{"id":4316,"date":"2021-10-26T15:15:56","date_gmt":"2021-10-26T20:15:56","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=4316"},"modified":"2024-11-28T14:59:27","modified_gmt":"2024-11-28T19:59:27","slug":"festa-della-mamma-nel-commercio-al-dettaglio-fatti-interessanti-e-tendenze-emergenti","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/it\/mothers-day-in-retail-interesting-facts-and-emerging-trends\/","title":{"rendered":"Festa della mamma nel commercio al dettaglio: fatti interessanti e tendenze emergenti"},"content":{"rendered":"<p class=\"wp-block-paragraph\">La festa della mamma \u00e8 la terza festa di vendita al dettaglio negli Stati Uniti, dopo il Natale e la stagione del ritorno a scuola. I programmi stagionali come la festa della mamma portano grandi profitti <a href=\"https:\/\/bindy.com\/industries\/\" target=\"_blank\" rel=\"noopener noreferrer\">rivenditori<\/a> e <a href=\"https:\/\/bindy.com\/industries\/restaurant\/\" target=\"_blank\" rel=\"noopener noreferrer\">ristoranti<\/a>.&nbsp;<a href=\"https:\/\/nrf.com\/media-center\/press-releases\/consumers-expected-spend-near-record-335-billion-mothers-day\" target=\"_blank\" rel=\"noreferrer noopener\">La spesa per la Festa della Mamma ha raggiunto la cifra record di $35,7 miliardi!<\/a><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cLa spesa per la festa della mamma \u00e8 cresciuta costantemente negli ultimi anni e si prevede che la spesa di quest&#039;anno sar\u00e0 la pi\u00f9 alta nei 16 anni di storia del nostro sondaggio. I consumatori sono entusiasti di celebrare tutte le mamme della loro vita e i rivenditori sono pronti a ispirare i consumatori con opzioni regalo uniche&quot;. \u2013 Presidente e CEO di NRF <a href=\"https:\/\/nrf.com\/who-we-are\/nrf-staff\/matthew-r-shay\/?source=compliantia\" target=\"_blank\" rel=\"noopener noreferrer\">Matteo Shay<\/a><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Si prevede che le vendite di gioielli saranno le prime della classifica con $7 miliardi, seguite da vicino dalle vendite speciali con $5,9 miliardi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La festa della mamma \u00e8 il giorno di vendita pi\u00f9 alto dell&#039;anno per KFC. 370.000 famiglie che cercano di dare alla mamma una pausa dalla pianificazione dei pasti guardano alla catena del pollo per una soluzione per l&#039;ora della cena.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&quot;Ci\u00f2 si traduce in 1,5 milioni di libbre di pollo, 6,5 milioni di pezzi di pollo, 815.000 porzioni di pur\u00e8 di patate e salsa e 470.000 porzioni di insalata di cavolo&quot;. \u2013 <a href=\"https:\/\/www.eater.com\/2016\/5\/4\/11592994\/kfc-mothers-day-best-sales\" target=\"_blank\" rel=\"noopener noreferrer\">Mangiatore<\/a><\/p>\n<\/blockquote>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><div class=\"jetpack-video-wrapper\"><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/84THNyOzkI8?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=it-IT&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/div><\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">25% di tutti i fiori acquistati durante l&#039;anno vengono acquistati per la Festa della Mamma. I consumatori spenderanno anche circa $3,2 miliardi in fiori e altri $1,1 miliardi in biglietti di auguri. I garofani sono i fiori ufficiali della Festa della Mamma, ma anche tulipani, rose e gigli sono popolari.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"478\" data-attachment-id=\"5975\" data-permalink=\"https:\/\/blog.bindy.com\/it\/shutterstock_175072274_smaller\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/shutterstock_175072274_smaller.jpg?fit=1920%2C1311&amp;ssl=1\" data-orig-size=\"1920,1311\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"shutterstock_175072274_smaller\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Photo credit: Shutterstock&lt;\/p&gt;\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/shutterstock_175072274_smaller.jpg?fit=700%2C478&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/04\/shutterstock_175072274_smaller.jpg?resize=700%2C478&#038;ssl=1\" alt=\"shutterstock_175072274_smaller.jpg\" class=\"wp-image-5975\"\/><figcaption class=\"wp-element-caption\">Credito fotografico: Shutterstock<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Il 35% dei consumatori ha intenzione di fare acquisti online, il 61% si rivolger\u00e0 ai negozi fisici. Con il 32% che ha intenzione di fare acquisti nei grandi magazzini e il 29% nei negozi specializzati (fioristi, gioiellieri, negozi di elettronica).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I regali di esperienze sono popolari per la festa della mamma. Esperienze come un <a href=\"https:\/\/bindy.com\/industries\/personal-services\/\" target=\"_blank\" rel=\"noopener noreferrer\">terme<\/a> giorno, corsi di cucina, lezioni di cucito o biglietti per concerti sono richieste popolari.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con $35,7 miliardi in palio, i tuoi negozi sono pronti? Le iniziative di marketing e merchandising per la festa della mamma sono state eseguite per intero, in tutte le tue sedi? Affidarsi a carta, Excel ed e-mail \u00e8 lento, soggetto a errori e, in definitiva...<a href=\"https:\/\/blog.bindy.com\/it\/are-you-still-using-paper\/\" target=\"_blank\" rel=\"noopener noreferrer\">caro<\/a>. Automatizza il processo in&nbsp;<a href=\"https:\/\/blog.bindy.com\/it\/retailers-implement-a-retail-audit-process-in-five-steps\/\" target=\"_blank\" rel=\"noopener noreferrer\">5 semplici passaggi con il software di revisione al dettaglio<\/a>&nbsp;&nbsp;e ottenere risultati immediati, vendite pi\u00f9 elevate e&nbsp;<a href=\"https:\/\/blog.bindy.com\/it\/how-much-do-retail-audits-really-cost\/\" target=\"_blank\" rel=\"noopener noreferrer\">minori costi<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>La festa della mamma \u00e8 la terza festa al dettaglio pi\u00f9 importante negli Stati Uniti, dopo Natale e il periodo del ritorno a scuola. I programmi stagionali come la festa della mamma generano grandi profitti per rivenditori e ristoranti. La spesa per la festa della mamma ha raggiunto un record di $35,7 miliardi! &quot;La spesa per la festa della mamma \u00e8 cresciuta costantemente negli ultimi anni e si prevede che la spesa di quest&#039;anno sar\u00e0 la pi\u00f9 alta in \u2026 <a href=\"https:\/\/blog.bindy.com\/it\/mothers-day-in-retail-interesting-facts-and-emerging-trends\/\" class=\"more-link\">Continua a leggere <span class=\"screen-reader-text\">Festa della mamma nel commercio al dettaglio: fatti interessanti e tendenze emergenti<\/span> <span class=\"meta-nav\">\u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":61587,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174196],"tags":[677173885,128713,36052485],"class_list":["post-4316","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seasonal-retail","tag-merchandising","tag-mothers-day","tag-seasonal-programs"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mother&#039;s Day in Retail: Interesting Facts and Emerging Trends<\/title>\n<meta name=\"description\" content=\"Mother&#039;s day is the 3rd largest retail spending holiday in the US. Seasonal programs for mothers day can drive big profits at retail stores.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/it\/festa-della-mamma-nel-commercio-al-dettaglio-fatti-interessanti-e-tendenze-emergenti\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mother&#039;s Day in Retail: Interesting Facts and Emerging Trends\" \/>\n<meta property=\"og:description\" content=\"Mother&#039;s day is the 3rd largest retail spending holiday in the US. 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