technology-to-track-results-and-share-information\"><span style=\"font-weight: 400;\">\ud301 #5: \uc62c\ubc14\ub978 \uae30\uc220\uc744 \uc0ac\uc6a9\ud558\uc5ec \uacb0\uacfc\ub97c \ucd94\uc801\ud558\uace0 \uc815\ubcf4\ub97c \uacf5\uc720\ud558\uc2ed\uc2dc\uc624.<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\ud504\ub85c\uadf8\ub7a8 \uc138\ubd80 \uc0ac\ud56d\uc744 \uc815\ub9ac\ud558\uace0 \uc18c\ub9e4 \ud30c\ud2b8\ub108\uc640 \ud1b5\ucc30\ub825\uc744 \uacf5\uc720\ud558\ub294 \ub370 \ub3d9\uc758\ud588\ub2e4\uba74 \ub2e4\uc74c \ub2e8\uacc4\ub294 \ud504\ub85c\uadf8\ub7a8 \uc131\uacfc, \uacb0\uacfc \ubc0f \ud1b5\ucc30\ub825\uc744 \ucd94\uc801\ud558\uace0 \uacf5\uc720\ud558\ub294 \ubc29\ubc95\uc744 \ud30c\uc545\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uc774\ub97c \uc218\ud589\ud558\ub294 \ubc29\ubc95\uc740 \ub9ce\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uc18c\ub9e4 \uce21\uba74\uc5d0\uc11c \uc0c1\uc810\uc740 \ud310\ub9e4 \ubc0f \uc7ac\uace0 \ubcf4\uace0\uc11c\ub97c \uc0dd\uc131\ud558\uc5ec CPG \ud68c\uc0ac\uc5d0 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc77c\ubd80 \uae30\uc5c5\uc740 \uacf5\uc720\ub97c \ud1b5\ud574 \ud55c \ub2e8\uacc4 \ub354 \ub098\uc544\uac00 <a href=\"https:\/\/www.vendhq.com\/tour\/pos-reporting?source=compliantia\" target=\"_blank\" rel=\"noopener noreferrer\">POS \ub370\uc774\ud130<\/a> \uc790\ub3d9\uc73c\ub85c.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">PwC\uc5d0 \ub530\ub974\uba74 \uc778\ub3c4\uc758 Godrej Consumer Products\uac00 \uc18c\ub9e4\uc5c5\uccb4\uc640\uc758 \uc815\ubcf4 \uad50\ud658\uc744 \uc790\ub3d9\ud654\ud558\uae30 \uc704\ud574 \uc804\uc790 \ub370\uc774\ud130 \uad50\ud658(EDI) \uc778\ud130\ud398\uc774\uc2a4\ub97c \uc124\uc815\ud588\uc744 \ub54c \ud68c\uc0ac \ub9e4\ucd9c\uc774 28% \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"366\" data-attachment-id=\"63405\" data-permalink=\"https:\/\/blog.bindy.com\/ko\/%eb%b9%84%ec%a3%bc%ec%96%bc-%eb%a8%b8%ec%b2%9c%eb%8b%a4%ec%9d%b4%ec%a7%95-%ec%b2%b4%ed%81%ac%eb%a6%ac%ec%8a%a4%ed%8a%b8\/vision-reality-blue\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?fit=1200%2C627&amp;ssl=1\" data-orig-size=\"1200,627\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"vision-reality-blue\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?fit=300%2C157&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?fit=700%2C366&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?resize=700%2C366&#038;ssl=1\" alt=\"\" class=\"wp-image-63405\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?w=1200&amp;ssl=1 1200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?resize=1024%2C535&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?resize=768%2C401&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?resize=700%2C366&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/vision-reality-blue.png?resize=766%2C400&amp;ssl=1 766w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\uacbd\uc6b0\uc5d0 \ub530\ub77c \uc791\uc5c5 \uad00\ub9ac \ubc0f \uc18c\ub9e4 \uac10\uc0ac \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub97c \uc0ac\uc6a9\ud558\uc5ec \uc131\ub2a5\uc744 \ucd94\uc801\ud558\uace0 \ub370\uc774\ud130\ub97c \uacf5\uc720\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \ud074\ub77c\uc6b0\ub4dc \uae30\ubc18 \uc194\ub8e8\uc158\uc744 \uc0ac\uc6a9\ud558\uc5ec&nbsp;<\/span><a href=\"https:\/\/bindy.com\/products\/retail-audit\/\" target=\"_blank\" rel=\"noopener noreferrer\">\uc18c\ub9e4 \uac10\uc0ac \uc218\ud589 \ubc0f \ud504\ub85c\uadf8\ub7a8 \ud3c9\uac00<\/a><span style=\"font-weight: 400;\"> \ud300 \ubc0f \uc18c\ub9e4 \ud30c\ud2b8\ub108\uc640 \uc2e4\uc2dc\uac04 \uc815\ubcf4\ub97c \uacf5\uc720\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub807\uac8c \ud558\uba74 \ubaa8\ub4e0 \uc0ac\ub78c\uc774 \uac19\uc740 \ud398\uc774\uc9c0\ub97c \ubcfc \uc218 \uc788\uc744 \ubfd0\ub9cc \uc544\ub2c8\ub77c \ud544\uc694\ud560 \ub54c \ud504\ub85c\uadf8\ub7a8 \ubcc0\uacbd \uc0ac\ud56d\uc744 \uc2e0\uc18d\ud558\uac8c \uad6c\ud604\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"in-closing\"><span style=\"font-weight: 400;\">\ub2eb\ub294 \uc911<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\ucd5c\uace0\uc758 \uc18c\ub9e4 \ud30c\ud2b8\ub108\uc2ed\uc740 \ud6cc\ub96d\ud55c \uc0ac\ub78c\ub4e4, \uc801\uc808\ud55c \uacc4\ud68d \ubc0f \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \uae30\uc220\uc758 \ub178\ub825\uc5d0 \ubfcc\ub9ac\ub97c \ub450\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc18c\ub9e4 \uc774\ub2c8\uc154\ud2f0\ube0c\ub97c \uacc4\ud68d\ud558\uace0 \uc2e4\ud589\ud560 \ub54c \uc774 \uc138 \uac00\uc9c0 \uad6c\uc131 \uc694\uc18c\ub97c \uc62c\ubc14\ub974\uac8c \uc0ac\uc6a9\ud558\uba74 \uacb0\uacfc\ub97c \ud06c\uac8c \uac1c\uc120\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc800\uc790 \uc18c\uac1c:<\/p>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"alignleft\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"1994\" data-permalink=\"https:\/\/blog.bindy.com\/ko\/francesanicasio\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?fit=1920%2C1920&amp;ssl=1\" data-orig-size=\"1920,1920\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"francesanicasio\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?resize=700%2C700&#038;ssl=1\" alt=\"\ud504\ub780\uccb4\uc0ac\ub2c8\uce74\uc2dc\uc624\" class=\"wp-image-1994\" style=\"width:193px;height:auto\"\/><\/figure>\n<\/div>\n\n\n<div><i><\/i><em><a href=\"https:\/\/www.linkedin.com\/in\/francescanicasio\/\" target=\"_blank\" rel=\"noopener noreferrer\">\ud504\ub780\uccb4\uc2a4\uce74 \ub2c8\uce74\uc2dc\uc624<\/a> \uc18c\ub9e4\uc5c5 \ud2b8\ub80c\ub4dc\uc640 \uc0c1\uc778\ub4e4\uc774 \ub9e4\ucd9c\uc744 \ub298\ub9ac\uace0, \uace0\uac1d \uc11c\ube44\uc2a4\ub97c \uac1c\uc120\ud558\uace0, \uc804\ubc18\uc801\uc73c\ub85c \ub354 \ub098\uc740 \uc18c\ub9e4\uc5c5\uc790\uac00 \ub418\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 \ud301\uc744 \uc8fc\uc81c\ub85c \uae00\uc744 \uc4f0\ub294 \ud504\ub9ac\ub79c\uc11c \uc791\uac00\uc774\uc790 \ucf58\ud150\uce20 \uc804\ub7b5\uac00\uc785\ub2c8\ub2e4.<\/em><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div id=\"jp-post-flair\" class=\"sharedaddy sd-like-enabled sd-sharing-enabled\">&nbsp;<\/div>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/blog.bindy.com\/ko\/%ec%86%8c%eb%a7%a4-%ea%b0%90%ec%82%ac-%ec%b5%9c%ec%a2%85-%ea%b0%80%ec%9d%b4%eb%93%9c\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Guide-Retail-audit_Post-green.png?w=700&#038;ssl=1\" alt=\"Bindy - \uac10\uc0ac \uac00\uc774\ub4dc-02\" class=\"wp-image-4755\"\/><\/a><\/figure>","protected":false},"excerpt":{"rendered":"<p>\uadc0\ud558\uc758 \ube0c\ub79c\ub4dc\uac00 \uc18c\ub9e4\uc810\uc5d0\uc11c \uc218\ud589\ub418\ub294 \ubc29\uc2dd\uc5d0 \uc2e4\ub9dd\ud558\uc2ed\ub2c8\uae4c? \ub2f9\uc2e0\uacfc \ub2f9\uc2e0\uc758 \uc18c\ub9e4 \ud30c\ud2b8\ub108\uac00 \uac19\uc740 \ud398\uc774\uc9c0\uc5d0 \uc788\uc9c0 \uc54a\ub2e4\uace0 \ub290\ub080 \uc801\uc774 \uc788\uc2b5\ub2c8\uae4c? \uc774\ub7ec\ud55c \uc9c8\ubb38\uc5d0 \uace0\uac1c\ub97c \ub044\ub355\uc774\ub294 \uc790\uc2e0\uc744 \ubc1c\uacac\ud588\ub2e4\uba74 \uc544\ub9c8\ub3c4 \uc18c\ub9e4 \uc804\ub7b5\uc5d0 \uc911\uc694\ud55c \uad6c\uc131 \uc694\uc18c\uc778 \ud611\uc5c5\uc774 \ub204\ub77d\ub418\uc5c8\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. CPG \ud68c\uc0ac\uc640 \uc18c\ub9e4\uc5c5\uccb4\uac00 \ud611\ub825 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud615\uc131\ud560 \ub54c \u2026 <a href=\"https:\/\/blog.bindy.com\/ko\/cpg-%eb%b0%8f-%ec%86%8c%eb%a7%a4%ec%97%85%ec%b2%b4-%ed%98%91%ec%97%85%ec%9d%84-%ea%b0%9c%ec%84%a0%ed%95%98%ea%b8%b0-%ec%9c%84%ed%95%9c-5%ea%b0%80%ec%a7%80-%ed%8c%81\/\" class=\"more-link\">\uacc4\uc18d \uc77d\uae30 <span class=\"screen-reader-text\">CPG \ubc0f \uc18c\ub9e4\uc5c5\uccb4 \ud611\uc5c5\uc744 \uac1c\uc120\ud558\uae30 \uc704\ud55c 5\uac00\uc9c0 \ud301<\/span> <span class=\"meta-nav\">\u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":61579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[11682095],"tags":[573863352,454459303,573863350,68976671],"class_list":["post-2617","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cpgs","tag-cpg-in-store-program","tag-cpg-merchandising","tag-cpg-store-execution","tag-retail-best-practice"],"yoast_head":"<!-- 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