{"id":4588,"date":"2021-10-26T15:15:59","date_gmt":"2021-10-26T20:15:59","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=4588"},"modified":"2024-08-13T15:02:13","modified_gmt":"2024-08-13T19:02:13","slug":"vatertag-im-einzelhandel-interessante-fakten-und-neue-trends","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/de\/fathers-day-in-retail-interesting-facts-and-emerging-trends\/","title":{"rendered":"Vatertag im Einzelhandel: Interessante Fakten und neue Trends"},"content":{"rendered":"

Saisonale Programme wie der Vatertag sorgen f\u00fcr gro\u00dfe Gewinne\u00a0Einzelh\u00e4ndler<\/a>\u00a0und\u00a0Gastst\u00e4tten<\/a>.\u00a0Die Ausgaben zum Vatertag haben $22 Milliarden \u00fcberschritten!<\/a><\/p>\n\n\n\n

\n

\u201eV\u00e4ter, Ehem\u00e4nner und S\u00f6hne k\u00f6nnen damit rechnen, an diesem Vatertag die Liebe zu sp\u00fcren\u201c, sagte NRF-Pr\u00e4sident und CEO Matthew Shay. \u201eIn den letzten zehn Jahren sind die Ausgaben f\u00fcr Vatertagsgeschenke erheblich gestiegen. Einzelh\u00e4ndler halten Geschenke bereit, die Papa problemlos beeindrucken werden.\u201c
NRF-Pr\u00e4sident und CEO Matth\u00e4us Shay<\/a><\/p>\n<\/blockquote>\n\n\n\n

Spitzenreiter d\u00fcrften Geschenke f\u00fcr \u201ebesondere Ausfl\u00fcge\u201c sein. $4,5 Milliarden<\/a> Dicht gefolgt von Bekleidung ($3,5 Milliarden) und Geschenkkarten ($2,9 Milliarden).<\/p>\n\n\n\n

\n

\u201eBesondere Ausflugsgeschenke sind seit ihrem Tiefpunkt im Jahr 2009 zum Vatertag immer beliebter geworden. Diese Verbraucher, insbesondere die zwischen 18 und 24 Jahren, m\u00f6chten ihrem Vater etwas bieten, das einzigartig und durchdacht ist und eine sch\u00f6ne Zeit zu Hause erm\u00f6glicht besonderer Tag." \u2013 Erfolgreiche Einblicke<\/a> Executive Vice President f\u00fcr Strategie Phil Rist <\/a><\/p>\n<\/blockquote>\n\n\n\n

421 Prozent der Verbraucher wollen online einkaufen, 241 Prozent werden einen Discounter aufsuchen. 381 Prozent wollen in Kaufh\u00e4usern einkaufen und 221 Prozent in Fachgesch\u00e4ften.<\/p>\n\n\n\n

72 Millionen Karten <\/a>werden am Vatertag verschenkt.<\/p>\n\n\n

\n
\"\"<\/a><\/figure>\n<\/div>\n\n\n

Mehr als $22 Milliarden stehen auf dem Spiel. Sind Ihre Gesch\u00e4fte bereit? Werden Marketing- und Merchandising-Initiativen zum Vatertag an allen Ihren Standorten vollst\u00e4ndig umgesetzt?<\/p>\n\n\n\n

Sich auf Papier verlassen, Excel und E-Mail sind langsam und fehleranf\u00e4llig<\/a> und entzieht der Organisation die Daten, die sie ben\u00f6tigt, um fundierte Gesch\u00e4ftsentscheidungen zu treffen. Automatisieren Sie den Prozess 5 einfache Schritte mit Retail Audit <\/a>Software und erhalten Sie sofortige Ergebnisse, h\u00f6here Ums\u00e4tze und geringere Kosten<\/a>.<\/p>\n\n\n\n

Sie sind sich nicht sicher, wie Sie Ihr Merchandising \u00fcberpr\u00fcfen k\u00f6nnen? Nutzen Sie dieses Merchandising Checkliste<\/a>, und folgen Sie mit 7 Visual Merchandising-Techniken zur Umsatzsteigerung<\/a>.<\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Saisonale Programme wie der Vatertag bescheren Einzelh\u00e4ndlern und Restaurants gro\u00dfe Gewinne. Die Ausgaben zum Vatertag haben $22 Milliarden \u00fcberschritten! \u201eV\u00e4ter, Ehem\u00e4nner und S\u00f6hne k\u00f6nnen erwarten, an diesem Vatertag Liebe zu sp\u00fcren\u201c, sagte Matthew Shay, Pr\u00e4sident und CEO des NRF. \u201eIm letzten Jahrzehnt sind die Ausgaben f\u00fcr Vatertagsgeschenke deutlich gestiegen. Einzelh\u00e4ndler halten Geschenke bereit, die \u2026 Vatertag im Einzelhandel: Interessante Fakten und neue Trends<\/span> weiterlesen \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":61619,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174196],"tags":[133723,677173885,36052485],"class_list":["post-4588","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seasonal-retail","tag-fathers-day","tag-merchandising","tag-seasonal-programs"],"yoast_head":"\nFather\u2019s Day in Retail: Interesting Facts and Emerging Trends<\/title>\n<meta name=\"description\" content=\"Seasonal programs like Father's Day can result in huge consumer spending. 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Die durchschnittlichen Ausgaben pro Person lagen bei 185,81 Dollar. Und obwohl die meisten Amerikaner den Gro\u00dfteil ihres Valentinstagsbudgets immer noch f\u00fcr ihren Partner ausgeben, beobachtet der US-amerikanische Einzelhandelsverband (National Retail Federation, NRF)\u2026","rel":"","context":"In "\u2744\ufe0f Seasonal"","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/de\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_342897512.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_342897512.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_342897512.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_342897512.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_342897512.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":4316,"url":"https:\/\/blog.bindy.com\/de\/mothers-day-in-retail-interesting-facts-and-emerging-trends\/","url_meta":{"origin":4588,"position":1},"title":"Muttertag im Einzelhandel: Interessante Fakten und neue Trends","author":"Bindy","date":"Oktober 26, 2021","format":false,"excerpt":"Der Muttertag ist nach Weihnachten und dem Schulanfang der drittgr\u00f6\u00dfte Einzelhandelsfeiertag in den USA. Saisonale Aktionen wie der Muttertag bescheren Einzelh\u00e4ndlern und Restaurants hohe Ums\u00e4tze. Die Ausgaben zum Muttertag erreichten einen Rekordwert von 1,4 Billionen US-Dollar! \u201cDie Ausgaben zum Muttertag sind in den letzten Jahren stetig gestiegen, und auch in diesem Jahr werden sie voraussichtlich\u2026\u201c","rel":"","context":"In "\u2744\ufe0f Seasonal"","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/de\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1346365628.jpg?fit=1200%2C801&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1346365628.jpg?fit=1200%2C801&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1346365628.jpg?fit=1200%2C801&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1346365628.jpg?fit=1200%2C801&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1346365628.jpg?fit=1200%2C801&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":6677,"url":"https:\/\/blog.bindy.com\/de\/un-boo-lievable-halloween-strategies-for-retailers\/","url_meta":{"origin":4588,"position":2},"title":"Un-BOO-glaubw\u00fcrdige Halloween-Strategien f\u00fcr Einzelh\u00e4ndler","author":"Bindy","date":"Oktober 26, 2021","format":false,"excerpt":"Halloween hat sich zu einem riesigen Handelsereignis entwickelt. Laut dem US-amerikanischen Einzelhandelsverband NRF planen 731.030 US-Dollar, dieses Jahr bis zu 4,1 Milliarden US-Dollar f\u00fcr Kost\u00fcme, 3,9 Milliarden US-Dollar f\u00fcr Dekorationen und 2,7 Milliarden US-Dollar f\u00fcr S\u00fc\u00dfigkeiten auszugeben. Einzelh\u00e4ndler, die ihre Marketingaktivit\u00e4ten auf Thanksgiving und das Ende des vierten Quartals konzentrieren, sind\u2026","rel":"","context":"In "\u2744\ufe0f Seasonal"","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/de\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1499384153.jpg?fit=1200%2C297&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1499384153.jpg?fit=1200%2C297&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1499384153.jpg?fit=1200%2C297&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1499384153.jpg?fit=1200%2C297&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_1499384153.jpg?fit=1200%2C297&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":4401,"url":"https:\/\/blog.bindy.com\/de\/loss-prevention-challenges-in-retail\/","url_meta":{"origin":4588,"position":3},"title":"Herausforderungen der Schadenverh\u00fctung im Einzelhandel","author":"Bindy","date":"Oktober 26, 2021","format":false,"excerpt":"Im heutigen Einzelhandel z\u00e4hlt jeder Dollar, und die Herausforderungen im Bereich der Verlustpr\u00e4vention sind allgegenw\u00e4rtig. Inventurdifferenzen haben erhebliche Auswirkungen auf den Gewinn eines Einzelh\u00e4ndlers. Eine aktuelle Studie des US-amerikanischen Einzelhandelsverbands (National Retail Federation, NRF) ergab eine durchschnittliche Inventurdifferenzrate von 1,61 TP3T. Dies kostet die Einzelhandelsbranche mehr als \"eine schwindelerregende Summe\u2026\u201c","rel":"","context":"In "\ud83d\udee1\ufe0f Loss Prevention and Security"","block_context":{"text":"\ud83d\udee1\ufe0f Loss Prevention and Security","link":"https:\/\/blog.bindy.com\/de\/category\/loss-prevention\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/09\/shutterstock_1543004774-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/09\/shutterstock_1543004774-1.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/09\/shutterstock_1543004774-1.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/09\/shutterstock_1543004774-1.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2023\/09\/shutterstock_1543004774-1.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":59834,"url":"https:\/\/blog.bindy.com\/de\/6-areas-you-need-to-get-right-in-your-footwear-and-apparel-stores\/","url_meta":{"origin":4588,"position":4},"title":"6 Bereiche, die Sie in Ihren Schuh- und Bekleidungsgesch\u00e4ften richtig machen m\u00fcssen","author":"Bindy","date":"Dezember 29, 2022","format":false,"excerpt":"Der Einzelhandel steht vor turbulenten Zeiten. Angesichts anhaltender Probleme in der Lieferkette, Arbeitskr\u00e4ftemangel und Rezessions\u00e4ngsten m\u00fcssen Einzelh\u00e4ndler sicherstellen, dass die verschiedenen Komponenten ihres Gesch\u00e4fts \u2013 einschlie\u00dflich Inventar, Personal und Betrieb \u2013 in Topform sind. Dies gilt insbesondere f\u00fcr Schuh- und Bekleidungsh\u00e4ndler. 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