{"id":5051,"date":"2021-10-26T15:15:59","date_gmt":"2021-10-26T20:15:59","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=5051"},"modified":"2024-11-28T15:00:30","modified_gmt":"2024-11-28T20:00:30","slug":"trucos-de-visual-merchandising-para-las-vacaciones-que-se-pueden-utilizar-durante-todo-el-ano","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/es\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/","title":{"rendered":"Trucos de comercializaci\u00f3n visual navide\u00f1a que se pueden usar todo el a\u00f1o"},"content":{"rendered":"

La temporada navide\u00f1a significa que tiene m\u00e1s mercanc\u00eda para mover que nunca, pero el tama\u00f1o de su tienda se ha mantenido igual. \u00bfC\u00f3mo puede exhibir y vender m\u00e1s mercader\u00eda en el mismo espacio? Tenemos algunos consejos para ayudarlo a aprovechar al m\u00e1ximo su mercader\u00eda navide\u00f1a, pero a\u00fan mejor, puede usar estos consejos durante todo el a\u00f1o.<\/p>\n\n\n\n

Usar capas<\/h2>\n\n\n\n

Tienes mucho m\u00e1s espacio vertical y profundo de lo que crees. Eche un vistazo, h\u00e1gase las siguientes preguntas.<\/p>\n\n\n\n

    \n
  1. \u00bfPuede colocar una escalera frente a las estanter\u00edas existentes?<\/li>\n\n\n\n
  2. \u00bfPuede colocar las canastas en capas al frente o debajo de una pantalla existente, o al lado del \u00e1rea de pago?<\/li>\n\n\n\n
  3. \u00bfSus mesas se pueden anidar una debajo de la otra para que pueda usarlas y guardarlas seg\u00fan sea necesario?<\/li>\n<\/ol>\n\n\n\n
    \"\"
    Cr\u00e9dito de la imagen: Shutterstock<\/figcaption><\/figure>\n\n\n\n

    Considere la posibilidad de tener jardineras para exterior<\/h2>\n\n\n\n

    Las macetas al aire libre realmente pueden ayudar a mejorar el estado de \u00e1nimo durante las vacaciones. Se pueden cambiar con las estaciones y ayudar a dar una excelente primera impresi\u00f3n a sus clientes. \u00a1Invierta en dos macetas peque\u00f1as para flanquear su entrada e invite a sus invitados a comprar!<\/p>\n\n\n\n

    \"\"<\/figure>\n\n\n\n

    Considere colgar escaparates<\/h2>\n\n\n\n

    Una barra de cortina instalada sobre su ventana fuera de la vista abre las posibilidades de agregar capas al vestir sus ventanas. Una barra de cortina doble puede ayudar con eso a\u00fan m\u00e1s.<\/p>\n\n\n\n

    Puede usarlo para colgar una cortina cuando est\u00e1 cambiando la exhibici\u00f3n para generar anticipaci\u00f3n o simplemente puede colgar productos, decoraciones o luces de temporada.<\/p>\n\n\n\n

    Utilice luces de cadena<\/h2>\n\n\n\n

    Las luces centelleantes son el acento perfecto cuando se comercializa para la temporada navide\u00f1a. Si invierte en luces de cadena simples, puede usarlas durante todo el a\u00f1o.<\/p>\n\n\n\n

    Mantenga su Merchandising Ordenado<\/h2>\n\n\n\n

    Durante las fiestas y todos los d\u00edas del a\u00f1o, recuerda que a nadie le gustan los estantes desordenados y las exhibiciones desordenadas. Mant\u00e9n tu merchandising en sinton\u00eda con el esp\u00edritu de la marca.<\/p>\n\n\n\n

    \"\"<\/a><\/figure>","protected":false},"excerpt":{"rendered":"

    La temporada navide\u00f1a significa que tiene m\u00e1s mercanc\u00eda para mover que nunca, pero el tama\u00f1o de su tienda se ha mantenido igual. \u00bfC\u00f3mo puede exhibir y vender m\u00e1s mercader\u00eda en el mismo espacio? Tenemos algunos consejos para ayudarlo a aprovechar al m\u00e1ximo su merchandising navide\u00f1o, pero a\u00fan mejor, puede usar estos consejos todos... Seguir leyendo Trucos de comercializaci\u00f3n visual navide\u00f1a que se pueden usar todo el a\u00f1o<\/span> \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":5085,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174196,49417],"tags":[677173885,677173883,9869044],"class_list":["post-5051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seasonal-retail","category-merchandising","tag-merchandising","tag-retail","tag-retail-displays"],"yoast_head":"\nHoliday Visual Merchandising Tricks That Can Be Used All Year<\/title>\n<meta name=\"description\" content=\"We have some tips to help you get the most from your holiday merchandising, but even better, you can use these tips all year long.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/es\/trucos-de-visual-merchandising-para-las-vacaciones-que-se-pueden-utilizar-durante-todo-el-ano\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Holiday Visual Merchandising Tricks That Can Be Used All Year\" \/>\n<meta property=\"og:description\" content=\"We have some tips to help you get the most from your holiday merchandising, but even better, you can use these tips all year long.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/es\/trucos-de-visual-merchandising-para-las-vacaciones-que-se-pueden-utilizar-durante-todo-el-ano\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, Tasks and Communication\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bindyhq\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-26T20:15:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-28T20:00:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?_t=1732824030\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bindy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bindyhq\" \/>\n<meta name=\"twitter:site\" content=\"@bindyhq\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/\"},\"author\":{\"name\":\"Bindy\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\"},\"headline\":\"Holiday Visual Merchandising Tricks That Can Be Used All Year\",\"datePublished\":\"2021-10-26T20:15:59+00:00\",\"dateModified\":\"2024-11-28T20:00:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/\"},\"wordCount\":316,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?fit=1920%2C1440&ssl=1\",\"keywords\":[\"Merchandising\",\"retail\",\"Retail Displays\"],\"articleSection\":[\"\u2744\ufe0f Seasonal\",\"\ud83d\udc5c Merchandising\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/\",\"name\":\"Holiday Visual Merchandising Tricks That Can Be Used All Year\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?fit=1920%2C1440&ssl=1\",\"datePublished\":\"2021-10-26T20:15:59+00:00\",\"dateModified\":\"2024-11-28T20:00:30+00:00\",\"description\":\"We have some tips to help you get the most from your holiday merchandising, but even better, you can use these tips all year long.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?fit=1920%2C1440&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?fit=1920%2C1440&ssl=1\",\"width\":1920,\"height\":1440,\"caption\":\"Photo credit: Pixabay\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.bindy.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Holiday Visual Merchandising Tricks That Can Be Used All Year\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"name\":\"Audits, Tasks and Communication\",\"description\":\"Retail and Hospitality Operations\",\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blog.bindy.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\",\"name\":\"Bindy\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"width\":1005,\"height\":301,\"caption\":\"Bindy\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/bindyhq\",\"https:\\\/\\\/x.com\\\/bindyhq\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bindyhq\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\",\"name\":\"Bindy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"caption\":\"Bindy\"},\"description\":\"Bindy is a cloud-powered app to automate \u2714\ufe0f audits, \ud83d\uddd3\ufe0f tasks and \ud83d\udce3 communication for retail and hospitality. Deploy and verify brand standards, tasks, and corrective actions to your sites with ease. Get real-time reports, signatures, videos, and photo verifications.\",\"sameAs\":[\"https:\\\/\\\/www.bindy.com\"],\"url\":\"https:\\\/\\\/blog.bindy.com\\\/es\\\/author\\\/betterdot\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Trucos de comercializaci\u00f3n visual navide\u00f1a que se pueden usar todo el a\u00f1o","description":"Tenemos algunos consejos para ayudarlo a aprovechar al m\u00e1ximo su mercader\u00eda navide\u00f1a, pero a\u00fan mejor, puede usar estos consejos durante todo el a\u00f1o.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.bindy.com\/es\/trucos-de-visual-merchandising-para-las-vacaciones-que-se-pueden-utilizar-durante-todo-el-ano\/","og_locale":"es_ES","og_type":"article","og_title":"Holiday Visual Merchandising Tricks That Can Be Used All Year","og_description":"We have some tips to help you get the most from your holiday merchandising, but even better, you can use these tips all year long.","og_url":"https:\/\/blog.bindy.com\/es\/trucos-de-visual-merchandising-para-las-vacaciones-que-se-pueden-utilizar-durante-todo-el-ano\/","og_site_name":"Audits, Tasks and Communication","article_publisher":"https:\/\/www.facebook.com\/bindyhq","article_published_time":"2021-10-26T20:15:59+00:00","article_modified_time":"2024-11-28T20:00:30+00:00","og_image":[{"width":1920,"height":1440,"url":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?_t=1732824030","type":"image\/jpeg"}],"author":"Bindy","twitter_card":"summary_large_image","twitter_creator":"@bindyhq","twitter_site":"@bindyhq","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/#article","isPartOf":{"@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/"},"author":{"name":"Bindy","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f"},"headline":"Holiday Visual Merchandising Tricks That Can Be Used All Year","datePublished":"2021-10-26T20:15:59+00:00","dateModified":"2024-11-28T20:00:30+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/"},"wordCount":316,"commentCount":0,"publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"image":{"@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?fit=1920%2C1440&ssl=1","keywords":["Merchandising","retail","Retail Displays"],"articleSection":["\u2744\ufe0f Seasonal","\ud83d\udc5c Merchandising"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/","url":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/","name":"Trucos de comercializaci\u00f3n visual navide\u00f1a que se pueden usar todo el a\u00f1o","isPartOf":{"@id":"https:\/\/blog.bindy.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/#primaryimage"},"image":{"@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?fit=1920%2C1440&ssl=1","datePublished":"2021-10-26T20:15:59+00:00","dateModified":"2024-11-28T20:00:30+00:00","description":"Tenemos algunos consejos para ayudarlo a aprovechar al m\u00e1ximo su mercader\u00eda navide\u00f1a, pero a\u00fan mejor, puede usar estos consejos durante todo el a\u00f1o.","breadcrumb":{"@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/#primaryimage","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?fit=1920%2C1440&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?fit=1920%2C1440&ssl=1","width":1920,"height":1440,"caption":"Photo credit: Pixabay"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.bindy.com\/holiday-visual-merchandising-tricks-that-can-be-used-all-year\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.bindy.com\/"},{"@type":"ListItem","position":2,"name":"Holiday Visual Merchandising Tricks That Can Be Used All Year"}]},{"@type":"WebSite","@id":"https:\/\/blog.bindy.com\/#website","url":"https:\/\/blog.bindy.com\/","name":"Auditor\u00edas, Tareas y Comunicaci\u00f3n","description":"Operaciones de venta minorista y hosteler\u00eda","publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.bindy.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/blog.bindy.com\/#organization","name":"encuadernado","url":"https:\/\/blog.bindy.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","width":1005,"height":301,"caption":"Bindy"},"image":{"@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bindyhq","https:\/\/x.com\/bindyhq","https:\/\/www.linkedin.com\/company\/bindyhq\/"]},{"@type":"Person","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f","name":"encuadernado","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","caption":"Bindy"},"description":"Bindy es una aplicaci\u00f3n en la nube que automatiza auditor\u00edas, tareas y comunicaciones para comercios minoristas y hosteler\u00eda. Implementa y verifica f\u00e1cilmente los est\u00e1ndares de marca, las tareas y las acciones correctivas en tus establecimientos. Obt\u00e9n informes, firmas, videos y verificaciones fotogr\u00e1ficas en tiempo real.","sameAs":["https:\/\/www.bindy.com"],"url":"https:\/\/blog.bindy.com\/es\/author\/betterdot\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2018\/11\/tree-wood-flower-atmosphere-store-indoor-906579-pxhere-com.jpg?fit=1920%2C1440&ssl=1","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pDNAM-1jt","jetpack-related-posts":[{"id":6740,"url":"https:\/\/blog.bindy.com\/es\/7-holiday-merchandising-examples-to-win-over-q4-shoppers\/","url_meta":{"origin":5051,"position":0},"title":"7 ejemplos de comercializaci\u00f3n navide\u00f1a para conquistar a los compradores del cuarto trimestre","author":"Bindy","date":"octubre 26, 2021","format":false,"excerpt":"Estamos en el cuarto trimestre, y ya saben lo que eso significa: ya se acercan algunas de las festividades m\u00e1s importantes del a\u00f1o: Halloween, Acci\u00f3n de Gracias, Hanukkah y Navidad. La Federaci\u00f3n Nacional de Minoristas pronostica un aumento de las ventas de entre 4% y 6%, por encima de la tasa de crecimiento prepandemia de 3.6%. Sin duda, hay razones...","rel":"","context":"En \u00ab\u2744\ufe0f Seasonal\u00bb","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/es\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":6783,"url":"https:\/\/blog.bindy.com\/es\/boosting-holiday-sales-visual-merchandising-tips-for-the-golden-quarter\/","url_meta":{"origin":5051,"position":1},"title":"Impulsar las ventas navide\u00f1as: consejos de merchandising visual para el Barrio Dorado","author":"Bindy","date":"octubre 26, 2021","format":false,"excerpt":"Las ventas en tiendas siguen representando la mayor parte de todas las ventas durante las temporadas navide\u00f1as. Y todos los minoristas lo saben. Es por eso que vemos indicios de promociones navide\u00f1as y otras festividades de invierno que llegan a las tiendas tan pronto como las primeras hojas se vuelven marrones. Entonces, \u00bfc\u00f3mo diferenciar su marca y su\u2026?","rel":"","context":"En \u00ab\u2744\ufe0f Seasonal\u00bb","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/es\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":10693,"url":"https:\/\/blog.bindy.com\/es\/visual-merchandising-in-retail-best-blogs\/","url_meta":{"origin":5051,"position":2},"title":"Visual Merchandising en Retail: Mejores Blogs","author":"Bindy","date":"octubre 26, 2021","format":false,"excerpt":"El visual merchandising en el comercio minorista es la pr\u00e1ctica de presentar servicios y productos a los clientes de una manera que atraiga y motive al cliente a comprar. A medida que las tiendas vuelven a abrir y avanzamos hacia el cuarto trimestre, muchos minoristas est\u00e1n buscando formas de mejorar su comercializaci\u00f3n visual para dar la bienvenida a los clientes y atraer...","rel":"","context":"En \u00ab\ud83d\udc5c Merchandising\u00bb","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/es\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/08\/shutterstock_228389290.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5229,"url":"https:\/\/blog.bindy.com\/es\/6-ways-to-use-visual-merchandising-to-drive-social-shares\/","url_meta":{"origin":5051,"position":3},"title":"6 formas de utilizar la comercializaci\u00f3n visual para impulsar las acciones sociales","author":"Bindy","date":"octubre 26, 2021","format":false,"excerpt":"Instagram ha demostrado ser una gran ventaja para muchas empresas. Seg\u00fan Instagram, m\u00e1s de 200 millones de usuarios visitan al menos un perfil de empresa a diario, y un tercio de las historias m\u00e1s vistas en la plataforma pertenecen a empresas. Estas cifras nos indican que los usuarios de Instagram tienen inter\u00e9s en\u2026","rel":"","context":"En \u00ab\ud83d\udc5c Merchandising\u00bb","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/es\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1423374269-1.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5136,"url":"https:\/\/blog.bindy.com\/es\/5-retail-merchandising-trends-to-watch-out-for\/","url_meta":{"origin":5051,"position":4},"title":"5 tendencias de merchandising minorista a tener en cuenta","author":"Bindy","date":"octubre 26, 2021","format":false,"excerpt":"El merchandising es \u2014y seguir\u00e1 siendo\u2014 uno de los principales impulsores de las ventas y la fidelizaci\u00f3n de clientes en el sector minorista. La forma en que se presenta el merchandising en tu tienda influye en todo, desde la percepci\u00f3n de la marca hasta la experiencia del cliente; por eso es importante que tus iniciativas de merchandising sean siempre novedosas y relevantes. Parte de ello\u2026","rel":"","context":"En \u00ab\ud83d\udc5c Merchandising\u00bb","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/es\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_191362898.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_191362898.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_191362898.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_191362898.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_191362898.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5052,"url":"https:\/\/blog.bindy.com\/es\/5-lighting-techniques-for-visual-merchandising-to-increase-sales\/","url_meta":{"origin":5051,"position":5},"title":"5 T\u00e9cnicas de Iluminaci\u00f3n para Visual Merchandising para Incrementar Ventas","author":"Bindy","date":"octubre 26, 2021","format":false,"excerpt":"\u00bfLa iluminaci\u00f3n en tiendas impulsa las ventas? Seg\u00fan Amerlux, \"Globus, una importante cadena de supermercados alemana, experiment\u00f3 con una combinaci\u00f3n de luces de colores en una zona promocional de una de sus tiendas\". Esto se tradujo en un aumento del 61 % en las ventas en dicha zona. Si a\u00fan utiliza tubos fluorescentes\u2026","rel":"","context":"En \u00ab\ud83d\udc5c Merchandising\u00bb","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/es\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?fit=1200%2C801&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?fit=1200%2C801&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?fit=1200%2C801&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?fit=1200%2C801&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2020\/07\/shutterstock_1757085830.jpg?fit=1200%2C801&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/posts\/5051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/comments?post=5051"}],"version-history":[{"count":30,"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/posts\/5051\/revisions"}],"predecessor-version":[{"id":64994,"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/posts\/5051\/revisions\/64994"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/media\/5085"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/media?parent=5051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/categories?post=5051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/es\/wp-json\/wp\/v2\/tags?post=5051"}],"curies":[{"name":"Gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}