{"id":450,"date":"2023-05-20T15:15:47","date_gmt":"2023-05-20T19:15:47","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=450"},"modified":"2024-11-28T08:58:57","modified_gmt":"2024-11-28T13:58:57","slug":"avez-vous-besoin-dun-logiciel-daudit-de-vente-au-detail","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/fr\/do-you-need-retail-audit-software\/","title":{"rendered":"\u2b50 5 raisons de d\u00e9ployer un logiciel d'audit de vente au d\u00e9tail"},"content":{"rendered":"

Demander \u00e0 un ex\u00e9cution au d\u00e9tail<\/a> fournisseur de logiciels comme Bindy<\/a> Si vous avez besoin de ce type de logiciel, vous aurez peut-\u00eatre l'impression de demander \u00e0 un vendeur de chaussures si vous avez vraiment besoin de chaussures. Et pourtant, la r\u00e9ponse pourrait vous surprendre.<\/p>\n\n\n\n

L'analyse de rentabilisation de l'automatisation des logiciels d\u00e9pend de votre activit\u00e9 et de l'exposition, de la responsabilit\u00e9 et des co\u00fbts qu'une ex\u00e9cution incoh\u00e9rente ou de qualit\u00e9 inf\u00e9rieure peut avoir sur l'image de marque et les r\u00e9sultats financiers.<\/p>\n\n\n\n

Gr\u00e2ce \u00e0 nos discussions avec les d\u00e9taillants, nous avons identifi\u00e9 cinq raisons justifiant la mise en \u0153uvre d\u2019un logiciel d\u2019audit et d\u2019un logiciel de gestion des t\u00e2ches pour le commerce de d\u00e9tail et l\u2019h\u00f4tellerie.<\/p>\n\n\n\n

Plongeons dedans.<\/p>\n\n\n\n

Qu'est-ce qu'un logiciel d'audit et d'ex\u00e9cution de vente au d\u00e9tail ?<\/h2>\n\n\n\n
\n

Un logiciel d'ex\u00e9cution de vente au d\u00e9tail (parfois appel\u00e9 \u00ab logiciel d'audit de vente au d\u00e9tail \u00bb) est un logiciel qui vous permet d'auditer les magasins de vente au d\u00e9tail pour v\u00e9rifier leur conformit\u00e9 aux normes de la marque<\/a>, programmes et politiques dans des domaines tels que les op\u00e9rations, le marchandisage, la pr\u00e9vention des pertes, la sant\u00e9, la s\u00fbret\u00e9 et la s\u00e9curit\u00e9. <\/p>\n\n\n\n

L'\u00ab audit \u00bb est parfois appel\u00e9 \u00e9valuation ou simplement visite.<\/p>\n\n\n\n

Ce logiciel s'appuie sur des formulaires\/listes de contr\u00f4le exploitables <\/a>et T\u00e2ches<\/a> pour valider les normes et rem\u00e9dier aux probl\u00e8mes avec un flux de travail des actions correctives<\/a>.<\/p>\n<\/blockquote>\n\n\n\n\n\n\n\n

Raison #1 : Vous poss\u00e9dez plus de 10 magasins<\/h2>\n\n\n\n

Les op\u00e9rations deviennent le talon d'Achille d'un commerce de d\u00e9tail en pleine croissance, \u00e0 moins que l'\u00e9pine dorsale des op\u00e9rations ne puisse s'adapter \u00e0 davantage de magasins et de franchis\u00e9s tout en fournissant les conseils et l'attention dont chaque magasin a besoin. <\/p>\n\n\n\n

L'automatisation signifie une ex\u00e9cution meilleure et plus rapide des programmes con\u00e7us pour stimuler les ventes et r\u00e9duire les co\u00fbts. L'automatisation vous indique ce qui fonctionne (ou ne fonctionne pas), o\u00f9 et quand. L'automatisation tient tout le monde inform\u00e9 et maintient l'ensemble du syst\u00e8me ensemble, avec des frais g\u00e9n\u00e9raux minimes.<\/p>\n\n\n\n

En parlant de croissance, voici trois articles sur la croissance de votre activit\u00e9 de vente au d\u00e9tail. <\/p>\n\n\n\n

Comment faire \u00e9voluer vos op\u00e9rations du r\u00e9gional au national.<\/a><\/p>\n\n\n\n

Comment d\u00e9velopper un commerce de d\u00e9tail : de 1 magasin \u00e0 5 magasins.<\/a><\/p>\n\n\n\n

Comment d\u00e9velopper un concept de vente au d\u00e9tail de 5 \u00e0 plus de 50 magasins.<\/a><\/p>\n\n\n\n

Raison #2 : Vous avez des magasins \u00ab \u00e0 probl\u00e8mes \u00bb<\/h2>\n\n\n\n

Un magasin "\u00e0 probl\u00e8me" est un magasin pr\u00e9sentant un ou plusieurs des probl\u00e8mes suivants\u00a0: faible rentabilit\u00e9, chiffre d'affaires \u00e9lev\u00e9, plaintes \u00e9lev\u00e9es des clients et historique document\u00e9 de non-conformit\u00e9 aux normes de la marque.<\/p>\n\n\n\n

Documenter les non-conformit\u00e9s, attribuer des probl\u00e8mes aux personnes, fixer des dates cibles sont autant un \u00ab audit \u00bb qu'un outil de formation et une opportunit\u00e9 de renverser la situation.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Le logiciel vous permet de suivre les tendances, de r\u00e9p\u00e9ter les articles inacceptables et en suspens et de comparer les performances d'un magasin avec ses pairs. L'automatisation vous aide \u00e0 identifier les domaines probl\u00e9matiques et vous permet de les r\u00e9soudre.<\/p>\n\n\n\n

Raison #3 : Vous avez des franchis\u00e9s<\/h2>\n\n\n\n

Les bonnes personnes font toute la diff\u00e9rence dans le commerce de d\u00e9tail et l\u2019h\u00f4tellerie. Mais m\u00eame les franchis\u00e9s les plus motiv\u00e9s et les plus exp\u00e9riment\u00e9s ont besoin de conseils de temps en temps. Prot\u00e9ger la marque implique de d\u00e9finir et de communiquer des normes claires et de mesurer la performance des franchis\u00e9s par rapport \u00e0 ces m\u00eames normes. <\/p>\n\n\n\n

Un ensemble de normes claires et une plate-forme de performance omnipr\u00e9sente sont comme la mar\u00e9e montante proverbiale : elle soul\u00e8ve tous les bateaux.<\/p>\n\n\n

\n
\"\"<\/a><\/figure>\n<\/div>\n\n\n

Raison #4 : Les programmes saisonniers sont importants pour votre entreprise<\/h2>\n\n\n\n

Les programmes saisonniers doivent \u00eatre ex\u00e9cut\u00e9s pr\u00e9cis\u00e9ment au bon moment et de la bonne mani\u00e8re pour avoir le plus grand impact. La signalisation, les pr\u00e9sentoirs et la formation doivent tous \u00eatre coordonn\u00e9s pour chaque magasin afin de maximiser les profits pendant le programme saisonnier. <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

L\u2019ex\u00e9cution du magasin est importante<\/a>. Les fonds d\u00e9pens\u00e9s pour des programmes qui ne sont pas ex\u00e9cut\u00e9s dans leur int\u00e9gralit\u00e9, 100% du temps dans 100% de vos magasins, sont des fonds gaspill\u00e9s.<\/p>\n\n\n\n

Raison #5 : L'hygi\u00e8ne et la propret\u00e9 du magasin sont essentielles<\/h2>\n\n\n\n

C'est g\u00e9n\u00e9ralement le cas dans l'industrie de la restauration pour des raisons \u00e9videntes de sant\u00e9 et de s\u00e9curit\u00e9. En tant que clients, nous n'ing\u00e9rons pas ce en quoi nous n'avons pas confiance et la propret\u00e9 et l'\u00e9tat g\u00e9n\u00e9ral du restaurant sont les fondements de cette confiance.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Pourquoi vous avez besoin d'automatiser : pr\u00e9venir les probl\u00e8mes avant qu'ils ne surviennent, identifier et r\u00e9soudre rapidement les probl\u00e8mes, prot\u00e9ger la sant\u00e9 et la s\u00e9curit\u00e9 des clients et des employ\u00e9s, prot\u00e9ger la marque.<\/p>\n\n\n\n

Comment choisir le bon logiciel ?<\/h2>\n\n\n\n

Laissez-nous maintenant vous aider \u00e0 trouver ce dont vous avez besoin lors de votre parcours d\u2019achat de logiciels. Voici 6 \u00e9tapes pour choisir un logiciel d'audit de vente au d\u00e9tail<\/a>.<\/p>\n\n\n\n

\"\"<\/a><\/figure>","protected":false},"excerpt":{"rendered":"

Demander \u00e0 un \u00e9diteur de logiciels d\u2019ex\u00e9cution de vente au d\u00e9tail comme Bindy si vous avez besoin de ce type de logiciel peut \u00eatre consid\u00e9r\u00e9 comme demander \u00e0 un vendeur de chaussures si vous avez vraiment besoin de chaussures. Et pourtant, la r\u00e9ponse peut vous surprendre. L\u2019analyse de rentabilisation de l\u2019automatisation logicielle d\u00e9pend de votre activit\u00e9 et de l\u2019exposition, de la responsabilit\u00e9 et des co\u00fbts qu\u2019une ex\u00e9cution incoh\u00e9rente ou de qualit\u00e9 inf\u00e9rieure peut entra\u00eener\u2026 Lire la suite \u2b50 5 raisons de d\u00e9ployer un logiciel d'audit de vente au d\u00e9tail<\/span> \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":61614,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Do You Need Retail Audit Software?","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174194,14465791],"tags":[55665360,677173901],"class_list":["post-450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about-bindy","category-retail-audit","tag-retail-audit-2","tag-retail-audit-software"],"yoast_head":"\n\u2b50 5 Reasons to Deploy Retail Audit Software<\/title>\n<meta name=\"description\" content=\"Struggling with growth and inconsistencies in your your retail and hospitality network? 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