{"id":5682,"date":"2021-10-26T15:16:01","date_gmt":"2021-10-26T20:16:01","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=5682"},"modified":"2024-11-28T14:47:51","modified_gmt":"2024-11-28T19:47:51","slug":"%e8%b2%a9%e5%a3%b2%e3%82%92%e5%8f%b0%e7%84%a1%e3%81%97%e3%81%ab%e3%81%97%e3%81%a6%e3%81%84%e3%82%8b-5-%e3%81%a4%e3%81%ae%e5%b0%8f%e5%a3%b2%e3%83%9e%e3%83%bc%e3%83%81%e3%83%a3%e3%83%b3%e3%83%80","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/ja\/5-retail-merchandising-mistakes-that-are-killing-your-sales\/","title":{"rendered":"\u8ca9\u58f2\u3092\u53f0\u7121\u3057\u306b\u3057\u3066\u3044\u308b\u5c0f\u58f2\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e 5 \u3064\u306e\u9593\u9055\u3044"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u9867\u5ba2\u304c\u5e97\u8217\u306b\u8db3\u3092\u8e0f\u307f\u5165\u308c\u305f\u3068\u304d\u306b\u77e5\u899a\u3059\u308b\u3082\u306e\u306f\u3059\u3079\u3066\u3001\u5c0f\u58f2\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e\u30ab\u30c6\u30b4\u30ea\u306b\u5206\u985e\u3055\u308c\u307e\u3059\u3002\u30a6\u30a3\u30f3\u30c9\u30a6 \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u306e\u7e01\u77f3\u306e\u9b45\u529b\u304b\u3089\u3001\u30ec\u30b8\u3067\u306e POS \u30b7\u30b9\u30c6\u30e0\u3067\u306e\u9867\u5ba2\u4f53\u9a13\u307e\u3067\u3067\u3059\u3002 <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u5546\u54c1\u3092\u9069\u5207\u306a\u65b9\u6cd5\u3067\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u3059\u308b\u3053\u3068\u3067\u3001\u5e97\u8217\u5168\u4f53\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u7dad\u6301\u3057\u3001\u5728\u5eab\u306e\u53ef\u8996\u6027\u3092\u6700\u5927\u5316\u3057\u3001\u300c\u30d6\u30e9\u30a6\u30b8\u30f3\u30b0\u3060\u3051\u300d\u306e\u9867\u5ba2\u3092\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u5909\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u5c0f\u58f2\u30d3\u30b8\u30cd\u30b9\u3092\u6210\u529f\u3055\u305b\u308b\u306b\u306f\u3001\u5e97\u8217\u5185\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u5931\u3046\u539f\u56e0\u3068\u306a\u308b\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e\u30ce\u30fc\u30ce\u30fc\u3092\u56de\u907f\u3059\u308b\u65b9\u6cd5\u3092\u77e5\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u6700\u3082\u4e00\u822c\u7684\u306a\u3001\u305d\u3057\u3066\u6700\u3082\u58ca\u6ec5\u7684\u306a\u5c0f\u58f2\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e\u9593\u9055\u3044\u306e\u3044\u304f\u3064\u304b\u306b\u5149\u3092\u5f53\u3066\u3001\u4ee3\u308f\u308a\u306b\u4f55\u304c\u3067\u304d\u308b\u304b\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-poorly-lit-merchandise\"><strong>1. \u7167\u660e\u304c\u4e0d\u5341\u5206\u306a\u5546\u54c1<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u7167\u660e\u304c\u60aa\u3044\u3068\u3001\u6700\u3082\u30a8\u30ad\u30b5\u30a4\u30c6\u30a3\u30f3\u30b0\u306a\u5728\u5eab\u3067\u3055\u3048\u3001\u5358\u8abf\u3067\u3064\u307e\u3089\u306a\u3044\u3082\u306e\u306b\u898b\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059.\u305d\u308c\u3092\u8003\u3048\u308b\u3068 <\/span><a href=\"https:\/\/www.thebalancesmb.com\/what-is-a-retail-point-of-purchase-display-2890206\" target=\"_blank\" rel=\"noopener noreferrer\">70% <\/a><span style=\"font-weight: 400;\">\u5c0f\u58f2\u5e97\u3067\u306e\u8cfc\u5165\u306f\u9867\u5ba2\u304c\u6765\u5e97\u3059\u308b\u307e\u3067\u6c7a\u5b9a\u3055\u308c\u306a\u3044\u305f\u3081\u3001\u7167\u660e\u304c\u4e0d\u5341\u5206\u306a\u5546\u54c1\u304c\u8ca9\u58f2\u6570\u306b\u6df1\u523b\u306a\u60aa\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3053\u3068\u306f\u5bb9\u6613\u306b\u308f\u304b\u308a\u307e\u3059\u3002 <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u5c0f\u58f2\u696d\u8005\u304c\u5546\u54c1\u3092\u5c55\u793a\u3059\u308b\u305f\u3081\u306b\u7167\u660e\u3092\u5275\u9020\u7684\u306b\u4f7f\u7528\u3059\u308b\u3053\u3068\u306b\u5927\u304d\u306a\u52aa\u529b\u3092\u3057\u3066\u3044\u306a\u3044\u5834\u5408\u3002\u88fd\u54c1\u306f\u6d3b\u6c17\u304c\u306a\u304f\u3001\u300c\u5f3e\u3051\u308b\u300d\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002\u3053\u306e\u3088\u3046\u306a\u884c\u70ba\u306f\u7d76\u5bfe\u306b\u907f\u3051\u3066\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u3082\u3046 1 \u3064\u306e\u30d2\u30f3\u30c8\u306f\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u306b\u7126\u70b9\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3067\u3059\u3002 <a href=\"https:\/\/www.liveabout.com\/the-5-most-important-elements-of-visual-merchandising-2890501\" target=\"_blank\" rel=\"noreferrer noopener\">\u30d0\u30e9\u30f3\u30b9 <\/a>\u4e2d\u5c0f\u4f01\u696d\u306e\u5c0f\u58f2\u696d\u8005\u306f\u3001\u7126\u70b9\u306f\u8ca9\u58f2\u3059\u308b\u5546\u54c1\u3067\u3042\u308a\u3001\u30b9\u30c8\u30fc\u30ea\u30fc\u306b\u4ed8\u3051\u52a0\u3048\u308b\u8996\u899a\u7684\u8981\u7d20\u3067\u306f\u306a\u3044\u3053\u3068\u3092\u5fd8\u308c\u306a\u3044\u3088\u3046\u306b\u6ce8\u610f\u3092\u4fc3\u3057\u3066\u3044\u307e\u3059\u3002\u8a00\u3044\u63db\u3048\u308c\u3070\u3001\u5546\u54c1\u81ea\u4f53\u3088\u308a\u3082\u98a8\u666f\u306e\u65b9\u304c\u76ee\u3092\u5f15\u304f\u3088\u3046\u306a\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u306f\u4f5c\u6210\u3057\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002\u4ee3\u308f\u308a\u306b\u3001\u30d7\u30ed\u306e\u30d8\u30c3\u30c9\u30b7\u30e7\u30c3\u30c8\u3092\u64ae\u5f71\u3059\u308b\u3068\u304d\u3068\u540c\u3058\u3088\u3046\u306b\u3001\u6ce8\u610f\u6df1\u304f\u914d\u616e\u3057\u3066\u7167\u660e\u3092\u5f53\u3066\u3001\u5546\u54c1\u3092\u6ce8\u76ee\u306e\u4e2d\u5fc3\u306b\u3057\u307e\u3057\u3087\u3046\u3002 <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u3053\u308c\u306f\u5c0f\u58f2\u5e97\u306e\u7167\u660e\u306e\u7d20\u6674\u3089\u3057\u3044\u4f8b\u3067\u3059 <\/span><i><span style=\"font-weight: 400;\">\u6b63\u3057\u304f\u884c\u308f\u308c\u307e\u3057\u305f\u3002<\/span><\/i><span style=\"font-weight: 400;\"> \u5546\u54c1\u3092\u7167\u3089\u3059\u305f\u3081\u306b\u30d4\u30f3\u30e9\u30a4\u30c8\u3092\u4f7f\u7528\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30de\u30eb\u30c1\u30ab\u30e9\u30fc\u306e\u7167\u660e\u3092\u4f7f\u7528\u3057\u3066\u5370\u8c61\u7684\u306a\u904a\u3073\u5fc3\u306e\u3042\u308b\u52b9\u679c\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/Bt2r5apBSQc\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/Bt2r5apBSQc\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 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C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">\u3053\u306e\u6295\u7a3f\u3092Instagram\u3067\u898b\u308b<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/Bt2r5apBSQc\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Licht Kunst Licht AG (@lichtkunstlicht) \u304c\u5171\u6709\u3059\u308b\u6295\u7a3f<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-distracting-signage\"><strong>2. \u6c17\u3092\u6563\u3089\u3059\u770b\u677f <\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u5e97\u5185\u306e\u770b\u677f\u306f\u4e0d\u53ef\u6b20\u3067\u3059\u304c\u3001\u5546\u54c1\u304b\u3089\u6ce8\u610f\u3092\u305d\u3089\u3059\u307b\u3069\u5f37\u5f15\u306a\u3082\u306e\u3067\u3042\u3063\u3066\u306f\u306a\u308a\u307e\u305b\u3093\u3002 <a href=\"https:\/\/merit-display.com\/retail-display-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">16%\u306e\u8a08\u753b\u5916\u8cfc\u5165\u306f\u5e97\u5185\u5e83\u544a\u3084\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u306b\u3088\u3063\u3066\u4fc3\u9032\u3055\u308c\u3066\u3044\u308b<\/a>\u770b\u677f\u304c\u591a\u3059\u304e\u308b\u3068\u3001\u5e97\u8217\u304c\u96d1\u7136\u3068\u3057\u305f\u5370\u8c61\u306b\u306a\u308a\u3001\u5728\u5eab\u304c\u5b89\u3063\u307d\u304f\u898b\u3048\u3001\u9867\u5ba2\u304c\u5546\u54c1\u306b\u89e6\u308c\u306b\u304f\u3044\u7a7a\u9593\u304c\u3067\u304d\u3066\u3057\u307e\u3046\u306a\u3069\u3001\u60aa\u5f71\u97ff\u304c\u51fa\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002 <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u3042\u3089\u3086\u308b\u65b9\u5411\u304b\u3089\u770b\u677f\u304c\u6d74\u3073\u305b\u3089\u308c\u308b\u3068\u3001\u5c0f\u58f2\u696d\u8005\u306b\u6c17\u304c\u6563\u3063\u3066\u60aa\u8da3\u5473\u306a\u5370\u8c61\u3092\u4e0e\u3048\u308b\u305f\u3081\u3001\u770b\u677f\u306e\u904e\u5270\u306a\u4f7f\u7528\u306f\u907f\u3051\u3066\u304f\u3060\u3055\u3044\u3002\u5e97\u5185\u306e\u770b\u677f\u306f\u3001\u9867\u5ba2\u3092\u5727\u5012\u3059\u308b\u305f\u3081\u3067\u306f\u306a\u304f\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u3092\u5f37\u5316\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u826f\u3044\u30d9\u30b9\u30c8 \u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306f\u3001\u7c21\u6f54\u3067\u592a\u5b57\u3067\u3001\u3059\u3079\u3066\u540c\u3058\u898b\u51fa\u3057\u30d5\u30a9\u30f3\u30c8\u306e\u6a19\u8b58\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3059 (\u3053\u3053\u3067\u91cd\u8981\u306a\u3053\u3068\u306f\u3001\u5c4b\u5916\u304a\u3088\u3073\u7a93\u306e\u6a19\u8b58\u306f\u3001\u5e97\u5185\u306e\u6a19\u8b58\u3068\u540c\u3058\u30d5\u30a9\u30f3\u30c8\u3067\u3042\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u5927\u80c6\u3067\u6c17\u3065\u304d\u3084\u3059\u3044\u3053\u3068\u306f\u3001\u307e\u3060\u9053\u306e\u308a\u3067\u3059\u3002) <\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-large has-lightbox\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"366\" data-attachment-id=\"62849\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/how-to-become-a-district-manager-and-what-you-need-to-succeed-in-the-role\/bindy-statment_linkedin-single-image-ad-1200-x-627-4\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?fit=1201%2C628&amp;ssl=1\" data-orig-size=\"1201,628\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Bindy-Statment_Linkedin &amp;#8211; Single Image Ad &amp;#8211; 1200 x 627 &amp;#8211; 4\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?fit=700%2C366&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4-1024x535.png?resize=700%2C366&#038;ssl=1\" alt=\"\" class=\"wp-image-62849\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?resize=1024%2C535&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?resize=768%2C402&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?resize=700%2C366&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?resize=765%2C400&amp;ssl=1 765w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-Statment_Linkedin-Single-Image-Ad-1200-x-627-4.png?w=1201&amp;ssl=1 1201w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u305d\u3057\u3066\u3001\u3053\u3053\u306b\u30d7\u30ed\u306e\u30d2\u30f3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002\u82b8\u8853\u3084\u66f8\u9053\u306e\u624d\u80fd\u304c\u306a\u3044\u9650\u308a\u3001\u624b\u66f8\u304d\u306e\u770b\u677f\u306f\u30d7\u30ed\u3089\u3057\u304f\u306a\u3044\u3088\u3046\u306b\u898b\u3048\u308b\u306e\u3067\u907f\u3051\u3066\u304f\u3060\u3055\u3044\u3002\u30d7\u30ed\u306e\u30b5\u30a4\u30cd\u30fc\u30b8\u3078\u306e\u5c11\u984d\u306e\u6295\u8cc7\u306f\u3001\u307e\u3068\u307e\u308a\u306e\u3042\u308b\u5feb\u9069\u306a\u5e97\u5185\u74b0\u5883\u3092\u63d0\u793a\u3059\u308b\u306e\u306b\u5927\u3044\u306b\u5f79\u7acb\u3061\u307e\u3059. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3-crowded-display-shelves\"><strong>3.\u6df7\u96d1\u3057\u305f\u9673\u5217\u68da<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u5e97\u8217\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u3067\u7279\u5b9a\u306e\u88fd\u54c1\u306b\u3069\u308c\u3060\u3051\u306e\u30b9\u30da\u30fc\u30b9\u3092\u4e0e\u3048\u308b\u304b\u306b\u3088\u3063\u3066\u3001\u9867\u5ba2\u304c\u305d\u306e\u88fd\u54c1\u3092\u3069\u306e\u7a0b\u5ea6\u4fa1\u5024\u304c\u3042\u308b\u3068\u8a8d\u8b58\u3059\u308b\u304b\u304c\u6c7a\u307e\u308a\u307e\u3059\u3002\u8003\u3048\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002\u9ad8\u7d1a\u54c1\u306f\u3001\u3057\u3070\u3057\u3070\u30c6\u30fc\u30d6\u30eb\u306e\u4e0a\u306b\u7f6e\u304b\u308c\u308b\u304b\u3001\u72ec\u81ea\u306e\u30b1\u30fc\u30b9\u306b\u7f6e\u304b\u308c\u307e\u3059\u3002\u4e00\u65b9\u3001\u30d0\u30fc\u30b2\u30f3 \u30d3\u30f3\u306e\u88fd\u54c1\u306f\u3001\u9867\u5ba2\u304c\u81ea\u5206\u306e\u6642\u9593\u306b\u4e26\u3079\u66ff\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u3001\u304e\u3063\u3057\u308a\u8a70\u3081\u8fbc\u307e\u308c\u3066\u3044\u307e\u3059\u3002 <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u30b9\u30da\u30fc\u30b9\u306f\u4fa1\u5024\u3092\u610f\u5473\u3059\u308b\u305f\u3081\u3001\u904e\u5ea6\u306b\u5bc6\u96c6\u3057\u305f\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u307b\u3069\u3001\u88fd\u54c1\u306e\u4fa1\u5024\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u306e\u8a8d\u8b58\u3092\u640d\u306a\u3046\u3082\u306e\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u3059\u3079\u3066\u306e\u5728\u5eab\u3092 1 \u3064\u306e\u68da\u306b\u307e\u3068\u3081\u3066\u8a70\u3081\u8fbc\u3080\u306e\u3067\u306f\u306a\u304f\u3001\u5404\u30a2\u30a4\u30c6\u30e0\u304c\u6210\u529f\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u30b9\u30da\u30fc\u30b9\u3001\u7167\u660e\u3001\u30bb\u30c3\u30c8\u30a2\u30c3\u30d7\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u5546\u54c1\u306b\u6295\u8cc7\u3059\u308b\u4fa1\u5024\u304c\u3042\u308b\u3053\u3068\u3092\u9867\u5ba2\u306b\u793a\u3057\u307e\u3059\u3002\u5229\u76ca\u7387\u306e\u9ad8\u3044\u5546\u54c1\u3092\u5e97\u8217\u306e\u524d\u9762\u3001\u4e2d\u592e\u3001\u304a\u3088\u3073\u5e83\u3005\u3068\u3057\u305f\u5834\u6240\u306b\u914d\u7f6e\u3057\u3001\u6b8b\u308a\u306e\u5728\u5eab\u3092\u90e8\u9580\u3054\u3068\u306b\u30b0\u30eb\u30fc\u30d7\u5316\u3057\u3066\u3001\u9867\u5ba2\u304c\u5e38\u306b\u9069\u5207\u306a\u88fd\u54c1\u3092\u6700\u5c0f\u9650\u306e\u6642\u9593\u3067\u898b\u3064\u3051\u3089\u308c\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002 <\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"583\" data-attachment-id=\"63989\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/dirty_clothes-o\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?fit=900%2C750&amp;ssl=1\" data-orig-size=\"900,750\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Dirty_Clothes-o\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?fit=700%2C583&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?resize=700%2C583&#038;ssl=1\" alt=\"\" class=\"wp-image-63989\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?w=900&amp;ssl=1 900w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?resize=300%2C250&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?resize=768%2C640&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?resize=14%2C12&amp;ssl=1 14w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?resize=700%2C583&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/09\/Dirty_Clothes-o.png?resize=480%2C400&amp;ssl=1 480w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-dirty-testers\"><strong>4. \u6c5a\u308c\u305f\u30c6\u30b9\u30bf\u30fc<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u9867\u5ba2\u306f <a href=\"https:\/\/www.contravision.com\/visual-merchandising-stats\/\" target=\"_blank\" rel=\"noreferrer noopener\">40%<\/a> \u4e00\u5ea6\u88fd\u54c1\u3092\u8a66\u3057\u305f\u3089\u3001\u8cfc\u5165\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059 <\/span>\u89e6\u899a\u4f53\u9a13 <span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u3060\u304b\u3089\u3068\u8a00\u3063\u3066\u3001\u30ad\u30e3\u30c3\u30b7\u30e5\u30e9\u30c3\u30d7\u306e\u8fd1\u304f\u306b\u30c6\u30b9\u30bf\u30fc\u30b9\u30bf\u30f3\u30c9\u3092\u8a2d\u7f6e\u3057\u3066\u3001\u4f55\u65e5\u3082\u5fd8\u308c\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093.\u30c6\u30b9\u30bf\u30fc\u306e\u5165\u624b\u53ef\u80fd\u6027\u3068\u5916\u89b3\u306f\u3001\u8ca9\u58f2\u3092\u5de6\u53f3\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u3001\u30c6\u30b9\u30bf\u30fc\u306f\u9867\u5ba2\u306b\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u305f\u3081\u306b\u885b\u751f\u7684\u3067\u307b\u3053\u308a\u306e\u306a\u3044\u3082\u306e\u3067\u3042\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059.\u3053\u308c\u306f\u30ed\u30fc\u30b7\u30e7\u30f3\u3084\u5316\u7ca7\u54c1\u3060\u3051\u306b\u5f53\u3066\u306f\u307e\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3059\u3079\u3066\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u306f\u3001\u9867\u5ba2\u304c\u88fd\u54c1\u3068\u5bfe\u8a71\u3059\u308b\u3088\u3046\u306b\u8a98\u5c0e\u3059\u308b\u305f\u3081\u306b\u3001\u304d\u308c\u3044\u3067\u30a2\u30af\u30bb\u30b9\u3057\u3084\u3059\u3044\u3082\u306e\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u5404\u30c6\u30b9\u30bf\u30fc\u306b\u9069\u5207\u306a\u4f7f\u3044\u6368\u3066\u30a2\u30d7\u30ea\u30b1\u30fc\u30bf\u30fc\u3068\u3001\u4f7f\u7528\u5f8c\u306b\u30a2\u30d7\u30ea\u30b1\u30fc\u30bf\u30fc\u3092\u6368\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304f\u305a\u304b\u3054\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u9867\u5ba2\u306b\u88fd\u54c1\u306e\u30bf\u30c3\u30c1\u30c6\u30b9\u30c8\u3092\u884c\u3046\u3088\u3046\u306b\u52e7\u3081\u307e\u3059\u3002\u30c6\u30b9\u30bf\u30fc\u30a8\u30ea\u30a2\u3092\u5b9a\u671f\u7684\u306b\u6e05\u6383\u3057\u3001\u8cb7\u3044\u7269\u5ba2\u306b\u5546\u54c1\u3068\u3084\u308a\u53d6\u308a\u3059\u308b\u3088\u3046\u8aac\u5f97\u3059\u308b\u3088\u3046\u306b\u5f93\u696d\u54e1\u3092\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3057\u3066\u304f\u3060\u3055\u3044\u3002 <\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"468\" data-attachment-id=\"62692\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/5-retail-merchandising-mistakes-that-are-killing-your-sales\/shutterstock_1722273808\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?fit=1920%2C1282&amp;ssl=1\" data-orig-size=\"1920,1282\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"shutterstock_1722273808\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?fit=700%2C468&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=700%2C468&#038;ssl=1\" alt=\"\" class=\"wp-image-62692\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=1024%2C684&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=768%2C513&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=1536%2C1026&amp;ssl=1 1536w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=18%2C12&amp;ssl=1 18w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=1200%2C801&amp;ssl=1 1200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=700%2C467&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=900%2C600&amp;ssl=1 900w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?resize=599%2C400&amp;ssl=1 599w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?w=1920&amp;ssl=1 1920w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/06\/shutterstock_1722273808.jpg?w=1400&amp;ssl=1 1400w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption class=\"wp-element-caption\">\u5199\u771f\u63d0\u4f9b: \u30b7\u30e3\u30c3\u30bf\u30fc\u30b9\u30c8\u30c3\u30af<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5-creating-uninspired-displays\"><strong>5. \u5e73\u51e1\u306a\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u3092\u4f5c\u6210\u3059\u308b<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u3053\u308c\u307e\u3067\u3068\u540c\u3058\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u6226\u7565\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u3042\u306a\u305f\u306e\u5e97\u8217\u306f\u30dc\u30fc\u30ea\u30f3\u30b0\u30d3\u30eb\u3078\u306e\u9ad8\u901f\u8eca\u7dda\u306b\u7f6e\u304b\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u3001\u8cb7\u3044\u7269\u5ba2\u304c\u3042\u306a\u305f\u306e\u5e97\u8217\u306b\u7acb\u3061\u5bc4\u308b\u7406\u7531\u306f\u307e\u3059\u307e\u3059\u5c11\u306a\u304f\u306a\u308a\u307e\u3059\u3002\u5c0f\u58f2\u5c02\u9580\u5bb6 <a href=\"https:\/\/www.linkedin.com\/in\/neilretail\/?originalSubdomain=uk\" target=\"_blank\" rel=\"noopener noreferrer\">\u30cb\u30fc\u30eb\u30fb\u30b5\u30f3\u30c0\u30fc\u30b9<\/a> 2018 \u5e74 12 \u6708\u306b\u4e00\u9023\u306e\u30c4\u30a4\u30fc\u30c8\u3067\u6700\u3082\u3088\u304f\u8a00\u3063\u305f. <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u300c\u4e3b\u6d41\u306e\u5e97\u8217\u306e\u5927\u534a\u306f\u523a\u6fc0\u306e\u5c11\u306a\u3044\u5834\u6240\u3067\u3059\u300d <\/span><a href=\"https:\/\/twitter.com\/NeilRetail\/status\/1079786580230004736\" target=\"_blank\" rel=\"noopener noreferrer\">\u5f7c\u304c\u66f8\u304d\u307e\u3057\u305f<\/a><span style=\"font-weight: 400;\">. \u300c\u826f\u3044\u30e2\u30fc\u30eb\u3067\u3042\u3063\u3066\u3082\u3001\u610f\u6c17\u6d88\u6c88\u3057\u3001\u9670\u9b31\u306a\u3082\u306e\u3067\u3059\u3002\u6295\u8cc7\u304c\u8457\u3057\u304f\u4e0d\u8db3\u3057\u3066\u3044\u308b\u3002\u5f7c\u3089\u306f\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u6b20\u3044\u3066\u3044\u307e\u3059\u3002\u4eba\u3005\u304c\u8a2a\u308c\u308b\u7406\u7531\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u300d<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/twitter.com\/NeilRetail\/status\/1079786580230004736\" target=\"_blank\" rel=\"noopener noreferrer\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"587\" height=\"840\" data-attachment-id=\"5687\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/image-13\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/02\/image-13.jpg?fit=587%2C840&amp;ssl=1\" data-orig-size=\"587,840\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Image 13\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/02\/image-13.jpg?fit=587%2C840&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/02\/image-13.jpg?resize=587%2C840&#038;ssl=1\" alt=\"\u753b\u50cf13\" class=\"wp-image-5687\"\/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u30b5\u30f3\u30c0\u30fc\u30b9\u306f\u7d20\u6674\u3089\u3057\u3044\u70b9\u3092\u6319\u3052\u3066\u3044\u307e\u3059\u3002\u4eba\u3005\u304c\u30d9\u30c3\u30c9\u3001\u30bd\u30d5\u30a1\u3001\u307e\u305f\u306f\u6bce\u65e5\u306e\u901a\u52e4\u4e2d\u306b\u8cb7\u3044\u7269\u3092\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u6642\u4ee3\u3067\u306f\u3001\u8d77\u304d\u3066\u5e97\u306b\u884c\u304f\u8aac\u5f97\u529b\u306e\u3042\u308b\u7406\u7531\u3092\u9867\u5ba2\u306b\u63d0\u4f9b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u3053\u308c\u306b\u306f\u5c0f\u58f2\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e\u53d6\u308a\u7d44\u307f\u304c\u5927\u304d\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u30dd\u30c3\u30d7\u306a\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u3092\u4f5c\u6210\u3057\u3066\u30b2\u30fc\u30e0\u3092\u5f37\u5316\u3057\u3066\u304f\u3060\u3055\u3044\u3002 <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u305d\u308c\u3092\u884c\u3046\u65b9\u6cd5\u306b\u3064\u3044\u3066\u306e\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u304c\u5fc5\u8981\u3067\u3059\u304b?\u79c1\u305f\u3061\u306e\u6295\u7a3f <\/span><a href=\"https:\/\/blog.bindy.com\/ja\/%e3%83%93%e3%82%b8%e3%83%a5%e3%82%a2%e3%83%ab%e3%83%9e%e3%83%bc%e3%83%81%e3%83%a3%e3%83%b3%e3%83%80%e3%82%a4%e3%82%b8%e3%83%b3%e3%82%b0%e3%82%92%e6%b4%bb%e7%94%a8%e3%81%97%e3%81%a6%e3%82%bd%e3%83%bc\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram\u306b\u3075\u3055\u308f\u3057\u3044\u5c0f\u58f2\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4<\/a><span style=\"font-weight: 400;\"> \u958b\u59cb\u3059\u308b\u306e\u306b\u6700\u9069\u306a\u5834\u6240\u3067\u3059\u3002 <\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/bindy.com\/business\/merchandising\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"58783\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/visual-merchandising-checklist\/bindy-statment-ads_top-secret-button-ad-1080x1080-03\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?fit=1080%2C1080&amp;ssl=1\" data-orig-size=\"1080,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Stop leaving money on the table with poorly executed merchandising\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=700%2C700&#038;ssl=1\" alt=\"\u4e0d\u5341\u5206\u306a\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u3067\u30c6\u30fc\u30d6\u30eb\u306b\u304a\u91d1\u3092\u6b8b\u3059\u306e\u306f\u3084\u3081\u307e\u3057\u3087\u3046\" class=\"wp-image-58783\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=800%2C800&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=700%2C700&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=50%2C50&amp;ssl=1 50w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?w=1080&amp;ssl=1 1080w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"retail-merchandising-mistake-the-bottom-line\">\u5c0f\u58f2\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e\u9593\u9055\u3044: <strong>\u7d50\u8ad6<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e\u6700\u7d42\u7684\u306a\u76ee\u6a19\u306f\u3001\u88fd\u54c1\u3092\u9867\u5ba2\u306e\u624b\u306b\u5c4a\u3051\u308b\u3053\u3068\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u305d\u308c\u305e\u308c\u306e\u30e6\u30cb\u30fc\u30af\u306a\u30a2\u30a4\u30c6\u30e0\u304c\u8f1d\u304f\u3088\u3046\u306a\u65b9\u6cd5\u3067\u88fd\u54c1\u3092\u5c55\u793a\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u88fd\u54c1\u3092\u76ee\u7acb\u305f\u305b\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u7167\u660e\u3068\u30b9\u30da\u30fc\u30b9\u3092\u78ba\u4fdd\u3057\u3001\u4e0d\u8981\u306a\u770b\u677f\u3092\u6700\u5c0f\u9650\u306b\u6291\u3048\u3001\u5e97\u8217\u5185\u306e\u7269\u3092\u6e05\u6f54\u3067\u30a2\u30af\u30bb\u30b9\u3057\u3084\u3059\u3044\u72b6\u614b\u306b\u4fdd\u3064\u3053\u3068\u3067\u3001\u4e00\u822c\u7684\u306a\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e\u30b9\u30ca\u30d5\u30b9\u3092\u56de\u907f\u3057\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8457\u8005\u306b\u3064\u3044\u3066\uff1a<\/p>\n\n\n\n<div>\n<figure><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"1994\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/francesanicasio\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?fit=1920%2C1920&amp;ssl=1\" data-orig-size=\"1920,1920\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"francesanicasio\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?fit=700%2C700&amp;ssl=1\" class=\"wp-image-1994 alignleft\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?resize=167%2C167&#038;ssl=1\" alt=\"\u30d5\u30e9\u30f3\u30bb\u30b5\u30cb\u30ab\u30b7\u30aa\" width=\"167\" height=\"167\"><\/figure><div><i><\/i><em><a href=\"https:\/\/www.linkedin.com\/in\/francescanicasio\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30d5\u30e9\u30f3\u30c1\u30a7\u30b9\u30ab\u30fb\u30cb\u30ab\u30b7\u30aa<\/a>&nbsp;\u30d5\u30ea\u30fc\u30e9\u30f3\u30b9\u306e\u30e9\u30a4\u30bf\u30fc\u517c\u30b3\u30f3\u30c6\u30f3\u30c4\u30b9\u30c8\u30e9\u30c6\u30b8\u30b9\u30c8\u3067\u3001\u5c0f\u58f2\u696d\u8005\u304c\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u3001\u9867\u5ba2\u30b5\u30fc\u30d3\u30b9\u3092\u6539\u5584\u3057\u3001\u5168\u4f53\u7684\u306b\u512a\u308c\u305f\u5c0f\u58f2\u696d\u8005\u306b\u306a\u308b\u305f\u3081\u306b\u5f79\u7acb\u3064\u5c0f\u58f2\u30c8\u30ec\u30f3\u30c9\u3084\u30d2\u30f3\u30c8\u306b\u3064\u3044\u3066\u57f7\u7b46\u3059\u308b\u3053\u3068\u306b\u5c02\u5ff5\u3057\u3066\u3044\u307e\u3059\u3002<\/em><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u304a\u5ba2\u69d8\u304c\u5e97\u8217\u306b\u5165\u3063\u3066\u304f\u308b\u3068\u304d\u306b\u611f\u3058\u308b\u3082\u306e\u306f\u3059\u3079\u3066\u3001\u5c0f\u58f2\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e\u7bc4\u7587\u306b\u5165\u308a\u307e\u3059\u3002\u30a6\u30a3\u30f3\u30c9\u30a6\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u306e\u5916\u89b3\u304b\u3089\u3001\u30ec\u30b8\u3067\u306e POS \u30b7\u30b9\u30c6\u30e0\u3067\u306e\u304a\u5ba2\u69d8\u306e\u4f53\u9a13\u307e\u3067\u3002\u9069\u5207\u306a\u65b9\u6cd5\u3067\u5546\u54c1\u3092\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u3059\u308b\u3053\u3068\u3067\u3001\u5e97\u8217\u5168\u4f53\u3067\u5ba2\u8db3\u3092\u7dad\u6301\u3057\u3001\u5728\u5eab\u306e\u53ef\u8996\u6027\u3092\u6700\u5927\u9650\u306b\u9ad8\u3081\u3001\u300c\u305f\u3060\u898b\u3066\u3044\u308b\u3060\u3051\u300d\u306e\u304a\u5ba2\u69d8\u3092\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u5909\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u5c0f\u58f2\u30d3\u30b8\u30cd\u30b9\u3092\u6210\u529f\u3055\u305b\u308b\u306b\u306f\u3001\u5e97\u5185\u306e\u5ba2\u8db3\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u9003\u3059\u539f\u56e0\u3068\u306a\u308b\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306eNG\u884c\u70ba\u3092\u907f\u3051\u308b\u65b9\u6cd5\u3092\u77e5\u3063\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u5c0f\u58f2\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e\u6700\u3082\u4e00\u822c\u7684\u3067\u3001\u6700\u3082\u58ca\u6ec5\u7684\u306a\u30df\u30b9\u306e\u3044\u304f\u3064\u304b\u306b\u5149\u3092\u5f53\u3066\u3066\u307f\u307e\u3057\u3087\u3046... <a href=\"https:\/\/blog.bindy.com\/ja\/5-retail-merchandising-mistakes-that-are-killing-your-sales\/\" class=\"more-link\">\u8aad\u307f\u7d9a\u3051\u3066 <span class=\"screen-reader-text\">\u8ca9\u58f2\u3092\u53f0\u7121\u3057\u306b\u3057\u3066\u3044\u308b\u5c0f\u58f2\u30de\u30fc\u30c1\u30e3\u30f3\u30c0\u30a4\u30b8\u30f3\u30b0\u306e 5 \u3064\u306e\u9593\u9055\u3044<\/span> <span class=\"meta-nav\">\u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":11030,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[49417],"tags":[677173885,677173883,9869044,677174120,677174057,677174105,677173915,677174121],"class_list":["post-5682","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-merchandising","tag-merchandising","tag-retail","tag-retail-displays","tag-retail-merchandising-mistakes","tag-retail-merchandising-tips","tag-retail-problems","tag-retail-solutions","tag-visual-merchandising"],"yoast_head":"<!-- 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