{"id":3046,"date":"2021-10-26T15:15:54","date_gmt":"2021-10-26T20:15:54","guid":{"rendered":"http:\/\/blog.bindy.com\/?p=3046"},"modified":"2024-11-28T14:26:57","modified_gmt":"2024-11-28T19:26:57","slug":"6-%d8%ae%d8%b7%d9%88%d8%a7%d8%aa-%d9%84%d8%b6%d9%85%d8%a7%d9%86-%d9%85%d9%88%d8%b3%d9%85-%d8%b9%d8%b7%d9%84%d8%a7%d8%aa-%d9%86%d8%a7%d8%ac%d8%ad","status":"publish","type":"post","link":"https:\/\/blog.bindy.com\/ar\/cpgs-6-steps-to-ensure-a-successful-holiday-season\/","title":{"rendered":"CPGs: 6 \u062e\u0637\u0648\u0627\u062a \u0644\u0636\u0645\u0627\u0646 \u0645\u0648\u0633\u0645 \u0639\u0637\u0644\u0629 \u0646\u0627\u062c\u062d"},"content":{"rendered":"

\u0642\u062f \u064a\u0643\u0648\u0646 \u0634\u0647\u0631 \u0623\u063a\u0633\u0637\u0633 \u060c \u0648\u0644\u0643\u0646 \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0639\u0645\u0644 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0623\u0648 CPG \u060c \u0641\u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0639\u0642\u0644\u0643 \u0641\u064a \u0646\u0648\u0641\u0645\u0628\u0631 \u0623\u0648 \u062f\u064a\u0633\u0645\u0628\u0631 (\u0623\u064a \u0645\u0648\u0633\u0645 \u0627\u0644\u0639\u0637\u0644\u0627\u062a) \u0628\u0627\u0644\u0641\u0639\u0644.<\/span><\/p>\n\n\n\n

\u0648\u0625\u0630\u0627 \u0644\u0645 \u064a\u0643\u0646 \u0627\u0644\u0623\u0645\u0631 \u0643\u0630\u0644\u0643 \u060c \u0641\u0642\u062f \u062d\u0627\u0646 \u0627\u0644\u0648\u0642\u062a \u0644\u0628\u062f\u0621 \u0627\u0644\u062a\u0641\u0643\u064a\u0631 \u0641\u064a \u0627\u0644\u0639\u0637\u0644\u0627\u062a. \u0645\u0646 \u0627\u0644\u0645\u0624\u0643\u062f \u0623\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0641\u064a \u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u062c\u0627\u0644\u0627\u062a \u0633\u062a\u062c\u0644\u0628 \u0644\u0639\u0628\u062a\u0647\u0627 A \u0644\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0645\u062a\u0633\u0648\u0642\u064a\u0646 \u0648\u062a\u062d\u0648\u064a\u0644\u0647\u0645 \u060c \u0648\u0622\u062e\u0631 \u0634\u064a\u0621 \u062a\u0631\u064a\u062f\u0647 \u0647\u0648 \u0623\u0646 \u062a\u062a\u0631\u0643 \u0641\u064a \u0627\u0644\u063a\u0628\u0627\u0631 \u062e\u0644\u0627\u0644 \u0645\u0648\u0633\u0645 \u0627\u0644\u062a\u0633\u0648\u0642 \u0627\u0644\u0623\u0643\u062b\u0631 \u0623\u0647\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0639\u0627\u0645.<\/span><\/p>\n\n\n\n

\u0628\u062d\u0627\u062c\u0629 \u0627\u0644\u0649 \u0645\u0633\u0627\u0639\u062f\u0629 \u0641\u064a \u0627\u0644\u062a\u062d\u0636\u064a\u0631 \u0644\u0644\u0639\u0637\u0644\u0629\u061f \u0644\u0642\u062f \u0642\u0645\u0646\u0627 \u0628\u062a\u062c\u0645\u064a\u0639 \u0628\u0639\u0636 \u0627\u0644\u0646\u0635\u0627\u0626\u062d \u0627\u0644\u0645\u062f\u0639\u0648\u0645\u0629 \u0645\u0646 \u0627\u0644\u062e\u0628\u0631\u0627\u0621 \u0644\u0645\u0633\u0627\u0639\u062f\u062a\u0643 \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u0639\u062f\u0627\u062f \u0644\u0644\u0645\u0648\u0633\u0645 \u0627\u0644\u0642\u0627\u062f\u0645. \u0623\u0644\u0642 \u0646\u0638\u0631\u0629 \u0623\u062f\u0646\u0627\u0647.<\/span><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

1. \u0625\u0646\u0634\u0627\u0621 \u0627\u062a\u062c\u0627\u0647 \u0625\u0628\u062f\u0627\u0639\u064a \u0642\u0648\u064a \u0644\u062a\u0648\u062c\u064a\u0647 \u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0639\u0637\u0644\u0627\u062a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643<\/b><\/h2>\n\n\n\n

\u062a\u0639\u062a\u0628\u0631 \u062a\u0643\u062a\u064a\u0643\u0627\u062a \u0627\u0644\u0639\u0637\u0644\u0627\u062a \u0648\u0627\u0644\u0639\u0631\u0648\u0636 \u0627\u0644\u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u0627\u0644\u0645\u062d\u062f\u062f\u0629 \u0623\u0645\u0631\u064b\u0627 \u0645\u0647\u0645\u064b\u0627 \u060c \u0648\u0644\u0643\u0646 \u0642\u0628\u0644 \u0627\u0644\u062f\u062e\u0648\u0644 \u0641\u064a \u0643\u0644 \u0630\u0644\u0643 \u060c \u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646\u0643 \u0642\u062f \u062d\u062f\u062f\u062a \u0627\u062a\u062c\u0627\u0647\u064b\u0627 \u0625\u0628\u062f\u0627\u0639\u064a\u064b\u0627 \u0648\u0627\u0636\u062d\u064b\u0627 \u0644\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0628\u0635\u0641\u062a\u0647\u0627 \u0643\u0631\u064a\u0633\u062a\u064a\u0646 \u062c\u064a\u0644\u0648 \u060c \u0645\u0624\u0633\u0633\u0629 \u0641\u064a <\/span>\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062a\u0627\u062c\u0631<\/a> \u0628\u0639\u0628\u0627\u0631\u0629 \u0623\u062e\u0631\u0649 \u060c \u064a\u062c\u0628 \u0639\u0644\u0649 \u0634\u0631\u0643\u0627\u062a CPG \u0623\u0646 \u062a\u0634\u064a\u062f \u0628\u0640 "\u0645\u0635\u062f\u0631 \u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629".<\/span><\/p>\n\n\n\n

\u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0627\u062a\u062c\u0627\u0647\u0643 \u0627\u0644\u0625\u0628\u062f\u0627\u0639\u064a \u0648\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u0642\u0641\u0644\u0629 \u0641\u064a \u0648\u0642\u062a \u0645\u0628\u0643\u0631 \u0644\u0623\u0646\u0647\u0627 \u0633\u062a\u0643\u0648\u0646 \u0628\u0645\u062b\u0627\u0628\u0629 "\u0646\u062c\u0645 \u0627\u0644\u0634\u0645\u0627\u0644" \u0644\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u062e\u0644\u0627\u0644 \u0627\u0644\u0639\u0637\u0644\u0627\u062a.<\/p>\n\n\n\n

\u0648\u0628\u0645\u062c\u0631\u062f \u0627\u0644\u0627\u0646\u062a\u0647\u0627\u0621 \u0645\u0646 \u0625\u0646\u0634\u0627\u0621 \u0647\u0630\u0647 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u060c \u0642\u0645 \u0628\u0625\u0628\u0644\u0627\u063a\u0647\u0627 \u0628\u0648\u0636\u0648\u062d \u0644\u0628\u0642\u064a\u0629 \u0627\u0644\u0634\u0631\u0643\u0629. \u064a\u0636\u064a\u0641 Guillot: "\u064a\u062c\u0628 \u0623\u0646 \u064a\u0641\u0647\u0645 \u0643\u0644 \u0645\u0648\u0638\u0641 \u0648\u0643\u0644 \u0645\u0645\u062b\u0644 \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0647\u0630\u0627 \u0627\u0644\u0627\u062a\u062c\u0627\u0647".<\/p>\n\n\n\n

2. \u062d\u062f\u062f \u062a\u0634\u0643\u064a\u0644\u0629 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0648\u062a\u0633\u0648\u064a\u0642\u0647\u0627 \u0645\u0628\u0643\u0631\u064b\u0627<\/b><\/h2>\n\n\n\n

\u064a\u0639\u062f \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062a\u0634\u0643\u064a\u0644\u0629 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0623\u0645\u0631\u064b\u0627 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0639\u0644\u0649 \u0645\u062f\u0627\u0631 \u0627\u0644\u0633\u0646\u0629 \u060c \u0648\u0644\u0643\u0646 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u062a\u0643\u0648\u0646 \u0623\u0639\u0644\u0649 \u0628\u0643\u062b\u064a\u0631 \u062e\u0644\u0627\u0644 \u0645\u0648\u0633\u0645 \u0627\u0644\u0639\u0637\u0644\u0627\u062a \u060c \u0648\u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u062a\u062d\u0645\u0644 \u062a\u0641\u0648\u064a\u062a \u0647\u0630\u0647 \u0627\u0644\u0639\u0644\u0627\u0645\u0629. \u0642\u0645 \u0628\u062a\u062c\u0647\u064a\u0632 \u062e\u0637\u0637 \u0627\u0644\u062a\u0634\u0643\u064a\u0644\u0629 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u0645\u0628\u0643\u0631\u064b\u0627 \u0648\u062a\u0623\u0643\u062f \u0645\u0646 \u062a\u0642\u062f\u064a\u0645 \u0639\u0631\u0648\u0636 \u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u0648\u062d\u0645\u0644\u0627\u062a \u0645\u0642\u0646\u0639\u0629 \u0644\u0625\u062e\u0631\u0627\u062c \u0645\u0646\u062a\u062c\u0643 \u0645\u0646 \u0627\u0644\u0631\u0641\u0648\u0641.<\/span><\/p>\n\n\n\n

\n

"\u0623\u0648\u0644 \u0634\u064a\u0621 \u064a\u0645\u0643\u0646 \u0644\u0634\u0631\u0643\u0627\u062a CPG \u0648\u062a\u062c\u0627\u0631 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0647 \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0648\u0642\u062a \u0645\u0646 \u0627\u0644\u0639\u0627\u0645 \u0647\u0648 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0644\u0644\u062a\u0634\u0643\u064a\u0644\u0629 \u0627\u0644\u062a\u064a \u064a\u0646\u0648\u0648\u0646 \u0639\u0631\u0636\u0647\u0627 \u062e\u0644\u0627\u0644 \u0627\u0644\u0639\u0637\u0644\u0629." <\/b>\u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u0644\u064a\u0632\u0631 "\u0639\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0648\u062d\u062f\u0627\u062a \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0645\u062e\u0632\u0648\u0646 \u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062a\u0641\u0643\u064a\u0631 \u0641\u064a \u0639\u0646\u0627\u0635\u0631 \u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u0623\u062e\u0631\u0649 \u0645\u062b\u0644 \u0623\u064a \u062e\u0635\u0648\u0645\u0627\u062a \u0639\u0644\u0649 \u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u060c \u0648\u0647\u0648\u0627\u0645\u0634 \u0627\u0644\u0631\u0628\u062d \u0627\u0644\u0645\u062a\u0648\u0642\u0639\u0629 \u060c \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0627\u0644\u0642\u0635\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u062a\u0643\u0648\u064a\u0646\u0647\u0627 \u062d\u0648\u0644 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0645\u062a\u0646\u0648\u0639\u0629 \u0644\u0648\u0636\u0639\u0647\u0627 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644 \u0645\u0639 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646". - \u0628\u0648\u0628 \u0643\u0644\u0627\u0631\u064a \u060c \u0645\u062f\u064a\u0631 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u060c \u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0630\u0643\u0627\u0621<\/a>.<\/b><\/p>\n<\/blockquote>\n\n\n\n

\u0643\u064a\u0641 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u062a\u0634\u0643\u064a\u0644\u0627\u062a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d\u061f \u0627\u0646\u0638\u0631 \u0625\u0644\u0649 \u0628\u064a\u0627\u0646\u0627\u062a\u0643. \u0648\u0641\u0642\u064b\u0627 \u0644\u0640 Guillot \u060c "\u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0644\u062f\u0649 \u0641\u0631\u064a\u0642 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0645\u0631\u0626\u064a \u0628\u064a\u0627\u0646\u0627\u062a \u0643\u0628\u064a\u0631\u0629 \u0648\u062a\u0648\u0642\u0639\u0627\u062a \u0645\u0646 \u0646\u0638\u0631\u0627\u0626\u0647\u0645 \u0627\u0644\u062a\u062c\u0627\u0631 \u0623\u0648 \u0646\u0638\u0631\u0627\u0626\u0647\u0645 \u0641\u064a \u0627\u0644\u062a\u062e\u0637\u064a\u0637".<\/span><\/p>\n\n\n\n

\u0627\u0644\u0646\u0638\u0631 \u0641\u064a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u0627\u0631\u064a\u062e\u064a\u0629 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u0633\u0648\u0641 \u064a\u0633\u0627\u0639\u062f. \u064a\u0642\u0648\u0644 Guillot \u0623\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u064a\u0645\u0643\u0646\u0647\u0627 \u0639\u0627\u062f\u0629 \u0627\u0644\u062a\u0646\u0628\u0624 \u0628\u0645\u0627 \u0633\u064a\u0628\u0627\u0639 \u0628\u0634\u0643\u0644 \u062c\u064a\u062f \u062e\u0644\u0627\u0644 \u0627\u0644\u0639\u0637\u0644\u0627\u062a. "\u064a\u062a\u0643\u0631\u0631 \u0643\u0628\u0627\u0631 \u0627\u0644\u0628\u0627\u0626\u0639\u064a\u0646 \u0639\u0627\u0645\u064b\u0627 \u0628\u0639\u062f \u0639\u0627\u0645 ... \u0644\u0630\u0627 \u0641\u0625\u0646 \u0627\u0644\u0628\u062f\u0621 \u0628\u0645\u0639\u0644\u0648\u0645\u0627\u062a\u0643 \u0627\u0644\u062a\u0627\u0631\u064a\u062e\u064a\u0629 \u064a\u062a\u064a\u062d \u0644\u0643 \u0641\u0647\u0645 \u0623\u0641\u0636\u0644 \u0627\u0644\u0633\u0628\u0644 \u0644\u062a\u062d\u062f\u064a\u062b \u0623\u0648 \u062a\u062d\u062f\u064a\u062b \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0648\u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0645\u0631\u0626\u064a."<\/span><\/p>\n\n\n\n

\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u062e\u0637\u0637 \u0644\u062a\u062d\u0645\u0644 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 (\u0645\u062b\u0644 \u0627\u062e\u062a\u0628\u0627\u0631 \u0645\u0646\u062a\u062c\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0645\u0631\u0626\u064a\u0629) \u060c \u0641\u0642\u0645 \u0628\u0630\u0644\u0643 \u0641\u064a \u0623\u0642\u0631\u0628 \u0648\u0642\u062a \u0645\u0645\u0643\u0646 - \u064a\u0646\u0635\u062d Guillot \u0628\u0627\u0644\u0645\u062e\u0627\u0637\u0631\u0629 \u0641\u064a \u0627\u0644\u062e\u0631\u064a\u0641 \u0623\u0648 \u0642\u0628\u0644 \u0630\u0644\u0643. \u0628\u0647\u0630\u0647 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u060c "\u0628\u062d\u0644\u0648\u0644 \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0630\u064a \u062a\u062f\u062e\u0644 \u0641\u064a\u0647 \u0627\u0644\u0631\u0628\u0639 \u0627\u0644\u0631\u0627\u0628\u0639 \u060c \u062a\u0643\u0648\u0646 \u0642\u062f \u062e\u0641\u0641\u062a \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0627\u0644\u0645\u0631\u062a\u0628\u0637\u0629 \u0628\u0627\u0644\u062d\u062f\u0627\u062b\u0629 \u060c \u0645\u0646 \u0645\u0646\u0638\u0648\u0631 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0645\u0646\u062a\u062c. \u0648\u0628\u0639\u062f \u0630\u0644\u0643 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062f\u062e\u0648\u0644 \u0641\u064a \u062a\u0633\u0648\u064a\u0642 \u0628\u0635\u0631\u064a \u0645\u0630\u0647\u0644 ".<\/p>\n\n\n\n

\"\u062a\u0648\u0642\u0641<\/a><\/figure>\n\n\n\n

3. \u062e\u0637\u0629 \u062a\u0633\u0648\u064a\u0642 \u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a \u0648\u062d\u0645\u0644\u0627\u062a \u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629<\/b><\/h2>\n\n\n\n

\u0639\u0646\u062f \u0627\u0644\u062d\u062f\u064a\u062b \u0639\u0646 \u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0645\u0631\u0626\u064a \u060c \u0641\u0623\u0646\u062a \u062a\u0631\u064a\u062f \u0623\u0646 \u062a\u062a\u0637\u0648\u0631 \u0635\u0648\u0631\u0643 \u0645\u0639 \u062a\u0642\u062f\u0645 \u0645\u0648\u0633\u0645 \u0627\u0644\u0639\u0637\u0644\u0627\u062a.<\/span><\/p>\n\n\n\n

\n

"\u0646\u062d\u0646 \u0646\u0639\u0644\u0645 \u0623\u0646 \u0627\u0644\u0645\u0648\u0633\u0645 \u064a\u0628\u062f\u0623 \u0641\u064a \u0648\u0642\u062a \u0645\u0627 \u0642\u0628\u0644 \u0639\u064a\u062f \u0627\u0644\u0647\u0627\u0644\u0648\u064a\u0646 \u0648\u064a\u0628\u062f\u0623 \u0645\u0628\u0643\u0631\u064b\u0627 \u0643\u0644 \u0639\u0627\u0645. \u0645\u0639 \u0645\u0648\u0633\u0645 \u0627\u0644\u062a\u0633\u0648\u0642 \u0627\u0644\u0637\u0648\u064a\u0644 \u062c\u062f\u064b\u0627 \u060c \u062a\u062a\u063a\u064a\u0631 \u0645\u0646\u0627\u0633\u0628\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0648\u0623\u063a\u0631\u0627\u0636 \u0627\u0644\u062a\u0633\u0648\u0642 \u0639\u0644\u0649 \u0637\u0648\u0644 \u0627\u0644\u0637\u0631\u064a\u0642 ". - \u0643\u0631\u064a\u0633\u062a\u064a\u0646 \u062c\u064a\u0644\u0648 \u060c \u0645\u0624\u0633\u0633\u0629 Merchant Method<\/b><\/p>\n<\/blockquote>\n\n\n\n

\u064a\u0648\u0627\u0635\u0644 Guillot \u060c "\u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0648\u0633\u0645\u064a \u0644\u0644\u0646\u062c\u0627\u062d\u0627\u062a \u0627\u0644\u0633\u0627\u0628\u0642\u0629 \u0648\u0627\u0644\u062a\u0646\u0628\u0624 \u0628\u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u060c \u062a\u062a\u0645\u062a\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0628\u0641\u0631\u0635\u0629 \u062a\u062d\u0648\u0644 \u0641\u064a \u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0645\u0631\u0626\u064a \u0628\u0637\u0631\u064a\u0642\u0629 \u0635\u063a\u064a\u0631\u0629 \u0648\u0644\u0643\u0646\u0647\u0627 \u0641\u0639\u0627\u0644\u0629 \u062a\u062a\u0645\u0627\u0634\u0649 \u0628\u0634\u0643\u0644 \u0648\u062b\u064a\u0642 \u0645\u0639 \u0633\u0628\u0628 \u062a\u0633\u0648\u0642 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0637\u0648\u0627\u0644 \u0645\u0648\u0633\u0645 \u0627\u0644\u0639\u0637\u0644\u0627\u062a."<\/p>\n\n\n\n

"\u0644\u0630\u0644\u0643 \u0642\u062f \u064a\u0643\u0648\u0646 \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644 \u060c \u0625\u0630\u0627 \u0643\u0627\u0646 \u0644\u062f\u064a\u0643 \u0645\u062a\u0633\u0648\u0642\u0629 \u0641\u064a \u0623\u0648\u0627\u062e\u0631 \u0627\u0644\u062b\u0644\u0627\u062b\u064a\u0646\u064a\u0627\u062a \u0623\u0648 \u0623\u0648\u0627\u0626\u0644 \u0627\u0644\u0623\u0631\u0628\u0639\u064a\u0646\u064a\u0627\u062a \u0645\u0646 \u0639\u0645\u0631\u0647\u0627 \u062a\u0639\u0645\u0644 \u0628\u062f\u0648\u0627\u0645 \u0643\u0627\u0645\u0644 \u0648\u0644\u062f\u064a\u0647\u0627 \u0623\u0637\u0641\u0627\u0644 \u060c \u0641\u0642\u062f \u062a\u0643\u0648\u0646 \u062a\u062a\u0633\u0648\u0642 \u0641\u064a \u0648\u0642\u062a \u0645\u0628\u0643\u0631 \u0645\u0646 \u0627\u0644\u0645\u0648\u0633\u0645 \u0625\u0645\u0627 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0647\u062f\u0627\u064a\u0627 \u0627\u0644\u0645\u0639\u0644\u0645 \u0623\u0648 \u0647\u062f\u0627\u064a\u0627 \u0644\u0645\u0648\u0638\u0641\u064a\u0647\u0627. \u062b\u0645 \u062a\u062a\u062d\u0648\u0644 \u0645\u0646\u0627\u0633\u0628\u0629 \u0627\u0644\u062a\u0633\u0648\u0642 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0647\u0627 \u0625\u0644\u0649 \u0647\u062f\u0627\u064a\u0627 \u0627\u0644\u0627\u0633\u062a\u0636\u0627\u0641\u0629 \u0648\u0627\u0644\u0645\u0636\u064a\u0641\u0629. \u062b\u0645 \u0642\u062f \u064a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u0627\u0644\u062a\u0633\u0648\u0642 \u0641\u064a \u0648\u0642\u062a \u0644\u0627\u062d\u0642 \u0645\u0646 \u0627\u0644\u0645\u0648\u0633\u0645 \u0627\u0644\u0645\u062a\u0639\u0644\u0642 \u0628\u0625\u0636\u0627\u0641\u0629 \u0647\u062f\u0627\u064a\u0627 \u0648\u0628\u0637\u0627\u0642\u0627\u062a \u0627\u0644\u0647\u062f\u0627\u064a\u0627 \u0641\u064a \u0627\u0644\u0644\u062d\u0638\u0629 \u0627\u0644\u0623\u062e\u064a\u0631\u0629 ".<\/span><\/p>\n\n\n\n

\u0633\u064a\u0633\u0627\u0639\u062f\u0643 \u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0645\u0631\u0626\u064a \u0627\u0644\u0645\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0627\u0644\u0648\u0642\u062a \u060c \u0645\u062b\u0644 \u0627\u0644\u0645\u062a\u062d\u062f\u062b\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u0631\u0641\u0648\u0641 \u0630\u0648\u064a \u0627\u0644\u0635\u0644\u0629 \u060c \u0639\u0644\u0649 \u0627\u0644\u062a\u0645\u064a\u0632 \u0648\u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0627\u0644\u0645\u0644\u0627\u0621\u0645\u0629 \u0637\u0648\u0627\u0644 \u0627\u0644\u0645\u0648\u0633\u0645.<\/span><\/p>\n\n\n\n

\u0639\u0646\u062f\u0645\u0627 \u064a\u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0628\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0645\u0631\u0626\u064a \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u060c \u0641\u0625\u0646\u0647\u0627 \u062a\u0648\u0635\u064a \u0628\u0625\u0646\u0634\u0627\u0621 \u0625\u0637\u0627\u0631 \u0645\u0631\u062c\u0639\u064a "\u0647\u0648 \u0648\u0644\u064a\u0633 \u0643\u0630\u0644\u0643" \u060c \u062d\u064a\u062b \u062a\u064f\u0638\u0647\u0631 \u0644\u062a\u062c\u0627\u0631 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0635\u062d\u064a\u062d\u0629 \u0648\u063a\u064a\u0631 \u0627\u0644\u0635\u062d\u064a\u062d\u0629 \u0644\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0645\u0631\u0626\u064a \u0627\u0644\u062e\u0627\u0635 \u0628\u0643.<\/span><\/p>\n\n\n\n

\u0648\u062a\u0642\u0648\u0644: "\u0625\u0646 \u0639\u0631\u0636 \u0635\u0648\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0644\u062a\u0633\u0648\u064a\u0642 \u0645\u0642\u0628\u0648\u0644 \u0623\u0645\u0631 \u0644\u0627 \u0628\u062f \u0645\u0646\u0647 \u060c \u0648\u0644\u0643\u0646 \u0639\u0631\u0636 \u0639\u062f\u0629 \u0635\u0648\u0631 \u0644\u062a\u0633\u0648\u064a\u0642 \u063a\u064a\u0631 \u0645\u0642\u0628\u0648\u0644 \u064a\u0646\u0639\u0634 \u0639\u064a\u0646 \u0627\u0644\u062a\u0627\u062c\u0631".<\/p>\n\n\n\n

"\u0641\u064a \u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0623\u062d\u064a\u0627\u0646 \u060c \u0623\u0631\u0649 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u062a\u0639\u0631\u0636 \u0635\u0648\u0631\u0629 \u0644\u0645\u0627 \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0639\u0644\u064a\u0647 \u0627\u0644\u0634\u0627\u0634\u0629 \u0628\u0628\u0636\u0639 \u0643\u0644\u0645\u0627\u062a \u0641\u0642\u0637 \u0644\u0645\u0627 \u0644\u0627 \u064a\u0646\u0628\u063a\u064a \u0623\u0646 \u062a\u0643\u0648\u0646 \u0639\u0644\u064a\u0647. \u0644\u0643\u0646 \u0639\u0631\u0636 \u0635\u0648\u0631 \u0645\u062a\u0639\u062f\u062f\u0629 \u064a\u0643\u0648\u0646 \u0623\u0643\u062b\u0631 \u0641\u0627\u0639\u0644\u064a\u0629 \u0648\u064a\u062d\u062f\u062f \u0646\u063a\u0645\u0629 \u0627\u0644\u062a\u0648\u0642\u0639\u0627\u062a \u0642\u0628\u0644 \u0627\u0644\u0645\u0648\u0633\u0645 ".<\/p>\n\n\n\n

\u0627\u0642\u0636\u0650 \u0648\u0642\u062a\u064b\u0627 \u0641\u064a \u062a\u062d\u0636\u064a\u0631 \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u062a\u064a \u062a\u0633\u0628\u0642 \u0627\u0644\u0645\u0648\u0633\u0645 \u0641\u064a \u0625\u0646\u0634\u0627\u0621 \u0645\u0648\u0627\u062f\u0643 \u0627\u0644\u062a\u064a "\u0647\u064a \u0648\u0644\u064a\u0633\u062a". \u062a\u0623\u0643\u062f \u0623\u064a\u0636\u064b\u0627 \u0645\u0646 \u0627\u0644\u062a\u0641\u0643\u064a\u0631 \u0641\u064a \u0643\u064a\u0641\u064a\u0629 \u062a\u0642\u0644\u0628 \u0645\u062e\u0632\u0648\u0646\u0643 \u0639\u0644\u0649 \u0645\u062f\u0627\u0631 \u0627\u0644\u0645\u0648\u0633\u0645 \u0648\u0625\u0639\u062f\u0627\u062f \u0625\u0631\u0634\u0627\u062f\u0627\u062a \u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u0644\u0627\u0633\u062a\u064a\u0639\u0627\u0628 \u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0627\u0644\u0645\u062e\u0632\u0648\u0646 \u0647\u0630\u0647.<\/span><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

"\u0645\u0639 \u062a\u0642\u062f\u0645 \u0627\u0644\u0645\u0648\u0633\u0645 \u060c \u064a\u062a\u063a\u064a\u0631 \u062a\u0648\u0641\u0631 \u0627\u0644\u0645\u062e\u0632\u0648\u0646. \u062a\u0628\u062f\u0623 \u0648\u062d\u062f\u0627\u062a \u0627\u0644\u062a\u062e\u0632\u064a\u0646 \u0630\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0642\u0648\u064a \u0641\u064a \u0627\u0644\u062a\u062e\u0632\u064a\u0646 \u0648\u064a\u0628\u062f\u0623 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0636\u0639\u064a\u0641 \u0641\u064a \u0645\u0644\u0621 \u0627\u0644\u0623\u0631\u0641\u0641 \u0644\u0623\u0646\u0643 \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0646\u0642\u0644 \u0647\u0630\u0627 \u0627\u0644\u0645\u062e\u0632\u0648\u0646. \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u060c \u0639\u0644\u064a\u0643 \u0623\u0646 \u062a\u0633\u0623\u0644 \u0646\u0641\u0633\u0643 "\u0645\u0627 \u0647\u0648 \u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0645\u0642\u0628\u0648\u0644 \u0627\u0644\u0622\u0646\u061f" \u0628\u0639\u062f \u0630\u0644\u0643 \u060c \u0623\u0639\u062f \u0625\u0631\u0633\u0627\u0644 \u0635\u0648\u0631 "\u0647\u0648 \u0648\u0644\u064a\u0633 \u0643\u0630\u0644\u0643" \u062d\u062a\u0649 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u062a\u0635\u062d\u064a\u062d \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0628\u0635\u0631\u064a \u060c "\u064a\u0648\u0635\u064a Guillot.<\/span><\/p>\n\n\n\n

\u0628\u0645\u062c\u0631\u062f \u0648\u0636\u0639 \u0625\u0631\u0634\u0627\u062f\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u060c \u0642\u0645 \u0628\u062a\u062e\u0637\u064a\u0637 \u0648\u062c\u062f\u0648\u0644\u0629 \u0639\u0645\u0644\u064a\u0627\u062a \u062a\u062f\u0642\u064a\u0642 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0644\u062a\u0642\u064a\u064a\u0645 \u062a\u0646\u0641\u064a\u0630\u0647\u0627. \u062d\u062f\u062f \u0632\u064a\u0627\u0631\u0627\u062a \u0645\u062a\u062c\u0631\u0643 \u0648\u0642\u0645 \u0628\u0627\u0644\u062a\u0646\u0633\u064a\u0642 \u0645\u0639 \u0634\u0631\u0643\u0627\u0621 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0641\u064a \u0648\u0642\u062a \u0645\u0628\u0643\u0631 \u062d\u062a\u0649 \u0627\u0644\u0622\u0646 \u0644\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0643\u0644 \u0634\u064a\u0621 \u0641\u064a \u0627\u0644\u0645\u0648\u0639\u062f \u0627\u0644\u0645\u062d\u062f\u062f \u0644\u0644\u0639\u0637\u0644\u0627\u062a.<\/span><\/p>\n\n\n\n

\u0644\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u060c <\/span>\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u062f\u0642\u064a\u0642 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0645\u0633\u062a\u0646\u062f \u0625\u0644\u0649 \u0627\u0644\u0633\u062d\u0627\u0628\u0629<\/a> \u064a\u0639\u0645\u0644 \u0639\u0644\u0649 \u0623\u062c\u0647\u0632\u0629 \u0645\u062a\u0639\u062f\u062f\u0629 \u0648\u064a\u0628\u0642\u064a \u0627\u0644\u0623\u0637\u0631\u0627\u0641 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629 \u0639\u0644\u0649 \u0646\u0641\u0633 \u0627\u0644\u0635\u0641\u062d\u0629. \u062a\u0623\u0643\u062f \u0645\u0646 \u062a\u062d\u062f\u064a\u062b \u0647\u0630\u0627 \u0627\u0644\u0645\u062a\u062c\u0631 \u0648\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a \u062d\u062a\u0649 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0628\u0633\u0631\u0639\u0629. \u0627\u0644\u0639\u0637\u0644\u0627\u062a \u0645\u0632\u062f\u062d\u0645\u0629 \u060c \u0644\u0630\u0627 \u0641\u0625\u0646 \u0627\u0644\u0633\u0631\u0639\u0629 \u0636\u0631\u0648\u0631\u064a\u0629.<\/span><\/p>\n\n\n\n

4. \u0627\u062c\u0639\u0644 \u062d\u064a\u0627\u0629 \u0639\u0645\u0644\u0627\u0626\u0643 \u0623\u0633\u0647\u0644 \u0641\u064a \u0645\u0648\u0633\u0645 \u0627\u0644\u0623\u0639\u064a\u0627\u062f \u0627\u0644\u0642\u0627\u062f\u0645<\/b><\/h2>\n\n\n\n

\u0625\u0637\u0644\u0627\u0642 \u0627\u0644\u0639\u0631\u0648\u0636 \u0627\u0644\u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u0644\u0644\u0639\u0637\u0644\u0627\u062a \u0648\u0627\u0644\u0639\u0631\u0648\u0636 \u0627\u0644\u0645\u0630\u0647\u0644\u0629<\/a> \u0644\u064a\u0633\u062a \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u0648\u062d\u064a\u062f\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0647\u0627 \u0644\u062c\u0630\u0628 \u0627\u0646\u062a\u0628\u0627\u0647 \u0627\u0644\u0645\u062a\u0633\u0648\u0642\u064a\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0639\u0637\u0644\u0627\u062a.<\/span><\/p>\n\n\n\n

\u0625\u062d\u062f\u0649 \u0627\u0644\u0637\u0631\u0642 \u0627\u0644\u0645\u0624\u0643\u062f\u0629 \u0644\u0625\u0634\u0631\u0627\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0627\u0644\u0645\u0634\u063a\u0648\u0644\u064a\u0646 \u0647\u064a \u0623\u0646 \u062a\u0643\u0648\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062c\u0639\u0644 \u062d\u064a\u0627\u062a\u0647\u0645 \u0623\u0633\u0647\u0644. \u0627\u0633\u0623\u0644 \u0646\u0641\u0633\u0643 \u060c \u0645\u0627 \u0647\u064a \u0646\u0642\u0627\u0637 \u0627\u0644\u0623\u0644\u0645 \u0644\u0639\u0645\u0644\u0627\u0626\u0643 \u062e\u0644\u0627\u0644 \u0627\u0644\u0645\u0648\u0633\u0645\u061f \u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0644\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0623\u0646 \u062a\u062e\u0641\u0641 \u0645\u0646 \u062a\u0644\u0643 \u0627\u0644\u0622\u0644\u0627\u0645\u061f<\/span><\/p>\n\n\n\n

\u0633\u062a\u0639\u062a\u0645\u062f \u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0644\u0649 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0639\u0645\u0644\u0627\u0626\u0643. \u0644\u0643\u0646 \u0628\u0639\u0636 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u0645\u0631\u0627\u0639\u0627\u062a\u0647\u0627 \u0647\u064a:<\/span><\/p>\n\n\n\n

\u0625\u0646\u0634\u0627\u0621 \u0623\u062f\u0644\u0629 \u0647\u062f\u0627\u064a\u0627 <\/b>- \u0648\u0641\u0631 \u0627\u0644\u0648\u0642\u062a \u0648\u0627\u0644\u062c\u0647\u062f \u0644\u0639\u0645\u0644\u0627\u0626\u0643 \u0645\u0646 \u0627\u0644\u0627\u0636\u0637\u0631\u0627\u0631 \u0625\u0644\u0649 \u0627\u0644\u062a\u0633\u0648\u0642 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u0647\u062f\u064a\u0629 \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062c\u0645\u064a\u0639 \u0623\u0647\u0645 \u062a\u0648\u0635\u064a\u0627\u062a\u0643 \u0641\u064a \u0645\u062a\u0646\u0627\u0648\u0644 \u064a\u062f\u064a \u062f\u0644\u064a\u0644 \u0627\u0644\u0647\u062f\u0627\u064a\u0627<\/a>. \u0635\u0646\u0641 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0641\u0642\u064b\u0627 \u0644\u0646\u0642\u0637\u0629 \u0627\u0644\u0633\u0639\u0631 \u0623\u0648 \u0646\u0648\u0639 \u0627\u0644\u0647\u062f\u064a\u0629 \u0623\u0648 \u0627\u0644\u0645\u0633\u062a\u0644\u0645 \u0623\u0648 \u0643\u0644 \u0645\u0627 \u0633\u0628\u0642 \u060c \u0644\u062a\u0633\u0647\u064a\u0644 \u0639\u062b\u0648\u0631 \u0627\u0644\u0645\u062a\u0633\u0648\u0642\u064a\u0646 \u0639\u0644\u0649 \u0645\u0627 \u064a\u0628\u062d\u062b\u0648\u0646 \u0639\u0646\u0647.<\/span><\/p>\n\n\n\n

\u0627\u0645\u062a\u0644\u0627\u0643 \u0645\u062d\u062a\u0648\u0649 \u0623\u0648 \u0623\u062f\u0648\u0627\u062a \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u0639\u0637\u0644\u0627\u062a<\/b> - \u0625\u0646 \u0625\u0642\u0646\u0627\u0639 \u0627\u0644\u0646\u0627\u0633 \u0628\u0634\u0631\u0627\u0621 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0623\u0645\u0631 \u0631\u0627\u0626\u0639 \u060c \u0644\u0643\u0646\u0643 \u062a\u0639\u0631\u0641 \u0645\u0627 \u0647\u0648 \u0627\u0644\u0623\u0641\u0636\u0644\u061f \u062a\u0645\u0643\u064a\u0646\u0647\u0645 \u0645\u0646 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0642\u064a\u0645\u0629 \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0627\u062a \u0631\u0627\u0626\u0639\u0629 \u0644\u0628\u0636\u0627\u0626\u0639\u0643. \u0623\u0646\u0634\u0626 \u0645\u062d\u062a\u0648\u0649 \u064a\u0645\u0646\u062d \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0623\u0641\u0643\u0627\u0631\u064b\u0627 \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0628\u0634\u0643\u0644 \u062c\u064a\u062f \u0641\u064a \u0645\u0648\u0633\u0645 \u0627\u0644\u0639\u0637\u0644\u0627\u062a \u0627\u0644\u0642\u0627\u062f\u0645.<\/span><\/p>\n\n\n\n

\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c <\/span>\u0623\u0638\u0647\u0631\u062a \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0623\u0646 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0648\u0635\u0641\u0627\u062a \u0627\u0644\u0637\u0639\u0627\u0645 \u062a\u0632\u062f\u0627\u062f \u0639\u0627\u062f\u0629\u064b \u062e\u0644\u0627\u0644 \u0645\u0648\u0633\u0645 \u0627\u0644\u0639\u0637\u0644\u0627\u062a<\/a> (\u0645\u0646 \u0623\u0643\u062a\u0648\u0628\u0631 \u0625\u0644\u0649 \u062f\u064a\u0633\u0645\u0628\u0631) \u060c \u0644\u0630\u0644\u0643 \u0625\u0630\u0627 \u0643\u0646\u062a \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0644\u0644\u0623\u0637\u0639\u0645\u0629 \u060c \u0641\u0641\u0643\u0631 \u0641\u064a \u062a\u0642\u062f\u064a\u0645 \u0648\u0635\u0641\u0627\u062a \u0645\u0641\u064a\u062f\u0629 \u062a\u0633\u0631\u062f \u0645\u0646\u062a\u062c\u0643 \u0643\u0645\u0643\u0648\u0646.<\/span><\/p>\n\n\n\n

\u0642\u062f \u062a\u0624\u062f\u064a \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u062a\u0639\u0644\u064a\u0645\u064a\u0629 \u0627\u0644\u063a\u0631\u0636 \u0623\u064a\u0636\u064b\u0627. \u0645\u0627 \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u062a\u064a \u064a\u0637\u0631\u062d\u0647\u0627 \u0639\u0645\u0644\u0627\u0624\u0643 \u062e\u0644\u0627\u0644 \u0627\u0644\u0639\u0637\u0644\u0627\u062a\u061f \u0645\u0627 \u0647\u064a \u0627\u0644\u0623\u0646\u0634\u0637\u0629 \u0627\u0644\u062a\u064a \u064a\u0634\u0627\u0631\u0643\u0648\u0646 \u0641\u064a\u0647\u0627\u061f \u0642\u0645 \u0628\u062a\u062f\u0648\u064a\u0646 \u0627\u0644\u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0648\u0625\u0646\u0634\u0627\u0621 \u0645\u0648\u0627\u062f \u062a\u0639\u0644\u064a\u0645\u064a\u0629 \u062d\u0648\u0644 \u062a\u0644\u0643 \u0627\u0644\u0645\u0648\u0636\u0648\u0639\u0627\u062a.<\/span><\/p>\n\n\n\n

\u0648\u0644\u0627 \u062a\u0642\u0635\u0631 \u0646\u0641\u0633\u0643 \u0639\u0644\u0649 \u0627\u0644\u0646\u0635. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u062b\u0628\u062a \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0645\u0631\u0626\u064a \u0645\u062b\u0644 \u0627\u0644\u0635\u0648\u0631 \u0648\u0627\u0644\u0641\u064a\u062f\u064a\u0648 \u0623\u0646\u0647 \u062c\u0630\u0627\u0628 \u0623\u064a\u0636\u064b\u0627. \u0642\u0627\u0644 \u0633\u064a\u0646\u062f\u064a \u0628\u064a\u0628\u0648\u0631\u0646 \u060c \u0645\u062f\u064a\u0631 \u0641\u064a <\/span>\u0633\u0643\u0644\u0627\u0631 \u0648\u064a\u0644\u062a\u0648\u0646 \u0648\u0634\u0631\u0643\u0627\u0647<\/a>.<\/span><\/p>\n\n\n\n

\n

\u062a\u0633\u0627\u0639\u062f \u0645\u0642\u0627\u0637\u0639 \u0627\u0644\u0641\u064a\u062f\u064a\u0648 \u0641\u064a \u0625\u0644\u0647\u0627\u0645 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0628\u0623\u0641\u0643\u0627\u0631 \u0645\u0628\u062a\u0643\u0631\u0629 \u0644\u0642\u0636\u0627\u0621 \u0627\u0644\u0639\u0637\u0644\u0627\u062a. \u0625\u0646\u0647\u0627 \u0645\u062b\u0627\u0644\u064a\u0629 \u0644\u0645\u0633\u0627\u0639\u062f\u0629 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0639\u0644\u0649 \u0627\u0633\u062a\u0643\u0634\u0627\u0641 \u0623\u0633\u0627\u0644\u064a\u0628 \u062c\u062f\u064a\u062f\u0629 \u0648\u0645\u062e\u062a\u0644\u0641\u0629 \u0644\u0643\u064a\u0641\u064a\u0629 \u062a\u0632\u064a\u064a\u0646 \u0645\u0646\u0627\u0632\u0644\u0647\u0645 \u060c \u0648\u0627\u0633\u062a\u0636\u0627\u0641\u0629 \u062d\u0641\u0644\u0627\u062a \u0627\u0644\u0623\u0639\u064a\u0627\u062f \u060c \u0648\u0637\u0647\u064a \u0648\u062c\u0628\u0627\u062a \u0627\u062d\u062a\u0641\u0627\u0644\u064a\u0629 \u0644\u062a\u062c\u0645\u0639\u0627\u062a \u0627\u0644\u0639\u0627\u0626\u0644\u0629 \u0648\u0627\u0644\u0623\u0635\u062f\u0642\u0627\u0621 ". - \u0633\u064a\u0646\u062f\u064a \u0628\u064a\u0628\u0648\u0631\u0646 \u060c \u0645\u062f\u064a\u0631 \u0634\u0631\u0643\u0629 Sklar Wilton & Associates<\/p>\n<\/blockquote>\n\n\n\n

\u0625\u0639\u062f\u0627\u062f \u0642\u0648\u0627\u0626\u0645 \u0627\u0644\u0631\u063a\u0628\u0627\u062a<\/b> - \u0634\u064a\u0621 \u0622\u062e\u0631 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u062c\u0639\u0644 \u062d\u064a\u0627\u0629 \u0639\u0645\u0644\u0627\u0626\u0643 \u0623\u0633\u0647\u0644\u061f \u0642\u0648\u0627\u0626\u0645 \u0627\u0644\u0627\u0645\u0646\u064a\u0627\u062a. \u064a\u0624\u062f\u064a \u0627\u0644\u0633\u0645\u0627\u062d \u0644\u0644\u0645\u062a\u0633\u0648\u0642\u064a\u0646 \u0628\u0648\u0636\u0639 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u0629 \u0641\u064a \u0645\u0643\u0627\u0646 \u0648\u0627\u062d\u062f \u0625\u0644\u0649 \u062a\u0633\u0631\u064a\u0639 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0648\u0634\u0631\u0627\u0626\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0647\u062f\u0627\u064a\u0627.<\/span><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

5. \u0627\u0639\u0645\u0644 \u0639\u0644\u0649 \u0648\u0636\u0639 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0641\u064a \u0623\u062f\u0644\u0629 \u0623\u0648 \u062a\u0642\u0627\u0631\u064a\u0631 \u0623\u0648 \u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0623\u062e\u0631\u0649 \u0644\u0644\u0647\u062f\u0627\u064a\u0627<\/b><\/h2>\n\n\n\n

\u064a\u0639\u062a\u0645\u062f \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0639\u0644\u0649 \u0623\u062f\u0644\u0629 \u0627\u0644\u0647\u062f\u0627\u064a\u0627 \u0645\u0646 \u0627\u0644\u0645\u0624\u062b\u0631\u064a\u0646 \u0648\u0627\u0644\u0645\u0646\u0634\u0648\u0631\u0627\u062a \u0627\u0644\u0625\u0639\u0644\u0627\u0645\u064a\u0629 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0648\u0625\u0644\u0647\u0627\u0645 \u0627\u0644\u062a\u0633\u0648\u0642 \u060c \u0644\u0630\u0627 \u0641\u0625\u0646 \u062a\u0623\u0645\u064a\u0646 \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0641\u064a \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0647\u062f\u0627\u064a\u0627 \u0627\u0644\u0623\u0639\u064a\u0627\u062f \u0623\u0648 \u0627\u0644\u0623\u062f\u0644\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 \u0639\u0645\u0644\u0643 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0645\u0646\u062d \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0630\u064a \u062a\u0634\u062a\u062f \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u064a\u0647.<\/span><\/p>\n\n\n\n

\u0627\u0642\u062a\u0631\u0628 \u0645\u0646 \u0627\u0644\u0643\u062a\u0627\u0628 \u0648\u0627\u0644\u0645\u062d\u0631\u0631\u064a\u0646 \u0645\u0646 \u0627\u0644\u0645\u0646\u0634\u0648\u0631\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0635\u0644\u0629 \u060c \u0648\u0643\u0630\u0644\u0643 \u0627\u0644\u0645\u062f\u0648\u0646\u064a\u0646 \u0648 \u0627\u0644\u0645\u0624\u062b\u0631\u064a\u0646<\/a> \u0641\u064a \u0645\u062c\u0627\u0644 \u0639\u0645\u0644\u0643 \u0644\u0645\u0639\u0631\u0641\u0629 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u0648\u0627 \u0633\u064a\u0641\u0643\u0631\u0648\u0646 \u0641\u064a \u062a\u0636\u0645\u064a\u0646 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0641\u064a \u062c\u0648\u0644\u0627\u062a \u0627\u0644\u0625\u062c\u0627\u0632\u0627\u062a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0647\u0645. <\/p>\n\n\n\n

\"Influncer
\u0631\u0635\u064a\u062f \u0627\u0644\u0635\u0648\u0631\u0629: jillianharris.com<\/a>
\u062a\u062a\u0636\u0645\u0646 \u062a\u0642\u0631\u064a\u0631 \u062c\u064a\u0644\u064a\u0627\u0646 \u0647\u0627\u0631\u064a\u0633 \u0642\u0637\u0639\u064b\u0627 \u0623\u0646\u064a\u0642\u0629 \u0645\u0646 \u0645\u062c\u0645\u0648\u0639\u0629 \u0648\u0627\u0633\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u062a\u0627\u062c\u0631<\/figcaption><\/figure>\n\n\n\n

\u0639\u0627\u062f\u0629 \u0645\u0627 \u062a\u062e\u0637\u0637 \u0627\u0644\u0645\u0646\u0634\u0648\u0631\u0627\u062a \u0648\u0627\u0644\u0645\u062f\u0648\u0646\u0627\u062a \u0644\u0647\u0630\u0647 \u0627\u0644\u0642\u0637\u0639 \u0642\u0628\u0644 \u0623\u0634\u0647\u0631 \u060c \u0644\u0630\u0627 \u0633\u064a\u0643\u0648\u0646 \u0627\u0644\u0622\u0646 \u0647\u0648 \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0645\u062b\u0627\u0644\u064a \u0644\u0625\u0631\u0633\u0627\u0644 \u0639\u0631\u0636\u0643 \u0627\u0644\u062a\u0642\u062f\u064a\u0645\u064a.<\/span><\/p>\n\n\n\n

6. \u0627\u062d\u0635\u0644 \u0639\u0644\u0649 \u0648\u0636\u0648\u062d \u0628\u0634\u0623\u0646 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u0644\u0627 \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0647\u0627 \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u0625\u062c\u0627\u0632\u0627\u062a<\/b><\/h2>\n\n\n\n

\u064a\u0639\u062f \u062a\u062e\u0637\u064a\u0637 \u0642\u0627\u0626\u0645\u0629 \u0645\u0647\u0627\u0645 \u0627\u0644\u0639\u0637\u0644\u0629 \u0623\u0645\u0631\u064b\u0627 \u0645\u0647\u0645\u064b\u0627 \u060c \u0648\u0644\u0643\u0646 \u0644\u0627 \u062a\u0646\u0633 \u0623\u064a\u0636\u064b\u0627 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u0644\u0627 \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0641\u0639\u0644\u0647\u0627.<\/span><\/p>\n\n\n\n

\u0648\u0641\u0642\u064b\u0627 \u0644\u0643\u0644\u0627\u0631\u064a \u060c \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u062a\u0645 \u0627\u0644\u062a\u063a\u0627\u0636\u064a \u0639\u0646 \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u0623\u0646 \u062a\u062a\u062e\u0630\u0647\u0627 \u0634\u0631\u0643\u0629 CPG \u0648\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0648\u0647\u064a \u0627\u0644\u0642\u0636\u0627\u0621 \u0639\u0644\u0649 "\u0643\u0644 \u0627\u0644\u062a\u0634\u062a\u064a\u062a \u0648\u0627\u0644\u0636\u0648\u0636\u0627\u0621 \u063a\u064a\u0631 \u0627\u0644\u0636\u0631\u0648\u0631\u064a\u0629 \u0642\u0628\u0644 \u0627\u0644\u0641\u062a\u0631\u0629 \u0627\u0644\u0641\u0639\u0644\u064a\u0629".<\/span><\/p>\n\n\n\n

\n

"\u0645\u0646 \u0627\u0644\u0634\u0627\u0626\u0639 \u062c\u062f\u064b\u0627 \u0623\u0646 \u0646\u0631\u0649 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u0646\u0641\u0630" \u062a\u062c\u0645\u064a\u062f\u064b\u0627 "\u0639\u0644\u0649 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0627\u0644\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u0623\u0646 \u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0644\u0646 \u062a\u062a\u0633\u0628\u0628 \u0641\u064a \u062a\u0648\u0642\u0641 \u0627\u0644\u0639\u0645\u0644 \u062e\u0644\u0627\u0644 \u062a\u0644\u0643 \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062d\u0631\u062c\u0629." - \u0628\u0648\u0628 \u0643\u0644\u0627\u0631\u064a \u060c \u0645\u062f\u064a\u0631 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u060c DevelopIntelligence<\/b><\/p>\n<\/blockquote>\n\n\n\n

\u062e\u0630 \u0628\u0639\u0636 \u0627\u0644\u0648\u0642\u062a \u0642\u0628\u0644 \u0645\u0648\u0633\u0645 \u0627\u0644\u0623\u0639\u064a\u0627\u062f \u0644\u0633\u0631\u062f \u0627\u0644\u0645\u0647\u0627\u0645 \u0623\u0648 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u062a\u064a \u0644\u0627 \u064a\u0646\u0628\u063a\u064a \u0645\u0639\u0627\u0644\u062c\u062a\u0647\u0627 \u0645\u0646 \u0623\u0643\u062a\u0648\u0628\u0631 \u0625\u0644\u0649 \u062f\u064a\u0633\u0645\u0628\u0631 \u060c \u062b\u0645 \u0634\u0627\u0631\u0643 \u0647\u0630\u0647 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0645\u0639 \u0628\u0642\u064a\u0629 \u0623\u0639\u0636\u0627\u0621 \u0641\u0631\u064a\u0642\u0643.<\/span><\/p>\n\n\n\n

\u0639\u0646 \u0627\u0644\u0645\u0624\u0644\u0641:<\/strong><\/p>\n\n\n

\n
\"\u0641\u0631\u0627\u0646\u0633\u064a\u0633\u0627\u0646\u064a\u0643\u0627\u0633\u064a\u0648\"<\/figure>\n<\/div>\n\n\n
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