{"id":1134,"date":"2021-10-26T15:15:49","date_gmt":"2021-10-26T20:15:49","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=1134"},"modified":"2024-11-28T14:46:27","modified_gmt":"2024-11-28T19:46:27","slug":"warum-saisonales-merchandising-im-laden-immer-noch-erfolgreich-ist","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/de\/why-seasonal-in-store-merchandising-keeps-on-giving\/","title":{"rendered":"Warum saisonale In-Store-Merchandising-Artikel immer wieder vergeben werden"},"content":{"rendered":"

Saisonales Merchandising im Laden ist wie das sprichw\u00f6rtliche Geschenk, das immer wieder Freude bereitet. Programme wie Halloween und Weihnachten laufen zwar nur ein paar Wochen, haben aber das ganze Jahr \u00fcber Vorteile. Sehen wir uns drei davon an.<\/p>\n\n\n\n

1. Saisonales In-Store-Merchandising ist ein Gewinnmagnet<\/h2>\n\n\n\n

Produkte, die f\u00fcr saisonales Merchandising ausgew\u00e4hlt werden, haben in der Regel h\u00f6here integrierte Margen. Saisonale Vermarktung f\u00fchrt zu h\u00f6heren Ums\u00e4tzen und noch h\u00f6heren Margen und Gewinnen. Ho-Ho-Ho dazu!<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

2. Saisonales In-Store-Merchandising ist ein Kundenmagnet<\/h2>\n\n\n\n

Merchandising im Gesch\u00e4ft sorgt f\u00fcr Begeisterung. Ein saisonales Programm ist eine perfekte M\u00f6glichkeit, die Begeisterung Ihrer bestehenden Kunden wiederzubeleben, verlorene Kunden zu erreichen und neue zu gewinnen. Ein begeisterter und engagierter Kunde entwickelt mit gr\u00f6\u00dferer Wahrscheinlichkeit eine langfristige Loyalit\u00e4t gegen\u00fcber Ihrer Marke und Ihren Gesch\u00e4ften.<\/p>\n\n\n\n

\"H\u00f6ren<\/a><\/figure>\n\n\n\n

3. Saisonales In-Store-Merchandising zieht Franchisenehmer an<\/h2>\n\n\n\n

Eine dynamische Marke zieht nicht nur Kunden an, sondern auch potenzielle Franchisenehmer. Einzelh\u00e4ndler mit mehreren Einheiten wenden oft betr\u00e4chtliche Ressourcen \u2013 dedizierte Websites und Messen \u2013 auf, um neue Franchisenehmer zu gewinnen. Zuk\u00fcnftige Franchisenehmer investieren ihre Ersparnisse eher in eine aufregende Marke als in eine, die als langweilig und abgestanden empfunden wird.<\/p>\n\n\n\n

Halten Sie Ihr Merchandising sauber<\/h2>\n\n\n\n

Denken Sie daran, dass niemand unordentliche Auslagen und unordentliche Regale mag! Sorgen Sie daf\u00fcr, dass Ihr Merchandising auf den Punkt kommt und mit dem Ethos der Marke \u00fcbereinstimmt.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Letzte Worte<\/h2>\n\n\n\n

Saisonale Merchandising-Artikel im Gesch\u00e4ft spielen eine gro\u00dfe Rolle f\u00fcr den kurz- und langfristigen Erfolg einer Einzelhandelsmarke. Stellen Sie sicher, dass Ihre Programme immer und \u00fcberall vollst\u00e4ndig ausgef\u00fchrt werden. Stellen Sie sicher, dass Probleme umgehend und zufriedenstellend angegangen werden. Und schlie\u00dflich stellen Sie sicher, dass Sie \u00fcber die erforderlichen Prozesse, Arbeitsabl\u00e4ufe und Software verf\u00fcgen, um den Stand der Merchandising-Ausf\u00fchrung in Ihren Filialen zu kommunizieren, zu pr\u00fcfen und dar\u00fcber zu berichten.<\/p>","protected":false},"excerpt":{"rendered":"

Saisonales Merchandising im Laden ist wie das sprichw\u00f6rtliche Geschenk, das immer Freude bereitet. Programme wie Halloween und Weihnachten laufen zwar nur ein paar Wochen, aber sie haben das ganze Jahr \u00fcber Vorteile. Sehen wir uns drei davon an. 1. Saisonales Merchandising im Laden ist ein Gewinnmagnet. Produkte, die f\u00fcr saisonales Merchandising ausgew\u00e4hlt werden, haben in der Regel h\u00f6here eingebaute Margen. Saisonales Merchandising f\u00fchrt \u2026 Warum saisonale In-Store-Merchandising-Artikel immer wieder vergeben werden<\/span> weiterlesen \u2192<\/span><\/a><\/p>","protected":false},"author":6370623,"featured_media":2186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Ho-Ho-Ho: Why Seasonal In-Store Merchandising Keeps On Giving","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[677174196,49417],"tags":[45521311,124272279,37349142,124272271,55665360,39359981],"class_list":["post-1134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seasonal-retail","category-merchandising","tag-christmas-merchandising","tag-halloween-merchandising","tag-in-store-execution","tag-merchandising-audit","tag-retail-audit-2","tag-seasonal-merchandising"],"yoast_head":"\nWhy Seasonal In-Store Merchandising Keeps on Giving<\/title>\n<meta name=\"description\" content=\"Seasonal merchandising creates excitement for both new and existing customers. Dynamic branding attracts customers and potential franchisees.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bindy.com\/de\/warum-saisonales-merchandising-im-laden-immer-noch-erfolgreich-ist\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Seasonal In-Store Merchandising Keeps on Giving\" \/>\n<meta property=\"og:description\" content=\"Seasonal merchandising creates excitement for both new and existing customers. Dynamic branding attracts customers and potential franchisees.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.bindy.com\/de\/warum-saisonales-merchandising-im-laden-immer-noch-erfolgreich-ist\/\" \/>\n<meta property=\"og:site_name\" content=\"Audits, Tasks and Communication\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bindyhq\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-26T20:15:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-28T19:46:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?_t=1732823187\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bindy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bindyhq\" \/>\n<meta name=\"twitter:site\" content=\"@bindyhq\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/\"},\"author\":{\"name\":\"Bindy\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\"},\"headline\":\"Why Seasonal In-Store Merchandising Keeps on Giving\",\"datePublished\":\"2021-10-26T20:15:49+00:00\",\"dateModified\":\"2024-11-28T19:46:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/\"},\"wordCount\":276,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2012\\\/11\\\/pexels-photo-186613.jpeg?fit=1920%2C1280&ssl=1\",\"keywords\":[\"Christmas merchandising\",\"Halloween merchandising\",\"in store execution\",\"merchandising audit\",\"retail audit\",\"seasonal merchandising\"],\"articleSection\":[\"\u2744\ufe0f Seasonal\",\"\ud83d\udc5c Merchandising\"],\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/\",\"name\":\"Why Seasonal In-Store Merchandising Keeps on Giving\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2012\\\/11\\\/pexels-photo-186613.jpeg?fit=1920%2C1280&ssl=1\",\"datePublished\":\"2021-10-26T20:15:49+00:00\",\"dateModified\":\"2024-11-28T19:46:27+00:00\",\"description\":\"Seasonal merchandising creates excitement for both new and existing customers. Dynamic branding attracts customers and potential franchisees.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2012\\\/11\\\/pexels-photo-186613.jpeg?fit=1920%2C1280&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2012\\\/11\\\/pexels-photo-186613.jpeg?fit=1920%2C1280&ssl=1\",\"width\":1920,\"height\":1280,\"caption\":\"Photo credit: Pexel\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/why-seasonal-in-store-merchandising-keeps-on-giving\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.bindy.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why Seasonal In-Store Merchandising Keeps on Giving\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#website\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"name\":\"Audits, Tasks and Communication\",\"description\":\"Retail and Hospitality Operations\",\"publisher\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blog.bindy.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#organization\",\"name\":\"Bindy\",\"url\":\"https:\\\/\\\/blog.bindy.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/blog.bindy.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1\",\"width\":1005,\"height\":301,\"caption\":\"Bindy\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/bindyhq\",\"https:\\\/\\\/x.com\\\/bindyhq\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bindyhq\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blog.bindy.com\\\/#\\\/schema\\\/person\\\/d5e8de9f43631f43e8ad334d7d28c52f\",\"name\":\"Bindy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g\",\"caption\":\"Bindy\"},\"description\":\"Bindy is a cloud-powered app to automate \u2714\ufe0f audits, \ud83d\uddd3\ufe0f tasks and \ud83d\udce3 communication for retail and hospitality. Deploy and verify brand standards, tasks, and corrective actions to your sites with ease. Get real-time reports, signatures, videos, and photo verifications.\",\"sameAs\":[\"https:\\\/\\\/www.bindy.com\"],\"url\":\"https:\\\/\\\/blog.bindy.com\\\/de\\\/author\\\/betterdot\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Warum saisonale In-Store-Merchandising-Artikel immer wieder vergeben werden","description":"Saisonales Merchandising begeistert sowohl Neu- als auch Bestandskunden. Dynamisches Branding zieht Kunden und potenzielle Franchisenehmer an.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.bindy.com\/de\/warum-saisonales-merchandising-im-laden-immer-noch-erfolgreich-ist\/","og_locale":"de_DE","og_type":"article","og_title":"Why Seasonal In-Store Merchandising Keeps on Giving","og_description":"Seasonal merchandising creates excitement for both new and existing customers. Dynamic branding attracts customers and potential franchisees.","og_url":"https:\/\/blog.bindy.com\/de\/warum-saisonales-merchandising-im-laden-immer-noch-erfolgreich-ist\/","og_site_name":"Audits, Tasks and Communication","article_publisher":"https:\/\/www.facebook.com\/bindyhq","article_published_time":"2021-10-26T20:15:49+00:00","article_modified_time":"2024-11-28T19:46:27+00:00","og_image":[{"width":1920,"height":1280,"url":"https:\/\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?_t=1732823187","type":"image\/jpeg"}],"author":"Bindy","twitter_card":"summary_large_image","twitter_creator":"@bindyhq","twitter_site":"@bindyhq","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/#article","isPartOf":{"@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/"},"author":{"name":"Bindy","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f"},"headline":"Why Seasonal In-Store Merchandising Keeps on Giving","datePublished":"2021-10-26T20:15:49+00:00","dateModified":"2024-11-28T19:46:27+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/"},"wordCount":276,"commentCount":0,"publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"image":{"@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1920%2C1280&ssl=1","keywords":["Christmas merchandising","Halloween merchandising","in store execution","merchandising audit","retail audit","seasonal merchandising"],"articleSection":["\u2744\ufe0f Seasonal","\ud83d\udc5c Merchandising"],"inLanguage":"de","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/","url":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/","name":"Warum saisonale In-Store-Merchandising-Artikel immer wieder vergeben werden","isPartOf":{"@id":"https:\/\/blog.bindy.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/#primaryimage"},"image":{"@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1920%2C1280&ssl=1","datePublished":"2021-10-26T20:15:49+00:00","dateModified":"2024-11-28T19:46:27+00:00","description":"Saisonales Merchandising begeistert sowohl Neu- als auch Bestandskunden. Dynamisches Branding zieht Kunden und potenzielle Franchisenehmer an.","breadcrumb":{"@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/#primaryimage","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1920%2C1280&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1920%2C1280&ssl=1","width":1920,"height":1280,"caption":"Photo credit: Pexel"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.bindy.com\/why-seasonal-in-store-merchandising-keeps-on-giving\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.bindy.com\/"},{"@type":"ListItem","position":2,"name":"Why Seasonal In-Store Merchandising Keeps on Giving"}]},{"@type":"WebSite","@id":"https:\/\/blog.bindy.com\/#website","url":"https:\/\/blog.bindy.com\/","name":"Audits, Aufgaben und Kommunikation","description":"Einzelhandels- und Gastgewerbebetriebe","publisher":{"@id":"https:\/\/blog.bindy.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.bindy.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/blog.bindy.com\/#organization","name":"Bindy","url":"https:\/\/blog.bindy.com\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","contentUrl":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/Bindy-logo-horiz-col-72DPI.png?fit=1005%2C301&ssl=1","width":1005,"height":301,"caption":"Bindy"},"image":{"@id":"https:\/\/blog.bindy.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bindyhq","https:\/\/x.com\/bindyhq","https:\/\/www.linkedin.com\/company\/bindyhq\/"]},{"@type":"Person","@id":"https:\/\/blog.bindy.com\/#\/schema\/person\/d5e8de9f43631f43e8ad334d7d28c52f","name":"Bindy","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3716fdd6e4d91f3a7e58f2a1540f8d9b2ce592771867cac2bfe8233b1fabc975?s=96&d=identicon&r=g","caption":"Bindy"},"description":"Bindy ist eine Cloud-basierte App zur Automatisierung von \u2714\ufe0f Audits, \ud83d\uddd3\ufe0f Aufgaben und \ud83d\udce3 Kommunikation f\u00fcr Einzelhandel und Gastronomie. Implementieren und verifizieren Sie Markenstandards, Aufgaben und Korrekturma\u00dfnahmen m\u00fchelos auf Ihren Websites. Erhalten Sie Echtzeitberichte, Unterschriften, Videos und Fotoverifizierungen.","sameAs":["https:\/\/www.bindy.com"],"url":"https:\/\/blog.bindy.com\/de\/author\/betterdot\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2012\/11\/pexels-photo-186613.jpeg?fit=1920%2C1280&ssl=1","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pDNAM-ii","jetpack-related-posts":[{"id":1224,"url":"https:\/\/blog.bindy.com\/de\/merchandising-audits-purpose-scope-and-methods\/","url_meta":{"origin":1134,"position":0},"title":"Merchandising-Audits: Zweck, Umfang und Methoden","author":"Bindy","date":"Oktober 26, 2021","format":false,"excerpt":"Neunzig Prozent der Kaufentscheidungen basieren allein auf der Optik! W\u00e4hrend Produktunternehmen durchschnittlich 191 TP3T ihres Budgets f\u00fcr Werbekampagnen ausgeben, werden weniger als 401 TP3T der Displays ordnungsgem\u00e4\u00df ausgef\u00fchrt. Wenn Sie beim Merchandising oder der Merchandising-Ausf\u00fchrung versagen, verpassen Sie Verk\u00e4ufe, Punkt.\u2026","rel":"","context":"In "\ud83d\udc5c Merchandising"","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/de\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_665117635.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":6740,"url":"https:\/\/blog.bindy.com\/de\/7-holiday-merchandising-examples-to-win-over-q4-shoppers\/","url_meta":{"origin":1134,"position":1},"title":"7 Weihnachts-Merchandising-Beispiele, um Q4-K\u00e4ufer zu \u00fcberzeugen","author":"Bindy","date":"Oktober 26, 2021","format":false,"excerpt":"Wir befinden uns im vierten Quartal, und Sie wissen, was das bedeutet \u2013 einige der wichtigsten Feiertage des Jahres \u2013 Halloween, Thanksgiving, Chanukka und Weihnachten \u2013 stehen vor der T\u00fcr. Der US-amerikanische Einzelhandelsverband (National Retail Federation) prognostiziert einen Umsatzanstieg zwischen 41\u00a0Td. und 61\u00a0Td., was \u00fcber dem Wachstum von 3,61\u00a0Td. vor der Pandemie liegt. Daf\u00fcr gibt es sicherlich Gr\u00fcnde\u2026","rel":"","context":"In "\u2744\ufe0f Seasonal"","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/de\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_1551045755.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":6783,"url":"https:\/\/blog.bindy.com\/de\/boosting-holiday-sales-visual-merchandising-tips-for-the-golden-quarter\/","url_meta":{"origin":1134,"position":2},"title":"Weihnachtsverk\u00e4ufe steigern: Visual Merchandising-Tipps f\u00fcr das Goldene Viertel","author":"Bindy","date":"Oktober 26, 2021","format":false,"excerpt":"Der station\u00e4re Verkauf macht in der Weihnachtszeit nach wie vor den gr\u00f6\u00dften Teil des Umsatzes aus. Das wei\u00df jeder Einzelh\u00e4ndler. Deshalb schleichen sich bereits mit der ersten braunen Verf\u00e4rbung der Bl\u00e4tter Weihnachts- und andere Winteraktionen in die L\u00e4den ein. Wie differenzieren Sie Ihre Marke und Ihr\u2026","rel":"","context":"In "\u2744\ufe0f Seasonal"","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/de\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2019\/10\/shutterstock_235716493.jpg?fit=1200%2C795&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":65696,"url":"https:\/\/blog.bindy.com\/de\/business-case-pharmacy-merchandising\/","url_meta":{"origin":1134,"position":3},"title":"\ud83d\udcda Kurzer Business Case: Apotheken-Merchandising","author":"Bindy","date":"Juli 8, 2025","format":false,"excerpt":"Apotheke \u201eX\u201c hat weiterhin Schwierigkeiten, mit den Merchandising-Initiativen Schritt zu halten, insbesondere mit saisonalen Produkten. Bei den meisten Ladenbesuchen sind die Regale nicht gem\u00e4\u00df Planogramm gef\u00fcllt, und wenn doch, werden die Produkte nicht pr\u00e4sentiert. Und die Regalb\u00f6den? Sie scheinen nie mit saisonalen Produkten durchwechselt zu werden \u2013 es ist, als w\u00fcrden sie verkaufen\u2026","rel":"","context":"In "\u2695 Pharmacies"","block_context":{"text":"\u2695 Pharmacies","link":"https:\/\/blog.bindy.com\/de\/category\/pharmacy\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_569310790.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_569310790.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_569310790.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_569310790.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/05\/shutterstock_569310790.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":6350,"url":"https:\/\/blog.bindy.com\/de\/retail-merchandising-the-definitive-guide\/","url_meta":{"origin":1134,"position":4},"title":"Einzelhandels-Merchandising \u2013 Der endg\u00fcltige Leitfaden","author":"Bindy","date":"Oktober 26, 2021","format":false,"excerpt":"F\u00fcr wen ist dieser Leitfaden gedacht? Dieser umfassende Leitfaden zum Warenmanagement im Einzelhandel richtet sich an Filialbetreiber in Branchen wie Apotheken, Wellness-Einrichtungen, Kliniken, Telekommunikation, M\u00f6belhandel, Secondhand-L\u00e4den und Schnellrestaurants. Er ist auch f\u00fcr Hersteller und Vertreiber von Konsumg\u00fctern hilfreich. Im Einzelhandel umfasst der Begriff \"Warenmanagement\" ein breites Spektrum an organisatorischen Aktivit\u00e4ten:\u2026","rel":"","context":"In "\ud83d\udc5c Merchandising"","block_context":{"text":"\ud83d\udc5c Merchandising","link":"https:\/\/blog.bindy.com\/de\/category\/merchandising\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/11\/Bindy-Guide-Retail-Merchandising_Post-blue.png?fit=1166%2C465&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":4588,"url":"https:\/\/blog.bindy.com\/de\/fathers-day-in-retail-interesting-facts-and-emerging-trends\/","url_meta":{"origin":1134,"position":5},"title":"Vatertag im Einzelhandel: Interessante Fakten und neue Trends","author":"Bindy","date":"Oktober 26, 2021","format":false,"excerpt":"Saisonale Aktionen wie der Vatertag bescheren Einzelh\u00e4ndlern und Restaurants hohe Ums\u00e4tze. Die Ausgaben f\u00fcr Vatertagsgeschenke haben 1,4 Billionen US-Dollar \u00fcberschritten! \u201cV\u00e4ter, Ehem\u00e4nner und S\u00f6hne k\u00f6nnen sich an diesem Vatertag auf viel Liebe freuen\u201d, sagte Matthew Shay, Pr\u00e4sident und CEO der NRF. \u201cIn den letzten zehn Jahren sind die Ausgaben f\u00fcr Vatertagsgeschenke deutlich gestiegen. Der Einzelhandel ist darauf vorbereitet\u2026\u201c","rel":"","context":"In "\u2744\ufe0f Seasonal"","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/de\/category\/seasonal-retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2157715525.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2157715525.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2157715525.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2157715525.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/shutterstock_2157715525.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/posts\/1134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/users\/6370623"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/comments?post=1134"}],"version-history":[{"count":17,"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/posts\/1134\/revisions"}],"predecessor-version":[{"id":64966,"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/posts\/1134\/revisions\/64966"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/media\/2186"}],"wp:attachment":[{"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/media?parent=1134"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/categories?post=1134"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bindy.com\/de\/wp-json\/wp\/v2\/tags?post=1134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}