{"id":3469,"date":"2021-10-26T15:15:54","date_gmt":"2021-10-26T20:15:54","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=3469"},"modified":"2024-11-28T14:25:29","modified_gmt":"2024-11-28T19:25:29","slug":"5-%d9%85%d9%83%d9%88%d9%86%d8%a7%d8%aa-%d8%a3%d8%b3%d8%a7%d8%b3%d9%8a%d8%a9-%d9%84%d8%a5%d8%b7%d9%84%d8%a7%d9%82-cpg-in-store-%d9%86%d8%a7%d8%ac%d8%ad","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/ar\/5-%d9%85%d9%83%d9%88%d9%86%d8%a7%d8%aa-%d8%a3%d8%b3%d8%a7%d8%b3%d9%8a%d8%a9-%d9%84%d8%a5%d8%b7%d9%84%d8%a7%d9%82-cpg-in-store-%d9%86%d8%a7%d8%ac%d8%ad\/","title":{"rendered":"5 \u0645\u0643\u0648\u0646\u0627\u062a \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0625\u0637\u0644\u0627\u0642 CPG \u0641\u064a \u0627\u0644\u0645\u062a\u062c\u0631 \u0628\u0646\u062c\u0627\u062d"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u062d\u0642\u064a\u0642\u0629: \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c CPG \u0635\u0639\u0628.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.foodinstitute.com\/images\/media\/iri\/IRI_NewProdPace.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">\u0648\u0641\u0642\u064b\u0627 \u0644\u0640 IRI<\/a><span style=\"font-weight: 400;\">\u060c \u064a\u062a\u0645 \u0639\u0631\u0636 \u0623\u0643\u062b\u0631 \u0645\u0646 10000 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f \u0639\u0644\u0649 \u0623\u0631\u0641\u0641 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0643\u0644 \u0639\u0627\u0645 \u060c \u0648\u0644\u0643\u0646 &quot;\u0623\u0642\u0644 \u0645\u0646 10 \u0639\u0645\u0644\u064a\u0627\u062a \u0625\u0637\u0644\u0627\u0642 \u062c\u062f\u064a\u062f\u0629 \u062a\u0633\u062a\u062d\u0648\u0630 \u0639\u0644\u0649 \u0623\u0643\u062b\u0631 \u0645\u0646 $100 \u0645\u0644\u064a\u0648\u0646 \u0641\u064a \u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0639\u0627\u0645 \u0627\u0644\u0623\u0648\u0644&quot;.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0625\u0630\u0627 \u0643\u0646\u062a \u0634\u0631\u0643\u0629 CPG \u062a\u062a\u0637\u0644\u0639 \u0625\u0644\u0649 \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f \u060c \u0641\u0645\u0646 \u0627\u0644\u0648\u0627\u0636\u062d \u0623\u0646 \u0639\u0645\u0644\u0643 \u0645\u0642\u0635\u0648\u0635 \u0639\u0644\u064a\u0643. \u0643\u064a\u0641 \u064a\u0645\u0643\u0646\u0643 \u0623\u0646 \u062a\u0628\u062f\u0623 \u0628\u0642\u0648\u0629 \u0648\u062a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u0646\u062c\u0627\u062d\u0643 \u0639\u0646\u062f\u0645\u0627 \u062a\u0628\u062f\u0648 \u0627\u0644\u0628\u0637\u0627\u0642\u0627\u062a \u0645\u0643\u062f\u0633\u0629 \u0636\u062f\u0643\u061f<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0627\u0644\u062d\u0642\u064a\u0642\u0629 \u0647\u064a \u0623\u0646\u0647 \u0644\u0627 \u062a\u0648\u062c\u062f \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0648\u0627\u062d\u062f\u0629 \u0623\u0641\u0636\u0644 \u0644\u0644\u0625\u0637\u0644\u0627\u0642 \u0628\u0641\u0627\u0639\u0644\u064a\u0629. \u0648\u0644\u0643\u0646 \u0625\u0644\u064a\u0643 \u0645\u0627 \u064a\u0645\u0643\u0646\u0646\u0627 \u0625\u062e\u0628\u0627\u0631\u0643 \u0628\u0647: \u0639\u0646\u062f\u0645\u0627 \u064a\u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0628\u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u0641\u064a \u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u060c \u0641\u0647\u0646\u0627\u0643 \u0639\u0627\u062f\u0629\u064b \u062e\u0645\u0633\u0629 \u0645\u0643\u0648\u0646\u0627\u062a \u062a\u0624\u062b\u0631 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0639\u0644\u0649 \u0646\u062c\u0627\u062d\u0647.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0646\u0644\u0642\u064a \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0623\u062f\u0646\u0627\u0647. \u062a\u062d\u0642\u0642 \u0645\u0646\u0647\u0627.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-your-product\"><b>1. \u0645\u0646\u062a\u062c\u0643<\/b><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0628\u063a\u0636 \u0627\u0644\u0646\u0638\u0631 \u0639\u0646 \u0645\u062f\u0649 \u0631\u0648\u0639\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u060c \u0641\u0644\u0646 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0628\u064a\u0639 (\u0623\u0648 \u0627\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0641\u064a \u0628\u064a\u0639) \u0645\u0646\u062a\u062c\u0643 \u0625\u0630\u0627 \u0644\u0645 \u064a\u062c\u0630\u0628 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0647\u0630\u0627 \u0647\u0648 \u0627\u0644\u0633\u0628\u0628 \u0641\u064a \u0623\u0646 \u0625\u062c\u0631\u0627\u0621 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0634\u0627\u0645\u0644\u0629 \u0623\u0645\u0631 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629. \u0633\u064a\u0633\u0645\u062d \u0644\u0643 \u0627\u0644\u062f\u062e\u0648\u0644 \u0641\u064a \u0631\u0624\u0648\u0633 \u0639\u0645\u0644\u0627\u0626\u0643 \u0648\u062a\u062d\u062f\u064a\u062f \u0645\u0627 \u064a\u0645\u064a\u0632\u0647\u0645 \u0628\u0627\u0644\u062a\u0648\u0635\u0644 \u0625\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0631\u064a\u062f\u0648\u0646\u0647\u0627 \u0628\u0627\u0644\u0641\u0639\u0644.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0623\u0641\u0636\u0644 \u0645\u0645\u0627\u0631\u0633\u0629 \u0623\u062e\u0631\u0649\u061f \u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0645\u0646\u062a\u062c\u0643 \u064a\u062a\u0645\u0627\u0634\u0649 \u0645\u0639 \u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0627\u0644\u062a\u0648\u0642\u064a\u062a \u0647\u0648 \u0643\u0644 \u0634\u064a\u0621 \u0647\u0646\u0627. \u0625\u0630\u0627 \u0643\u0627\u0646 \u0647\u0646\u0627\u0643 \u0634\u064a\u0621 \u0645\u0627 &quot;\u064a\u062f\u062e\u0644&quot; \u0641\u064a \u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0648\u0623\u0646\u0645\u0627\u0637 \u0627\u0644\u062d\u064a\u0627\u0629 \u0627\u0644\u062d\u062f\u064a\u062b\u0629 \u060c \u0641\u0647\u0646\u0627\u0643 \u0641\u0631\u0635\u0629 \u062c\u064a\u062f\u0629 \u0623\u0646 \u064a\u0646\u0637\u0644\u0642.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644 \u060c \u0639\u0644\u0649 \u0645\u062f\u0649 \u0627\u0644\u0633\u0646\u0648\u0627\u062a \u0627\u0644\u0642\u0644\u064a\u0644\u0629 \u0627\u0644\u0645\u0627\u0636\u064a\u0629 \u060c \u0643\u0627\u0646\u062a \u0627\u0644\u0635\u062d\u0629 \u0648\u0627\u0644\u0634\u0641\u0627\u0641\u064a\u0629 \u0639\u0627\u0645\u0644\u064a\u0646 \u0645\u0647\u0645\u064a\u0646 \u0641\u064a \u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0644\u062f\u0649 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646. \u062a\u0645\u0643\u0646\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 DairyPure \u0644\u0644\u062d\u0644\u064a\u0628 \u0645\u0646 Dean Foods \u0645\u0646 \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0647\u0630\u0627 \u0627\u0644\u0627\u062a\u062c\u0627\u0647 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u062a\u0645\u0633\u0643 \u0628\u0647\u0627 <\/span><a href=\"https:\/\/www.dairypure.com\/promise\" target=\"_blank\" rel=\"noopener noreferrer\">\u0627\u0644\u0648\u0639\u062f \u0628\u0627\u0644\u0646\u0642\u0627\u0621 \u0628\u0640 5 \u0646\u0642\u0627\u0637<\/a><span style=\"font-weight: 400;\">. \u0627\u0633\u062a\u0644\u0632\u0645 \u0647\u0630\u0627 \u0627\u0644\u0648\u0639\u062f \u0623\u0646 \u064a\u0643\u0648\u0646 \u0627\u0644\u062d\u0644\u064a\u0628 \u0623) \u062e\u0627\u0644\u064a\u064b\u0627 \u0645\u0646 \u0647\u0631\u0645\u0648\u0646\u0627\u062a \u0627\u0644\u0646\u0645\u0648 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a\u0629 \u061b \u0628) \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0645\u0636\u0627\u062f\u0627\u062a \u0627\u0644\u062d\u064a\u0648\u064a\u0629. \u062c) \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u062c\u0648\u062f\u0629 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0644\u0636\u0645\u0627\u0646 \u0627\u0644\u0646\u0642\u0627\u0621 \u061b \u062f) \u0646\u0634\u0623\u062a \u0641\u0642\u0637 \u0645\u0646 \u0623\u0628\u0642\u0627\u0631 \u062a\u062a\u063a\u0630\u0649 \u0639\u0644\u0649 \u0646\u0638\u0627\u0645 \u063a\u0630\u0627\u0626\u064a \u0635\u062d\u064a \u061b \u0647\u0640) \u064a\u062a\u0645 \u0634\u062d\u0646\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0628\u0627\u0631\u062f \u0645\u0646 \u0645\u0635\u0627\u0646\u0639 \u0627\u0644\u0623\u0644\u0628\u0627\u0646 \u0627\u0644\u0645\u0648\u062b\u0648\u0642 \u0628\u0647\u0627.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u062a\u062d\u062f\u062b \u0647\u0630\u0627 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0625\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0627\u0644\u0645\u0647\u062a\u0645\u064a\u0646 \u0628\u0627\u0644\u0635\u062d\u0629 \u0628\u0634\u0623\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u060c \u0648\u0642\u062f \u0633\u0627\u0639\u062f \u0647\u0630\u0627 DairyPure \u0641\u064a \u0627\u0644\u0635\u0639\u0648\u062f \u0625\u0644\u0649 \u0627\u0644\u0642\u0645\u0629 <\/span><a href=\"https:\/\/www.iriworldwide.com\/en-US\/insights\/news\/IRI-Announces-Most-Successful-Consumer-Packaged-Goods-Brands-of-2016\" target=\"_blank\" rel=\"noopener noreferrer\">\u0623\u0643\u062b\u0631 \u0639\u0645\u0644\u064a\u0627\u062a \u0625\u0637\u0644\u0627\u0642 CPG \u0646\u062c\u0627\u062d\u064b\u0627 \u0644\u0639\u0627\u0645 2016<\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0639\u0646\u062f \u062a\u0637\u0648\u064a\u0631 \u0645\u0646\u062a\u062c \u060c \u0627\u0633\u0623\u0644 \u0646\u0641\u0633\u0643: <\/span><i><span style=\"font-weight: 400;\">\u0645\u0627 \u0647\u064a \u0623\u0646\u0648\u0627\u0639 \u062e\u064a\u0627\u0631\u0627\u062a \u0646\u0645\u0637 \u0627\u0644\u062d\u064a\u0627\u0629 \u0627\u0644\u062a\u064a \u064a\u062a\u062e\u0630\u0647\u0627 \u0639\u0645\u0644\u0627\u0624\u0643\u061f<\/span><\/i><span style=\"font-weight: 400;\"> \u0627\u0646\u062a\u0628\u0647 \u0648\u062a\u0623\u0643\u062f \u0645\u0646 \u062a\u0648\u0627\u0641\u0642 \u0645\u0646\u062a\u062c\u0643 - \u0648\u0631\u0633\u0627\u0626\u0644\u0643 - \u0645\u0639 \u062a\u0644\u0643 \u0627\u0644\u0627\u062e\u062a\u064a\u0627\u0631\u0627\u062a.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0648\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0637\u0644\u0642 \u0634\u064a\u0626\u064b\u0627 \u062c\u062f\u064a\u062f\u064b\u0627 \u0623\u0648 \u0641\u0631\u064a\u062f\u064b\u0627 \u062a\u0645\u0627\u0645\u064b\u0627 \u060c \u0641\u0633\u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0628\u0643\u062b\u0627\u0641\u0629 \u0641\u064a \u062a\u0639\u0644\u064a\u0645 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643. \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f \u0631\u0627\u0626\u0639 \u060c \u0648\u0644\u0643\u0646 \u0625\u0630\u0627 \u0644\u0645 &quot;\u064a\u062d\u0635\u0644 \u0639\u0644\u064a\u0647&quot; \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u060c \u0641\u0633\u064a\u0641\u0634\u0644 \u0625\u0637\u0644\u0627\u0642\u0643.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0627\u0646\u062a\u0628\u0647 \u0625\u0644\u0649 \u0627\u0644\u062d\u0643\u0627\u064a\u0629 \u0627\u0644\u062a\u062d\u0630\u064a\u0631\u064a\u0629 \u0644\u0640 Febreze Scentstories \u060c \u0648\u0647\u0648 \u062c\u0647\u0627\u0632 \u0639\u0637\u0631\u064a \u064a\u0634\u0628\u0647 \u0645\u0634\u063a\u0644 \u0627\u0644\u0623\u0642\u0631\u0627\u0635 \u0627\u0644\u0645\u062f\u0645\u062c\u0629 \u0648\u064a\u0637\u0644\u0642 \u0627\u0644\u0631\u0648\u0627\u0626\u062d \u0643\u0644 \u0646\u0635\u0641 \u0633\u0627\u0639\u0629. \u0643\u0627\u0646 \u0645\u0646\u062a\u062c\u064b\u0627 \u062c\u062f\u064a\u062f\u064b\u0627 \u0648\u0643\u0627\u0646 \u0645\u062e\u062a\u0644\u0641\u064b\u0627 \u062a\u0645\u0627\u0645\u064b\u0627 \u0639\u0646 \u0645\u0639\u0637\u0631\u0627\u062a \u0627\u0644\u062c\u0648 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629. \u0644\u0633\u0648\u0621 \u0627\u0644\u062d\u0638 \u060c \u0641\u0634\u0644 \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0635\u062f\u0649 \u0644\u062f\u0649 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0628\u062d\u0633\u0628 \u0627\u0644 <\/span><a href=\"https:\/\/hbr.org\/2011\/04\/why-most-product-launches-fail\" target=\"_blank\" rel=\"noopener noreferrer\">\u0645\u0631\u0627\u062c\u0639\u0629 \u0623\u0639\u0645\u0627\u0644 \u0647\u0627\u0631\u0641\u0627\u0631\u062f<\/a><span style=\"font-weight: 400;\">\u0641\u0634\u0644 \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u062c\u0632\u0626\u064a\u064b\u0627 \u0644\u0623\u0646 \u0634\u0631\u0643\u0629 Procter &amp; Gamble \u0644\u0645 \u062a\u0633\u062a\u062b\u0645\u0631 \u0641\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u0639\u0644\u064a\u0645\u064a\u0629 \u062c\u064a\u062f\u0629. \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u062a\u062b\u0642\u064a\u0641 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0648\u062a\u0639\u0644\u064a\u0645\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u0639\u0645\u0644 \u0627\u0644\u062c\u0647\u0627\u0632 \u060c \u0627\u0633\u062a\u0623\u062c\u0631\u062a \u0634\u0631\u0643\u0629 \u0628\u0631\u0648\u0643\u062a\u0631 \u0622\u0646\u062f \u062c\u0627\u0645\u0628\u0644 \u0627\u0644\u0645\u063a\u0646\u064a\u0629 \u0634\u0627\u0646\u064a\u0627 \u062a\u0648\u064a\u0646 \u0644\u062a\u0645\u062b\u064a\u0644 \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c. \u062a\u0631\u0643 \u0647\u0630\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0641\u064a \u062d\u064a\u0631\u0629 \u0645\u0646 \u0623\u0645\u0631\u0647\u0645 \u0644\u0623\u0646 \u0627\u0644\u0643\u062b\u064a\u0631\u064a\u0646 \u0627\u0639\u062a\u0642\u062f\u0648\u0627 \u0623\u0646 \u0642\u0635\u0635 Febreze Scentstories \u062a\u062a\u0636\u0645\u0646 \u0645\u0648\u0633\u064a\u0642\u0649 \u0648\u0631\u0648\u0627\u0626\u062d.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0644\u0627 \u062a\u0631\u062a\u0643\u0628 \u0646\u0641\u0633 \u0627\u0644\u062e\u0637\u0623. \u0625\u0630\u0627 \u0643\u0627\u0646 \u0645\u0646\u062a\u062c\u0643 \u064a\u0646\u062f\u0631\u062c \u0636\u0645\u0646 \u0641\u0626\u0629 \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0641\u0631\u064a\u062f\u0629 \u060c \u0641\u062a\u0623\u0643\u062f \u0645\u0646 \u0642\u062f\u0631\u0629 \u0639\u0645\u0644\u0627\u0626\u0643 \u0639\u0644\u0649 \u0627\u0633\u062a\u064a\u0639\u0627\u0628\u0647\u0627. <\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">&quot;\u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0623\u062d\u062f \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u062b\u0648\u0631\u064a\u064b\u0627 \u062d\u0642\u064b\u0627 \u060c \u0641\u0642\u062f \u064a\u062a\u0633\u0628\u0628 \u0627\u0644\u0645\u062a\u062d\u062f\u062b\u0648\u0646 \u0628\u0627\u0633\u0645 \u0627\u0644\u0645\u0634\u0627\u0647\u064a\u0631 \u0641\u064a \u0625\u0644\u062d\u0627\u0642 \u0636\u0631\u0631 \u0623\u0643\u0628\u0631 \u0645\u0646 \u0646\u0641\u0639\u0647\u0645. \u0642\u062f \u062a\u0643\u0648\u0646 \u0627\u0644\u062d\u0645\u0644\u0629 \u0627\u0644\u062a\u0639\u0644\u064a\u0645\u064a\u0629 \u0627\u0644\u0642\u0648\u064a\u0629 \u0637\u0631\u064a\u0642\u0629 \u0623\u0641\u0636\u0644 \u0644\u0644\u0627\u0646\u0637\u0644\u0627\u0642. \u062a\u0648\u0641\u0631 \u0645\u064a\u0632\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0644\u0628\u0646\u0627\u0621 \u0635\u0648\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u060c \u0628\u0645\u0633\u0627\u0639\u062f\u0629 \u0641\u0631\u0642 \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u062a\u0637\u0648\u064a\u0631 \u060c \u0648\u0627\u0644\u062e\u0628\u0631\u0627\u0621 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u064a\u0646 \u060c \u0648\u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u0627\u062e\u062a\u0628\u0631\u0648\u0627 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0623\u062d\u0628\u0648\u0647 &quot;. - \u0645\u0631\u0627\u062c\u0639\u0629 \u0623\u0639\u0645\u0627\u0644 \u0647\u0627\u0631\u0641\u0627\u0631\u062f<\/span><\/p>\n<\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/bindy.com\/industries\/cpg\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"58783\" data-permalink=\"https:\/\/blog.bindy.com\/ar\/%d9%82%d8%a7%d8%a6%d9%85%d8%a9-%d9%85%d8%b1%d8%a7%d8%ac%d8%b9%d8%a9-%d8%a7%d9%84%d8%b9%d8%b1%d8%b6-%d8%a7%d9%84%d9%85%d8%b1%d8%a6%d9%8a\/bindy-statment-ads_top-secret-button-ad-1080x1080-03\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?fit=1080%2C1080&amp;ssl=1\" data-orig-size=\"1080,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Stop leaving money on the table with poorly executed merchandising\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=700%2C700&#038;ssl=1\" alt=\"\u062a\u0648\u0642\u0641 \u0639\u0646 \u062a\u0631\u0643 \u0627\u0644\u0623\u0645\u0648\u0627\u0644 \u0639\u0644\u0649 \u0627\u0644\u0637\u0627\u0648\u0644\u0629 \u0628\u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0633\u064a\u0626 \u0627\u0644\u062a\u0646\u0641\u064a\u0630\" class=\"wp-image-58783\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=800%2C800&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=700%2C700&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?resize=50%2C50&amp;ssl=1 50w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/09\/Bindy-Statment-ads_top-secret-button-ad-1080x1080-03.png?w=1080&amp;ssl=1 1080w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-marketing-and-advertising\"><b>2. \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646<\/b><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u064a\u0639\u062f \u0648\u0639\u064a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0623\u0645\u0631\u064b\u0627 \u0645\u0647\u0645\u064b\u0627 \u0644\u0644\u063a\u0627\u064a\u0629 \u0639\u0646\u062f \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f \u060c \u0644\u0630\u0644\u0643 \u0633\u064a\u062a\u0639\u064a\u0646 \u0639\u0644\u064a\u0643 \u0635\u064a\u0627\u063a\u0629 \u0637\u0631\u0642 \u0625\u0628\u062f\u0627\u0639\u064a\u0629 \u0644\u0646\u0634\u0631 \u0627\u0644\u062e\u0628\u0631.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0641\u064a \u062d\u064a\u0646 \u0623\u0646 \u0627\u0644\u0623\u0634\u0643\u0627\u0644 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0644\u0644\u062a\u0633\u0648\u064a\u0642 (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644 \u060c \u0627\u0644\u0646\u0634\u0631\u0627\u062a \u0627\u0644\u0635\u062d\u0641\u064a\u0629 \u060c \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u0644\u0641\u0632\u064a\u0648\u0646\u064a\u0629 \u060c \u0648\u0627\u0644\u062d\u0645\u0644\u0627\u062a \u063a\u064a\u0631 \u0627\u0644\u0645\u062a\u0635\u0644\u0629 \u0628\u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a) \u0633\u062a\u0638\u0644 \u0644\u0647\u0627 \u0645\u0643\u0627\u0646\u0647\u0627 \u0641\u064a \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c\u0627\u062a CPG \u0627\u0644\u062d\u062f\u064a\u062b\u0629 \u060c \u0633\u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0643\u062b\u064a\u0631\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0644\u0645\u062c\u0631\u062f \u0623\u0646\u0643 \u062a\u0637\u0644\u0642 \u0645\u0646\u062a\u062c\u064b\u0627 \u0641\u064a \u0645\u062a\u0627\u062c\u0631 \u063a\u064a\u0631 \u0645\u062a\u0635\u0644\u0629 \u0628\u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u060c \u0641\u0647\u0630\u0627 \u0644\u0627 \u064a\u0639\u0646\u064a \u0623\u0646\u0647 \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0627\u0644\u062a\u063a\u0627\u0636\u064a \u0639\u0646 \u0627\u0644\u062c\u0627\u0646\u0628 \u0627\u0644\u0631\u0642\u0645\u064a \u0644\u0644\u0623\u0634\u064a\u0627\u0621.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u062a\u0630\u0643\u0631 \u0623\u0646 \u0627\u0644\u0645\u062a\u0633\u0648\u0642\u064a\u0646 \u064a\u0639\u062a\u0645\u062f\u0648\u0646 \u0628\u0634\u0643\u0644 \u0645\u062a\u0632\u0627\u064a\u062f \u0639\u0644\u0649 \u0627\u0644\u0648\u064a\u0628 \u0639\u0646\u062f \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621. \u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u062c\u062f\u064b\u0627 \u0623\u0646\u0647\u0645 \u0633\u064a\u0648\u0627\u062c\u0647\u0648\u0646 \u0645\u0646\u062a\u062c\u0643 \u062d\u062a\u0649 \u0642\u0628\u0644 \u0623\u0646 \u064a\u0635\u0644 \u0625\u0644\u0649 \u0623\u0631\u0641\u0641 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629.<\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">&quot;\u064a\u0624\u062f\u064a \u0638\u0647\u0648\u0631 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0625\u0644\u0649 \u062a\u0645\u0643\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u060c \u0648\u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0642\u0648\u0629 \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0625\u0644\u0649 \u0627\u0644\u0623\u0641\u0631\u0627\u062f. \u064a\u062a\u0645\u062a\u0639 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 \u0648\u0627\u0644\u0645\u062a\u0633\u0648\u0642\u0648\u0646 \u0628\u0625\u0645\u0643\u0627\u0646\u064a\u0629 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0648\u0627\u0633\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a - \u0648\u064a\u0633\u062a\u062e\u062f\u0645\u0648\u0646\u0647\u0627. \u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u060c \u0648\u0628\u0634\u0643\u0644 \u0645\u062a\u0632\u0627\u064a\u062f \u060c \u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u060c \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0627\u0644\u0622\u0631\u0627\u0621 \u0648\u0645\u0634\u0627\u0631\u0643\u062a\u0647\u0627 \u0631\u0642\u0645\u064a\u064b\u0627. \u064a\u062a\u0645 \u062a\u0636\u062e\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0631\u0627\u0626\u0639\u0629 \u0628\u0633\u0631\u0639\u0629 \u0639\u0628\u0631 \u0634\u0628\u0643\u0629 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u060c \u0645\u0645\u0627 \u064a\u062a\u0633\u0628\u0628 \u0641\u064a \u0627\u0631\u062a\u0641\u0627\u0639 \u0627\u0644\u0637\u0644\u0628 \u0639\u0644\u064a\u0647\u0627. \u0648\u0643\u0630\u0644\u0643 \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0627\u0644\u0645\u0631\u0648\u0639\u0629 \u060c \u0648\u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0645\u062d\u0648 \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f &quot;. -&nbsp;<a href=\"https:\/\/www.accenture.com\/us-en\/~\/media\/Accenture\/Conversion-Assets\/DotCom\/Documents\/Global\/PDF\/Industries_2\/Accenture-CPG-Digital-Revolution-Moving-From-Analog-To-Digital-Operating-Model.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">\u0623\u0643\u0633\u0646\u062a\u0634\u0631<\/a><\/span><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0647\u0630\u0627 \u0647\u0648 \u0627\u0644\u0633\u0628\u0628 \u0641\u064a \u0623\u0646\u0647 \u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0644\u062f\u064a\u0643 \u0645\u0644\u0641 <a href=\"https:\/\/www.popsugar.com\/beauty\/Urban-Decay-Vice-Lipstick-App-41744622\" target=\"_blank\" rel=\"noopener noreferrer\">\u062d\u0636\u0648\u0631 \u0631\u0642\u0645\u064a \u0642\u0648\u064a<\/a>. \u062e\u0635\u0635 \u0635\u0641\u062d\u0627\u062a \u0648\u064a\u0628 \u0648\u062d\u0633\u0627\u0628\u0627\u062a \u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0648\u0645\u0648\u0627\u0631\u062f \u0644\u062a\u062b\u0642\u064a\u0641 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u062d\u0648\u0644 \u0645\u0646\u062a\u062c\u0643 \u0648\u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0644\u0636\u0645\u0627\u0646 \u0638\u0647\u0648\u0631 \u062a\u0644\u0643 \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0641\u064a \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b. <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0625\u0630\u0627 \u062a\u0645 \u0628\u064a\u0639 \u0627\u0644\u0639\u0646\u0635\u0631 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u060c \u0641\u0634\u062c\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0644\u0649 \u0645\u0634\u0627\u0631\u0643\u0629 \u062a\u062c\u0627\u0631\u0628\u0647\u0645 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u062d\u062a\u0649 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0628\u0639\u0636 \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u060c \u0648\u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u060c \u0648\u0627\u0644\u062a\u0642\u064a\u064a\u0645\u0627\u062a \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u060c \u062d\u0627\u0648\u0644 \u0635\u064a\u0627\u063a\u0629 \u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0631\u0642\u0645\u064a\u0629 \u0645\u0642\u0646\u0639\u0629 \u062a\u062a\u0645\u0627\u0634\u0649 \u0645\u0639 \u0625\u0637\u0644\u0627\u0642\u0643 \u0641\u064a \u0648\u0636\u0639 \u0639\u062f\u0645 \u0627\u0644\u0627\u062a\u0635\u0627\u0644. \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0635\u062d\u064a\u062d \u060c \u064a\u0645\u0643\u0646\u0643 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0648\u0639\u064a \u0648\u0632\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062a\u062c\u0631 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0641\u064a \u0646\u0641\u0633 \u0627\u0644\u0648\u0642\u062a.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0645\u062b\u0627\u0644 \u0645\u0645\u062a\u0627\u0632 \u0639\u0644\u0649 \u0630\u0644\u0643 \u064a\u0623\u062a\u064a \u0645\u0646 BestDay.com \u0648 MARS Chocolates \u0639\u0646\u062f\u0645\u0627 \u062a\u0639\u0627\u0648\u0646\u062a \u0627\u0644\u0634\u0631\u0643\u062a\u0627\u0646 \u0641\u064a \u0645\u0633\u0627\u0628\u0642\u0629 \u064a\u0627\u0646\u0635\u064a\u0628 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0644\u0632\u064a\u0627\u062f\u0629 \u062d\u0631\u0643\u0629 \u0627\u0644\u0645\u0631\u0648\u0631 \u0641\u064a \u0648\u0636\u0639 \u0639\u062f\u0645 \u0627\u0644\u0627\u062a\u0635\u0627\u0644.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0648\u0641\u0642\u0627 \u0644 <\/span><a href=\"https:\/\/www.wayin.com\/blog\/bestday-mars-drives-product-sales-mars-cross-channel-coupon-campaign\/\"><span style=\"font-weight: 400;\">\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629 \u0628\u0648\u0627\u0633\u0637\u0629 Wayin\u060c Inc<\/span><\/a><span style=\"font-weight: 400;\">.: &nbsp;<\/span><i><span style=\"font-weight: 400;\">\u064a\u064f\u0637\u0644\u0628 \u0645\u0646 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646 \u0632\u064a\u0627\u0631\u0629 \u0623\u064a \u0645\u062a\u062c\u0631 OXXO (\u0645\u062a\u062c\u0631 \u0635\u063a\u064a\u0631 \u0634\u0647\u064a\u0631 \u0641\u064a \u0627\u0644\u0645\u0643\u0633\u064a\u0643) \u0648\u0634\u0631\u0627\u0621 \u0634\u0648\u0643\u0648\u0644\u0627\u062a\u0629 MARS - \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 M &amp; M&#039;s\u00ae \u0648 MilkyWay\u00ae \u0648 Snickers\u00ae \u0648 Dove\u00ae. \u064a\u0645\u0643\u0646 \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0639\u062f \u0630\u0644\u0643 \u0627\u0644\u062a\u0648\u062c\u0647 \u0645\u0628\u0627\u0634\u0631\u0629 \u0625\u0644\u0649 \u0635\u0641\u062d\u0629 \u0627\u0644\u062d\u0645\u0644\u0629 \u0627\u0644\u0645\u0633\u062a\u0636\u0627\u0641\u0629 \u0639\u0644\u0649 \u0645\u0648\u0642\u0639 BestDay.com \u060c \u0648\u0627\u0644\u0646\u0642\u0631 \u0641\u0648\u0642 \u0632\u0631 \u0627\u0644\u062d\u062b \u0639\u0644\u0649 \u0627\u062a\u062e\u0627\u0630 \u0625\u062c\u0631\u0627\u0621 &quot;Get Coupon&quot; \u0644\u0625\u0643\u0645\u0627\u0644 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u060c \u0648\u0625\u0631\u0633\u0627\u0644 \u0627\u0633\u0645\u0647\u0645 \u0648\u0639\u0646\u0648\u0627\u0646 \u0628\u0631\u064a\u062f\u0647\u0645 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u060c \u0645\u0639 \u0645\u0639\u0631\u0641 \u0627\u0644\u0625\u064a\u0635\u0627\u0644. \u0641\u064a \u0627\u0644\u0645\u0642\u0627\u0628\u0644 \u060c \u0633\u064a\u062a\u0644\u0642\u0649 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0648\u0646 \u0631\u0633\u0627\u0644\u0629 \u062a\u0623\u0643\u064a\u062f \u0628\u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0645\u0639 \u0642\u0633\u064a\u0645\u0629 \u0644\u0627\u0633\u062a\u0631\u062f\u0627\u062f \u0642\u0633\u064a\u0645\u0629 $500MXN \u0644\u062d\u062c\u0632\u0647\u0645 \u0627\u0644\u062a\u0627\u0644\u064a \u0645\u0639 BestDay.com.<\/span><\/i><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0646\u062a\u062c \u0639\u0646 \u0647\u0630\u0627 \u0627\u0644\u062c\u0647\u062f \u0632\u064a\u0627\u062f\u0629 \u0641\u064a \u0627\u0644\u0625\u0642\u0628\u0627\u0644 \u0639\u0644\u0649 \u0645\u062a\u0627\u062c\u0631 OXXO \u0627\u0644\u0635\u063a\u064a\u0631\u0629 \u060c \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0645\u0628\u064a\u0639\u0627\u062a \u0634\u0648\u0643\u0648\u0644\u0627\u062a\u0629 MARS. \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0630\u0644\u0643 \u060c \u062a\u0645\u0643\u0646 \u0645\u0648\u0642\u0639 BestDay.com \u0645\u0646 \u062c\u0645\u0639 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0645\u0639 \u0632\u064a\u0627\u062f\u0629 \u0645\u0628\u064a\u0639\u0627\u062a \u062d\u062c\u0648\u0632\u0627\u062a \u0627\u0644\u0633\u0641\u0631 \u0641\u064a \u0646\u0641\u0633 \u0627\u0644\u0648\u0642\u062a.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3-collaboration\"><b>3. \u0627\u0644\u062a\u0639\u0627\u0648\u0646<\/b><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0642\u0644\u0646\u0627\u0647\u0627 \u0645\u0646 \u0642\u0628\u0644 \u060c \u0648\u0633\u0646\u0642\u0648\u0644\u0647\u0627 \u0645\u0631\u0629 \u0623\u062e\u0631\u0649: <\/span><a href=\"https:\/\/blog.bindy.com\/ar\/5-%d9%86%d8%b5%d8%a7%d8%a6%d8%ad-%d9%84%d8%aa%d8%ad%d8%b3%d9%8a%d9%86-%d8%a7%d9%84%d8%aa%d8%b9%d8%a7%d9%88%d9%86-%d8%a8%d9%8a%d9%86-cpg-%d9%88%d8%aa%d8%ac%d8%a7%d8%b1-%d8%a7%d9%84%d8%aa%d8%ac%d8%b2\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u064a\u0639\u062f \u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0628\u064a\u0646 \u0634\u0631\u0643\u0629 CPG \u0648\u0634\u0631\u0643\u0627\u0626\u0647\u0627 \u0641\u064a \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0623\u0645\u0631\u064b\u0627 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0646\u062c\u0627\u062d<\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-large has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"584\" data-attachment-id=\"59812\" data-permalink=\"https:\/\/blog.bindy.com\/ar\/bindy-infographic-fnl-communication-hr\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?fit=1251%2C1043&amp;ssl=1\" data-orig-size=\"1251,1043\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Bindy-Infographic &amp;#8211; FNL-Communication-HR\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?fit=300%2C250&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?fit=700%2C584&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR-1024x854.png?resize=700%2C584&#038;ssl=1\" alt=\"\" class=\"wp-image-59812\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?resize=1024%2C854&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?resize=300%2C250&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?resize=768%2C640&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?resize=14%2C12&amp;ssl=1 14w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?resize=1200%2C1000&amp;ssl=1 1200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?resize=700%2C584&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?resize=480%2C400&amp;ssl=1 480w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2022\/12\/Bindy-Infographic-FNL-Communication-HR.png?w=1251&amp;ssl=1 1251w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0647\u0630\u0627 \u0635\u062d\u064a\u062d \u0628\u0634\u0643\u0644 \u062e\u0627\u0635 \u0639\u0646\u062f \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f. \u0627\u0644 <\/span><a href=\"https:\/\/www.nacds.org\/wp-content\/uploads\/2017\/02\/New-Product-Launches.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">\u0627\u0644\u0631\u0627\u0628\u0637\u0629 \u0627\u0644\u0648\u0637\u0646\u064a\u0629 \u0644\u0633\u0644\u0633\u0644\u0629 \u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0623\u062f\u0648\u064a\u0629 (NACDS)<\/a><span style=\"font-weight: 400;\">\u060c \u062a\u0648\u0635\u064a \u0628\u0623\u0646 \u064a\u0646\u0627\u0642\u0634 \u0627\u0644\u0637\u0631\u0641\u0627\u0646 \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u062a\u0627\u0644\u064a\u0629 \u0641\u064a \u0623\u0642\u0631\u0628 \u0648\u0642\u062a \u0645\u0645\u0643\u0646 - \u0645\u0646 \u0627\u0644\u0646\u0627\u062d\u064a\u0629 \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u0629 \u062e\u0644\u0627\u0644 \u0627\u062c\u062a\u0645\u0627\u0639 \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u0627\u0644\u0623\u0648\u0644:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">\u062a\u0635\u0646\u064a\u0641 \u0627\u0644\u0625\u0637\u0644\u0627\u0642 (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644 \u060c \u0627\u0644\u0634\u0631\u0643\u0629 \/ \u0635\u0627\u0646\u0639 \u0627\u0644\u0633\u0648\u0642 \u060c \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0625\u0644\u0649 \u0641\u0626\u0629 \u060c \u0645\u062d\u062f\u062f \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u060c \u0623\u0648 \u0627\u0645\u062a\u062f\u0627\u062f \u0627\u0644\u062e\u0637)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a \u0627\u0644\u0623\u0648\u0644\u064a<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0645\u0648\u0639\u062f \u063a\u062f\u0627\u0621<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0627\u0644\u0646\u0637\u0627\u0642 \u0627\u0644\u062c\u063a\u0631\u0627\u0641\u064a<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u062d\u062c\u0645<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0648\u0642\u0639\u0627\u062a \u0628\u0634\u0623\u0646 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u062f\u0639\u0645 \u0627\u0644\u062a\u0631\u0648\u064a\u062c\u064a<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0648\u0646 (\u0627\u0644\u0645\u0639\u064a\u0646\u0648\u0646 \u0623\u0648 \u0627\u0644\u0641\u0631\u0642 \u0645\u062a\u0639\u062f\u062f\u0629 \u0627\u0644\u0648\u0638\u0627\u0626\u0641)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u062a\u0648\u0642\u0639\u0627\u062a \u0646\u0645\u0648 \u0627\u0644\u0641\u0626\u0629<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0642\u0636\u0627\u064a\u0627 \u0625\u0636\u0627\u0641\u064a\u0629 \u062e\u0627\u0631\u062c\u0629 \u0639\u0646 \u0627\u0644\u0633\u064a\u0637\u0631\u0629 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629 (\u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629 \u060c \u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u060c \u0625\u0644\u062e)<\/span><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0642\u0645 \u0628\u062a\u062c\u0632\u0626\u0629 \u0643\u0644 \u0647\u0630\u0647 \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0645\u0642\u062f\u0645\u064b\u0627 \u0648\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u062c\u0645\u064a\u0639 \u0634\u0631\u0643\u0627\u0621 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0644\u062f\u064a\u0643 \u064a\u062a\u0641\u0642\u0648\u0646 \u0645\u0639 \u0645\u0627 \u064a\u0633\u062a\u0644\u0632\u0645\u0647 \u0627\u0644\u0625\u0637\u0644\u0627\u0642.<\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">&quot;\u0625\u0646 \u0645\u0641\u062a\u0627\u062d \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u0627\u0644\u0646\u0627\u062c\u062d \u0644\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0647\u0648 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0645\u0633\u0628\u0642. \u0643\u0644 \u0628\u0627\u0626\u0639 \u062a\u062c\u0632\u0626\u0629 \u0644\u062f\u064a\u0647 \u0639\u0645\u0644\u064a\u0629 \u0645\u062e\u062a\u0644\u0641\u0629 \u0642\u0644\u064a\u0644\u0627\u064b \u0644\u0625\u062f\u0627\u0631\u0629 \u0643\u0644 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0627\u0644\u062a\u0633\u0648\u064a\u0642. \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u062e\u0637\u0637 \u0645\u0633\u0628\u0642\u064b\u0627 \u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0623\u0648\u062c\u0647 \u0627\u0644\u062a\u0634\u0627\u0628\u0647 \u0648\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0627\u062e\u062a\u0644\u0627\u0641\u0627\u062a &quot;. - \u062a\u0645\u0627\u0631\u0627 \u0628\u0648\u062f\u0632 \u060c \u0645\u0624\u0633\u0633 \u060c&nbsp;<a href=\"http:\/\/silvershadegroup.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u0645\u062c\u0645\u0648\u0639\u0629 \u0633\u064a\u0644\u0641\u0631 \u0634\u064a\u062f<\/a><\/span><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0648\u0623\u062b\u0646\u0627\u0621 \u062a\u0642\u062f\u0645\u0643 \u0637\u0648\u0627\u0644 \u0641\u062a\u0631\u0629 \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u060c \u0627\u0633\u062a\u0645\u0631 <a href=\"https:\/\/blog.bindy.com\/ar\/successfully-implement-communication-channels-between-the-stores-and-head-office\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u062e\u0637\u0648\u0637 \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0645\u0641\u062a\u0648\u062d\u0629<\/a>\u060c \u0648\u062a\u0628\u0627\u062f\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0628\u0627\u0646\u062a\u0638\u0627\u0645 \u0645\u0639 \u0634\u0631\u0643\u0627\u0626\u0643 \u0641\u064a \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/bindy.com\/industries\/cpg\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"56892\" data-permalink=\"https:\/\/blog.bindy.com\/ar\/staff_works_here_800-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?fit=800%2C800&amp;ssl=1\" data-orig-size=\"800,800\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"staff_works_here_800\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=700%2C700&#038;ssl=1\" alt=\"\" class=\"wp-image-56892\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=700%2C700&amp;ssl=1 700w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2021\/10\/staff_works_here_800.png?resize=50%2C50&amp;ssl=1 50w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-data\"><b>4. \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a<\/b><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0639\u0646\u062f \u0627\u0644\u062d\u062f\u064a\u062b \u0639\u0646 \u0630\u0644\u0643 \u060c \u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u062c\u0645\u064a\u0639 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0641\u064a \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u064a\u0645\u0643\u0646\u0647\u0645 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0635\u062d\u064a\u062d\u0629. \u0645\u0646 \u0627\u0644\u0646\u0627\u062d\u064a\u0629 \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u0629 \u060c \u0633\u062a\u062a\u0645 \u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a \u062d\u062a\u0649 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0631\u0624\u064a\u0629 \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0648\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0631\u0624\u0649 \u0639\u0644\u0649 \u0627\u0644\u0641\u0648\u0631. \u062a\u0633\u0644\u064a\u062d \u0641\u0631\u064a\u0642\u0643 \u0628\u0640 <\/span><a href=\"https:\/\/bindy.com\/products\/location-data\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u062d\u0644 \u062a\u062e\u0632\u064a\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0645\u0634\u0627\u0631\u0643\u062a\u0647\u0627<\/a><span style=\"font-weight: 400;\"> \u062a\u0645\u0643\u0646 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0645\u0646 \u0627\u0633\u062a\u064a\u0631\u0627\u062f \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0625\u0644\u0649 \u0627\u0644\u0646\u0638\u0627\u0645 \u0648\u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0628\u0645\u062c\u0631\u062f \u062a\u0648\u0641\u0631\u0647\u0627.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"300\" data-attachment-id=\"3559\" data-permalink=\"https:\/\/blog.bindy.com\/ar\/compliantia-store-data-display-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/09\/compliantia-store-data-display1.jpg?fit=1354%2C581&amp;ssl=1\" data-orig-size=\"1354,581\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Chelica&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1505919038&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Compliantia Store Data Display\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/09\/compliantia-store-data-display1.jpg?fit=300%2C129&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/09\/compliantia-store-data-display1.jpg?fit=700%2C300&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/09\/compliantia-store-data-display1.jpg?resize=700%2C300&#038;ssl=1\" alt=\"\u0639\u0631\u0636 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u062a\u062c\u0631 Bindy\" class=\"wp-image-3559\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u062a\u062a\u0628\u0639\u0647 \u0628\u0627\u0644\u0636\u0628\u0637\u061f \u0642\u062f \u062a\u062a\u0628\u0627\u062f\u0631 \u0625\u0644\u0649 \u0627\u0644\u0630\u0647\u0646 \u0639\u062f\u0629 \u062a\u062f\u0627\u0628\u064a\u0631 \u060c \u0648\u0644\u0643\u0646 \u0639\u0646\u062f\u0645\u0627 \u064a\u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0628\u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u060c \u0641\u0625\u0646 \u0623\u0647\u0645 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0647\u064a \u062a\u0644\u0643 \u0627\u0644\u0645\u062a\u0639\u0644\u0642\u0629 \u0628\u0627\u0644\u0645\u062e\u0632\u0648\u0646.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0645\u0631\u0627\u0642\u0628\u0629 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u0645\u062e\u0632\u0648\u0646 \u0623\u0645\u0631 \u0636\u0631\u0648\u0631\u064a. \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0627\u0644\u0628\u0642\u0627\u0621 \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u062e\u0632\u0648\u0646 \u0644\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646\u0647 \u064a\u0645\u0643\u0646\u0643 \u062a\u0644\u0628\u064a\u0629 \u0627\u0644\u0637\u0644\u0628\u0627\u062a \u0628\u0643\u0641\u0627\u0621\u0629.<\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">&quot;\u0623\u0643\u0628\u0631 \u062e\u0637\u0623 \u062a\u0631\u062a\u0643\u0628\u0647 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0639\u0646\u062f \u0625\u0637\u0644\u0627\u0642\u0647\u0627 \u0641\u064a \u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0647\u0648 \u0639\u062f\u0645 \u0648\u062c\u0648\u062f \u0645\u062e\u0632\u0648\u0646 \u0643\u0627\u0641\u064d \u0648 \/ \u0623\u0648 \u0639\u062f\u0645 \u0648\u062c\u0648\u062f \u0625\u0646\u062a\u0627\u062c \u0641\u064a \u0645\u0643\u0627\u0646\u0647 \u0644\u062a\u0644\u0628\u064a\u0629 \u0637\u0644\u0628\u0627\u062a \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0641\u0648\u0631\u064a\u0629. \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0648\u0641\u0631 \u062a\u062c\u0627\u0631 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0643\u0645\u064a\u0627\u062a \u0627\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0623\u0648\u0644\u064a\u0629 \u0642\u0628\u0644 \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u0637\u0644\u0628 \u0648\u062a\u0633\u062a\u0639\u062f \u0634\u0631\u0643\u0627\u062a CPG \u0644\u0647\u0630\u0647 \u0627\u0644\u0643\u0645\u064a\u0627\u062a \u060c \u0648\u0644\u0643\u0646 \u0644\u0627 \u062f\u0627\u0639\u064a \u0644\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0637\u0644\u0628\u0627\u062a. \u0628\u0645\u062c\u0631\u062f \u0628\u064a\u0639 \u0647\u0630\u0647 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0623\u0648\u0644\u064a\u0629 \u060c \u062a\u0638\u0644 \u0627\u0644\u0631\u0641\u0648\u0641 \u0641\u0627\u0631\u063a\u0629 \u062d\u062a\u0649 \u062a\u062f\u0631\u0643 \u0633\u0644\u0633\u0644\u0629 \u0627\u0644\u062a\u0648\u0631\u064a\u062f &quot;. - \u062a\u0645\u0627\u0631\u0627 \u0628\u0648\u062f\u0632 \u060c \u0645\u0624\u0633\u0633 \u0645\u062c\u0645\u0648\u0639\u0629 \u0633\u064a\u0644\u0641\u0631 \u0634\u064a\u062f<\/span><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0625\u062d\u062f\u0649 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u0642\u0627\u0645\u062a \u0628\u0639\u0645\u0644 \u062c\u064a\u062f \u0641\u064a \u0645\u0631\u0627\u0642\u0628\u0629 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u0645\u062e\u0632\u0648\u0646 \u0623\u062b\u0646\u0627\u0621 \u0625\u0637\u0644\u0627\u0642 \u0627\u0644\u0645\u0646\u062a\u062c \u0647\u064a P&amp;G. \u0648\u0641\u0642 <\/span><a href=\"http:\/\/www.market6.com\/blog\/better-retail-analytics-data-sharing-better-new-product-launches\" target=\"_blank\" rel=\"noopener noreferrer\">\u0627\u0644\u0633\u0648\u0642 6<\/a><span style=\"font-weight: 400;\">\u0639\u0646\u062f\u0645\u0627 \u0623\u0637\u0644\u0642\u062a \u0627\u0644\u0634\u0631\u0643\u0629 Tide Pods \u0641\u064a \u0639\u0627\u0645 2012 \u060c \u0639\u0645\u0644\u062a P&amp;G \u0628\u0634\u0643\u0644 \u0648\u062b\u064a\u0642 \u0645\u0639 \u0628\u0642\u0627\u0644\u064a\u0646 \u0631\u0626\u064a\u0633\u064a\u064a\u0646 \u0641\u064a \u0627\u0644\u0648\u0644\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u062d\u062f\u0629 \u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u064a\u0648\u0645\u064a\u0629 \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0645\u062a\u062c\u0631 \u0648\u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u0645\u062e\u0632\u0648\u0646. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643 \u060c \u062a\u0645\u0643\u0646\u0648\u0627 \u0645\u0646 \u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a \u0634\u062d\u0646\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0648\u062f\u0639\u0627\u062a \u0648\u062c\u062f\u0648\u0644\u062a\u0647\u0627 \u0625\u0644\u0649 \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u062a\u064a \u0643\u0627\u0646\u062a \u0645\u0639\u0631\u0636\u0629 \u0644\u062e\u0637\u0631 \u0643\u0628\u064a\u0631 \u0644\u0644\u062a\u062e\u0632\u064a\u0646. \u0633\u0627\u0639\u062f \u0647\u0630\u0627 \u0641\u064a \u062a\u0642\u0644\u064a\u0644 \u0646\u0641\u0627\u062f \u0627\u0644\u0645\u062e\u0632\u0648\u0646 \u0648\u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u062e\u062f\u0645\u0629 \u0639\u0646\u062f 98.5% \u0623\u0648 \u0623\u0639\u0644\u0649.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5-in-store-execution\"><b>5. \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0641\u064a \u0627\u0644\u0645\u062a\u062c\u0631<\/b><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0623\u062e\u064a\u0631\u064b\u0627 \u0648\u0644\u064a\u0633 \u0622\u062e\u0631\u064b\u0627 \u060c \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0641\u064a \u0627\u0644\u0645\u062a\u062c\u0631. \u0643\u064a\u0641 \u064a\u062a\u0645 \u0639\u0631\u0636 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u060c \u0648\u062a\u062d\u062f\u064a\u062f \u0645\u0648\u0627\u0636\u0639 \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u060c \u0648\u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u062a\u062c\u062f\u064a\u062f \u0644\u064a\u0633\u062a \u0633\u0648\u0649 \u0628\u0639\u0636 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062a\u0633\u0648\u064a\u062a\u0647\u0627 \u0642\u0628\u0644 \u0627\u0644\u0625\u0637\u0644\u0627\u0642.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646\u0643 \u0642\u062f\u0645\u062a \u0644\u0634\u0631\u0643\u0627\u0626\u0643 \u0641\u064a \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0648\u0627\u062f \u0648\u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u062a\u064a \u064a\u062d\u062a\u0627\u062c\u0648\u0646 \u0625\u0644\u064a\u0647\u0627 <a href=\"https:\/\/blog.bindy.com\/ar\/%d8%aa%d9%86%d9%81%d9%8a%d8%b0-%d8%a7%d9%84%d9%85%d8%aa%d8%ac%d8%b1-%d9%88%d8%a7%d9%84%d8%ba%d8%b1%d8%b6-%d9%88%d8%a7%d9%84%d9%86%d8%b7%d8%a7%d9%82-%d9%88%d8%a3%d9%81%d8%b6%d9%84-%d8%a7%d9%84%d9%85\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u0644\u0644\u062a\u0646\u0641\u064a\u0630 \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d<\/a>. \u0642\u062f \u064a\u0634\u0645\u0644 \u0630\u0644\u0643 \u0645\u062e\u0637\u0637\u0627\u062a \u0648\u0635\u0648\u0631 \u0644\u0645\u0627 \u064a\u062c\u0628 \u0641\u0639\u0644\u0647 \u0648\u0645\u0627 \u0644\u0627 \u064a\u062c\u0628 \u0641\u0639\u0644\u0647 \u0648\u0625\u0631\u0634\u0627\u062f\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0627\u0644\u0645\u0632\u064a\u062f.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0648\u0639\u0646\u062f\u0645\u0627 \u062a\u0643\u0648\u0646 \u0627\u0644\u062d\u0645\u0644\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u060c \u0642\u0645 \u0628\u0625\u062c\u0631\u0627\u0621 \u0639\u0645\u0644\u064a\u0627\u062a \u062a\u062f\u0642\u064a\u0642 \u0641\u064a \u0627\u0644\u0645\u062a\u062c\u0631 \u0644\u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u062a\u062c\u0631. \u0642\u0645 \u0628\u0632\u064a\u0627\u0631\u0629 \u0634\u0631\u0643\u0627\u0621 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0648\u062a\u0623\u0643\u062f \u0645\u0646 \u0627\u0633\u062a\u064a\u0641\u0627\u0621 \u0625\u0631\u0634\u0627\u062f\u0627\u062a \u0648\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full has-lightbox\"><a href=\"https:\/\/bindy.com\/about\/switch\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"240\" data-attachment-id=\"62961\" data-permalink=\"https:\/\/blog.bindy.com\/ar\/4-%d9%85%d8%b4%d9%83%d9%84%d8%a7%d8%aa-%d8%b4%d8%a7%d8%a6%d8%b9%d8%a9-%d9%8a%d9%88%d8%a7%d8%ac%d9%87%d9%87%d8%a7-%d8%aa%d8%ac%d8%a7%d8%b1-%d8%a7%d9%84%d8%aa%d8%ac%d8%b2%d8%a6%d8%a9-%d9%81%d9%8a-%d8%a7\/bindy-deploy-programs-100-transp-bskgd\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/07\/Bindy-Deploy-programs-100-Transp-bskgd.png?fit=818%2C280&amp;ssl=1\" data-orig-size=\"818,280\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Bindy-Deploy programs 100%-Transp bskgd\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/07\/Bindy-Deploy-programs-100-Transp-bskgd.png?fit=300%2C103&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/07\/Bindy-Deploy-programs-100-Transp-bskgd.png?fit=700%2C240&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/07\/Bindy-Deploy-programs-100-Transp-bskgd.png?resize=700%2C240&#038;ssl=1\" alt=\"\" class=\"wp-image-62961\" srcset=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/07\/Bindy-Deploy-programs-100-Transp-bskgd.png?w=818&amp;ssl=1 818w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/07\/Bindy-Deploy-programs-100-Transp-bskgd.png?resize=300%2C103&amp;ssl=1 300w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/07\/Bindy-Deploy-programs-100-Transp-bskgd.png?resize=768%2C263&amp;ssl=1 768w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/07\/Bindy-Deploy-programs-100-Transp-bskgd.png?resize=18%2C6&amp;ssl=1 18w, https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2024\/07\/Bindy-Deploy-programs-100-Transp-bskgd.png?resize=700%2C240&amp;ssl=1 700w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u0642\u0645 \u0628\u062a\u0648\u062b\u064a\u0642 \u0643\u0644 \u0632\u064a\u0627\u0631\u0629 \u0628\u062f\u0642\u0629 \u0648\u062a\u0623\u0643\u062f \u0645\u0646 \u062a\u062d\u0645\u064a\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0636\u0631\u0648\u0631\u064a\u0629 \u0641\u064a \u0646\u0638\u0627\u0645\u0643 \u0641\u064a \u0623\u0633\u0631\u0639 \u0648\u0642\u062a \u0645\u0645\u0643\u0646 \u062d\u062a\u0649 \u064a\u062a\u0645\u0643\u0646 \u062c\u0645\u064a\u0639 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0645\u0646 \u0639\u0631\u0636 \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u062a\u062f\u0642\u064a\u0642. \u0644\u062a\u0633\u0647\u064a\u0644 \u0647\u0630\u0647 \u0627\u0644\u062e\u0637\u0648\u0629 \u060c \u0627\u0633\u062a\u062e\u062f\u0645 \u0645\u0644\u0641 <\/span><a href=\"https:\/\/bindy.com\/products\/retail-audit\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u0628\u0631\u0627\u0645\u062c \u062a\u062f\u0642\u064a\u0642 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0648\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0647\u0627\u0645<\/a><span style=\"font-weight: 400;\"> \u064a\u0633\u0645\u062d \u0644\u0643 \u0628\u062a\u0633\u062c\u064a\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0645\u0634\u0627\u0631\u0643\u062a\u0647\u0627 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"final-words\"><b>\u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0623\u062e\u064a\u0631\u0629<\/b><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u062a\u0644\u0639\u0628 \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u062f\u0648\u0631\u064b\u0627 \u0639\u0646\u062f \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f \u0641\u064a \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u060c \u0644\u0643\u0646 \u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u062e\u0645\u0633\u0629 \u0627\u0644\u0645\u0630\u0643\u0648\u0631\u0629 \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u0646\u0634\u0648\u0631 \u0647\u064a \u0628\u0639\u0636 \u0645\u0646 \u0623\u0647\u0645\u0647\u0627.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">\u062a\u0639\u062f \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u062e\u0645\u0633\u0629 \u062c\u0645\u064a\u0639\u0647\u0627 \u062a\u062d\u062f\u064a\u064b\u0627 \u060c \u0648\u0644\u0643\u0646\u0647\u0627 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630 \u062a\u0645\u0627\u0645\u064b\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0644\u062f\u064a\u0643 \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u060c \u0648\u062c\u0631\u0639\u0629 \u0635\u062d\u064a\u0629 \u0645\u0646 \u0627\u0644\u0625\u0628\u062f\u0627\u0639 \u0648\u0639\u0644\u0627\u0642\u0629 \u0645\u0641\u062a\u0648\u062d\u0629 \u0648\u062a\u0639\u0627\u0648\u0646\u064a\u0629 \u0645\u0639 \u0634\u0631\u0643\u0627\u0626\u0643 \u0641\u064a \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629. \u0642\u0645 \u0628\u062a\u0632\u0648\u064a\u062f\u0647 \u0628\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630 \u0641\u064a \u0627\u0644\u0645\u062a\u062c\u0631 \u060c \u0648\u0633\u062a\u0642\u0648\u0645 \u0628\u0625\u0639\u062f\u0627\u062f \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c\u0643 \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0646\u062c\u0627\u062d.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0639\u0646 \u0627\u0644\u0645\u0624\u0644\u0641:<\/p>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"alignleft\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"1994\" data-permalink=\"https:\/\/blog.bindy.com\/ar\/francesanicasio\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?fit=1920%2C1920&amp;ssl=1\" data-orig-size=\"1920,1920\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"francesanicasio\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?fit=700%2C700&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2016\/10\/francesanicasio.jpeg?resize=700%2C700&#038;ssl=1\" alt=\"\u0641\u0631\u0627\u0646\u0633\u064a\u0633\u0627\u0646\u064a\u0643\u0627\u0633\u064a\u0648\" class=\"wp-image-1994\" style=\"width:197px;height:auto\"\/><\/figure>\n<\/div>\n\n\n<div><i><\/i><em><a href=\"https:\/\/www.linkedin.com\/in\/francescanicasio\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u0641\u0631\u0627\u0646\u0634\u064a\u0633\u0643\u0627 \u0646\u064a\u0643\u0627\u0633\u064a\u0648<\/a> \u0643\u0627\u062a\u0628 \u0645\u0633\u062a\u0642\u0644 \u0648\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0645\u062d\u062a\u0648\u0649 \u0645\u0643\u0631\u0633 \u0644\u0644\u0643\u062a\u0627\u0628\u0629 \u0639\u0646 \u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0648\u0627\u0644\u0646\u0635\u0627\u0626\u062d \u0627\u0644\u062a\u064a \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u062a\u062c\u0627\u0631 \u0639\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u062a\u062d\u0633\u064a\u0646 \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u062d\u0633\u064a\u0646 \u0645\u0633\u062a\u0648\u0649 \u062a\u062c\u0627\u0631 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0628\u0634\u0643\u0644 \u0639\u0627\u0645. \u0638\u0647\u0631\u062a \u0623\u0639\u0645\u0627\u0644\u0647\u0627 \u0641\u064a \u0623\u0647\u0645 \u0627\u0644\u0645\u0646\u0634\u0648\u0631\u0627\u062a \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0628\u064a\u0639 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\u0639\u0627\u0645 \u060c \u0648\u0644\u0643\u0646 &quot;\u0623\u0642\u0644 \u0645\u0646 10 \u0639\u0645\u0644\u064a\u0627\u062a \u0625\u0637\u0644\u0627\u0642 \u062c\u062f\u064a\u062f\u0629 \u062a\u0633\u062a\u062d\u0648\u0630 \u0639\u0644\u0649 \u0623\u0643\u062b\u0631 \u0645\u0646 $100 \u0645\u0644\u064a\u0648\u0646 \u0641\u064a \u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0639\u0627\u0645 \u0627\u0644\u0623\u0648\u0644&quot;. \u0625\u0630\u0627 \u0643\u0646\u062a \u0634\u0631\u0643\u0629 CPG \u062a\u062a\u0637\u0644\u0639 \u0625\u0644\u0649 \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f \u060c \u0641\u0645\u0646 \u0627\u0644\u0648\u0627\u0636\u062d \u0623\u0646 \u0639\u0645\u0644\u0643 \u0645\u0642\u0635\u0648\u0635 \u0639\u0644\u064a\u0643. \u0643\u064a\u0641 \u2026 <a href=\"https:\/\/blog.bindy.com\/ar\/5-%d9%85%d9%83%d9%88%d9%86%d8%a7%d8%aa-%d8%a3%d8%b3%d8%a7%d8%b3%d9%8a%d8%a9-%d9%84%d8%a5%d8%b7%d9%84%d8%a7%d9%82-cpg-in-store-%d9%86%d8%a7%d8%ac%d8%ad\/\" class=\"more-link\">\u0623\u0643\u0645\u0644 \u0627\u0644\u0642\u0631\u0627\u0621\u0629 <span class=\"screen-reader-text\">5 \u0645\u0643\u0648\u0646\u0627\u062a \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0625\u0637\u0644\u0627\u0642 CPG \u0641\u064a \u0627\u0644\u0645\u062a\u062c\u0631 \u0628\u0646\u062c\u0627\u062d<\/span> <span 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\u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629 \u0628\u0644\u0627 \u0634\u0643 \u0623\u0641\u0636\u0644 \u0645\u0627 \u0644\u062f\u064a\u0647\u0627...","rel":"","context":"\u0641\u064a &quot;\u2744\ufe0f Seasonal&quot;","block_context":{"text":"\u2744\ufe0f Seasonal","link":"https:\/\/blog.bindy.com\/ar\/%d8%a7%d9%84%d9%81%d8%a6%d8%a9\/%d8%a7%d9%84%d8%a8%d9%8a%d8%b9-%d8%a8%d8%a7%d9%84%d8%aa%d8%ac%d8%b2%d8%a6%d8%a9-%d8%a7%d9%84%d9%85%d9%88%d8%b3%d9%85%d9%8a\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/08\/shutterstock_768687586-1.jpg?fit=1200%2C795&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.bindy.com\/wp-content\/uploads\/2017\/08\/shutterstock_768687586-1.jpg?fit=1200%2C795&ssl=1&resize=350%2C200 1x, 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