{"id":1224,"date":"2021-10-26T15:15:49","date_gmt":"2021-10-26T20:15:49","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=1224"},"modified":"2024-11-28T14:54:14","modified_gmt":"2024-11-28T19:54:14","slug":"%ec%83%81%ed%92%88%ed%99%94-%ea%b0%90%ec%82%ac-%eb%aa%a9%ec%a0%81-%eb%b2%94%ec%9c%84-%eb%b0%8f-%eb%b0%a9%eb%b2%95","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/ko\/merchandising-audits-purpose-scope-and-methods\/","title":{"rendered":"\uc0c1\ud488\ud654 \uac10\uc0ac: \ubaa9\uc801, \ubc94\uc704 \ubc0f \ubc29\ubc95"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><a href=\"https:\/\/woodstock.kkpcanada.ca\/News\/The_influence_of_custom_point_of_purchase_displays_on_buyers_decisions\" target=\"_blank\" rel=\"noopener noreferrer\">90\ud37c\uc13c\ud2b8<\/a> \uc758 \uad6c\ub9e4 \uacb0\uc815\uc740 \uc2dc\uac01\uc801\uc778 \uc678\uad00\ub9cc\uc744 \uae30\ubc18\uc73c\ub85c \ud569\ub2c8\ub2e4! \ub610\ud55c \uc81c\ud488 \ud68c\uc0ac\ub294 \ud3c9\uade0\uc801\uc73c\ub85c <a href=\"https:\/\/www.observanow.com\/your-promotional-display-is-not-really-on-display\/\" target=\"_blank\" rel=\"noopener noreferrer\">19%<\/a> \ud504\ub85c\ubaa8\uc158 \ucea0\ud398\uc778\uc5d0 \ub300\ud55c \uc608\uc0b0 \uc911 40% \ubbf8\ub9cc\uc758 \ub514\uc2a4\ud50c\ub808\uc774\uac00 \uc81c\ub300\ub85c \uc2e4\ud589\ub429\ub2c8\ub2e4. \uba38\ucc9c\ub2e4\uc774\uc9d5 \ub610\ub294 \uba38\ucc9c\ub2e4\uc774\uc9d5 \uc2e4\ud589\uc5d0 \uc2e4\ud328\ud558\uba74 \ud310\ub9e4 \uae30\ud68c\ub97c \ub193\uce58\uac8c \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uba38\ucc9c\ub2e4\uc774\uc9d5 \uac10\uc0ac\ub97c \uc0ac\uc6a9\ud558\uc5ec \ub514\uc2a4\ud50c\ub808\uc774\uac00 \uc81c\uc790\ub9ac\uc5d0 \uc788\ub294\uc9c0, \uc120\ubc18\uc774 \uac00\ub4dd \ucc3c\ub294\uc9c0, \ub9e4\uc7a5\uc744 \ud310\ub9e4\ud560 \uc900\ube44\uac00 \ub418\uc5c8\ub294\uc9c0 \ud655\uc778\ud558\uc2ed\uc2dc\uc624. \ud310\ub9e4\uc790, \uc18c\ub9e4 \uc6b4\uc601 \uc804\ubb38\uac00, \uc9c0\uc5ed \uc601\uc5c5 \uc804\ubb38\uac00, <a href=\"https:\/\/bindy.com\/industries\/cpg\/\" target=\"_blank\" rel=\"noopener noreferrer\">\uc18c\ube44\uc7ac<\/a> \uc2e4\uc81c \uc704\uce58\uc5d0 \uc81c\ud488\uc774 \uc788\ub294 \uc81c\uc870\uc5c5\uccb4 \ub610\ub294 \ub3c4\ub9e4\uc5c5\uccb4\uc758 \uacbd\uc6b0 \uc774 \ubb38\uc11c\ub294 \uadc0\ud558\ub97c \uc704\ud55c \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub6f0\uc5b4\ub4e4\uc5b4\ubd05\uc2dc\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\uc0c1\ud488\ud654 \uac10\uc0ac\uc758 \ubaa9\uc801 \ubc0f \ubc94\uc704<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\uccab\uc9f8, \uc0c1\ud488\ud654 \uac10\uc0ac\ub294 \uc138 \uac00\uc9c0 \ubc94\uc8fc\ub85c \ub098\ub269\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>1. \uc120\ubc18 \uac10\uc0ac<\/b><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774 \ubc94\uc8fc\uc5d0\ub294 \ub2e4\uc74c\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud50c\ub798\ub178\uadf8\ub7a8 \uc900\uc218. \uc120\ubc18\uc758 \uc62c\ubc14\ub978 \uc704\uce58. \uba74\uc758 \uc62c\ubc14\ub978 \uc218. \uc81c\ud488 &quot;\uad6c\uba4d&quot;\uc774 \uc5c6\uc2b5\ub2c8\ub2e4. \ud488\uc808 \uc5c6\uc2b5\ub2c8\ub2e4.<\/li>\n\n\n\n<li>\uac00\uaca9. \uc2dc\uc7a5 \ubc0f \uce74\ud14c\uace0\ub9ac\ubcc4\ub85c \uc815\ud655\ud55c \uac00\uaca9\uc774 \ud45c\uc2dc\ub429\ub2c8\ub2e4. \uc62c\ubc14\ub978 \ub77c\ubca8\uc774 \uc0ac\uc6a9\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2.&nbsp;<\/strong><b>\uacc4\uc808 \ud504\ub85c\uadf8\ub7a8 \ubc0f \ud310\ucd09 \uac10\uc0ac<\/b><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774 \ubc94\uc8fc\uc5d0\ub294 \ub2e4\uc74c\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ub9e4\uc7a5 \ub0b4 \uac04\ud310<\/li>\n\n\n\n<li>\ud2b9\ubcc4 \ub514\uc2a4\ud50c\ub808\uc774 \ubc0f \uad11\uace0<\/li>\n\n\n\n<li>\uc2dc\uc98c\ubcc4 \uac00\uaca9 \ubc0f \ub77c\ubca8<\/li>\n\n\n\n<li>\ub9e4\uc7a5 \ub0b4 \ud504\ub85c\uadf8\ub7a8\uc5d0 \ub300\ud55c \uc601\uc5c5 \uc0ac\uc6d0\uc758 \uad50\uc721, \uc778\uc2dd \ubc0f \uaddc\uc815 \uc900\uc218<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ub7ec\ud55c \uad11\ubc94\uc704\ud55c \ubc94\uc8fc\uc5d0 \uac78\uccd0 \uaddc\uc815 \uc900\uc218\ub294 \ud2b9\uc815 \uc704\uce58\uc5d0\uc11c \uc8fc\uc5b4\uc9c4 \uc2dc\uac04 \ud504\ub808\uc784(\ud504\ub85c\uadf8\ub7a8 \uae30\uac04)\uc5d0 \ud2b9\uc815 \ud45c\uc900 \uc138\ud2b8\uac00 \ucda9\uc871\ub428\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4(\uacc4\uc808 \ud504\ub85c\uadf8\ub7a8\uc740 \uc2dc\uc7a5 \uc804\uccb4\uc5d0\uc11c \uc77c\uad00\ub418\uac8c \uc2e4\ud589\ub418\uc9c0 \uc54a\uc744 \uc218 \uc788\uc73c\ubbc0\ub85c \ud2b9\uc815 \ud45c\uc900\uc5d0\uc11c \ud2b9\uc815 \ud45c\uc900\uc744 &quot;\ud611\uc18c\ud654&quot;\ud560 \uc218 \uc788\uc74c) \uc704\uce58\ub294 \ud544\uc218).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/bindy.com\/business\/merchandising\/\" target=\"_blank\" rel=\"attachment noopener wp-att-12435\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/merchandising_works_here_800.png?w=700&#038;ssl=1\" alt=\"\" class=\"wp-image-12435\"\/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\ubd88\ud589\ud788\ub3c4, \uc0c1\ud488\ud654 \uaddc\uc815 \uc900\uc218\ub9cc\uc73c\ub85c\ub294 \uc0c1\uc810 \uc218\uc900\uc5d0\uc11c \uc0c1\ud488\ud654 \ud504\ub85c\uadf8\ub7a8\uc774 \uc131\uacf5\ud560 \uac83\uc774\ub77c\uace0 \ubcf4\uc7a5\ud560 \uc218 \uc5c6\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc774\uc720\ub85c \ud310\ub9e4\uc790\ub294 \ud070 \uadf8\ub9bc\uc744 \ubcf4\uace0 \uac01 \uc0c1\uc810\uc5d0 \ub300\ud574 &quot;\uc1fc\ud551\uac1d\uc774 \uc5ec\uae30\uc5d0\uc11c \uc1fc\ud551\ud560\uae4c\uc694?&quot;\ub77c\uace0 \uc9c8\ubb38\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc774\uc720\ub85c \uc6b0\ub9ac\ub294 \uba38\ucc9c\ub2e4\uc774\uc9d5 \uac10\uc0ac \uce74\ud14c\uace0\ub9ac \ubaa9\ub85d\uc5d0 \ub2e4\ub978 \ube44\uc0c1\ud488 \uce74\ud14c\uace0\ub9ac\ub97c \ucd94\uac00\ud560 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>3.&nbsp;<\/b><b>\uc804\ubc18\uc801\uc778 \uc678\uad00, \ud504\ub9ac\uc820\ud14c\uc774\uc158, \uccad\uacb0 \ubc0f \ub9e4\uc7a5 \uc548\uc804\uc5d0 \ub300\ud55c \uac10\uc0ac<\/b><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ucd5c\uace0\uc758 \uc0c1\ud488\ud654 \ud504\ub85c\uadf8\ub7a8\uc740 \uc81c\uc2dc\uac04\uc5d0 \uc644\uc804\ud788 \uad6c\ud604\ub418\ub354\ub77c\ub3c4 \uc1fc\ud551\uac1d\uc774 \ub9e4\uc7a5\uc5d0 \ubc1c\uc744 \ub4e4\uc774\uc9c0 \uc54a\uc73c\uba74 \uc644\uc804\ud788 \ud6a8\uacfc\uac00 \uc5c6\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ub9e4\uc7a5\uc758 \uc77c\ubc18\uc801\uc778 \ud504\ub9ac\uc820\ud14c\uc774\uc158, \uccad\uacb0, \uc9c8\uc11c \ub610\ub294 \uc548\uc804\uc774 \uae0d\uc815\uc801\uc778 \uace0\uac1d \uacbd\ud5d8\uc5d0 \ub3c4\uc6c0\uc774 \ub418\uc9c0 \uc54a\ub294\ub2e4\uba74 \uace0\uac1d\uc740 \ub9e4\uc7a5\uc5d0\uc11c \uc1fc\ud551\uc744 \ud558\uc9c0 \uc54a\uc744 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774 \ub54c\ubb38\uc5d0 \uba38\ucc9c\ub2e4\uc774\uc9d5 \uac10\uc0ac\ub97c \uc9c4\uacf5 \uc0c1\ud0dc\uc5d0\uc11c \uc218\ud589\ud574\uc11c\ub294 \uc548 \ub429\ub2c8\ub2e4. \uc9c0\uc5ed \uad00\ub9ac\uc790, \uc601\uc5c5 \ub2f4\ub2f9\uc790 \ub610\ub294 \uae30\ud0c0 \ub9ac\uc18c\uc2a4\uac00 \ub9e4\uc7a5\uc5d0 \uc788\ub294 \ub3d9\uc548 \uad11\ubc94\uc704\ud55c \uc6b4\uc601 \uc694\uc18c\uc5d0 \ub300\ud574 \ud558\ub098 \uc774\uc0c1\uc758 \uac10\uc0ac\ub97c \uc218\ud589\ud558\ub3c4\ub85d \ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \uac10\uc0ac\uc5d0 \uc911\uc810\uc744 \ub454 <a href=\"https:\/\/blog.bindy.com\/ko\/%eb%a7%a4%ec%9e%a5-%ec%9a%b4%ec%98%81-%ec%b2%b4%ed%81%ac%eb%a6%ac%ec%8a%a4%ed%8a%b8\/\" target=\"_blank\" rel=\"noopener noreferrer\">\uc77c\ubc18\uc801\uc778 \uccad\uacb0<\/a>, <a href=\"https:\/\/blog.bindy.com\/ko\/%eb%b2%94%ec%a3%bc\/%ea%b1%b4%ea%b0%95%ea%b3%bc-%ec%95%88%ec%a0%84\/\" target=\"_blank\" rel=\"noreferrer noopener\">\uac74\uac15\uacfc \uc548\uc804<\/a>, \ub610\ub294 <a href=\"https:\/\/blog.bindy.com\/ko\/%eb%b2%94%ec%a3%bc\/%eb%b6%84%ec%8b%a4%eb%b0%a9%ec%a7%80\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ubd84\uc2e4\ubc29\uc9c0<\/a> \uba87\uac00\uc9c0 \ub9d0\ud558\uc790\uba74.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"attachment noopener wp-att-12450\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"583\" data-attachment-id=\"63354\" data-permalink=\"https:\/\/blog.bindy.com\/ko\/dirty_3-images\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/08\/Dirty_3-images.png?fit=900%2C750&amp;ssl=1\" data-orig-size=\"900,750\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Dirty_3 images\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/08\/Dirty_3-images.png?fit=700%2C583&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/08\/Dirty_3-images.png?resize=700%2C583&#038;ssl=1\" alt=\"\" class=\"wp-image-63354\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/08\/Dirty_3-images.png?w=900&amp;ssl=1 900w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/08\/Dirty_3-images.png?resize=300%2C250&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/08\/Dirty_3-images.png?resize=768%2C640&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/08\/Dirty_3-images.png?resize=14%2C12&amp;ssl=1 14w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/08\/Dirty_3-images.png?resize=700%2C583&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/08\/Dirty_3-images.png?resize=480%2C400&amp;ssl=1 480w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\uc774\ub7ec\ud55c \ucd94\uac00 \uac10\uc0ac\/\uac80\uc0ac\ub97c \uc644\ub8cc\ud558\ub294 \ub370 \ub9ce\uc740 \uc2dc\uac04\uc774 \ud544\uc694\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uba38\ucc9c\ub2e4\uc774\uc9d5 \ud504\ub85c\uadf8\ub7a8\uc5d0 \ucee8\ud14d\uc2a4\ud2b8\ub97c \uc81c\uacf5\ud558\ub294 \ubcf4\ub2e4 \uc644\uc804\ud55c \uadf8\ub9bc\uc744 \uadf8\ub9ac\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\uc0c1\ud488\ud654 \uac10\uc0ac \uc218\ud589 \ubc29\ubc95<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\ubaa8\ub4e0 \ub9e4\uc7a5 \uac10\uc0ac<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0c1\ud488\ud654 \uac10\uc0ac\ub294 \uc774\uc0c1\uc801\uc73c\ub85c\ub294 \ubaa8\ub4e0 \ub9e4\uc7a5\uc5d0\uc11c \uc774\ub8e8\uc5b4\uc838\uc57c \ud569\ub2c8\ub2e4. \uc774\uac83\uc774 \uac00\ub2a5\ud558\uc9c0 \uc54a\ub2e4\uba74 \ub300\ud45c \uc138\ud2b8\ub97c \uc120\ud0dd\ud558\uc2ed\uc2dc\uc624. \ub2e4\uc591\ud55c \uc2dc\uc7a5(\uc9c0\ub9ac, \uc0ac\ud68c\uacbd\uc81c\uc801 \uc694\uc778 \ub4f1)\uacfc \ub9e4\uc7a5 \ud615\uc2dd\uc744 \uc9c4\uc815\uc73c\ub85c \ub300\ud45c\ud558\ub294 \ub9e4\uc7a5\uc744 \uc120\ud0dd\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\uadf8\ub4e4\uc774 \uc77c\uc5b4\ub098\ub294\uc9c0 \ud655\uc778\ud558\uc2ed\uc2dc\uc624!<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uadf8\ub9cc\ud07c <a href=\"https:\/\/bindy.com\/industries\/\" target=\"_blank\" rel=\"noopener noreferrer\">\uc18c\ud504\ud2b8\uc6e8\uc5b4<\/a> \ub610\ub294 \uadc0\ud558\uac00 \uc0ac\uc6a9\ud558\ub294 \uc11c\ube44\uc2a4\ub294 \uac10\uc0ac\ub97c \ubc1b\uc740 \uc0ac\ub78c\uacfc \ud558\uc9c0 \uc54a\uc740 \uc0ac\ub78c\uacfc \uc7a5\uc18c\ub97c \uc815\ud655\ud788 \uc54c\ub824\uc904 \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uac10\uc0ac\uac00 \uc218\ud589\ub418\uc5c8\ub2e4\uace0 \uac00\uc815\ud558\uc9c0 \ub9d0\uace0 \uc218\ub7c9\ud654\ud560 \uc218 \uc788\ub294 \uc99d\uac70\uc640 \uc790\uc138\ud55c \ubcf4\uace0\uc11c\ub97c \ubc1b\uc73c\uc2ed\uc2dc\uc624. \ud0c0\uc784\uc2a4\ud0ec\ud504\uc640 \uc0ac\uc9c4\uc740 \uac70\uc9d3\ub9d0\uc744 \ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4, \ubc1b\uc544\ubcf4\uc138\uc694!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ubb38\uc81c\uac00 \ud574\uacb0\ub418\uc5c8\ub294\uc9c0 \ud655\uc778\ud558\uc2ed\uc2dc\uc624! \ube44\uc900\uc218 \ubb38\uc81c\uac00 \ud574\uacb0\ub418\uace0 \uc218\uc815\ub41c\ub2e4\uba74 \uac10\uc0ac\uac00 \ub354 \uac00\uce58\uac00 \uc788\uc2b5\ub2c8\ub2e4. \ub2e4\uc2dc, <a href=\"https:\/\/bindy.com\/industries\/\" target=\"_blank\" rel=\"noreferrer noopener\">\uc18c\ud504\ud2b8\uc6e8\uc5b4<\/a> \ub2f9\uc2e0\uc744 \ub3c4\uc640\uc57c \ud569\ub2c8\ub2e4. \uc18c\ud504\ud2b8\uc6e8\uc5b4 \uac19\uc740 <a href=\"https:\/\/bindy.com\/business\/merchandising\/\" target=\"_blank\" rel=\"noopener noreferrer\">\ube48\ub514<\/a> \ud560\ub2f9\ub41c \ub0b4\uc6a9\uacfc \uc218\uc815\ub418\uc9c0 \uc54a\uc740 \ub0b4\uc6a9, \uc9c0\uc5f0\ub41c \ub0b4\uc6a9\uc744 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \uba38\ucc9c\ub2e4\uc774\uc9d5 \ud504\ub85c\uadf8\ub7a8\uc758 \uc131\uacf5\uc744 \uc704\ud0dc\ub86d\uac8c \ud558\uae30 \uc804\uc5d0 \ubb38\uc81c\ub97c \uac1c\uc120\ud558\uace0 \ud574\uacb0\ud558\uae30 \uc704\ud55c \uc218\ub2e8\uc73c\ub85c \uac10\uc0ac\ub97c \uc804\ud658\ud558\uc2ed\uc2dc\uc624.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\uac10\uc0ac\ub294 \ubc30\uc6c0\uc758 \uae30\ud68c\uc785\ub2c8\ub2e4<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0c1\uc810\uc5d0 \ubb34\uc5b8\uac00\ub97c \ub3cc\ub824\uc904 \ub54c\uae4c\uc9c0 &quot;\uac10\uc0ac&quot; \ub610\ub294 &quot;\uac80\uc0ac&quot;\ub418\ub294 \uac83\uc744 \uc88b\uc544\ud558\ub294 \uc0c1\uc810\uc740 \uc5c6\uc2b5\ub2c8\ub2e4! &quot;\uac10\uc0ac&quot; \ub610\ub294 &quot;\uac80\uc0ac&quot;\ub77c\ub294 \ub2e8\uc5b4\ub294 \ucc98\uc74c\uc5d0\ub294 \uc885\uc885 \uc800\ud56d\uc5d0 \ubd80\ub52a\ud799\ub2c8\ub2e4. \ud558\uc9c0\ub9cc, \ubc18\ub4dc\uc2dc \uc774\ub807\uac8c \ud560 \ud544\uc694\ub294 \uc5c6\uc2b5\ub2c8\ub2e4. \uac00\uac8c\uc5d0 \ubb3c\uac74\uc744 \ub3cc\ub824\uc8fc\uc138\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9e4\uc7a5\uc5d0 \uac10\uc0ac\ub97c \ud1b5\ud574 \uac15\uc810\uacfc \uc57d\uc810\uc744 \ucd94\uc801\ud558\uace0 \uad00\ub9ac\ud560 \uc218 \uc788\uc74c\uc744 \uc54c\ub9bd\ub2c8\ub2e4. &quot;\uac10\uc0ac&quot;\ub97c \uc190\uac00\ub77d\uc73c\ub85c \uac00\ub9ac\ud0a4\ub294 \ub3c4\uad6c\uac00 \uc544\ub2c8\ub77c \uc9c0\uc18d\uc801\uc778 \uad50\uc721(\ubaa8\ubc94 \uc0ac\ub840 \uc0ac\uc9c4 \ubc0f \uc124\uba85 \ud3ec\ud568)\uc744 \uc704\ud55c \uc218\ub2e8\uc73c\ub85c \uc0ac\uc6a9\ud558\uc2ed\uc2dc\uc624.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"366\" data-attachment-id=\"63396\" data-permalink=\"https:\/\/blog.bindy.com\/ko\/how-to-be-a-better-retail-district-manager\/transportation-costs-red\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red.png?fit=1200%2C627&amp;ssl=1\" data-orig-size=\"1200,627\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"transportation-costs-red\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red.png?fit=700%2C366&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red-1024x535.png?resize=700%2C366&#038;ssl=1\" alt=\"\" class=\"wp-image-63396\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red.png?resize=1024%2C535&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red.png?resize=768%2C401&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red.png?resize=700%2C366&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red.png?resize=766%2C400&amp;ssl=1 766w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/transportation-costs-red.png?w=1200&amp;ssl=1 1200w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9e4\uc7a5\uc5d0 \ubaa9\uc18c\ub9ac\ub97c \ub0c5\ub2c8\ub2e4. \uc0c1\uc810\uc740 \uac10\uc0ac \ubc0f \ubbf8\ud574\uacb0 \ubb38\uc81c\uc5d0 \ub300\ud574 \ub17c\ud3c9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\uc9c1\uc6d0\uc774 \uc5c5\ubb34\ub97c \uc218\ud589\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud569\ub2c8\ub2e4. \ub2e8\uc5b4\uc640 \uadf8\ub9bc\uc73c\ub85c \ubaa8\ubc94 \uc0ac\ub840\ub97c \ubcf4\uc5ec\uc8fc\uc2ed\uc2dc\uc624. \uc774\ub97c \ud1b5\ud574 \uc2dc\uac04\uc744 \uc808\uc57d\ud558\uace0 \ub204\uac00 \uc790\uc2e0\uc758 \uc77c\uc744 \uc798\ud558\ub294\uc9c0 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\ub9c8\uc9c0\ub9c9\uc73c\ub85c \ub9e4\uc7a5 \uac10\uc0ac\ub294 \ub9e4\ucd9c\uc744 \ub192\uc77c \uc218 \uc788\ub294 \uae30\ud68c\uc774\uba70 \uc62c\ubc14\ub978 \ud504\ub85c\uc138\uc2a4\uc640 <a href=\"https:\/\/bindy.com\/industries\/\" target=\"_blank\" rel=\"noopener noreferrer\">\uc18c\ud504\ud2b8\uc6e8\uc5b4<\/a> \uadf8 \uc790\ub9ac\uc5d0\uc11c \ud45c\uc900\uc5d0 \ub300\ud55c &quot;\ud558\ud5a5\uc2dd&quot;, \ud480\ubfcc\ub9ac \uc2b9\uc778 \ubc0f \ud6e8\uc52c \ub354 \ub192\uc740 \uaddc\uc815 \uc900\uc218\ub97c \uacbd\ud5d8\ud558\uac8c \ub420 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/bindy.com\/industries\/\" target=\"_blank\" rel=\"attachment noopener wp-att-7423\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-17-800.png?w=700&#038;ssl=1\" alt=\"\" class=\"wp-image-7423\"\/><\/a><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">\uc0c1\ud488\ud654 \uac10\uc0ac\ub97c \ub0b4\ubd80\uc801\uc73c\ub85c \uc218\ud589\ud574\uc57c \ud569\ub2c8\uae4c, \uc544\ub2c8\uba74 \uc81c3\uc790\ub97c \uc0ac\uc6a9\ud574\uc57c \ud569\ub2c8\uae4c?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\uc77c\ubd80 \ud68c\uc0ac\ub294 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4. <a href=\"https:\/\/bindy.com\" target=\"_blank\" rel=\"noreferrer noopener\">\ube48\ub514<\/a>, \uc18c\ub9e4\uc5c5\uccb4\uc640 \uc81c\uc870\uc5c5\uccb4\uac00 \uc790\uccb4 \ub9e4\uc7a5\uc744 \ub0b4\ubd80\uc801\uc73c\ub85c \uac10\uc0ac\ud560 \uc218 \uc788\ub3c4\ub85d \ud134\ud0a4 \ubaa8\ubc14\uc77c \ubc0f \ud0dc\ube14\ub9bf \uce5c\ud654\uc801 \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub97c \ud310\ub9e4\ud569\ub2c8\ub2e4. \ub2e4\ub978 \ud68c\uc0ac\ub294 &quot;\uc0c1\ud488 \ud310\ub9e4 \uc11c\ube44\uc2a4&quot;\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. <a href=\"https:\/\/blog.bindy.com\/ko\/%eb%af%b8%ec%8a%a4%ed%84%b0%eb%a6%ac-%ec%87%bc%ed%8d%bc-%eb%8c%80-%ec%a7%80%ea%b5%ac-%ea%b4%80%eb%a6%ac%ec%9e%90-%ec%a3%bc%eb%8f%84-%ea%b0%90%ec%82%ac\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ubbf8\uc2a4\ud130\ub9ac \uc1fc\ud37c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\uace0 \uacc4\uc57d\uc5d0 \ub530\ub77c \uac1c\uc778\uc744 \ubcf4\ub0b4 \ub9e4\uc7a5 \uac10\uc0ac\ub97c \uc218\ud589\ud569\ub2c8\ub2e4.<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"366\" data-attachment-id=\"63398\" data-permalink=\"https:\/\/blog.bindy.com\/ko\/mystery-shoppers-vs-district-manager-led-audits\/mystery-shopping-blue\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue.png?fit=1200%2C627&amp;ssl=1\" data-orig-size=\"1200,627\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"mystery-shopping-blue\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue.png?fit=700%2C366&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue-1024x535.png?resize=700%2C366&#038;ssl=1\" alt=\"\" class=\"wp-image-63398\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue.png?resize=1024%2C535&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue.png?resize=768%2C401&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue.png?resize=700%2C366&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue.png?resize=766%2C400&amp;ssl=1 766w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/07\/mystery-shopping-blue.png?w=1200&amp;ssl=1 1200w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\uac10\uc0ac\ub97c \uc218\ud589\ud560 \ub9ac\uc18c\uc2a4\uac00 \uc788\uace0 \ud488\uc9c8\uc744 \uad00\ub9ac\ud558\uace0 \uc2f6\uac70\ub098 \uc0c1\ud488\ud654 \uaddc\uc815 \uc900\uc218\uc640 \uac19\uc740 \ud575\uc2ec \uc5ed\ub7c9\uc744 \uc544\uc6c3\uc18c\uc2f1\ud558\uace0 \uc2f6\uc9c0 \uc54a\uc740 \uacbd\uc6b0 \ub0b4\ubd80\uc801\uc73c\ub85c \uac10\uc0ac\ub97c \uc218\ud589\ud574\uc57c \ud569\ub2c8\ub2e4. \ub0b4\ubd80\uc801\uc73c\ub85c \uc790\uc6d0\uc774 \ubd80\uc871\ud558\uace0 \uc544\uc6c3\uc18c\uc2f1\ub41c \uc11c\ube44\uc2a4\uc758 \ud488\uc9c8\uacfc \uc2e0\ub8b0\uc131\uc5d0 \ub300\ud55c \uc6b0\ub824\uac00 \uc5c6\ub294 \uacbd\uc6b0 \uc678\ubd80\uc5d0\uc11c \uac10\uc0ac\ub97c \uc218\ud589\ud574\uc57c \ud569\ub2c8\ub2e4(\uc544\uc6c3\uc18c\uc2f1).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc18c\ub9e4 \uac10\uc0ac\/\uac80\uc0ac\uc5d0 \ub300\ud55c \uc790\uc138\ud55c \uc815\ubcf4\ub97c \uc6d0\ud558\uc2ed\ub2c8\uae4c? \ucd5c\uc885 \uac00\uc774\ub4dc\ub97c \ucc38\uc870\ud558\uc138\uc694.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/blog.bindy.com\/ko\/%ec%86%8c%eb%a7%a4-%ea%b0%90%ec%82%ac-%ec%b5%9c%ec%a2%85-%ea%b0%80%ec%9d%b4%eb%93%9c\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Guide-Retail-audit_Post-green.png?w=700&#038;ssl=1\" alt=\"Bindy - \uac10\uc0ac \uac00\uc774\ub4dc-02\" class=\"wp-image-4755\"\/><\/a><\/figure>","protected":false},"excerpt":{"rendered":"<p>\uad6c\ub9e4 \uacb0\uc815\uc758 90%\ub294 \uc2dc\uac01\uc801\uc778 \uc678\uad00\uc5d0 \uadfc\uac70\ud569\ub2c8\ub2e4! \ub610\ud55c \uc81c\ud488 \ud68c\uc0ac\ub294 \ud310\ucd09 \ucea0\ud398\uc778\uc5d0 \ud3c9\uade0 19%\uc758 \uc608\uc0b0\uc744 \uc9c0\ucd9c\ud558\uc9c0\ub9cc \uc81c\ub300\ub85c \uc2e4\ud589\ub418\ub294 \ub514\uc2a4\ud50c\ub808\uc774\ub294 40% \ubbf8\ub9cc\uc785\ub2c8\ub2e4. \uba38\ucc9c\ub2e4\uc774\uc9d5 \ub610\ub294 \uba38\ucc9c\ub2e4\uc774\uc9d5 \uc2e4\ud589\uc5d0 \uc2e4\ud328\ud558\uba74 \ud310\ub9e4 \uae30\ud68c\ub97c \ub193\uce58\uac8c \ub429\ub2c8\ub2e4. \uba38\ucc9c\ub2e4\uc774\uc9d5 \uac10\uc0ac\ub97c \uc0ac\uc6a9\ud558\uc5ec ... <a href=\"https:\/\/blog.bindy.com\/ko\/merchandising-audits-purpose-scope-and-methods\/\" class=\"more-link\">\uacc4\uc18d \uc77d\uae30 <span class=\"screen-reader-text\">\uc0c1\ud488\ud654 \uac10\uc0ac: \ubaa9\uc801, \ubc94\uc704 \ubc0f \ubc29\ubc95<\/span> <span class=\"meta-nav\">\u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":60146,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Merchandising Audits: Purpose, Scope and Methods","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[49417],"tags":[1423399,331591,124272271],"class_list":["post-1224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-merchandising","tag-in-store-marketing","tag-marketing-audit","tag-merchandising-audit"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Merchandising Audits: Purpose, Scope and Methods<\/title>\n<meta name=\"description\" content=\"Use merchandising audits in stores to ensure your displays are in place, your shelves are full, and your stores are ready to sell.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/ko\/\uc0c1\ud488\ud654-\uac10\uc0ac-\ubaa9\uc801-\ubc94\uc704-\ubc0f-\ubc29\ubc95\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Merchandising Audits: Purpose, Scope and Methods\" \/>\n<meta property=\"og:description\" content=\"Use merchandising audits in stores to ensure your displays are in place, your shelves are full, and your stores are ready to sell.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/ko\/\uc0c1\ud488\ud654-\uac10\uc0ac-\ubaa9\uc801-\ubc94\uc704-\ubc0f-\ubc29\ubc95\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, Tasks and Communication\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bindyhq\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-26T20:15:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-28T19:54:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?_t=1732823654\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bindy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bindyhq\" \/>\n<meta name=\"twitter:site\" content=\"@bindyhq\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/\"},\"author\":{\"name\":\"Bindy\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\"},\"headline\":\"Merchandising Audits: Purpose, Scope and Methods\",\"datePublished\":\"2021-10-26T20:15:49+00:00\",\"dateModified\":\"2024-11-28T19:54:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/\"},\"wordCount\":876,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/shutterstock_665117635.jpg?fit=1920%2C1280&ssl=1\",\"keywords\":[\"in store marketing\",\"marketing audit\",\"merchandising audit\"],\"articleSection\":[\"\ud83d\udc5c Merchandising\"],\"inLanguage\":\"ko-KR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/\",\"name\":\"Merchandising Audits: Purpose, Scope and Methods\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/shutterstock_665117635.jpg?fit=1920%2C1280&ssl=1\",\"datePublished\":\"2021-10-26T20:15:49+00:00\",\"dateModified\":\"2024-11-28T19:54:14+00:00\",\"description\":\"Use merchandising audits in stores to ensure your displays are in place, your shelves are full, and your stores are ready to sell.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/#breadcrumb\"},\"inLanguage\":\"ko-KR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/shutterstock_665117635.jpg?fit=1920%2C1280&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/shutterstock_665117635.jpg?fit=1920%2C1280&ssl=1\",\"width\":1920,\"height\":1280},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/merchandising-audits-purpose-scope-and-methods\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.bindy.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Merchandising Audits: Purpose, Scope and Methods\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"name\":\"Audits, Tasks and Communication\",\"description\":\"Retail and Hospitality Operations\",\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blog.bindy.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ko-KR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\",\"name\":\"Bindy\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"width\":1005,\"height\":301,\"caption\":\"Bindy\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/bindyhq\",\"https:\\\/\\\/x.com\\\/bindyhq\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bindyhq\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\",\"name\":\"Bindy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"caption\":\"Bindy\"},\"description\":\"Bindy is a cloud-powered app to automate \u2714\ufe0f audits, \ud83d\uddd3\ufe0f tasks and \ud83d\udce3 communication for retail and hospitality. Deploy and verify brand standards, tasks, and corrective actions to your sites with ease. Get real-time reports, signatures, videos, and photo verifications.\",\"sameAs\":[\"https:\\\/\\\/www.bindy.com\"],\"url\":\"https:\\\/\\\/blog.bindy.com\\\/ko\\\/author\\\/betterdot\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\uc0c1\ud488\ud654 \uac10\uc0ac: \ubaa9\uc801, \ubc94\uc704 \ubc0f \ubc29\ubc95","description":"\ub9e4\uc7a5\uc5d0\uc11c \uc0c1\ud488\ud654 \uac10\uc0ac\ub97c \uc0ac\uc6a9\ud558\uc5ec \ub514\uc2a4\ud50c\ub808\uc774\uac00 \uc81c\uc790\ub9ac\uc5d0 \uc788\ub294\uc9c0, \uc120\ubc18\uc774 \uac00\ub4dd \ucc3c\ub294\uc9c0, \ub9e4\uc7a5\uc5d0\uc11c \ud310\ub9e4\ud560 \uc900\ube44\uac00 \ub418\uc5c8\ub294\uc9c0 \ud655\uc778\ud569\ub2c8\ub2e4.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.bindy.com\/ko\/\uc0c1\ud488\ud654-\uac10\uc0ac-\ubaa9\uc801-\ubc94\uc704-\ubc0f-\ubc29\ubc95\/","og_locale":"ko_KR","og_type":"article","og_title":"Merchandising Audits: Purpose, Scope and Methods","og_description":"Use merchandising audits in stores to ensure your displays are in place, your shelves are full, and your stores are ready to sell.","og_url":"https:\/\/blog.bindy.com\/ko\/\uc0c1\ud488\ud654-\uac10\uc0ac-\ubaa9\uc801-\ubc94\uc704-\ubc0f-\ubc29\ubc95\/","og_site_name":"Audits, Tasks and Communication","article_publisher":"https:\/\/www.facebook.com\/bindyhq","article_published_time":"2021-10-26T20:15:49+00:00","article_modified_time":"2024-11-28T19:54:14+00:00","og_image":[{"width":1920,"height":1280,"url":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?_t=1732823654","type":"image\/jpeg"}],"author":"Bindy","twitter_card":"summary_large_image","twitter_creator":"@bindyhq","twitter_site":"@bindyhq","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/#article","isPartOf":{"@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/"},"author":{"name":"Bindy","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f"},"headline":"Merchandising Audits: Purpose, Scope and Methods","datePublished":"2021-10-26T20:15:49+00:00","dateModified":"2024-11-28T19:54:14+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/"},"wordCount":876,"commentCount":1,"publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"image":{"@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1920%2C1280&ssl=1","keywords":["in store marketing","marketing audit","merchandising audit"],"articleSection":["\ud83d\udc5c Merchandising"],"inLanguage":"ko-KR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/","url":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/","name":"\uc0c1\ud488\ud654 \uac10\uc0ac: \ubaa9\uc801, \ubc94\uc704 \ubc0f \ubc29\ubc95","isPartOf":{"@id":"https:\/\/blog.bindy.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/#primaryimage"},"image":{"@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1920%2C1280&ssl=1","datePublished":"2021-10-26T20:15:49+00:00","dateModified":"2024-11-28T19:54:14+00:00","description":"\ub9e4\uc7a5\uc5d0\uc11c \uc0c1\ud488\ud654 \uac10\uc0ac\ub97c \uc0ac\uc6a9\ud558\uc5ec \ub514\uc2a4\ud50c\ub808\uc774\uac00 \uc81c\uc790\ub9ac\uc5d0 \uc788\ub294\uc9c0, \uc120\ubc18\uc774 \uac00\ub4dd \ucc3c\ub294\uc9c0, \ub9e4\uc7a5\uc5d0\uc11c \ud310\ub9e4\ud560 \uc900\ube44\uac00 \ub418\uc5c8\ub294\uc9c0 \ud655\uc778\ud569\ub2c8\ub2e4.","breadcrumb":{"@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/#breadcrumb"},"inLanguage":"ko-KR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/"]}]},{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/#primaryimage","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1920%2C1280&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1920%2C1280&ssl=1","width":1920,"height":1280},{"@type":"BreadcrumbList","@id":"https:\/\/blog.bindy.com\/merchandising-audits-purpose-scope-and-methods\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.bindy.com\/"},{"@type":"ListItem","position":2,"name":"Merchandising Audits: Purpose, Scope and Methods"}]},{"@type":"WebSite","@id":"https:\/\/blog.bindy.com\/#website","url":"https:\/\/blog.bindy.com\/","name":"\uac10\uc0ac, \uc791\uc5c5 \ubc0f \ucee4\ubba4\ub2c8\ucf00\uc774\uc158","description":"\uc18c\ub9e4 \ubc0f \ud638\ud154 \uc6b4\uc601","publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.bindy.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ko-KR"},{"@type":"Organization","@id":"https:\/\/blog.bindy.com\/#organization","name":"\ube48\ub514","url":"https:\/\/blog.bindy.com\/","logo":{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","width":1005,"height":301,"caption":"Bindy"},"image":{"@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bindyhq","https:\/\/x.com\/bindyhq","https:\/\/www.linkedin.com\/company\/bindyhq\/"]},{"@type":"Person","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f","name":"\ube48\ub514","image":{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","caption":"Bindy"},"description":"Bindy\ub294 \uc18c\ub9e4 \ubc0f \uc811\uac1d\uc5c5 \ubd84\uc57c\uc758 \u2714\ufe0f \uac10\uc0ac, \ud83d\uddd3\ufe0f \uc791\uc5c5 \ubc0f \ud83d\udce3 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc744 \uc790\ub3d9\ud654\ud558\ub294 \ud074\ub77c\uc6b0\ub4dc \uae30\ubc18 \uc571\uc785\ub2c8\ub2e4. \ube0c\ub79c\ub4dc \ud45c\uc900, \uc791\uc5c5 \ubc0f \uc2dc\uc815 \uc870\uce58\ub97c \uc0ac\uc774\ud2b8\uc5d0 \uc190\uc27d\uac8c \uc801\uc6a9\ud558\uace0 \uac80\uc99d\ud558\uc138\uc694. \uc2e4\uc2dc\uac04 \ubcf4\uace0\uc11c, \uc11c\uba85, \ube44\ub514\uc624 \ubc0f \uc0ac\uc9c4 \uac80\uc99d\uc744 \ubc1b\uc544\ubcf4\uc138\uc694.","sameAs":["https:\/\/www.bindy.com"],"url":"https:\/\/blog.bindy.com\/ko\/author\/betterdot\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1920%2C1280&ssl=1","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pDNAM-jK","jetpack-related-posts":[{"id":1267,"url":"https:\/\/blog.bindy.com\/ko\/store-execution-purpose-scope-and-best-practices\/","url_meta":{"origin":1224,"position":0},"title":"\u2b50 \uc18c\ub9e4 \uc2e4\ud589\uc774\ub780 \ubb34\uc5c7\uc785\ub2c8\uae4c? \ubaa9\uc801, \ubc94\uc704 \ubc0f \ubaa8\ubc94 \uc0ac\ub840.","author":"Bindy","date":"7\uc6d4 10, 2023","format":false,"excerpt":"\uc18c\ub9e4 \uc2e4\ud589\uc740 \ub9e4\uc7a5 \ub2e8\uc704\uc5d0\uc11c \ub9e4\uc7a5 \ud504\ub85c\uadf8\ub7a8, \ud45c\uc900 \ubc0f \uc9c0\uce68\uc744 \uc644\ubcbd\ud558\uace0 \uc2dc\uc758\uc801\uc808\ud558\uac8c \uad6c\ud604\ud558\ub294 \uc77c\ub828\uc758 \uc2e4\ubb34 \ubc0f \uae30\uc220\uc785\ub2c8\ub2e4. \ud6a8\uacfc\uc801\uc778 \uc18c\ub9e4 \ubc0f \uc811\uac1d\uc5c5 \uc2e4\ud589\uc5d0\ub294 \uccab\uc9f8, \uc18c\ud1b5, \ub458\uc9f8, \uc5c5\ubb34 \uad00\ub9ac, \uc14b\uc9f8, \uac10\uc0ac\/\ud3c9\uac00\ub77c\ub294 \ud2b9\uc815 \uad6c\uc131 \uc694\uc18c\uac00 \ud544\uc694\ud569\ub2c8\ub2e4. \uc774 \uae00\uc5d0\uc11c\ub294 \uadf8 \ubaa9\uc801\uc5d0 \ucd08\uc810\uc744 \ub9de\ucda5\ub2c8\ub2e4.","rel":"","context":"&quot;\u2b50 Best practices&quot;\uc5d0\uc11c","block_context":{"text":"\u2b50 Best practices","link":"https:\/\/blog.bindy.com\/ko\/category\/about-bindy\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/08\/shutterstock_650629666.jpg?fit=1200%2C716&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/08\/shutterstock_650629666.jpg?fit=1200%2C716&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/08\/shutterstock_650629666.jpg?fit=1200%2C716&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/08\/shutterstock_650629666.jpg?fit=1200%2C716&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/08\/shutterstock_650629666.jpg?fit=1200%2C716&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":6350,"url":"https:\/\/blog.bindy.com\/ko\/retail-merchandising-the-definitive-guide\/","url_meta":{"origin":1224,"position":1},"title":"\uc18c\ub9e4 \uba38\ucc9c\ub2e4\uc774\uc9d5 \u2013 \ud655\uc2e4\ud55c \uac00\uc774\ub4dc","author":"Bindy","date":"10\uc6d4 26, 2021","format":false,"excerpt":"\uc774 \uac00\uc774\ub4dc\ub294 \ub204\uad6c\ub97c \uc704\ud55c \uac83\uc77c\uae4c\uc694? \uc774 \uc18c\ub9e4 \uba38\ucc9c\ub2e4\uc774\uc9d5\uc5d0 \ub300\ud55c \ud655\uc2e4\ud55c \uac00\uc774\ub4dc\ub294 \uc57d\uad6d, \uc2a4\ud30c, \ubcd1\uc6d0, \ud1b5\uc2e0, \uac00\uad6c, \uc911\uace0\ud488 \ub9e4\uc7a5, \ud035\uc11c\ube44\uc2a4\/\ud328\uc2a4\ud2b8\uce90\uc8fc\uc5bc \ub808\uc2a4\ud1a0\ub791\uacfc \uac19\uc740 \uc0b0\uc5c5 \ubd84\uc57c\uc758 \ub2e4\uc810\ud3ec \uc18c\ub9e4\uc5c5\uccb4\ub97c \uc704\ud55c \uac83\uc785\ub2c8\ub2e4. \ub610\ud55c, \uc774 \uac00\uc774\ub4dc\ub294 \uc18c\ube44\uc7ac \uc81c\uc870\uc5c5\uccb4 \ub610\ub294 \uc720\ud1b5\uc5c5\uccb4\uc5d0\ub3c4 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \uc18c\ub9e4\uc5c5\uc5d0\uc11c &quot;\uba38\ucc9c\ub2e4\uc774\uc9d5&quot;\uc740 \uad11\ubc94\uc704\ud55c \uc870\uc9c1 \ud65c\ub3d9\uc5d0 \uc801\uc6a9\ub429\ub2c8\ub2e4.","rel":"","context":"&quot;\ud83d\udc5c Merchandising&quot;\uc5d0\uc11c","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/ko\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":1134,"url":"https:\/\/blog.bindy.com\/ko\/why-seasonal-in-store-merchandising-keeps-on-giving\/","url_meta":{"origin":1224,"position":2},"title":"\uacc4\uc808\ubcc4 \ub9e4\uc7a5 \ub0b4 \uba38\ucc9c\ub2e4\uc774\uc9d5\uc774 \uacc4\uc18d\ub418\ub294 \uc774\uc720","author":"Bindy","date":"10\uc6d4 26, 2021","format":false,"excerpt":"\uacc4\uc808\ubcc4 \ub9e4\uc7a5 \uc0c1\ud488 \uc9c4\uc5f4\uc740 \ub9c8\uce58 \ub04a\uc784\uc5c6\uc774 \uc8fc\ub294 \uc120\ubb3c\uacfc \uac19\uc2b5\ub2c8\ub2e4. \ud560\ub85c\uc708\uc774\ub098 \ud06c\ub9ac\uc2a4\ub9c8\uc2a4 \uac19\uc740 \ud504\ub85c\uadf8\ub7a8\uc740 \uba87 \uc8fc \ub3d9\uc548\ub9cc \uc9c4\ud589\ub420 \uc218 \uc788\uc9c0\ub9cc, \uc5f0\uc911 \ub0b4\ub0b4 \ud6a8\uacfc\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc138 \uac00\uc9c0\ub97c \uc0b4\ud3b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4. 1. \uacc4\uc808\ubcc4 \ub9e4\uc7a5 \uc0c1\ud488 \uc9c4\uc5f4\uc740 \uc218\uc775\uc744 \ucc3d\ucd9c\ud558\ub294 \uc790\uc11d\uc785\ub2c8\ub2e4. \uacc4\uc808\ubcc4 \uc0c1\ud488 \uc9c4\uc5f4\uc744 \uc704\ud574 \uc120\uc815\ub41c \uc81c\ud488\uc740 \uc77c\ubc18\uc801\uc73c\ub85c \ub354 \ub192\uc740\u2026","rel":"","context":"&quot;\u2744\ufe0f Seasonal&quot;\uc5d0\uc11c","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/ko\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":2150,"url":"https:\/\/blog.bindy.com\/ko\/3-types-of-store-audits-every-retailer-should-conduct\/","url_meta":{"origin":1224,"position":3},"title":"\ubaa8\ub4e0 \uc18c\ub9e4\uc5c5\uccb4\uac00 \uc218\ud589\ud574\uc57c \ud558\ub294 3\uac00\uc9c0 \uc720\ud615\uc758 \ub9e4\uc7a5 \uac10\uc0ac","author":"Bindy","date":"10\uc6d4 26, 2021","format":false,"excerpt":"\ub9e4\uc7a5 \uac10\uc0ac\ub294 \ubaa8\ub4e0 \uc18c\ub9e4\uc5c5\uccb4\uc758 \ud560 \uc77c \ubaa9\ub85d\uc5d0 \ud3ec\ud568\ub418\uc5b4\uc57c \ud558\uba70, \uadf8\ub7f4 \ub9cc\ud55c \uc774\uc720\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc18c\ub9e4 \uac10\uc0ac\ub294 \ud68c\uc0ac \uae30\uc900\uc744 \uc900\uc218\ud558\uace0, \uc6b4\uc601\uc744 \uac1c\uc120\ud558\uba70, \uc548\uc804\ud55c \ub9e4\uc7a5 \uacbd\ud5d8\uc744 \uc7a5\ub824\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc815\ud655\ud788 \uc5b4\ub5a4 \uc720\ud615\uc758 \ub9e4\uc7a5 \uac10\uc0ac\ub97c \uc2e4\uc2dc\ud574\uc57c \ud558\uba70 \uc5bc\ub9c8\ub098 \uc790\uc8fc \uc2e4\uc2dc\ud574\uc57c \ud560\uae4c\uc694?","rel":"","context":"&quot;\ud83d\udc5c Merchandising&quot;\uc5d0\uc11c","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/ko\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/11\/shutterstock_792604021.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/11\/shutterstock_792604021.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/11\/shutterstock_792604021.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/11\/shutterstock_792604021.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/11\/shutterstock_792604021.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":179,"url":"https:\/\/blog.bindy.com\/ko\/the-cost-of-merchandising-non-compliance\/","url_meta":{"origin":1224,"position":4},"title":"\uc0c1\ud488\ud654 \ube44\uc6a9 \ube44\uc900\uc218","author":"Bindy","date":"10\uc6d4 26, 2021","format":false,"excerpt":"\uc18c\ub9e4\uc5c5\uc758 \uc131\uacf5\uc740 \uc2e4\ud589\ub825\uc5d0 \ub2ec\ub824 \uc788\ub2e4\uace0 \ud754\ud788\ub4e4 \ub9d0\ud569\ub2c8\ub2e4. \uc624\ub298\ub0a0 \uc18c\ub9e4\uc5c5\uccb4\ub4e4\uc740 \uc5bc\ub9c8\ub098 \ud6a8\uacfc\uc801\uc73c\ub85c \uc2e4\ud589\ud558\uace0 \uc788\uc73c\uba70, \uc0c1\ud488 \uae30\ud68d \ubc0f \uc2e4\ud589 \uacfc\uc815\uc5d0\uc11c \uaddc\uc815\uc744 \uc900\uc218\ud558\uc9c0 \uc54a\uc744 \uacbd\uc6b0 \uc5b4\ub5a4 \ube44\uc6a9\uc774 \ubc1c\uc0dd\ud560\uae4c\uc694? \ub9e4\uc7a5 \ub0b4 \uc2e4\ud589\uc758 \ud604\uc7ac \uc0c1\ud669\uc5d0 \ub300\ud574 \ub9e4\uc7a5 \ub0b4 \uc2e4\ud589 \ub124\ud2b8\uc6cc\ud06c(In-Store Implementation Network)\uc758 \uc774\uc0ac\uc778 \uc81c\uc784\uc2a4 \ud150\uc11c\uc640 \uc774\uc57c\uae30\ub97c \ub098\ub20c \uae30\ud68c\ub97c \uac00\uc84c\uc2b5\ub2c8\ub2e4. \uc544\ub798\ub294\u2026","rel":"","context":"&quot;\ud83d\udc5c Merchandising&quot;\uc5d0\uc11c","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/ko\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2010\/01\/shutterstock_672111226.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2010\/01\/shutterstock_672111226.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2010\/01\/shutterstock_672111226.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2010\/01\/shutterstock_672111226.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2010\/01\/shutterstock_672111226.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":4200,"url":"https:\/\/blog.bindy.com\/ko\/7-visual-merchandising-techniques-to-increase-sales\/","url_meta":{"origin":1224,"position":5},"title":"\ub9e4\ucd9c \uc99d\ub300\ub97c \uc704\ud55c 7\uac00\uc9c0 \ube44\uc8fc\uc5bc \uba38\ucc9c\ub2e4\uc774\uc9d5 \uae30\ubc95","author":"Bindy","date":"10\uc6d4 26, 2021","format":false,"excerpt":"\ube44\uc8fc\uc5bc \uba38\ucc9c\ub2e4\uc774\uc9d5\uc740 \ub9e4\uc7a5\uc744 \ubc29\ubb38\ud558\ub294 \ubaa8\ub4e0 \uace0\uac1d\uc5d0\uac8c \uac15\ub82c\ud55c \uc778\uc0c1\uc744 \ub0a8\uae41\ub2c8\ub2e4. \uace0\uac1d\uc774 \ub9e4\uc7a5 \uc678\ubd80\uc640 \ub0b4\ubd80\uc5d0\uc11c \ubcfc \uc218 \uc788\ub294 \ubaa8\ub4e0 \uc694\uc18c\ub294 \ub9e4\uc7a5 \uacf5\uac04\uc744 \ucd5c\uc801\ud654\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub9e4\uc7a5 \ub514\uc2a4\ud50c\ub808\uc774\ubd80\ud130 \uac04\ud310, \uadf8\ub9ac\uace0 \uc804\ubc18\uc801\uc778 \ud3c9\uba74\ub3c4\uae4c\uc9c0, \ud6a8\uacfc\uc801\uc778 \ube44\uc8fc\uc5bc \uba38\ucc9c\ub2e4\uc774\uc9d5\uc740\u2026","rel":"","context":"&quot;\ud83d\udc5c Merchandising&quot;\uc5d0\uc11c","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/ko\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg?fit=1200%2C754&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg?fit=1200%2C754&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg?fit=1200%2C754&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg?fit=1200%2C754&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/01\/shutterstock_1514741501-1.jpg?fit=1200%2C754&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/posts\/1224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/comments?post=1224"}],"version-history":[{"count":36,"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/posts\/1224\/revisions"}],"predecessor-version":[{"id":64983,"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/posts\/1224\/revisions\/64983"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/media\/60146"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/media?parent=1224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/categories?post=1224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/ko\/wp-json\/wp\/v2\/tags?post=1224"}],"curies":[{"name":"\uc6cc\ub4dc\ud504\ub808\uc2a4","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}