{"id":450,"date":"2023-05-20T15:15:47","date_gmt":"2023-05-20T19:15:47","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=450"},"modified":"2024-11-28T08:58:57","modified_gmt":"2024-11-28T13:58:57","slug":"necesita-un-software-de-auditoria-minorista","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/es\/do-you-need-retail-audit-software\/","title":{"rendered":"\u2b50 5 razones para implementar un software de auditor\u00eda minorista"},"content":{"rendered":"

preguntando un ejecuci\u00f3n minorista<\/a> proveedor de software como encuadernado<\/a> Si necesita este tipo de software, puede ser como preguntarle a un vendedor de zapatos si realmente necesita zapatos. Y, sin embargo, la respuesta puede sorprenderle.<\/p>\n\n\n\n

La justificaci\u00f3n comercial de la automatizaci\u00f3n de software depende de su actividad y de la exposici\u00f3n, responsabilidad y costos que una ejecuci\u00f3n inconsistente o deficiente pueda tener sobre la imagen de la marca y los resultados finales.<\/p>\n\n\n\n

A trav\u00e9s de nuestras conversaciones con minoristas, hemos identificado cinco razones de apoyo para implementar software de auditor\u00eda y gesti\u00f3n de tareas para minoristas y hoteleros.<\/p>\n\n\n\n

Sumerj\u00e1monos.<\/p>\n\n\n\n

\u00bfQu\u00e9 es el software de auditor\u00eda y ejecuci\u00f3n minorista?<\/h2>\n\n\n\n
\n

El software de ejecuci\u00f3n minorista (a veces llamado "software de auditor\u00eda minorista") es un software que le permite auditar las tiendas minoristas para verificar el cumplimiento de las normas. est\u00e1ndares de la marca<\/a>, programas y pol\u00edticas en \u00e1reas como operaciones, comercializaci\u00f3n, prevenci\u00f3n de p\u00e9rdidas, salud y seguridad. <\/p>\n\n\n\n

La \u201cauditor\u00eda\u201d a veces se denomina evaluaci\u00f3n o simplemente visita.<\/p>\n\n\n\n

Este software se basa en formularios\/listas de verificaci\u00f3n procesables <\/a>y Tareas<\/a> validar est\u00e1ndares y solucionar problemas con un flujo de trabajo de acci\u00f3n correctiva<\/a>.<\/p>\n<\/blockquote>\n\n\n\n\n\n\n\n

Raz\u00f3n #1: Tienes m\u00e1s de 10 tiendas<\/h2>\n\n\n\n

Las operaciones se convierten en el tal\u00f3n de Aquiles de un negocio minorista en crecimiento, a menos que la columna vertebral de operaciones pueda escalar para dar cabida a m\u00e1s tiendas y franquiciados y, al mismo tiempo, brindar la orientaci\u00f3n y atenci\u00f3n que cada tienda requiere. <\/p>\n\n\n\n

La automatizaci\u00f3n significa una ejecuci\u00f3n mejor y m\u00e1s r\u00e1pida de programas dise\u00f1ados para impulsar las ventas y reducir costos. La automatizaci\u00f3n le dice qu\u00e9 est\u00e1 funcionando (o no), d\u00f3nde y cu\u00e1ndo. La automatizaci\u00f3n mantiene a todos informados y a todo el sistema unido, con gastos generales m\u00ednimos.<\/p>\n\n\n\n

Hablando de crecimiento, aqu\u00ed hay tres art\u00edculos sobre c\u00f3mo hacer crecer su negocio minorista. <\/p>\n\n\n\n

C\u00f3mo escalar sus operaciones de regional a nacional.<\/a><\/p>\n\n\n\n

C\u00f3mo hacer crecer un negocio minorista: de 1 tienda a 5 tiendas.<\/a><\/p>\n\n\n\n

C\u00f3mo hacer crecer un concepto minorista de 5 a m\u00e1s de 50 tiendas.<\/a><\/p>\n\n\n\n

Raz\u00f3n #2: Tienes tiendas \u201cproblem\u00e1ticas\u201d<\/h2>\n\n\n\n

Una tienda \u201cproblem\u00e1tica\u201d es una tienda con uno o m\u00e1s de los siguientes problemas: baja rentabilidad, alta rotaci\u00f3n, muchas quejas de los clientes y un historial documentado de incumplimiento de los est\u00e1ndares de la marca.<\/p>\n\n\n\n

Documentar el incumplimiento, asignar problemas a las personas y establecer fechas objetivo son tanto una \u201cauditor\u00eda\u201d como una herramienta de capacitaci\u00f3n y una oportunidad para cambiar las cosas.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

El software le permite realizar un seguimiento de las tendencias, repetir art\u00edculos inaceptables y destacados y comparar el rendimiento de una tienda con el de sus pares. La automatizaci\u00f3n le ayuda a identificar las \u00e1reas problem\u00e1ticas y le permite abordarlas.<\/p>\n\n\n\n

Raz\u00f3n #3: Tienes franquiciados<\/h2>\n\n\n\n

Las buenas personas marcan la diferencia en el comercio minorista y la hosteler\u00eda. Pero incluso los franquiciados m\u00e1s motivados y experimentados necesitan orientaci\u00f3n de vez en cuando. Proteger la marca implica definir y comunicar est\u00e1ndares claros y medir el desempe\u00f1o de los franquiciados frente a esos mismos est\u00e1ndares. <\/p>\n\n\n\n

Un conjunto claro de est\u00e1ndares y una plataforma de desempe\u00f1o ubicua es como la proverbial marea creciente: levanta todos los barcos.<\/p>\n\n\n

\n
\"\"<\/a><\/figure>\n<\/div>\n\n\n

Raz\u00f3n #4: Los programas estacionales son importantes para su negocio<\/h2>\n\n\n\n

Los programas estacionales deben ejecutarse precisamente en el momento adecuado, precisamente de la manera correcta para tener el mayor impacto. Se deben coordinar carteles, exhibidores y capacitaci\u00f3n para cada tienda para maximizar las ganancias durante el programa estacional. <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

La ejecuci\u00f3n de la tienda importa<\/a>. Los fondos gastados en programas que no se ejecutan en su totalidad, el 100% del tiempo en el 100% de sus tiendas, son fondos desperdiciados.<\/p>\n\n\n\n

Motivo #5: La higiene y la limpieza del almac\u00e9n son fundamentales<\/h2>\n\n\n\n

Este suele ser el caso en la industria del servicio de alimentos por razones obvias de salud y seguridad. Como clientes, no ingerimos aquello en lo que no confiamos y la limpieza y el estado general del restaurante son los cimientos de esta confianza.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Por qu\u00e9 necesita automatizar: prevenga problemas antes de que sucedan, identifique y resuelva \u00e1reas problem\u00e1ticas r\u00e1pidamente, proteja la salud y seguridad de los clientes y empleados, proteja la marca.<\/p>\n\n\n\n

\u00bfC\u00f3mo elegir el software adecuado?<\/h2>\n\n\n\n

Ahora perm\u00edtanos ayudarle a encontrar lo que necesita en su proceso de compra de software. Aqu\u00ed est\u00e1n Seis pasos para elegir un software de auditor\u00eda minorista<\/a>.<\/p>\n\n\n\n

\"\"<\/a><\/figure>","protected":false},"excerpt":{"rendered":"

Preguntarle a un proveedor de software de ejecuci\u00f3n minorista como Bindy si necesita este tipo de software puede parecer como preguntarle a un vendedor de zapatos si realmente necesita zapatos. Y, sin embargo, la respuesta puede sorprenderlo. El caso de negocio para la automatizaci\u00f3n del software depende de su actividad y de la exposici\u00f3n, la responsabilidad y los costos que una ejecuci\u00f3n inconsistente o deficiente puede tener... Seguir leyendo \u2b50 5 razones para implementar un software de auditor\u00eda minorista<\/span> \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":61614,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Do You Need Retail Audit Software?","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174194,14465791],"tags":[55665360,677173901],"class_list":["post-450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about-bindy","category-retail-audit","tag-retail-audit-2","tag-retail-audit-software"],"yoast_head":"\n\u2b50 5 Reasons to Deploy Retail Audit Software<\/title>\n<meta name=\"description\" content=\"Struggling with growth and inconsistencies in your your retail and hospitality network? 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