{"id":3194,"date":"2021-10-26T15:15:54","date_gmt":"2021-10-26T20:15:54","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=3194"},"modified":"2025-09-05T08:30:10","modified_gmt":"2025-09-05T12:30:10","slug":"%e3%83%9a%e3%83%83%e3%83%88%e3%82%b1%e3%82%a2%e6%a5%ad%e7%95%8c%e3%82%92%e6%8e%a8%e9%80%b2%e3%81%99%e3%82%8b6%e3%81%a4%e3%81%ae%e3%83%88%e3%83%ac%e3%83%b3%e3%83%89","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/ja\/6-trends-propelling-the-pet-care-industry\/","title":{"rendered":"\u30da\u30c3\u30c8\u30b1\u30a2\u696d\u754c\u3092\u63a8\u9032\u3059\u308b 6 \u3064\u306e\u30c8\u30ec\u30f3\u30c9"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u90ca\u5916\u3084\u90fd\u5e02\u90e8\u3067\u306f\u30da\u30c3\u30c8\u306e\u98fc\u80b2\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002\u5c02\u9580\u5bb6\u306e\u63a8\u5b9a\u306b\u3088\u308b\u3068\u3001\u7c73\u56fd\u306e\u4e16\u5e2f\u306e60%+\u4ee5\u4e0a\u304c\u5c11\u306a\u304f\u3068\u30821\u5339\u306e\u30da\u30c3\u30c8\u3092\u98fc\u3063\u3066\u3044\u307e\u3059\u3002\u7c73\u56fd\u306e\u30da\u30c3\u30c8\u7523\u696d\u306f\u3001 <a href=\"https:\/\/www.americanpetproducts.org\/press_industrytrends.asp\" target=\"_blank\" rel=\"noreferrer noopener\">$1,368\u5104<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fido \u306b\u95a2\u9023\u3059\u308b\u3059\u3079\u3066\u306e\u53ce\u76ca\u306e\u6210\u9577\u3092\u5f8c\u62bc\u3057\u3057\u3066\u3044\u308b\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u77e5\u308a\u305f\u3044\u5834\u5408\u306f\u3001\u4ee5\u4e0b\u306e\u6982\u8981\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-humanization-or-pets-are-family\">1.\u4eba\u9593\u5316\u307e\u305f\u306f\u300c\u30da\u30c3\u30c8\u306f\u5bb6\u65cf\u300d<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u6a5f\u80fd\u7684\u306a\u76ee\u7684\u3067\u30da\u30c3\u30c8\u3092\u98fc\u3046\u98fc\u3044\u4e3b\u306f\u307e\u3059\u307e\u3059\u5c11\u306a\u304f\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059\uff08\u30cd\u30ba\u30df\u306e\u6570\u3092\u7ba1\u7406\u3059\u308b\u756a\u72ac\u3084\u7d0d\u5c4b\u306e\u732b\u3092\u601d\u3044\u6d6e\u304b\u3079\u3066\u304f\u3060\u3055\u3044\uff09\u3002\u30d5\u30a9\u30fc\u30c1\u30e5\u30f3\u304c\u5b9f\u65bd\u3057\u305f\u4e16\u8ad6\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001 <a href=\"http:\/\/fortune.com\/2016\/09\/07\/pets-are-basically-people\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30da\u30c3\u30c8\u6240\u6709\u8005\u306e 76%<\/a> \u30da\u30c3\u30c8\u3092\u5bb6\u65cf\u306e\u4e00\u54e1\u3068\u8003\u3048\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u306f\u3001\u30da\u30c3\u30c8\u306e\u98fc\u3044\u4e3b\u304c\u30da\u30c3\u30c8\u306e\u57fa\u672c\u7684\u306a\u30cb\u30fc\u30ba\u3060\u3051\u3092\u6e80\u305f\u305d\u3046\u3068\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u30da\u30c3\u30c8\u306b\u6700\u9ad8\u306e\u3082\u306e\u3092\u63d0\u4f9b\u3057\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059: \u30aa\u30fc\u30ac\u30cb\u30c3\u30af \u30d5\u30fc\u30c9\u3001\u30ca\u30c1\u30e5\u30e9\u30eb \u30b1\u30a2\u88fd\u54c1\u3001\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3001\u30b0\u30eb\u30fc\u30df\u30f3\u30b0\u3001\u304a\u3088\u3073\u533b\u7642\u30b5\u30fc\u30d3\u30b9\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30da\u30c3\u30c8\u306e\u4eba\u9593\u5316\u306f\u3001\u4ee5\u524d\u306f 2 \u672c\u8db3\u306e\u52d5\u7269\u306b\u9650\u3089\u308c\u3066\u3044\u305f\u7d4c\u9a13\u3092\u30014 \u672c\u8db3\u306e\u30da\u30c3\u30c8\u306b\u559c\u3093\u3067\u63d0\u4f9b\u3059\u308b\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u7206\u767a\u7684\u306a\u5897\u52a0\u306b\u76f8\u5f53\u3057\u307e\u3059\u3002 <a href=\"http:\/\/fortune.com\/2016\/08\/17\/dog-versions-of-startups\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5c0f\u58f2\u696d\u8005\u306f\u6ce8\u610f\u3092\u6255\u3063\u3066\u3044\u307e\u3059<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone wp-image-3260 size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"293\" data-attachment-id=\"3260\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/casper-dog\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/08\/casper-dog.jpg?fit=1055%2C442&amp;ssl=1\" data-orig-size=\"1055,442\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Chelica&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1504108199&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Casper dog\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/08\/casper-dog.jpg?fit=700%2C293&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/08\/casper-dog.jpg?resize=700%2C293&#038;ssl=1\" alt=\"\u30ad\u30e3\u30b9\u30d1\u30fc\u72ac\" class=\"wp-image-3260\"\/><figcaption class=\"wp-element-caption\">\u753b\u50cf\u30af\u30ec\u30b8\u30c3\u30c8: <a href=\"https:\/\/casper.com\/ca\/en\/dog-beds\/?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=&amp;utm_content=CAN_&amp;utm_term=lower&amp;gclsrc=aw.ds&amp;&amp;gclid=CjwKCAjw88v3BRBFEiwApwLevZN-dtnHg2Q_jreJcZ6Gv6wAp3Ia2jZSpHkBf3FpcUxnevgwp3gvVhoCbAAQAvD_BwE&amp;gclsrc=aw.ds\" target=\"_blank\" rel=\"noopener noreferrer\">casper.com<\/a><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u304b\u3089\u6d88\u8cbb\u8005\u3078\u306e\u30de\u30c3\u30c8\u30ec\u30b9\u30d6\u30e9\u30f3\u30c9 <a href=\"https:\/\/casper.com\/ca\/en\/dog-beds\/?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=S.CA-6-Brand-Casper-Dog-Bed-Exact&amp;utm_content=sitelink&amp;utm_term=Casper-Dog-Mattress&amp;cvosrc=ppc.google.casper%20dog%20bed&amp;cvo_campaign=S.CA-6-Brand-Casper-Dog-Bed-Exact&amp;cvo_crid=193290203913&amp;Matchtype=e&amp;cvo_device=c&amp;cvo_position=1t1&amp;cvo_network=g&amp;cvo_adgroup=32260641016\" target=\"_blank\" rel=\"noopener noreferrer\">\u30ad\u30e3\u30b9\u30d1\u30fc<\/a> \u300c\u72ac\u306e\u884c\u52d5\u306b\u5408\u308f\u305b\u3066\u8a2d\u8a08\u3055\u308c\u305f\u300d\u30de\u30c3\u30c8\u30ec\u30b9\u3092\u8a2d\u8a08\u3057\u307e\u3057\u305f\u3002 3\u3064\u306e\u30b5\u30a4\u30ba\uff08\u5c0f\u3001\u4e2d\u3001\u5927\uff09\u30683\u3064\u306e\u8272\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u305d\u3057\u3066\u3001\u5f7c\u3089\u306f\u5bb6\u65cf\u306e\u4e00\u54e1\u3067\u3042\u308b\u305f\u3081\u3001\u4f11\u65e5\u306e\u8cb7\u3044\u7269\u30ea\u30b9\u30c8\u306b\u4ed6\u306e\u3059\u3079\u3066\u306e\u5bb6\u65cf\u306e\u540d\u524d\u3068\u4e26\u3093\u3067 Fluffy \u306e\u540d\u524d\u3092\u898b\u3064\u3051\u308b\u3053\u3068\u306f\u73cd\u3057\u304f\u3042\u308a\u307e\u305b\u3093. <a href=\"http:\/\/www.express.co.uk\/news\/nature\/744381\/Pet-Christmas-present-dog-cat-spend-amount-money-presents\" target=\"_blank\" rel=\"noopener noreferrer\">80\u30d1\u30fc\u30bb\u30f3\u30c8<\/a> \u30a4\u30ae\u30ea\u30b9\u306e\u30da\u30c3\u30c8\u6240\u6709\u8005\u306e 4 \u4eba\u304c\u3001\u81ea\u5206\u306e\u30da\u30c3\u30c8\u3092\u30db\u30ea\u30c7\u30fc \u30ae\u30d5\u30c8\u3068\u3057\u3066\u8d08\u308a\u307e\u3057\u305f\u3002 1,000 \u4eba\u306e\u30da\u30c3\u30c8\u6240\u6709\u8005\u3092\u5bfe\u8c61\u3068\u3057\u305f\u7c73\u56fd\u306e\u8abf\u67fb\u3067\u306f\u3001 <a href=\"http:\/\/www.nydailynews.com\/life-style\/survey-95-pet-owners-bought-xmas-gifts-article-1.2438835\" target=\"_blank\" rel=\"noopener noreferrer\">95%<\/a> \u306f\u3001\u4f11\u6687\u4e2d\u306b\u30da\u30c3\u30c8\u3078\u306e\u30d7\u30ec\u30bc\u30f3\u30c8\u3092\u8cfc\u5165\u3057\u305f\u3053\u3068\u3092\u660e\u3089\u304b\u306b\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/B6eND8WpXYt\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B6eND8WpXYt\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 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C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">\u3053\u306e\u6295\u7a3f\u3092Instagram\u3067\u898b\u308b<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/B6eND8WpXYt\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Petstock (@petstock_australia) \u304c\u30b7\u30a7\u30a2\u3057\u305f\u6295\u7a3f<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-millennials-are-choosing-fur-babies\">2. \u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u306f\u6bdb\u76ae\u306e\u8d64\u3061\u3083\u3093\u3092\u9078\u3093\u3067\u3044\u308b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u307e\u3063\u305f\u304f\u305d\u3046\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u304c\u7d50\u5a5a\u3068\u5b50\u4f9b\u3092\u9045\u3089\u305b\u308b\u50be\u5411\u304c\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u306f\u3001\u591a\u304f\u306e\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u304c\u4ea4\u969b\u76f8\u624b\u3068\u3057\u3066\u6bdb\u3080\u304f\u3058\u3083\u3089\u306e\u53cb\u9054\u3092\u63a2\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002\u900f\u660e\u6027\u3068\u6301\u7d9a\u53ef\u80fd\u6027\u3092\u4fc3\u9032\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u3092\u597d\u3080\u8cb7\u3044\u7269\u5ba2\u306e\u50be\u5411<a href=\"https:\/\/www.purina.com\/better-with-pets\/8-ways-millennials-are-defining-pet-ownership#\/top-rich-text)\" target=\"_blank\" rel=\"noopener noreferrer\"> \u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u306e\u8cb7\u3044\u7269\u65b9\u6cd5\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b<\/a> \u30da\u30c3\u30c8\u306e\u30d5\u30fc\u30c9\u3084\u30b1\u30a2\u88fd\u54c1\u306b\u3002\u3053\u308c\u3089\u306e\u82e5\u3044\u5c02\u9580\u5bb6\u306f\u3001\u53ef\u51e6\u5206\u6240\u5f97\u306e\u591a\u304f\u3092\u81ea\u7136\u7531\u6765\u306e\u6709\u6a5f\u98df\u54c1\u3084\u88fd\u54c1\u306b\u8cbb\u3084\u3059\u3053\u3068\u3092\u53ad\u3044\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">CPG \u306e\u30d2\u30f3\u30c8: \u30d6\u30e9\u30f3\u30c9\u306b\u3053\u308c\u3089\u306e\u7279\u5fb4 (\u6301\u7d9a\u53ef\u80fd\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u3001\u30ca\u30c1\u30e5\u30e9\u30eb) \u304c\u3042\u308b\u5834\u5408\u306f\u3001\u5fc5\u305a\u6b21\u306e\u65b9\u6cd5\u3067\u6d88\u8cbb\u8005\u306b\u77e5\u3089\u305b\u3066\u304f\u3060\u3055\u3044\u3002 <a href=\"https:\/\/blog.bindy.com\/ja\/5-%e3%83%96%e3%83%a9%e3%83%b3%e3%83%89%e3%81%ae%e6%b6%88%e8%b2%bb%e8%80%85%e3%83%88%e3%83%ac%e3%83%b3%e3%83%89%e3%81%a8%e3%81%9d%e3%81%ae%e7%b6%ad%e6%8c%81%e6%96%b9%e6%b3%95\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30d1\u30c3\u30b1\u30fc\u30b8\u306e\u5e83\u544a<\/a>!\u4f8b\u3048\u3070\u3001 <a href=\"https:\/\/www.burtsbeespets.com\/for-cats\" target=\"_blank\" rel=\"noopener noreferrer\">\u30d0\u30fc\u30c8\u306e\u8702<\/a> \u732b\u3068\u72ac\u306b\u30af\u30ec\u30f3\u30b8\u30f3\u30b0\u88fd\u54c1\u3092\u62e1\u5f35\u3057\u3001\u30aa\u30fc\u30c8\u9ea6\u7c89\u3001\u30a2\u30ed\u30a8\u30d9\u30e9\u3001\u8702\u871c\u306e\u4f7f\u7528\u3092\u5f37\u8abf\u3057\u3066\u3044\u308b\u3053\u3068\u306f\u9593\u9055\u3044\u3042\u308a\u307e\u305b\u3093.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"421\" data-attachment-id=\"3384\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/burts-bees\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/09\/burts-bees.jpg?fit=1146%2C689&amp;ssl=1\" data-orig-size=\"1146,689\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Chelica&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1504277187&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"burt&amp;#8217;s bees\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/09\/burts-bees.jpg?fit=700%2C421&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/09\/burts-bees.jpg?resize=700%2C421&#038;ssl=1\" alt=\"\u30d0\u30fc\u30c8\u306e\u8702.JPG\" class=\"wp-image-3384\"\/><figcaption class=\"wp-element-caption\">\u753b\u50cf\u30af\u30ec\u30b8\u30c3\u30c8\uff1aburtsbees.com<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u6d88\u8cbb\u8005\u306f\u3001\u4f01\u696d\u306e\u8cac\u4efb\u306b\u3064\u3044\u3066\u3082\u6df1\u304f\u6c17\u306b\u304b\u3051\u3066\u3044\u307e\u3059\u3002 2014 \u5e74\u306b\u306f\u3001\u6d88\u8cbb\u8005\u306e 33% \u304c\u3001\u30da\u30c3\u30c8\u306e\u6551\u52a9\u3068\u798f\u7949\u3078\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u95a2\u4e0e\u306b\u57fa\u3065\u3044\u3066\u30da\u30c3\u30c8\u5c0f\u58f2\u5e97\u3092\u9078\u3093\u3060\u3068\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002 2016 \u5e74\u306b\u306f\u3001\u305d\u306e\u5272\u5408\u304c <a href=\"http:\/\/www.petproductnews.com\/June-2016\/Acts-of-Conscience-in-the-Pet-Space\/\" target=\"_blank\" rel=\"noopener noreferrer\">44%<\/a>.\u5c0f\u58f2\u696d\u8005\u306e\u3088\u3046\u306a <a href=\"http:\/\/www.petsmart.com\/adoption\/people-saving-pets\/ca-adoption-landing.html#page_name=home&amp;category=WH&amp;cta=nationaladoptionweekend\" target=\"_blank\" rel=\"noopener noreferrer\">\u30da\u30c3\u30c8\u30b9\u30de\u30fc\u30c8<\/a>&nbsp;\u5730\u5143\u306e\u30ec\u30b9\u30ad\u30e5\u30fc \u30b0\u30eb\u30fc\u30d7\u304c\u72ac\u3084\u732b\u3092\u91cc\u89aa\u306b\u5f15\u304d\u53d6\u3063\u3066\u3082\u3089\u3046\u305f\u3081\u306e\u30b9\u30da\u30fc\u30b9\u3092\u8a2d\u3051\u308b\u3053\u3068\u3067\u3001\u30da\u30c3\u30c8\u306e\u6d3b\u52d5\u306e\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u3001\u5e97\u8217\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3-baby-boomers-and-gen-x-are-filling-that-empty-nest\">3. \u56e3\u584a\u306e\u4e16\u4ee3\u3068\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3 X \u304c\u305d\u306e\u7a7a\u306e\u5de3\u3092\u57cb\u3081\u308b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">10 \u4ee3\u306e\u5b50\u4f9b\u305f\u3061\u304c\u3088\u308a\u81ea\u7acb\u3057\u3001\u5b9f\u5bb6\u3092\u96e2\u308c\u308b\u306b\u3064\u308c\u3066\u3001\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3 X \u3068\u30d9\u30d3\u30fc\u30d6\u30fc\u30de\u30fc\u306f\u52d5\u7269\u306e\u4ef2\u9593\u3092\u9078\u3073\u307e\u3059\u3002 <a href=\"http:\/\/www.theharrispoll.com\/health-and-life\/Pets-are-Members-of-the-Family.html\" target=\"_blank\" rel=\"noopener noreferrer\">71\u30d1\u30fc\u30bb\u30f3\u30c8<\/a> Gen-X \u306e 1 \u4eba\u306f\u30da\u30c3\u30c8\u3092\u98fc\u3063\u3066\u3044\u307e\u3059\u3002\u307b\u307c\u3059\u3079\u3066\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u652f\u51fa\u306f 55 \u6b73\u4ee5\u964d\u6e1b\u5c11\u3057\u307e\u3059\u304c\u3001\u30da\u30c3\u30c8\u3078\u306e\u652f\u51fa\u306f 20 \u6b73\u304b\u3089 20 \u6b73\u306e\u9593\u3067\u6025\u5897\u3057\u307e\u3059\u3002 <a href=\"https:\/\/www.franchisehelp.com\/industry-reports\/pet-care-industry-report\/\" target=\"_blank\" rel=\"noopener noreferrer\">55\u306864<\/a>.\u3092\u652f\u6301\u3059\u308b\u81a8\u5927\u306a\u91cf\u306e\u6587\u732e\u304c\u3042\u308b\u3053\u3068\u306f\u5bb3\u306b\u306f\u306a\u308a\u307e\u305b\u3093\u3002 <a href=\"https:\/\/www.agingcare.com\/articles\/benefits-of-elderly-owning-pets-113294.htm\" target=\"_blank\" rel=\"noopener noreferrer\">\u5065\u5eb7\u4e0a\u306e\u5229\u70b9<\/a> \u9ad8\u9f62\u8005\u306e\u30da\u30c3\u30c8\u98fc\u80b2\u4f53\u9a13\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/industries\/pet-store\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"65937\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/giant_pets_800\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?fit=800%2C800&amp;ssl=1\" data-orig-size=\"800,800\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"giant_pets_800\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?resize=700%2C700&#038;ssl=1\" alt=\"\" class=\"wp-image-65937\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?resize=12%2C12&amp;ssl=1 12w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?resize=700%2C700&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2025\/08\/giant_pets_800.png?resize=50%2C50&amp;ssl=1 50w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-pet-owners-are-tech-savvy\">4. \u30da\u30c3\u30c8\u306e\u98fc\u3044\u4e3b\u306f\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u7cbe\u901a\u3057\u3066\u3044\u308b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30da\u30c3\u30c8\u306e\u98fc\u3044\u4e3b\u306f\u3001\u30da\u30c3\u30c8\u3092\u98fc\u3063\u3066\u3044\u306a\u3044\u4eba\u3088\u308a\u3082\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3084\u30c7\u30b8\u30bf\u30eb \u30c7\u30d0\u30a4\u30b9\u3092\u4f7f\u7528\u3059\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u7d50\u5c40\u306e\u3068\u3053\u308d\u3001\u30da\u30c3\u30c8\u306e Twitter \u3084 Instagram \u3092\u4ed6\u306b\u3069\u306e\u3088\u3046\u306b\u66f4\u65b0\u3067\u304d\u307e\u3059\u304b?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3055\u3089\u306b\u91cd\u8981\u306a\u3053\u3068\u306b\u306f\u3001 <a href=\"http:\/\/blog.marketresearch.com\/projected-2017-trends-in-the-pet-industry\" target=\"_blank\" rel=\"noopener noreferrer\">41%<\/a> \u306e\u6d88\u8cbb\u8005\u306f\u3001\u8cb7\u3044\u7269\u3092\u3059\u308b\u524d\u306b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u4f7f\u3063\u3066\u8abf\u3079\u307e\u3059\u3002\u8ffd\u3044\u3064\u304f\u305f\u3081\u306b\u3001\u77e5\u899a\u529b\u306e\u3042\u308b\u30d6\u30e9\u30f3\u30c9\u306f\u65b9\u6cd5\u3092\u898b\u3064\u3051\u3066\u3044\u307e\u3059<a href=\"https:\/\/blog.bindy.com\/ja\/ready-for-the-future-3-cpg-trends-to-watch\/\" target=\"_blank\" rel=\"noopener noreferrer\"> \u6d88\u8cbb\u8005\u306e\u6ce8\u610f\u3092\u5f15\u304f\u305f\u3081\u306b <\/a>\u5f7c\u3089\u304c\u300c\u7814\u7a76\u6bb5\u968e\u300d\u306b\u3042\u308b\u9593\u3002\u30da\u30c3\u30c8\u88fd\u54c1\u306e CPG \u306a\u3069 <a href=\"https:\/\/shop.smallpetselect.com\/blogs\/blog\/before-you-need-help-find-a-vet-and-build-a-relationship-here-s-how\" target=\"_blank\" rel=\"noopener noreferrer\">\u5c0f\u3055\u306a\u30da\u30c3\u30c8\u306e\u9078\u629e<\/a>\u306f\u3001\u91cd\u8981\u306a\u5834\u6240\u3067\u3042\u308b\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u6d88\u8cbb\u8005\u306b\u4f1a\u3046\u52aa\u529b\u3092\u3057\u3066\u3044\u307e\u3059\u3002 Small Pet Select \u306f\u3001\u30a6\u30b5\u30ae\u3068\u30e2\u30eb\u30e2\u30c3\u30c8\u306e\u6240\u6709\u8005\u306b\u6709\u76ca\u306a\u30d6\u30ed\u30b0\u6295\u7a3f (\u7363\u533b\u306e\u9078\u3073\u65b9\u306a\u3069) \u3092\u63d0\u4f9b\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u306a\u304c\u3089\u4fe1\u983c\u3067\u304d\u308b\u5c02\u9580\u5bb6\u3068\u3057\u3066\u306e\u5730\u4f4d\u3092\u78ba\u7acb\u3059\u308b\u305f\u3081\u306e YouTube \u88fd\u54c1\u3068\u30b0\u30eb\u30fc\u30df\u30f3\u30b0\u306e\u30c7\u30e2\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5-brick-and-mortar-matters\">5. \u30ec\u30f3\u30ac\u3068\u30e2\u30eb\u30bf\u30eb\u306e\u554f\u984c<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30da\u30c3\u30c8\u696d\u754c\u3067\u306f\u3001\u98df\u54c1\u3078\u306e\u652f\u51fa\u304c\u6700\u5927\u306e\u53ce\u76ca\u30bb\u30b0\u30e1\u30f3\u30c8\u3067\u3059\u3002\u30da\u30c3\u30c8\u7528\u54c1\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u306f\u3001\u30da\u30c3\u30c8\u30d5\u30fc\u30c9\u306e\u5206\u91ce\u3067\u3059\u3050\u306b\u5229\u76ca\u3092\u4e0a\u3052\u3066\u3044\u307e\u3059\u3002\u305d\u308c\u3067\u3082\u3001\u7363\u533b\u306e\u30b1\u30a2\u306f\u6b8b\u3063\u3066\u3044\u307e\u3059 <a href=\"https:\/\/www.franchisehelp.com\/industry-reports\/pet-care-industry-report\/\" target=\"_blank\" rel=\"noopener noreferrer\">2\u756a\u76ee<\/a> \u652f\u51fa\u30ab\u30c6\u30b4\u30ea\u3067\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3055\u3089\u306b\u3001\u30da\u30c3\u30c8\u3092\u5bb6\u65cf\u3068\u3057\u3066\u6271\u3046\u50be\u5411\u304c\u3042\u308b\u305f\u3081\u3001\u6d88\u8cbb\u8005\u306f\u65b0\u3057\u304f\u3088\u308a\u826f\u3044\u30b5\u30fc\u30d3\u30b9\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3001\u30b0\u30eb\u30fc\u30df\u30f3\u30b0\u3001\u30da\u30c3\u30c8 \u30b7\u30c3\u30bf\u30fc\u3001\u30da\u30c3\u30c8\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306a\u65c5\u884c\u306a\u3069\u306e\u30da\u30c3\u30c8\u5c02\u9580\u30b5\u30fc\u30d3\u30b9\u306f\u3001\u5927\u5e45\u306a\u6210\u9577\u3092\u9042\u3052\u3066\u3044\u307e\u3059\u3002\u306b\u3088\u308b <a href=\"http:\/\/www.americanpetproducts.org\/press_industrytrends.asp\" target=\"_blank\" rel=\"noopener noreferrer\">\u30a2\u30c3\u30d1<\/a>, \u7c73\u56fd\u306e\u30da\u30c3\u30c8\u306e\u98fc\u3044\u4e3b\u306f\u3001\u30b0\u30eb\u30fc\u30df\u30f3\u30b0\u3068\u30da\u30c3\u30c8\u306e\u98fc\u80b2\u3060\u3051\u3067$61\u51046,000\u4e07\u3092\u8cbb\u3084\u3057\u305f\u3002 <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.petbusiness.com\/March-2017\/Pet-Industry-Perspectives\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30da\u30c3\u30c8\u696d\u754c\u306e\u5c02\u9580\u5bb6\u306f\u540c\u610f\u3059\u308b<\/a> \u30aa\u30d5\u30e9\u30a4\u30f3\u3067\u7af6\u4e89\u3059\u308b\u65b9\u6cd5\u306f\u30012 \u811a\u307e\u305f\u306f 4 \u811a\u306e\u6d88\u8cbb\u8005\u306b\u512a\u308c\u305f\u5e97\u5185\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u3042\u306a\u305f\u304c\u6301\u3063\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b <a href=\"https:\/\/blog.bindy.com\/ja\/retail-audit-tip-1-training-is-necessary-but-not-sufficient\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u77e5\u8b58\u8c4a\u5bcc\u306a\u30b9\u30bf\u30c3\u30d5<\/a> \u306f\u3001\u9867\u5ba2\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u3001\u30a2\u30c9\u30d0\u30a4\u30b9\u3084\u88fd\u54c1\u306e\u63a8\u5968\u4e8b\u9805\u3092\u6c42\u3081\u3066\u623b\u3063\u3066\u304f\u308b\u3088\u3046\u306b\u3059\u308b 1 \u3064\u306e\u65b9\u6cd5\u3067\u3059\u3002 <a href=\"https:\/\/blog.bindy.com\/ja\/3-types-of-audits-every-retailer-should-conduct\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u3042\u306a\u305f\u306e\u5e97\u306b\u3044\u308b <\/a>\u5b9a\u671f\u7684\u306b\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u304c\u9069\u7528\u3055\u308c\u3001\u68da\u304c\u3044\u3063\u3071\u3044\u306b\u306a\u308a\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u304c\u6642\u9593\u901a\u308a\u306b\u5b9f\u884c\u3055\u308c\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/industries\/pet-store\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"366\" data-attachment-id=\"56953\" data-permalink=\"https:\/\/blog.bindy.com\/ja\/bindy-banner-ads-with-iph13_linkedin-1-copie-16-800\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?fit=800%2C418&amp;ssl=1\" data-orig-size=\"800,418\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Bindy-Banner ads with Iph13_LinkedIn &amp;#8211; 1 copie 16-800\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?fit=700%2C366&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?resize=700%2C366&#038;ssl=1\" alt=\"\" class=\"wp-image-56953\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?resize=768%2C401&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?resize=700%2C366&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Banner-ads-with-Iph13_LinkedIn-1-copie-16-800.png?resize=766%2C400&amp;ssl=1 766w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"6-love-for-pets-crosses-borders-and-continents\">6. \u30da\u30c3\u30c8\u3078\u306e\u611b\u306f\u56fd\u5883\u3084\u5927\u9678\u3092\u8d8a\u3048\u308b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30da\u30c3\u30c8\u306e\u6240\u6709\u8005\u3068\u30da\u30c3\u30c8\u30b1\u30a2\u306e\u53ce\u76ca\u306e\u5897\u52a0\u306f\u3001\u4e16\u754c\u7684\u306a\u73fe\u8c61\u3067\u3059\u3002\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u7363\u533b\u5354\u4f1a\u306b\u3088\u308b\u3068\u3001 <a href=\"http:\/\/www.ava.com.au\/news\/media-centre\/hot-topics-4\" target=\"_blank\" rel=\"noopener noreferrer\">62%<\/a> \u306e\u4e16\u5e2f\u304c\u30da\u30c3\u30c8\u3092\u98fc\u3063\u3066\u3044\u307e\u3059\u3002\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u306e\u30da\u30c3\u30c8\u30b1\u30a2\u88fd\u54c1\u3068\u30b5\u30fc\u30d3\u30b9\u3078\u306e\u652f\u51fa\u306f42%\u5897\u52a0\u3057\u307e\u3057\u305f\u3002\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u4eba\u306f <a href=\"http:\/\/www.abc.net.au\/news\/2017-06-27\/australians-are-spending-up-big-on-pet-ownership\/8651270\" target=\"_blank\" rel=\"noopener noreferrer\">$120\u5104 <\/a>\u5f7c\u3089\u306e\u30da\u30c3\u30c8\u306b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3088\u308a\u591a\u3044 <a href=\"http:\/\/www.franchisedirect.com\/information\/petfranchiseindustryreport2015\/?r=4804\" target=\"_blank\" rel=\"noopener noreferrer\">7000\u4e07<\/a> \u30e8\u30fc\u30ed\u30c3\u30d1\u306e\u5bb6\u5ead\u306f\u30da\u30c3\u30c8\u3092\u98fc\u3063\u3066\u304a\u308a\u3001\u30e8\u30fc\u30ed\u30c3\u30d1\u306e\u30da\u30c3\u30c8\u30d5\u30fc\u30c9\u696d\u754c\u306f 240 \u5104\u30e6\u30fc\u30ed\u306e\u53ce\u76ca\u3092\u4e0a\u3052\u3066\u3044\u307e\u3059\u3002\u4e16\u754c\u3067 2 \u756a\u76ee\u306b\u591a\u3044\u30da\u30c3\u30c8\u4eba\u53e3\u3092\u6301\u3064\u30d6\u30e9\u30b8\u30eb\u306e\u30da\u30c3\u30c8\u5e02\u5834\u306f\u3001 <a href=\"https:\/\/www.thestreet.com\/story\/13631330\/1\/brazil-s-pet-market-shows-its-teeth.html\" target=\"_blank\" rel=\"noopener noreferrer\">$54\u5104\u306e\u53ce\u76ca<\/a> \u305f\u3063\u305f1\u5e74\u3067\u3002\u4e2d\u56fd\u306e\u30da\u30c3\u30c8\u7523\u696d\u3082\u898b\u9003\u305b\u307e\u305b\u3093\uff08 <a href=\"https:\/\/www.thestreet.com\/story\/13631330\/1\/brazil-s-pet-market-shows-its-teeth.html\" target=\"_blank\" rel=\"noopener noreferrer\">2\u51048900\u4e07<\/a> \u30da\u30c3\u30c8\uff09\u306f\u3001 <a href=\"http:\/\/www.reuters.com\/article\/us-china-pets-idUSKBN0OJ2TT20150603\" target=\"_blank\" rel=\"noopener noreferrer\">\u534a\u5206\u4ee5\u4e0a<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u90ca\u5916\u3084\u90fd\u5e02\u90e8\u3067\u306f\u3001\u30da\u30c3\u30c8\u3092\u98fc\u3046\u4eba\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002\u5c02\u9580\u5bb6\u306f\u3001\u7c73\u56fd\u306e\u4e16\u5e2f\u306e 60% \u4ee5\u4e0a\u304c\u5c11\u306a\u304f\u3068\u3082 1 \u5339\u306e\u30da\u30c3\u30c8\u3092\u98fc\u3063\u3066\u3044\u308b\u3068\u63a8\u5b9a\u3057\u3066\u3044\u307e\u3059\u3002\u7c73\u56fd\u306e\u30da\u30c3\u30c8\u7523\u696d\u306e\u53ce\u76ca\u306f $1368 \u5104\u30c9\u30eb\u306b\u9054\u3057\u307e\u3057\u305f\u3002\u30d5\u30a3\u30c9\u306b\u95a2\u9023\u3059\u308b\u3059\u3079\u3066\u306e\u3082\u306e\u306e\u53ce\u76ca\u5897\u52a0\u306e\u539f\u52d5\u529b\u3068\u306a\u3063\u3066\u3044\u308b\u50be\u5411\u306b\u3064\u3044\u3066\u77e5\u308a\u305f\u3044\u5834\u5408\u306f\u3001\u4ee5\u4e0b\u306e\u6982\u8981\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002 1. \u4eba\u9593\u5316\u307e\u305f\u306f\u300c\u30da\u30c3\u30c8\u306f\u5bb6\u65cf\u300d \u6a5f\u80fd\u7684\u306a\u76ee\u7684\u3067\u30da\u30c3\u30c8\u3092\u98fc\u3046\u30da\u30c3\u30c8\u6240\u6709\u8005\u306f\u307e\u3059\u307e\u3059\u5c11\u306a\u304f\u306a\u3063\u3066\u3044\u307e\u3059 (\u30cd\u30ba\u30df\u306e\u500b\u4f53\u6570\u3092\u5236\u5fa1\u3059\u308b\u756a\u72ac\u3084\u7d0d\u5c4b\u306e\u732b\u3092\u8003\u3048\u3066\u307f\u3066\u304f\u3060\u3055\u3044)\u3002Fortune \u304c\u5b9f\u65bd\u3057\u305f\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30da\u30c3\u30c8\u6240\u6709\u8005\u306e 76% \u304c\u30da\u30c3\u30c8\u3092\u5bb6\u65cf\u306e\u4e00\u54e1\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u30da\u30c3\u30c8\u6240\u6709\u8005\u304c\u30da\u30c3\u30c8\u3092\u5bb6\u65cf\u306e\u4e00\u54e1\u3068\u3057\u3066\u6271\u3044\u305f\u304f\u306a\u3044\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002 <a href=\"https:\/\/blog.bindy.com\/ja\/6-trends-propelling-the-pet-care-industry\/\" class=\"more-link\">\u8aad\u307f\u7d9a\u3051\u3066 <span class=\"screen-reader-text\">\u30da\u30c3\u30c8\u30b1\u30a2\u696d\u754c\u3092\u63a8\u9032\u3059\u308b 6 \u3064\u306e\u30c8\u30ec\u30f3\u30c9<\/span> <span 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