{"id":60865,"date":"2023-09-08T07:59:32","date_gmt":"2023-09-08T11:59:32","guid":{"rendered":"https:\/\/blog.bindy.com\/?p=60865"},"modified":"2025-08-19T14:27:01","modified_gmt":"2025-08-19T18:27:01","slug":"etude-de-cas-comment-un-groupe-hotelier-obtient-des-certificats-dassurance-aupres-de-franchises-hoteliers","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/fr\/etude-de-cas-comment-un-groupe-hotelier-obtient-des-certificats-dassurance-aupres-de-franchises-hoteliers\/","title":{"rendered":"\ud83d\udcda \u00c9tude de cas : Comment un groupe h\u00f4telier a utilis\u00e9 Bindy pour obtenir des certificats d'assurance aupr\u00e8s de 300 franchis\u00e9s h\u00f4teliers"},"content":{"rendered":"

Dans le secteur h\u00f4telier, il est essentiel d\u2019avoir une assurance, et une couverture ad\u00e9quate. Les risques d\u2019incendie, de blessures ou de litiges sont tout simplement trop importants pour \u00eatre ignor\u00e9s. L'assurance est \u00e9galement une exigence l\u00e9gale de la relation franchiseur-franchis\u00e9 et s'assurer que cette assurance existe et est ad\u00e9quate est une \u00e9tape importante d'att\u00e9nuation des risques tant pour le franchiseur que pour le franchis\u00e9.<\/p>\n\n\n\n

Client<\/h2>\n\n\n\n

Grand groupe h\u00f4telier avec plus de 300 h\u00f4tels r\u00e9partis dans plusieurs marques et fuseaux horaires.<\/p>\n\n\n\n

D\u00e9fi<\/h2>\n\n\n\n

Le client avait \u00e9chou\u00e9 dans ses tentatives pr\u00e9c\u00e9dentes d\u2019obtenir des certificats d\u2019assurance aupr\u00e8s des franchis\u00e9s. Il avait fait plusieurs demandes par courrier \u00e9lectronique, mais peu de franchis\u00e9s lui avaient r\u00e9pondu avec les informations demand\u00e9es. Les courriers \u00e9lectroniques sont faciles \u00e0 ignorer et manquent de tra\u00e7abilit\u00e9.<\/p>\n\n\n\n

De plus, d\u00e9couvrir qui avait envoy\u00e9 ou non les certificats \u00e9tait un d\u00e9fi et prenait beaucoup de temps, surtout lorsqu'il s'agissait de plus de 300 h\u00f4tels. Chaque rappel par courrier \u00e9lectronique ajoutait encore plus de travail et le r\u00e9sultat final, le nombre total de certificats enregistr\u00e9s, \u00e9tait toujours inf\u00e9rieur aux normes. <\/p>\n\n\n\n

Ne pas avoir de preuve de couverture d'assurance dans son dossier ajoute un risque \u00e0 l'entreprise et le client a d\u00fb trouver une meilleure solution.<\/p>\n\n\n\n

Alors, ils se tourn\u00e8rent vers Bindy<\/a>.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Ex\u00e9cution de la solution<\/h2>\n\n\n\n

Le client a rapidement cr\u00e9\u00e9 un nouveau formulaire exploitable \u00e0 l'aide de Bindy's. constructeur de formulaire<\/a>. Ils ont utilis\u00e9 une logique conditionnelle et des photos obligatoires pour donner aux franchis\u00e9s des options sur la fa\u00e7on dont le certificat serait soumis, sous forme de photo depuis un t\u00e9l\u00e9phone portable ou sous forme de pi\u00e8ce jointe telle que Word ou PDF depuis un PC.<\/p>\n\n\n\n

Le client a cr\u00e9\u00e9 une t\u00e2che dans Bindy demandant aux franchis\u00e9s de remplir le formulaire exploitable par voie \u00e9lectronique et de soumettre les informations requises. Cependant, en raison des situations de propri\u00e9t\u00e9, ils n'ont pas souhait\u00e9 envoyer cette demande \u00e0 tous les franchis\u00e9s. Ils ont donc utilis\u00e9 le syst\u00e8me de balisage de site int\u00e9gr\u00e9 de Bindy pour cibler uniquement les crit\u00e8res de propri\u00e9t\u00e9 requis.<\/p>\n\n\n\n

Un e-mail et une notification via l'application ont \u00e9t\u00e9 envoy\u00e9s \u00e0 tous les destinataires. Les destinataires ont pu soumettre les informations demand\u00e9es sur un t\u00e9l\u00e9phone, une tablette et un PC. Un \u00ab Date au plus tard \u00bb \u00e9tait attach\u00e9 \u00e0 la t\u00e2che ce qui permettait au syst\u00e8me d'envoyer une deuxi\u00e8me notification de rappel \u00e0 ceux qui ne l'avaient pas d\u00e9j\u00e0 fait.<\/p>\n\n\n\n

La date, l'heure et les coordonn\u00e9es g\u00e9ographiques ont \u00e9t\u00e9 ajout\u00e9es \u00e0 toutes les soumissions.<\/p>\n\n\n\n

Conclusion de la solution<\/h2>\n\n\n\n

Le client a pu envoyer cette demande \u00e0 plus de 300 franchis\u00e9s avec un investissement de temps minimal. Ils ont pu savoir en temps r\u00e9el qui avait soumis ou non les informations. Les informations soumises ont \u00e9galement \u00e9t\u00e9 ajout\u00e9es de mani\u00e8re permanente \u00e0 chaque site de la plateforme Bindy, visibles par les personnes disposant d'une autorisation d'acc\u00e8s \u00e0 ce site et \u00e0 ce formulaire.<\/p>\n\n\n\n

\n

Plus important encore, le pourcentage global de certificats enregistr\u00e9s est pass\u00e9 de 10% \u00e0 80% en 4 semaines. Avoir une preuve de couverture d'assurance est enfin devenu facile et r\u00e9duit les risques et les responsabilit\u00e9s du franchiseur et des franchis\u00e9s.<\/p>\n<\/blockquote>\n\n\n\n

Il convient de noter que les clients peuvent utiliser Bindy pour collecter des informations d'assurance, mais aussi r\u00e9duire les primes d\u2019assurance en aidant \u00e0 identifier et \u00e0 rem\u00e9dier aux dangers et aux risques potentiels<\/a>. <\/p>","protected":false},"excerpt":{"rendered":"

Dans le secteur h\u00f4telier, il est essentiel d\u2019avoir une assurance, et une couverture ad\u00e9quate. Les risques d\u2019incendie, de blessures ou de litiges sont tout simplement trop importants pour \u00eatre ignor\u00e9s. L'assurance est \u00e9galement une exigence l\u00e9gale de la relation franchiseur-franchis\u00e9 et s'assurer que cette assurance existe et est ad\u00e9quate est une \u00e9tape importante d'att\u00e9nuation des risques \u00e0 la fois pour le franchiseur et le\u2026 Lire la suite \ud83d\udcda \u00c9tude de cas : Comment un groupe h\u00f4telier a utilis\u00e9 Bindy pour obtenir des certificats d'assurance aupr\u00e8s de 300 franchis\u00e9s h\u00f4teliers<\/span> \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":60873,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[15241,677174188],"tags":[],"class_list":["post-60865","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","category-hotel-3"],"yoast_head":"\n\ud83d\udcda 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Les clients occasionnels ne devraient pas remarquer la diff\u00e9rence, car les deux types de magasins ont une apparence g\u00e9n\u00e9rale et une gamme de produits similaires. 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Les clients attendent la m\u00eame exp\u00e9rience de votre marque, quel que soit l'endroit o\u00f9 ils font leurs achats, mangent ou s\u00e9journent. C'est pourquoi il est important de veiller \u00e0 ce que vos franchis\u00e9s respectent les normes de la marque, les directives et les politiques de l'entreprise.","rel":"","context":"Dans "\ud83d\udcd6 How-to guides"","block_context":{"text":"\ud83d\udcd6 How-to guides","link":"https:\/\/blog.bindy.com\/fr\/categorie\/comment\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_796090042.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_796090042.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_796090042.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_796090042.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_796090042.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":58220,"url":"https:\/\/blog.bindy.com\/fr\/quelles-sont-les-normes-de-marque\/","url_meta":{"origin":60865,"position":5},"title":"\u2b50 Quelles sont les normes de marque dans le commerce de d\u00e9tail et l\u2019h\u00f4tellerie et pourquoi les mesurer ?","author":"Bindy","date":"septembre 1, 2023","format":false,"excerpt":"Les normes de marque couvrent de vastes domaines d'un r\u00e9seau de vente au d\u00e9tail ou d'h\u00f4tellerie, notamment l'image de marque, le service client, l'assortiment de produits, les fournisseurs privil\u00e9gi\u00e9s, le marchandisage, la propret\u00e9, les ressources humaines, la s\u00e9curit\u00e9, la pr\u00e9vention des pertes et la pr\u00e9vention des incendies. 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